15.01.2020 Views

CMA_brand-guidelines

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

3. Colors

CMA uses two main colors as their foundation.

For all print collateral, use Pantone P 157-16 C or P 159-15 C.

The leaves are split up by tints and opacities of these two base colors.

PANTONE

P 157 - 16C

#7FB036

127/176/54

48/0/100/14

PANTONE

P - 159 - 15C

#56762C

42/0/87/52

86/118/44

TINTS OPACITIES TINTS OPACITIES

100% 100% 100%

100%

80% 80% 90%

90%

60% 60% 80%

80%

50%

50%

instead of true black, use black #333030 when possible

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!