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32<br />
MoS is more than a dance club however. Branding<br />
interests include Europe’s largest independent record<br />
label as well as online radio (broadcast on more than<br />
150 terrestrial stations around the world – and on<br />
airliners too!). MoS also embodies a worldwide touring<br />
business that undertakes around 800 events each year<br />
along with electronics licensing, clothing licensing,<br />
and an internet dance music download store.<br />
“Lighting is also important for other non club<br />
related activities at MoS London,” David Bradshaw<br />
explains. “A normal week can consist of <strong>magazine</strong><br />
photo shoots, TV commercial recordings, corporate<br />
presentations and product launches, live bands, fi lm<br />
launch parties – the list is pretty exhaustive. Our<br />
<strong>lighting</strong> helps us win private hire business because<br />
they are industry standard fi xtures, easy to rig,<br />
reliable and well maintained. We’re not spending<br />
a huge amount of our budget on maintaining our<br />
<strong>lighting</strong> stock which means we can reduce to almost<br />
zero the amount of <strong>lighting</strong> we need to hire for any of<br />
our projects. We can do this because we have reliable<br />
equipment that is specifi ed by the various LD’s who<br />
undertake events here. “
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