Jolt syllabus web - UK

NAMBA
®
Not An MBA
SYLLABUS
2019

What is
NAMBA

In order to build the ultimate business program for
the challenges of the 21 st century, while making sure it’s
aligned with the most current needs of the market - we’ve
assembled an academic committee made out of tech
executives who are alumni of the best business schools
on the planet. They work for companies like Google,
Microsoft, Amazon and Tesla and are alumni of schools
like Harvard, Wharton and Stanford.
We told them: let’s build a business programme so good
you would have wanted to do it yourselves. A programme
so current you’d want to hire its graduates.
We also said – as this is a programme for the self made,
it has to be flexible. And affordable. And it has to not
only connect people together with world-class, current
growth mindset – it has to do it in the most effective,
innovative and immediate fashion.
What we’ve eventually built is so remarkably different than
an MBA, that we’ve decided to call it just that: Not An MBA.

NAMBA
Content
Categories

29%
Management
& Leadership
21%
Personal Skills &
Self-Development
6%
Finance
13%
Data
9%
Product
20%
Marketing,
Sales & CS

Session
Formats

Every session at Jolt is crafted to give immediate,
measurable value – giving every participant a skill they
can use tomorrow morning.
90 MINUTES
SINGLE
3 HOURS
WORKSHOP
4 SINGLES
MINI COURSE
All of our sessions are casted LIVE to our campuses
by world-class experts from the four greatest
innovation hubs on the planet – Silicon Valley, London,
Tel-Aviv and New-York.

Management
& Leadership
3 Mini courses
8 Workshops
11 Singles
1275 Points

A simple Way
to Make
Difficult Decisions
Get better at making difficult decisions faster
and smarter than ever before
25
points
90 MINUTES
SINGLE

Agile
Project Management
Initiating, planning, executing and achieving
success. Uncover the key to truly powerful
project management.
200
points
4 SINGLES
MINI COURSE

Building
a Brilliant Team
Learn how to build your leadership
and build an effective brilliant team
25
points
90 MINUTES
SINGLE

Business
Models
Discover the different types of business
models, what fits your product and how
to implant it
25
points
90 MINUTES
SINGLE

Case Study:
Re-design Your
Company Structure
Learn the different models
of organisational structure by analysing
case studies
25
points
90 MINUTES
SINGLE

Competitive Analysis:
Identify Your Unique
Advantage
Learn how to collect and review information
about rival firms to make sure you are
on the winning side
50
points
3 HOURS
WORKSHOP

Create Your Own
Business Canvas
Build your own Business model canvas
50
points
3 HOURS
WORKSHOP

Crisis Management
We cant always predict it, but we can
definitely go through it and move on.
How can company survive and move on
after a crisis.
25
points
90 MINUTES
SINGLE

Cross-Cultural
Management
In a global era, many managers found
themselves managing teams involve
a different cultural background.
Learn how to do it right.
25
points
90 MINUTES
SINGLE

From San-Fran to
Berlin: Connect
Between Distributed
Teams
Discover strategies that will help you
successfully manage geographically
dispersed teams
25
points
90 MINUTES
SINGLE

How to Hire
the Right People
(Based on the 'Who' Best-
Selling Book)
In this workshop, we'll equip you with a
methodical hiring process, based on insights
from the bestseller 'Who?'
50
points
3 HOURS
WORKSHOP

Leading Changes
in Your Team
For so many reasons we have to change
sometimes our team. Learn how to do it right.
25
points
90 MINUTES
SINGLE

Managing Projects
Using Collaborative
Platforms
(monday.com)
How to use monday.com and how to work
with this type of apps (working with boards,
cards assigning tasks).
25
points
90 MINUTES
SINGLE

Masters of Scale -
Intro to Scale Culture
Case studies of companies that grow from
zero to a gazillion. Based on Reid Hoffman
podcast "Master of Scale".
50
points
3 HOURS
WORKSHOP

Networking Tactics
to Build Meaningful
Relationships
Networking is key to success. Identify how to
engage with anyone, and how to have more
effective social interactions.
25
points
90 MINUTES
SINGLE

OKRs: How to
Measure Business
Performance (Based on
the Measure What Matters
Best-Selling Book)
Discover how tech giants such as Intel and
Google use OKRs to achieve explosive growth
and stay on track
50
points
3 HOURS
WORKSHOP

Outsource vs.
In-House
What tasks and projects are best for
outsourcing and which for insourcing
25
points
90 MINUTES
SINGLE

Run Productive
Meetings
Effective management meetings and how
to apply them practically within our own
organizations
50
points
3 HOURS
WORKSHOP

Solving Complex
Problems with Design
Thinking
Excellent design makes products more
desirable and appealing to users and
customers. In the last few years, products
have shifted from being engineering driven
to design-driven. Design thinking is the best
way to sense-making, simplifying processes,
and improving customer experiences - learn
how to master it.
200
points
4 SINGLES
MINI COURSE

Start Negotiating
Price Like a Pro
Most people think that the best negotiators
are born with given talent. In fact, what
gives these negotiators leverage is that they
always stick to one framework and never drift
away from it.
In this Jolt, you'll learn a negotiation method
that will enable you to negotiate a price in
the business and seek win-win situations.
You'll also get to practice it and evaluate
whether you negotiated well or not.
50
points
3 HOURS
WORKSHOP

Team Management -
Maximize Your Team
Master how to bring people together, deepen
relationships and leverage both your own
strengths and those around you
200
points
4 SINGLES
MINI COURSE

What It Takes to
Become a Skilled
Interviewer
Learn how to ask the right questions, evaluate
candidates and make a wise judgment to
match the right person for the job
50
points
3 HOURS
WORKSHOP

Personal Skills &
Self Development
1 Mini courses
12 Workshops
6 Singles
950 Points

Fundamental
Techniques
For Influencing
Others
Get Ready For
Your Next Job
Interview
How To
Collaboratively
Negotiate Win-
Win Outcomes
How To
Automate
Processes
Storytelling
Techniques For
Communicating
Better And
Conveying Your
Message

Define Your Unique
Personal Brand
Speed up your career so you can have better
network, command more respect and earn
better money than you do now
25
points
90 MINUTES
SINGLE

Embrace Conflicts
to Boost Team
Collaboration
Understand the benefits of collaborative and
regenerative systems and then learn to craft
win-win solutions, using various strategic and
creative thinking tools
50
points
3 HOURS
WORKSHOP

Design Powerful
Presentations
Expand your professional growth and learn
how to prepare and deliver a presentation
that conveys an impactful message
50
points
3 HOURS
WORKSHOP

Face
Your Biases
Recognize your own bias and reduce their
presence at the workplace
25
points
90 MINUTES
SINGLE

Finding a Career
that's Right for Me
Learn what jobs are best suited to your skills
50
points
3 HOURS
WORKSHOP

Fundamental
Techniques for
Influencing Others
(Based on the 'How to
Win Friends and Influence
People' Best-Selling Book)
Unlock powerful gestures and actions based
on the groundbreaking book, 'How to Win
Friends and Influence People'
50
points
3 HOURS
WORKSHOP

Get Ready for Your
Next Job Interview
How does a recruiting process works and
what is the importance of understanding
the role you are applying to. We will learn
how to present yourself as the most suitable
candidate, practice how to answer character
questions in interviews and also get a
deep understanding of the the interviewer
perspective.
50
points
3 HOURS
WORKSHOP

How to Automate
Processes
Automation can save you major time and
brainpower. Learn how, through better
processes, automation can work for you.
50
points
3 HOURS
WORKSHOP

How to
Collaboratively
Negotiate Win-Win
Outcomes
How to creatively and collaboratively find
win/win possibilities in every negotiation
50
points
3 HOURS
WORKSHOP

How to Negotiate
Your Next Salary
Discover proven negotiation tactics that
will not only help us stand-out from the
competition but ensure we get the best deal
possible for ourselves
25
points
90 MINUTES
SINGLE

Improve
Your CV
Learn how to build a professional CV.
How can you change and upgrade your CV
to get more attention and pass the first steps
of recruitment.
50
points
3 HOURS
WORKSHOP

Presenting Your Ideas
with Persuasion
Learn how to present your ideas in a much
more persuasive way
200
points
4 SINGLES
MINI COURSE

Provide Feedback
That Works
We are all making some mistakes at work,
exactly like our colleagues and mangagers.
Learn how to give and get a feedback that
works.
25
points
90 MINUTES
SINGLE

Questioning
Techniques to Ace
Business-Sales
Opportunities
In this Jolt, we will learn what questions
consistently transform any business
conversation or sales presentation into a
"Win-Win" scenario, and what questions will
convert business associates into loyal allies,
and new customers into raving fans
50
points
3 HOURS
WORKSHOP

Storytelling Techniques
for Communicating
Better and Conveying
Your Message
Understand what “storytelling” truly means
and learn the best practices to make it the
backbone of your business life
50
points
3 HOURS
WORKSHOP

The Four Stages of
Career Development:
Where Do You Stand?
Discover the different stages of career
development that any individual passes
through and where you stand
25
points
90 MINUTES
SINGLE

How to Build
a Great LinkedIn
Profile
Learn how to tell your personal story to secure
more opportunities. Come armed with your
current bio and way of positioning your career
story so far, and you’ll be sure to leave with
a revitalised LinkedIn profile and tried-andtested
ways of boosting your personal brand
25
points
90 MINUTES
SINGLE

Wix: How to Build
a Killer Landing Page
Your website has never been more important.
In this workshop, learn how to design a site to
increase sales with Wix
50
points
3 HOURS
WORKSHOP

Work Smarter, Not
Harder: Best Practices
for Managing Your
Calendar
Discover tried-and-tested ways to manage
your time, create efficiencies and separate
the important from the irrelevant
50
points
3 HOURS
WORKSHOP

Data
1 Project
5 Workshops
450 Points

From Data Set
To Business
Case
Data
Visualisation
Data-Driven
Decision Making
Qualitative And
Quantitative
Data Collection
Methods
Using Data Every
Day With Google
Sheets
How To Use
Google Analytics
To Drive Business
Insights

From Data Set to
Business Case
Discover the critical steps we need to create
the perfect pitch, as well as the dos and
donts of pitching before an audience
200
points
4 SINGLES
PROJECT

Data
Visualisation
Learn how to translate data insights into
compelling visual stories for other key
audiences: customers, teams with different
specialisms, senior stakeholders, journalists,
investors, or the wider public
50
points
3 HOURS
WORKSHOP

Data-Driven
Decision Making
How to make smart decisions using data,
what we should be aware of, and how to use
it for communication
50
points
3 HOURS
WORKSHOP

Qualitative and
Quantitative Data
Collection Methods
How to collect important valuable data and
how can we use it
50
points
3 HOURS
WORKSHOP

Using Data Every Day
with Google Sheets
In this hands-on workshop, learn how to
better clean, organise, optimise and analyse
your data using Google Sheets
50
points
3 HOURS
WORKSHOP

How to Use Google
Analytics to Drive
Business Insights
Using Google Analytics, learn how to measure
and extract meaningful insights, report better
and increase conversion
50
points
3 HOURS
WORKSHOP

Marketing, Sales
and Customer
Success
1 Mini course
8 Workshops
8 Singles
825 Points

Improve Sales,
Marketing
And Support
Processes With
Hubspot (Crm)
Intro To Google
Ads & Secret
Methods
Target Audience:
Defining
Personas
First Steps
Towards
Creating An
Engaging
Community
User Acquisition:
How To Build
Marketing
Funnels
Behavioural
Economics: What
Really Drives
Your Customers?
Dealmaking:
How to Generate
B2B Deals

Achieve Explosive
Customer Growth
(Based on the 'Traction'
Best-Selling Book)
Explore the tools and techniques achieve
explosive customer growth, as described
in 'Traction' (The 19 Channels)
50
points
3 HOURS
WORKSHOP

Behavioural
Economics: What
Really Drives Your
Customers?
What really drives customer behavior and
what can you do about it?
25
points
90 MINUTES
SINGLE

Client Acquisition
with LinkedIn & Email
Main tactics to reach the exact people and
titles we want inside org's, and how to write
the best, succinct email to get them onboard
50
points
3 HOURS
WORKSHOP

Create a Marketing
Message that Works
In today's world our audience has very little
patience to hear what we have to say. For
this reason, we have to be interesting and
keep on elevating our audiences' attention.
25
points
90 MINUTES
SINGLE

Create and Send
Effective Newsletters
with MailChimp
Learn the essentials of email marketing and
how to optimise them using MailChimp
50
points
3 HOURS
WORKSHOP

Customer Service:
Retention & Churn
How to measure and track churn and
retention as part of your customer success
25
points
90 MINUTES
SINGLE

Dealmaking: How to
Generate B2B Deals
Learn the steps of the B2B sales process that
the most successful companies use to sell
their products. Sticking to this process will
enable you to convert leads more efficiently,
deal with objections, and make customers
happy.
25
points
90 MINUTES
SINGLE

First Steps Towards
Creating an Engaging
Community
Dive into the core components that every
strong community must have, and identify
ways to leverage social media to kickstart
your growth both on and offline
25
points
90 MINUTES
SINGLE

Gain Competitive
Advantage Using
Growth Hacking
Learn the very tools that today's growth
hackers are using to scale their businesses
with low-cost alternatives to traditional
marketing
25
points
90 MINUTES
SINGLE

How to Provide
Outstanding Service
Zappos CEO Tony Hsieh share in his book
"Delivering Happiness" a path to profits,
passion and purpose and how is company
get to over 1B$ in gross merchandise sales
50
points
3 HOURS
WORKSHOP

Improve Sales,
Marketing and
Support Processes
with HubSpot (CRM)
Discover the power of Hubspot, one of the
most popular developer and marketer tool
in the world
50
points
3 HOURS
WORKSHOP

Intro to Google Ads
& Secret Methods
Everything you need to know to start
advertising on Google, from PPC to popular
payment forms
50
points
3 HOURS
WORKSHOP

Intro to PPC:
Facebook &
Instagram Marketing
PPC (Pay-per-click) is an advertising model
used to drive traffic to websites or services.
Learn how does it work on Facebook
and Instagram.
50
points
3 HOURS
WORKSHOP

Selling
Like a Pro
Learn how to close deals faster with the right
sales process that fits your product
or services
200
points
4 SINGLES
MINI COURSE

Setting the Right Price
for Your Product
The first step for selling a product is setting
the price. Doing it right can make the
company successful, but doing it wrong
can make you lose the competition. Learn
pricing methods that will help you price your
products and services correctly.
25
points
90 MINUTES
SINGLE

Target Audience:
Defining Personas
Personalization is all about tailoring a product
to specific consumer needs. The more precise
it is, the greater the chance consumers won't
accept living without it!
50
points
3 HOURS
WORKSHOP

User Acquisition:
How to Build
Marketing Funnels
Learn why Marketing Funnels are essential to
your business, discuss which type of Funnel is
best for your business, and check great free
tools for managing Funnels
25
points
90 MINUTES
SINGLE

Product
5 Workshops
3 Singles
325 Points

Product: From
Scratch To
Feature
How To Achieve
Product-Market
Fit

A/B Testing:
Main Principles
A/B Testing (or: split testing) is comparing two
different versions to see which one perform
better. It is a great way to improve your
product all the time.
25
points
90 MINUTES
SINGLE

Design Without
Designers
Learn simple techniques to design everyday
deliverables without a need of a designer
50
points
3 HOURS
WORKSHOP

How to Achieve
Product-Market Fit
What product-market fit really means, how
to validate that you've reached it, and what
to do next to increase your likelihood that
your new products succeed
25
points
90 MINUTES
SINGLE

How to Build Habit-
Forming products
(Based on the 'Hooked' Best-
Selling Book)
Understand the secrets behind the
technology that keeps you coming back for
more, as sketched out in 'Hooked'
50
points
3 HOURS
WORKSHOP

Introduction to UX
& UI Design
Learn the best practices, UI/UX concepts,
and basic user research tools
25
points
90 MINUTES
SINGLE

Lean Startup: How to
Build & Launch a New
Product (Based on
'The Lean Startup' Best-
Selling Book)
Learn how to shorten product development
cycles and discover if a proposed business
model is viable based on the leading
methodology of lean startup
50
points
3 HOURS
WORKSHOP

Product Interviews
How to conduct an effective product
interviews that will help you change and
upgrade your product
50
points
3 HOURS
WORKSHOP

Product: from Scratch
to Feature
From Idea to research, and development
of a new product - How does product
management really works
50
points
3 HOURS
WORKSHOP

Finance
1 Mini course
2 Workshops
300 Points

Intro To
Managerial
Finance: Budget
& P&L
An Essential
Guide
To Unit
Economics
For Startups
Everything
You Need To
Know About
Fundraising For
Startups

An Essential Guide
to Unit Economics
for Startups
Improve your grasp of terms such as KPI,
cohort and vanity metrics, and learn how to
implement them for greater success
50
points
3 HOURS
WORKSHOP

Everything you
Need to Know about
Fundraising for
Startups
Learn about the different stages and options
of startup fundraising
50
points
3 HOURS
WORKSHOP

Intro to Managerial
finance: Budget & P&L
Learn about financial reports and their
components, how to read them quickly
and build your own budget
200
points
4 SINGLES
MINI COURSE

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