Issue 99 / May 2019
May 2019 issue of Bido Lito! magazine. Featuring: SUB BLUE, CLINIC, CATE LE BON,SOUND CITY 2019 PREVIEW, LOYLE CARNER, SHAME, THE ZUTONS, ANNA CALVI, LITTLE SIMZ and much more.
May 2019 issue of Bido Lito! magazine. Featuring: SUB BLUE, CLINIC, CATE LE BON,SOUND CITY 2019 PREVIEW, LOYLE CARNER, SHAME, THE ZUTONS, ANNA CALVI, LITTLE SIMZ and much more.
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Cultural alienation happens at every social level and<br />
individuality is difficult to experience anywhere, but Mensah<br />
made a breakthrough discovery on a trip to America. “It was<br />
when I took a trip to Houston to go see my uncle, I think it was in<br />
like 2008, 2009. I remember, it was the first time I’d discovered<br />
Drake; they were playing a lot of Drake on the radio at that time,<br />
it was his So Far Gone mixtape. I remember I came back to the<br />
UK hyped about Drake, telling all my friends to listen to this guy;<br />
and no one really listened. Give it a year or two years and he was,<br />
like, the biggest artist in the UK. It was always an interesting one<br />
growing up in a predominantly white<br />
neighbourhood, or a predominantly<br />
white high school – it definitely shaped<br />
me into the person and artist that I am<br />
today.” Growing up in the suburbs is<br />
supposed to be a sheltered experience,<br />
but this stereotype doesn’t reflect<br />
Mensah’s experience: “I’ve seen a lot<br />
of things that not a lot of young teens<br />
should have seen; I guess that’s down<br />
to being surrounded by suburban kids<br />
and being a suburban kid myself. It’s<br />
been an amazing journey, and I don’t<br />
think I would change anything about<br />
where I come from.”<br />
Since breaking through aged 16,<br />
Mensah has been on a path of constant<br />
development, having been identified as<br />
a prodigious talent from an early age. He’s been part of the LIMF<br />
Academy artist development programme, worked with industry<br />
exces and ‘big name’ producers and tipped to achieve great<br />
things. This scrutiny brings its own kind of pressure – but it’s not<br />
something that seems to ruffle Mensah’s feathers. He’s taken<br />
his time and allowed his craft to develop, pouring his own brand<br />
“I want to tell this<br />
story of our generation<br />
and how addicted<br />
to their phones they<br />
are. If you don’t take<br />
a picture… what are<br />
you even there for?”<br />
of electronic soul into Sub Blue. It’s the kind of route that other<br />
artists at the start of their careers could learn a lot from.<br />
“I think the message I want to get across is that it doesn’t<br />
matter where you come from or the ‘things’ you have,” he says.<br />
“We all have our struggles and demons that we are battling as<br />
we try to make sense of ourselves, the world and our place in it.<br />
On this project, I try to touch on the dark side of what happens if<br />
we don’t ‘wake up’ in time.”<br />
Another experience that hits people from all walks of life<br />
is leaving childhood, and Sub Blue is one of those rare artists<br />
who will get to look back on his own<br />
documentation of that delicate process.<br />
His performances are interspersed<br />
with vocal samples from moments in<br />
his life. “One of the interludes is from<br />
my debut EP Suburban View, after<br />
Teen No More,” he explains. “It was<br />
a voicemail from my dad wishing me<br />
a happy birthday when I was just<br />
turning 21. That was the year that I’d<br />
finished writing Teen No More, got back<br />
from LA, and I was kind of feeling the<br />
pressures of life, I guess. I’d have to<br />
maybe get a full-time job, and not be<br />
able to do music full-time. That was<br />
one of the reasons why I wrote that<br />
record.”<br />
He’s inspired by other work<br />
documenting the experience of wealthy children: “A lot of the<br />
other samples that are running throughout the set are from a<br />
movie I watched on Amazon Prime called Generation Wealth. It<br />
really touched on the life of suburban kids; and I really connected<br />
with that story. It gave me the inspiration for what I wanna write<br />
my album about. The whole thing about wealth being the centre<br />
of attention for kids in the suburbs, and that being their coping<br />
mechanism, I guess, for dealing with pain or whatever it is that<br />
they’re going through. Like I say on Think We’re Fine, ‘We spend<br />
money like we don’t like money,’ as quoted by J Hus.”<br />
In my view, we give privileged white men the licence to wax<br />
lyrical about their ennui and sadness on a daily basis, tending<br />
to accommodate any difference between us in order to feel a<br />
shared sense of essential human anxiety. Thom Yorke’s allowed<br />
to be miserable. Ricky Gervais just released a six-episode Netflix<br />
series on one suburban man’s journey from nihilism to hope.<br />
Why shouldn’t Sub Blue lay claim to sensitivity and suffering<br />
because he grew up in Cheshire? Surely a hard-liner who<br />
demands that musicians writing about their emotions should<br />
be working class would also possess the ability to see that<br />
capitalist luxury is an expression of emptiness? In any case, the<br />
vast majority of people in this country grow up in a comparatively<br />
luxurious environment when using a global standard. Everyone is<br />
entitled to unhappiness and the catharsis of expression – there’s<br />
something universal in that. Especially when it’s in the form of<br />
Sub Blue’s smooth, spotless melodies, voiced with a sincere<br />
depth of emotion. !<br />
Words: Niloo Sharifi<br />
Interview: Joel Durksen<br />
Photography: Robin Clewley / robinclewley.co.uk<br />
iamsubblue.com<br />
Wilfully Blind is out now. Sub Blue plays Sound City on Sunday<br />
5th <strong>May</strong> at Love Lane Brewery – tickets available now from<br />
ticketquarter.co.uk<br />
FEATURE<br />
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