The remarkable story of Propel

VALUE NO.2
CRAFTSMANSHIP
Investing the right amount of
time to work your magic
The product development process is like a game
of snakes and ladders, and we are always on the
lookout for ladders to accelerate development.
Craftsmanship at Propel embraces the capability
to identify parts of the design process where we
can disproportionately invest effort vs parts
where we can go lean.
“
At PROPEL,
we balance a
healthy respect
for process with
a delight for
breaking rules.
How do you
spend more
effort on the
right parts of
the process?
chapter 2: our values