Your Creative Solution - Print Audit Principles
Our print audit establishes a thorough understanding of methods used in the process of purchasing and managing print throughout your business.
Our print audit establishes a thorough understanding of methods used in the process of purchasing and managing print throughout your business.
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E-COMMERCE SOLUTIONS<br />
The audit establishes the current method for purchasing print and distributing it within<br />
the business. Once this has been ascertained it is then possible to suggest a range<br />
of e-commerce solutions designed to improve efficiency and provide a better system<br />
for end users. The systems available include variable templating, stock requisition,<br />
campaign management, location profiling, digital organisation and tracking, workflow<br />
management and management reporting. All of these solutions are flexible and would<br />
be tailored to meet the specific needs identified during our audit.<br />
PRODUCT INNOVATION<br />
Innovative products and processes are continually being developed within the wider<br />
print market. Our audit establishes the link between printed products and the business<br />
processes they are used within to recommend innovative ideas where new products or<br />
processes can be of benefit. This approach can have a powerful impact on marketing<br />
campaigns and operational effectiveness.<br />
RISK MITIGATION/BUSINESS CONTINUITY<br />
Whilst most businesses have an established risk mitigation strategy to protect<br />
themselves against unforeseen circumstances, often the supply of business critical<br />
print is overlooked. Our audit will seek to identify all business critical print items and<br />
determine whether or not the supply of these items can be guaranteed.<br />
CONTROL AND ACCOUNTABILITY<br />
For any company with a substantial spend on print, it is important to accurately<br />
account for, and control, all expenditure. Where numerous suppliers and ordering<br />
points are involved, this is often an area of confusion with little or no control and poor<br />
visibility. Our audit will establish the current levels of control and accountability and<br />
review existing management information. Recommendations will be made to enable<br />
accurate accounting of all expenditure by a department or site basis. A comprehensive<br />
range of management information will be recommended that provides accurate<br />
information identifying exactly where the print spend lies, providing a valuable tool to<br />
assist in driving down costs on an on-going basis.<br />
CONTROL OF BRAND IDENTITY & ASSETS<br />
It can be difficult to control the brand of an organisation across a wide spectrum of<br />
printed materials. This is largely due to two factors:<br />
EXTENT OF THE SUPPLY BASE<br />
Where numerous suppliers are providing print without the proper controls there<br />
will be a variance in the way the items are reproduced. Whilst everyone will look to<br />
reproduce logos faithfully, use the correct fonts, colours, etc there will always be<br />
potential for variation through interpretation. Materials and substrates will vary which<br />
will also impact upon the way that the organisations brand is represented. This can be<br />
exacerbated by the fact that suppliers are rarely managed centrally, often different<br />
departments within the business manage them independently.