The remarkable story of Propel
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l Different?<br />
WORK ON... AND WHICH TO DECLINE<br />
3.<br />
PROPEL requires candidate<br />
opportunities satisfy a high<br />
burden <strong>of</strong> pro<strong>of</strong> <strong>of</strong> likely<br />
in-market success before<br />
committing.<br />
4.<br />
PROPEL only pursues<br />
opportunities where Ben & Paul<br />
have the conviction to make an<br />
equity-type investment in the<br />
opportunity. PROPEL prefers<br />
to take a shared stake in the<br />
commercial outcome, over<br />
a fee for service.<br />
chapter 1 : what is propel?
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