The Safe Investor - Issue 1 2020

CBD oil has seen a vast
increase in popularity
over the last few years,
slowly infiltrating
modern society as a
remarkable natural
supplement. By now,
most people appear
to have at least some
idea about what
CBD oil is; some are
even able to tell you
some of its uses. This
increased awareness
has changed the
entire CBD market;
some predictions state
it could reach $20
billion by 2024.
There is increasing
evidence suggesting
that CBD oil could
become a mainstream
product that is used
throughout the US
and internationally
as early as this year.
Although some
people are skeptical,
the multiple changes
to our society and the
CBD oil industry as a
whole have made this
prediction a strong
possibility.
Here we examine the
growth drivers in the
CBD industry set to
make it boom in 2020.
WHY CBD OIL WILL BE HUGE IN 2020
level by redefining
it as an agricultural
product as opposed to
a drug.
As regulation affecting
CBD cultivation and
use continues to
mature in the US,
other countries are
following suit. At the
current time, countries
that have legalised
the medical use of
then. This is because
CBD oil is extremely
difficult to regulate.
Some companies
have been caught
for not accurately
representing what
their product contains.
This movement has
led to many medical
professionals refusing
to recommend CBD
oil products to their
communities.
In 2020, this
movement will be
even larger and
stronger. This in
turn should mean
that people aren’t as
wary as previously to
try CBD. It may also
reduce the number
of doctors and other
medical professionals
going to the press
This led many people
to believe CBD oil was
the next version of
snake oil; essentially
a product that did
nothing, but was
hyped up to make
people spend money
in the belief that it did.
Recent research,
however, is disproving
these attitudes.
One pivotal study
CBD OIL IS MORE
AFFORDABLE THAN
EVER
One of the big
problems with CBD
oil when it first gained
popularity in the US
was the price. In 2014,
Forbes reported that
the expected average
price for one mg of
the oil was as much
as $1.25. With many
CBD oil specialists
recommending
doses of 50mg or
more, this could
get quite expensive
quite quickly. As
a consequence,
many people
were prevented
from buying
CBD oil because
of their financial
circumstances.
However, with the
growth CBD oil has
experienced yearon-year,
demand
has increased, which
has, in turn lead to
a reduction in the
cost of the oil. This
is great news for
consumers who could
not previously afford
the inflated prices.
The continued drop in
prices should create
more of a buzz in
2020.
Some consumers
are worried that this
deterioration in price
might come with a
decrease in the quality
of the CBD oils on
the market, but this
isn’t necessarily the
case. Many American
dispensaries have
taken this concern
into consideration
and stock CBD oils
at a variety of price
ranges, perfect for
both beginner and
experienced users
and to suit all price
brackets.
Another concern as
CBD oil becomes
more affordable is
that investment in the
industry will follow
suit, but this hasn’t
been the case. The
increase in consumer
sales of CBD oil
has actually been a
positive force, with
some investment
specialists considering
the oil the next gold in
terms of value.
MANY COUNTRIES
ARE LEGALISING CBD
OIL
You cannot talk
about a surge in the
popularity of CBD oil
without looking at
the legal landscape
in the US, which
changed dramatically
throughout 2018
and is continuing to
metamorphose today.
This dramatic
alteration began at
the end of 2018, when
Donald Trump signed
the Farm Bill into law,
thus decriminalizing
CBD oil on a federal
cannabis include
Argentina, Australia,
Canada, Chile,
Colombia, Croatia,
Cyprus, Germany,
Greece, Israel, Italy,
Jamaica, Lithuania,
Luxembourg, North
Macedonia, Norway,
the Netherlands,
New Zealand, Peru,
Portugal, Poland,
Switzerland, and
Thailand.
THE INDUSTRY HAS
BEGUN MAKING
TRANSPARENCY A
PRIORITY
Transparency has
been a big issue in
the CBD oil industry
ever since it gained
popularity and,
really, this was the
case even before
patients. Some are
going to the media
to actively caution
against the product’s
use.
However, beginning in
2018 and continuing
throughout last year,
there has been a huge
demand for CBD oil
companies to be more
honest, which has led
to a change in the
industry.
These changes are
making it easier
than ever for people
to find reviews of
trusted CBD oil
suppliers online. Those
who don’t adhere
to transparency
increasingly find
themselves outed
within these
discouraging its use,
despite its varied
health benefits.
ONGOING STUDIES
ARE PROVIDING US
WITH EVIDENCE TO
BACK UP HEALTH
CLAIMS
Up until recently,
much of the education
we had about CBD oil
relied on anecdotal
evidence and small,
sample studies. Even
when we did have
in-depth studies into
the cannabinoid oil,
they were usually
completed on animals
in a lab environment,
which leaves an
element of doubt
when transferring
these effects to
humans.
that is the talk of the
CBD oil community
at the moment is
a UK study with
human participants
over 54 years of age.
This study involves
gaining an accurate
representation of
just how CBD oil
could be used to
slow the progression
of, and potentially
cure, Alzheimer’s
disease. There are
similar human studies
going on in the US
for patients suffering
from a variety of
different cancers.
Although many of
these studies were
initially inspired by a
terminally ill man’s
plight for more time
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