GUIDE
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BRAND <strong>GUIDE</strong><br />
Symposium<br />
BRASÍLIA 2019
INDEX<br />
ICON ---------------------------------------------------------------------- 01<br />
MAIN APPLICATION ---------------------------------------------------------- 02<br />
ALTERNATE APPLICATION ----------------------------------------------------- 03<br />
COLORS-----------------------------------------------------------------------<br />
NEGATIVE & POSITIVE -------------------------------------------------------<br />
REDUCTION ----------------------------------------------------------------<br />
FONTS ---------------------------------------------------------------------<br />
04<br />
05<br />
06<br />
07
ICON<br />
The icon is formed from 4 concepts:<br />
1 - Research<br />
2 - Q letter<br />
3 - The humam eye<br />
4 - Evidences<br />
Are used the main colors<br />
of the host country.<br />
01
MAIN APPLICATION<br />
3D VERTICAL<br />
Symposium<br />
BRASÍLIA 2019<br />
3D HORIZONTAL<br />
Symposium<br />
BRASÍLIA 2019<br />
02
ALTERNATE APPLICATION<br />
2D VERTICAL<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
2D HORIZONTAL<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
03
COLORS<br />
Symposium<br />
BRASÍLIA 2019<br />
CMYK: 90/18/84/00 CMYK: 00/00/00/65 CMYK: 100/00/00/00 CMYK: 100/50/05/00<br />
04
NEGATIVE & POSITIVE<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
BRASÍLIA 2019<br />
Symposium<br />
BRASÍLIA 2019<br />
05
REDUCTION<br />
30mm<br />
Symposium<br />
10mm<br />
06
FONTS<br />
Monserrat bold<br />
monserrat extra light<br />
07
BG OUTLINE<br />
07
Symposium<br />
BRASÍLIA 2019
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