2018 Clarifi Annual Report

ANNUAL
REPORT
2018
MORE POWER TO YOU

LORRIE GRAHAM, COUNSELOR
I can only take a client so
far, then I reach out to our
other resources. We become
part of the same family,
and all sit around the same
table. I think of it as
Thanksgiving every day.
ERIC LONG, PROGRAM ANALYST
Many of us have gone through
the same struggles our clients
go through. Sometimes I share
my own story, and I always learn
something new from my clients. If
you’re not learning something new
every day you’re not living life.
PATTY HASSON,
PRESIDENT &
EXECUTIVE DIRECTOR
This work is hard and
ever more necessary.
The federal government
no longer sees a housing
crisis, nor a collegedebt
crisis, nor the need
to inform and protect
consumers. And as
fundraising becomes
a fulltime obsession,
we’ve learned to cultivate
and depend on strong,
powerful partnerships
to serve the people who
need us more than ever.
1+1=3
WHEN WE WORK TOGETHER
WE MORE THAN DOUBLE THE IMPACT.
SCOTT KAROL,
DEPUTY DIRECTOR
Adding new tools to
our toolbelt is powerful.
It allows us to build
bridges to serve new
populations in ways we
never could before.
LIZ GREENWOOD,
SENIOR COUNSELOR
When I started there was only five of us, and we had to
work together and find partnerships with other agencies.
As I end my journey with Clarifi, it’s exciting to have more
resources available to people than we could have ever
imagined back in 1974.

RENA WILLIAMS-TAYLOR,
MANAGER, CAREERLINK
Paychecks rarely stretch
as long as your dreams
and aspirations, so
you need to have a
foundation of financial
understanding. We
empower people with
knowledge. And when
you believe in people,
they believe in you.
KIM ROGERS, DIRECTOR
COMPASS FAMILY SELF SUFFICIENCY PROGRAM
We walk with you along the path to your goals.
We hold each other accountable, deliver professional
advice and personal encouragement. With our partners,
our own mission and our clients, it’s a win-win-win.
JILL ROBERTS, DIRECTOR
HEALTHY ROWHOUSE PROJECT
We’re in the business of
helping people say, “I can do
this.” We’re in this together to
help people build and pass
along intergenerational
assets, not liabilities.
MAUREEN KEOWN,
VICE PRESIDENT MARKETING &
COMMUNITY ENGAGEMENT
Our mission drives us to work
every day. But it’s the combined
passion of our people and our
clients that drives us to faster,
stronger, better outcomes.
TYLER YOUNG,
COUNSELOR
We work side by side
with Community Legal
Services in their offices.
I bring our expertise to
help their clients—all
at no charge. Keeping
both sides inspired is
everything!
MARNET STONE,
COUNSELOR
Together we bring a lot
of energy to our clients,
but not to overwhelm
them. We create a nojudgment
zone, a safe
space to move forward.
CHELSEA BARRISH, VICE PRESIDENT
OF PROGRAM IMPACT
I like to remind people they’re
not alone in whatever hardship
they’re experiencing. We’re
partners in people’s big dreams.
That’s a partnership and a
trust we have to earn every day.

DEBT
MANAGEMENT
PROGRAM
ERIC LONG, PROGRAM ANALYST
I’M BETTER AT HELPING OTHERS
BECAUSE I’VE BEEN THERE MYSELF.
Eric Long draws on real empathy in his client partnerships, especially with our Debt Management
Program. He knows the struggles and the sacrifices it takes to experience the joy of becoming
debt free. “I’ve been there,” says Eric. “And I let folks know that I’m available for them no matter what.
It’s not about making people feel small. It’s about helping them achieve big things.”

CALVIN FLORENCE
“HOW’S IT FEEL
TO BE CLEAR
OF MY CREDIT
CARDS? ARE YOU
KIDDING? I’M STILL
RIDING HIGH!”
Clarifi’s Debt Management
Plan gave Calvin Florence
the proven tools he needed
to pay down $30,000 and
retire debt-free. (That’s just a
chunk of the $5,198,298 paid
off by 900 Clarifi clients last
year.) Calvin is emphatic
about his partnership with his
counselor: “Eric was very,
very, very supportive.”
ONE PLUS ONE EQUALS
$30,000 PAID IN FULL.

PHILADELPHIA WORKS
RENA WILLIAMS-TAYLOR, MANAGER, CAREERLINK
WITH CLARIFI INSIDE CAREERLINK, NEW PAYCHECKS
COME WITH NEW MONEY MANAGEMENT SKILLS.
When folks come to CareerLink for guidance on building skills and landing a job, they also learn
how to make the most of those new paychecks. Rena Williams-Taylor leads three Clarifi counselors
embedded in CareerLink offices, and their no-fee guidance is now included for participants in
CareerLink’s EARN program. We steer people through basic banking, better credit, first-time
homeownership, and through the healthcare insurance market. Seems like a lot? Rena says,
“I’m a goal setter. I love setting ‘em, and hitting ‘em!”

CRISTAL PEREZ
“I NEVER THOUGHT
I COULD CHANGE,
BUT I’VE COME
SO FAR. AND I
NEVER WALKED
ALONE.”
Cristal and her two sons—
she calls them her two
“heartbeats”— lived in a shelter
when she started working with
CareerLink. As part of her job
training she met Rena, from
Clarifi, and began a life of new
opportunities. “Aw man, Rena
is amazing,” says Cristal. Rena
is Cristal’s muse, pushing her
to build her credit score from
508 to 615, and putting her
new job-seeking skills to work.
Via Clarifi, Cristal jumped into
a student-loan forgiveness
program, erased $30,000 in
debt and opened her first bank
account. “There’s more to life
than I dreamed,” says Cristal.
“Now my eyes are open to it.”
ONE PLUS ONE EQUALS
A NEW LIFE FOR
CRISTAL AND HER TWO
HEARTBEATS.

KIM ROGERS, DIRECTOR COMPASS FAMILY SELF SUFFICIENCY PROGRAM
MARNET STONE, COUNSELOR
WITH COMPASS WORKING CAPITAL WE OVERCOME
FAMILY POVERTY BY BUILDING FAMILY ASSETS.
Clarifi and Compass Working Capital go together like striving families and secure homes. It’s a
perfect match. Kim Rogers manages our partnership with Compass to administer their unique
Family Self Sufficiency (FSS) model. This program allows people living in subsidized housing
to increase their income without penalizing them with an increast in rent. Instead, the difference
between their new and old rent rate goes into an escrow account to build savings, fund education
and purchase their own home. Kim says she was elated to bring this program to Philly. “Hope comes
from a clear path toward your goals,” Kim says. “FSS puts you on that path and we walk with you. It’s
not just professional advice, it’s personal encouragement.”

HALIMA CASLEY
“CONSTANT
ENCOURAGEMENT:
YEAH, WE CAN
DO THIS! IT
SOUNDS CORNY,
BUT I THRIVE
OFF THAT.”
Halima Casley has a culinary
degree, and she’s going for a
human services degree. She
needs both to be a public
health inspector in restaurants.
“People shouldn’t eat what
comes out of nasty kitchens,”
Halima declares. Her FSS
escrow savings will help make
her quirky dream job happen.
“I crunch numbers with my
Clarifi counselor Marnet Stone
every month,” Halima says.
“I’m not at the mountaintop,
but we get to a new level every
time. Our eyes are on the prize.”
Marnet agrees: “Halima is one
of my all-stars!”
WITH MARNET AND
HALIMA AND FSS FROM
COMPASS, ONE PLUS ONE
EQUALS A WIN WIN WIN.

JILL ROBERTS, DIRECTOR, HEALTHY ROWHOUSE PROJECT
THIS LOAN LEADS TO “I CAN DO THIS.”
Jill Roberts believes that bricks-and-mortar plus human capital equals stronger neighborhoods.
She helps folks fix up their fixer-uppers, build intergenerational wealth and turn potential liabilities
into family assets. Jill runs Clarifi’s Healthy Rowhouse Project, and in tandem with the Philadelphia
Redevelopment Authority (PRA) and two financial institutions, is offering low-interest loans
available to homeowners who want to repair, restore and renew their city homes. “If it’s affordable
and you’re in it, and you can fix it and keep it up, it’s the best place you can be,” says Jill. “We love
the beautiful buildings in this city, and we love empowering the people who live in them.”

“WE ARE AS
RESILIENT AS
OUR HOUSING,
AND OUR
HOUSING STOCK
IS RESILIENT. ”
We’ve added an empowerment
tool to our kit: Restore, Repair
Renew, a partnership between
the City of Philadelphia, PRA
and two pioneering financial
institutions (Univest and
Finanta). For folks who’ve been
denied loans before, or for
those who have delayed much
needed home repairs, this is
an opportunity to make things
right. Now leaky, creaky and
drafty houses can be restored
with a low-interest, 10-year
loan for people with even
a modicum of good credit.
Clarifi counselors guide folks
through the process including
how to select the right
contractor for the right job.
ONE PLUS ONE EQUALS
A CITY OF RENEWED
NEIGHBORHOODS,
ONE HOUSE AT A TIME.

GENDER
32 % 68 %
MARITAL STATUS
57% SINGLE
22% MARRIED
15% DIVORCED/SEPARATED
5% WIDOWED
1% COHABITATING
AGE RANGE
STATES SERVED
65+ YRS
15 % INCOME STATUS
56-64 YRS
17 %
79 %
PENNSYLVANIA
17
%
NEW JERSEY
4
%
DELAWARE
OTHER 10 %
46-55 YRS
21 %
36-45 YRS
20 %
6% NOT LOW-TO-MODERATE INCOME
5% MODERATE INCOME
17% LOW INCOME
18% VERY LOW INCOME
54% EXTREMELY LOW INCOME
WHITE CAUCASIAN 30 %
RACE/ETHNICITY
26-35 YRS 22 %
6 %
HISPANIC/LATINO
BLACK 59 %
18-25 YRS
5 %
ASIAN 1 %

12 %
EARNED INCOME
CLIENT FEES
CREDITOR
6 %
FEES
5 %
OTHER
3 %
TOTAL REVENUE
$5,209,209
48 %
GOVERNMENT CONTRACTS
ADMINISTRATION
& MANAGEMENT
10 %
FUNDRAISING
7 %
EXPENSES
26 %
PROGRAMS & SERVICES
83 %
GRANTS
2018
KEY METRICS AND FINANCIALS
$5,198,290
DEBT PAID OFF FROM
DEBT MANAGEMENT PLAN
9,246
TOTAL COUNSELING
SESSIONS
7,551
UNIQUE CLIENTS
SERVED
350
EDUCATION
WORKSHOPS
4,100
EDUCATION
PARTICIPANTS

THE COMBINED IMPACT OF OUR
BOARD OF DIRECTORS IS FAR
GREATER THAN THE POWER OF ITS
INDIVIDUAL MEMBERS. TOGETHER,
THESE GOOD PEOPLE BRING THEIR
EXPERIENCE, THEIR ORGANIZATIONAL
RESOURCES AND, MOST IMPORTANT,
THEIR EMPATHIC HEARTS TO BEAR
ON OUR LASER-SHARP MISSION.
THAT’S MORE POWER TO US.
BOARD OFFICERS
Nancy Rosenau, HR Consultant, Board Chair
Wayne Anglace, Delaware Investments, Vice Chair
Stephen Delaney, Deloitte, Treasurer
Peter Bilinsky, Janney Montgomery Scott, LLC, Secretary
BOARD OF DIRECTORS
Michael Banks, African American Chamber of Commerce
George Benham, Bank of America
Robert W. Bernard, Jr., Comcast
Girish Bhambhani, SAP
Peter Burns, Ret. Federal Reserve Bank of Philadelphia
Stacey Cooper, Capital One
Patricia Hasson, Clarifi
Jill Herriott, TransUnion
Timothy Hunter, Radian Guaranty Inc.
Darryl Irizarry, Community College of Philadelphia
Dana Yamate LeGrand, Independence Blue Cross
Kathleen Leonik, CreditShop
Regine Metullus, Philadelphia Art Museum
Anthony Shore, Essent Guaranty, Inc.
Wendy Simkulak, Duane Morris, LLP
Catherine Ulozas, Drexel University
Kathleen Williamson, Consultant

CONTRIBUTED $500 AND ABOVE
INDIVIDUALS
Wayne Anglace
George Benham
Brooke Berman
Robert Bernard
Peter Burns
John Carey
Stacey Cooper
Anthony Shore
Phoebe Haddon
Patricia Hasson
Jill Herriott
Robert Hunt
Timothy Hunter
Katie Martin
Brian McNeill
John Ramirez
Nancy Rosenau
Wendy Simkulak
Pat Sincavage
Katherine Tohanczyn
Catherine Ulozas
Karen Walters
Kathleen Williamson
Roger Wilson
Dana Yamate
INSTITUTIONS
Bank of America
Barclays
Beneficial Bank
Camden County Office of
Community Development
Campbell Soup Company
Capital One
Christian R. and Mary F.
Lindback Foundation
Citibank
Citizens Bank
City of Philadelphia
CliftonLarsonAllen LLP
Comenity Bank
Community Legal Services
of Philadelphia
CreditShop
Deloitte
Dolfinger McMahon Foundation
Duane Morris LLP
Essent Guaranty, Inc
eXude Benefits Group, Inc
Family Services of
Montgomery County
Federal Home Loan Bank
of Pittsburgh
Fox and Roach Charities
Franklin Mint Federal Credit
Union
Global Tax Management
The Chamber of Commerce
for Greater Philadelphia
Habitat for Humanity of
Bucks County
Haddon Savings Bank
Haverford Trust Company
HealthSpark Foundation
New Jersey Higher Education
Student Assistance Authority
Holman Automotive
HSBC
Independence Blue Cross
Investors Bank Foundation
Janney Montgomery Scott LLC
JPMorgan Chase
KML Law Group, P.C.
Liberty Mutual
M&T Bank
Marshall Dennehy Warner
Coleman & Goggin
Mayor’s Office of Community
Empowerment and Opportunity
Microbilt
New Jersey Housing
& Mortgage Finance Agency
Pennsylvania Department
of Community and
Economic Development
Pennsylvania Housing
Finance Agency
Philadelphia Association for
Financial Professionals
Philadelphia Corporation for
Aging
Philadelphia Higher
Education Network for
Neighborhood Development
Philadelphia Redevelopment
Authority
Philadelphia Works
PMC Property Group
PNC Bank
Public Health Management
Corporation
Radian Guaranty Inc.
Reinvestment Fund
Republic Bank
Roma Bank Foundation
Santander Bank
SAP
South Jersey Industries
State Farm
Stradley Ronan
TD Bank
The Bancorp
The Philadelphia Foundation
The Summit Group
Associates, LLP
The Vanguard Group
United Way of Gloucester
County
United Way of Greater
Philadelphia & Southern
New Jersey
Univest
Vanguard
VantageScore Solutions
Wells Fargo
WSFS Bank
SO MANY
GENEROUS
PEOPLE, SO MANY
COMMUNITY-
MINDED
ORGANIZATIONS.
ADD THEM ALL
UP AND YOU
GET A FUTURE
OF FINANCIAL
CLARITY FOR THE
PEOPLE WE SERVE.

Photography by Meredith Edlow
@MedlowMinus
800 989 2227 • CLARIFI.ORG • @WECLARIFI