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The Official Stay Japan Traveler Summer 2020

As Japan's doors are slowly starting to open up again just in time for summer. Get the 411 on the best places to travel safely while discovering different parts of Japan. Enjoy traveling guides, fashion tips, and a summer music playlist.

As Japan's doors are slowly starting to open up again just in time for summer. Get the 411 on the best places to travel safely while discovering different parts of Japan. Enjoy traveling guides, fashion tips, and a summer music playlist.

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T H E O F F I C I A L

STAY JAPAN

T R A V E L E R

FEATURES

Ohakozaki

Guesthouse &

Hiking Trail

Live Like

Royalty in

Marina Kawage

S U M M E R 2 0 2 0



Credits

Editorial Director

Giovanni Perez

Senior Director

Cory Rotolo

Content Editor

Kenneth Valencich

Illustrator

@vege.pop

Content Writer

Alex Loke

Daiki Shimizu

Emi Chubachi

Joanne Jamieson

Editorial Assistant

Caroll Hirose

Charleen Lay

Lilly Rose

Teresa Fong


1

O N C O V I D - 1 9

To our readers, thank you for your support. We at STAY JAPAN are always

looking to increase your curiosity towards this beautiful country. In the

meantime, in Japan, as all over the world, COVID-19 might stay with us for a

long time. At this time, we would like to introduce you to the "new lifestyle"

given by the Japanese Government.

Maintain social distancing

Maintain a minimum of 1 meter (average 2 meters) between individuals. The

number of people in a facility might be limited. Some shops might even use an

application to help contact you when your turn comes to enter the shop,

restaurant, etc.

Wearing a face mask

Disposables or washables are fine, just keep in mind to use the appropriate one

for the season, especially in summer.

Hand-washing

You can easily follow this one and can even find alcohol-based disinfectants

almost everywhere in the public sphere.

Keep these in mind for when the time comes to enjoy Japan again. Until then,

we will continue giving you more reasons to love this incredible place.


EDITOR'S

LETTER

Yukata

Hot, hot, and more hot is how Japanese summers are.

Don’t forget your UV protection, cool disposable sheets, a

comfy towel, liquids, and, of course, a hat. Let’s explore the

beauty of the season.

Summer comes with so many exciting activities, some

more challenging than others, like hiking, climbing, or even

Nordic walking. If you are into moving around, you’ll have

so many mountains and landscapes to conquer. Just don’t

forget to bring the right equipment! If you don’t feel very

confident, a guide or the right application will help.

Next is the festivals. You’ll be fascinated with the huge

variety. Some will be dancing parades; others a parade of

floats with enormous paper 3D figures on top; drums of many

sizes, ranging from hand drums to ones with over four meter

wide faces; and rhythms that will captivate you to dance and

sing along. No matter the prefecture, town, or village, you

will be able to blend in with these amazing festivities.

Another way to feel the season, which would make for an

unforgettable time, is to wear a summer kimono or Yukata.

Yukata is made of a light cotton cloth. This is perfect for hot weather.

There are many different, beautiful, patters to choose from. Whether

you buy or rent a Yukata, the experience itself won't change. You can

also find them at a reasonable price from many kimono shops.

However, properly wearing it can be a little challenging. You might

need some assistance from a professional, if it's your first time wearing

one. It's common to arrange a kimono stylist that will fix your kimono

and hair for you. They will also add matching accessories and flowers in

your hair. If you're wearing Japanese sandals, be sure to wear the

appropriate tabi, Japanese socks with split toes, for them, or have some

band-aids in your bag. You’ll need them after a few hours.

After you are ready from top to bottom, a walk through a beautiful

park, by the river, or around a pond would make a wonderful frame for

your pictures. If you want to have an especially memorable time with

your partner or friends, a Japanese style restaurant would be the way to

have a true Japanese experience. Of course, a cozy cafe would do the

trick too.

Summer, although it may be hot, is full of exciting experiences for

you to discover!

2


STAY

JAPAN

DOUBLE ART

PAGE

OR TO INSPIRE YOU TO

FOLLOW YOUR DREAMS



OHAKOZAKI GUESTHOUSE

& HIKING TRAIL

Visiting Kamaishi City is like returning to

your hometown. No matter where you

explore in Kamaishi, there is always

someone willing to help you, feed you, and

talk to you. This is especially true for my

host and her assistant, who are both named

Sasaki-san. The conversation we had

together was an unforgettable one. I also

took part in a three-hour nature hike on the

Ohakozaki mountain trail that leads straight

to the picturesque Senjojiki rock formation.

| Ohakozaki Guesthouse

The interior of Ohakozaki Guesthouse

The house is located off of the Sanriku

Coast in Kamaishi City. It was once a

preschool that had unfortunately been

heavily damaged by the 2011 Tsunami,

with barely any of the structure

remaining. After a few years, Sasaki-san

renovated it into a guesthouse. The

house boasts a spacious living room that

can easily fit large groups. There’s also a

fully equipped kitchen, a shower room,

a bathroom, and two restrooms.

Down the hallway, there are two large bedrooms. One bedroom has four medium-sized beds

with their own little personal area. This room also comes equipped with an air conditioner

unit and a small area for studying and lounging in the corner. The second bedroom has two

bunk beds. The room is also equipped with the same essentials as the first room.

5


| The Food

Sasaki-san made grilled fish glazed with a sweet

Japanese sauce; a side of various fish delicacies; a

miniature nabe-pot of fresh fish and clams; a

Kamaishi traditional vegetable soup called zaku

jiru; a side of egg custard, or chawa-mushi; and, to

top it all off, crab miso-soup.

While eating, I listened to the first-hand accounts

about the day the tsunami hit. Sasaki-san was

caught in the middle of the storm, causing her to

lose most of her valuables. They both mentioned

being given a thirty-minute warning to run to

higher ground because of the possibility that a

tsunami was headed their way. They explained

how hard it was to have to leave everything

behind, only to return and find everything gone.

The best part of my

whole guesthouse

experience was

talking with Sasakisan

while she made

food. The food was

both delicious and

healthy.

G I O V A N N I

The Sasakis'

What stood out to me the most was that

Sasaki-san, the main owner of the

guesthouse, returned to Kamaishi within 6

months after the deadly tsunami and

opened a diner. There were neither

convenience stores, nor places to eat at the

time, so she took the initiative and made

food for all of the returnees who spent day

after day trying to recuperate their houses

and valuables. Although I couldn’t imagine

what she must have felt during the scarring

tsunami experience, her helpful heart and

acts of kindness definitely made me think

about my life actions more.

62


| Ohakozaki Hiking

Trail

The last portion of my trip was hiking

through a trail that reached the edge of

Iwate. The trail was created by Tohoku

Park Rangers, a non-profit hiking

organization, along with the Japan

National Park Rangers.

Throughout the trail, I saw various types

of trees and plants, along with a jawdropping

beautiful ocean view.

It took about an hour and a half to get to

the end. Along the way, I was hoping to

see a few animals. Unfortunately, I didn’t.

Instead, I got to see fresh reindeer tracks.

The park ranger was kind enough to

explain the different trees and leaves.

They call this leaf hou. They used it for

carrying things in Japan many years ago,

before they invented bags, because of its

versatility. Its large size made it perfect

for wrapping items, but it's also easy to

throw away, since it's biodegradable.

7


| Senjojiki Rock Formation

Another plant used many years ago was kuro moji.

Kuro moji's herbal scent and taste made it a great

natural toothpick. When I chewed on a piece of kuro

moji, my mouth instantly became fresh. The park

ranger mentioned that many old-style Japanese

movie actors chewed kuro moji.

Ohakozaki trail leads to a small white lighthouse that overlooks the beautiful landscape

of the Ohakozaki Peninsula. We were in the middle of returning to the starting point

when we came across Senjojiki: A magnificent view of over 1,000 geological rocks that

naturally formed from the crashing of the waves coming from the Pacific Ocean. From

Ohakozaki, I could also see three picturesque bays: Otsuchi Bay and Yamada Bay to the

north; and Kamaishi Bay to the south.

A few of the members of the group got a

special greeting from the ocean because

they were too close to the edge. They

were drenched with water and were

advised to be careful, or else they'd be

swimming in the sea!

The Ohakozaki trail took about 3.5

hours, making it a great day-hike.

Around half an hour of the hike was just

experiencing the surrounding nature.

The best time to go hiking on this trail is

before or after winter, because of

temperature can sharply change due to

the high elevation. If you go while it’s a

little chilly, but you don’t have to worry

about silly mosquitoes feasting on you.

8


| Extra Notes

I feel like I discovered a new favorite area. Four days was not enough time to explore all

of Kamaishi City. I highly recommend visiting Kamaishi City if you enjoy boat rides,

hiking, seafood, and interacting with the locals of Japan.

Although still in the reconstruction phase, their push to get back into the tourism scene

is outstanding. The number of attractions and activities that have been created over the

past year, along with hosting the famous 2019 Rugby Cup, should put Kamaishi City on

everyone’s radar for places to visit.

Check out STAY JAPAN to book a stay in Kamaishi and enjoy the same

experience as Gio.

9


O H A K O Z A K I

G U E S T H O U S E

Sponcered by

S T A Y J A P A N

Hakozaki is a fishing village where you can experience a variety of different

activities, interact with the locals, and feel at home.

You can try freshly caught local seafood prepared by the host. The guesthouse

was re-designed by the city to raise the level of tourism in Kamaishi City.

KEY FEATURES

- Hiking

- Fresh Seafood

- Boat Riding

- Beach

- Fishing

- Local Culture


H O W T O L I V E

L I K E R O Y A L T Y

F O R T H E W E E K E N D I N M A R I N A

K A W A G E , M I E B Y L I L L I A N S E I L E R

I often daydream about the day I would become so rich that my days would consist of

horseback riding on the beach, sailing the sea on a yacht, and feasting on high quality

barbecue in comfortable sunshine. One can only dream, right? Except… I recently did

just that, while skipping the whole “become-filthy-rich” prerequisite. You may

wonder, how is that possible? Well let me tell you about Marina Kawage, a hidden

gem on the Mie coast. Here, you can live out your fancy, rich fantasies, even if only for

a weekend!

11

We’re making the same face together, how

cute! I was always a bird lover growing up,

but after getting up close and personal

with the beautiful horses at El Caballo, I

started to second guess my animal

favoritism choices. After suiting up in my

fabulously flattering horse-riding gear, I

had the pleasure of riding on an adorable

pony called Poco. My friend and I got to

| Jomon-style Cooking

enjoy riding the horses under a shelter to

avoid the rainy weather that day. On a

sunny day, you also have the option to trek

on the beach with the horses! Check out

First on the itinerary: horseback riding! their website at: https://elcaballo.jp



My favorite part about the cruise was

the scenery before us. I was amazed

at how crystal clear the water was.

Fog from the cloudy weather

engulfed our vision when we moved

to the tip of the bow, which I found to

be utterly mystifying. Sunny or

cloudy, witnessing how vast the

ocean was and pretending to be

sailors drifting into the unknown

was a memorable experience.

The inside of the yacht had a

comfy atmosphere adorned

with a warm wooden interior

and crimson carpeting. It was

perfect to relax in after we had

our fill of excitement at the

front of the boat. We grabbed a

cup of Nachan orange juice and

warmed ourselves up by the

heater.

13


It’s time to get spiritual at Takada Honzan.

After an action-packed day, we wound down with a serene visit to a nearby Buddhist

temple not to far from Marina Kawage. We had the place to ourselves, since no one

else thought to come during a rainy day. I’m not a fan of overcrowded places, so this

worked out nicely for me.

Want to read what Lillian ate in Mie? Check out STAY JAPAN MEDIA.

14


P R I V A T E V I L L A

Z A O G U E S T H O U S E

Sponcered by

S T A Y J A P A N

The lodge is surrounded by trees and is great for relaxing with nature. Inside, you'll

find a spiral staircase, comfortable furnishings and bedding, and a quiet place to

enjoy a vacation with friends or family.

KEY FEATURES

- Near 3 Ski Resorts

- Hot Spring Bath

11

- Close to Zao Fox Village







祭 り

まつり

FESTIVAL



ASK

EXPER

the

With Cory and Kenneth

"What is Japan's Main Religion?"

Japan's two main religions are Shinto and

Buddhism, with plenty of others mixed in

alongside them across the country.

Shinto is known as Japan's native religion,

though it wasn't all that well developed as a

concept until much later in its history. The

religion is heavily focused on nature

and kami, which can mean "gods" or "spirits"

and ranges anywhere from Amaterasu, the

goddess of the sun, to a really nice tree. Even

the omamori charm I bought at a shrine

carries a piece of a kami.

Buddhism was imported to Japan from

Korea and China after originating in India.

There are many different sects of Buddhism

and they all have a different style. Zen

Buddhism is all about self-discipline and

drive, while Pure Land Buddhism is about

relying on the powers of one specific Buddha

instead of your own efforts.

23

"What's an example of a typical

Japanese daily meal?"

Results may vary greatly on this, but

something you'll see in every meal is white

rice. Rice cookers are an absolutely essential

piece of kitchen equipment in Japan. Most of

the time, other foods are not put directly on

top of it, but are intended for a person to take

a bite of another dish and then add rice for

texture. However, donburi, or any food that

ends in don (which really just means bowl)

will be contrary to this, with the food mixed.

Next is miso soup, which is soy bean paste,

salt, and hot water. There are many kinds of

miso and miso soup, with anything put into it,

but those are the basic components. It often

has tofu, potatoes, or mushrooms, but the

combinations are only limited to the cook's

imagination and budget. This might be eaten

with one or all daily meals. Check out the

recipes in this issue to see what I mean!

This is the most basic of basic, however, and

there are many different types of meals to

explore in Japan!


24

TS

"Are there really fancy toilets with

music and stuff everywhere?"

There certainly are many of them across the

country. Japan has really embraced the idea

of the bidet. There are ones with spray

functions, music functions, different levels

of flush strength, and even seat warmers.

Each function has a strength selector

available and the heated seats are absolutely

necessary for cold northern winters. A public

toilet once even asked me if I was still there,

which was a bit creepy. However, there are

also much less modern toilets aplenty. Old

style squat toilets are still common in many

places and I was even in a house once where

the toilet was just a hole in the ground. I

wasn't enthusiastic about that one... for

some reason. The man who dropped his

wallet in there was even less happy.

"How central is the fax machine for

official / formal purposes?"

They are, without question, still widely used.

This idea might baffle the imaginations of

non-Japanese citizens, but there are some

legitimate reasons why fax machines are

used over alternatives. A lot of the tech

developed in this country is made with its

aging population in mind, and with the

average age of a Japanese citizen being 48

years old, your friends, family, and

especially your aging boss, are probably

going to be more familiar with older

technology such as fax machines.

Another reason is the perceived security of

transferring data. In truth, email nowadays

are equally as secure as faxes. Nevertheless,

in a country that highly values privacy and

security, fax machines have had a longer

time to gain a reputation than email. In

short, "If its not broke, don't fix it" seems to

be the popular consensus regarding faxes

here!


花 火

はなび

FIREWORKS


Stay Japan presents

FOOD

FOLKS

Food folks is all about expanding your knowledge on

Japanese cuisine. For our summer issue, we turn our

attention to one of the most widely used ingredients in

Japanese culinary arts: miso.

Made from mashed fermented soybeans, miso adds a

distinctly salty and slightly sweet flavor to any meal. It's

also extremely healthy. We present two takes on this

ingredient: one is classic and traditional, the other is a

fusion that puts a Japanese spin on an everyday baked

delight. Enjoy!

Art by: @vege.pop

26


SUMMER MISO VEGETABLES

by Charleen Lay

You’ve probably already tried miso soup at least once. It's savoury, healthy and an almost

essential part of Japanese home cooked meals. Maybe you’re actually a bit of a miso broth

connoisseur and enjoy a fine miso ramen. As much as I love these warming soups, but I find

that sometimes my miso paste languishes in the back of the fridge in hotter months.

Drinking a hot bowl of miso soup, let alone making it, in the midst of a sweltering and very

sweaty Japanese summer just seems like too much effort. These summer vegetables with a

miso mayo dip are the perfect way to enjoy miso no matter the season.

This recipe is actually based off of a dish from one of my favourite restaurants in Sendai:

Gout. All of their Japanese-style western dishes are delicious and full of flavour, but it was a

simple platter of vegetables with a miso dip that completely won me over. The combination

of nutty miso with vegetables cooked to perfection is a dish I must order every time I visit

the cute little bistro.

Since most of the flavour comes from the miso, it’s crucial that you use good quality miso

that you like the taste of. Personally, I love chunky miso with bits of visible soybeans.

Pictured here is a semi-spicy red Sendai miso.

27


MISO SUMMER VEGETABLES

Ingredients

Dipping sauce

3 tablespoons mayonnaise

3 tablespoons miso

a pinch of shichimi (optional)

Seasonal vegetables

1/8th of a small daikon

1 stalk Asparagus

2 florets Broccoli or cauliflower

Corn (1/4)

2 mini tomatoes

½ stalk cucumber

Tip: I like a variety of cooked and raw vegetables,

but if you’re short on time, an array of raw

vegetables cut into matchsticks are also delicious.

Idea:

For a winter variation, change

up the vegetables and serve

them warm. Steamed potatoes,

pumpkins and turnips are a

great match with the nutty miso

sauce.

Steps

Sauce

Mix the mayonnaise and miso together

well.

*If using, add the shichimi on top.

Vegetables

Gently steam the daikon for roughly 15

minutes or until it Is soft and can be cut

in half with little resistance. You can

steam the corn at the same time.

Steam asparagus, broccoli for roughly 3

minutes each.

Cut tomatoes into halves and cucumbers

into matchsticks.

Plate up all the vegetables and serve with

a generous amount of miso sauce.

28


MISO POUND CAKE

by Alex Loke

Photo by: @littleloke

Modernising Japanese ingredients has become increasingly popular in the western world as

of late. Working full time, I’ve never really had the chance to experiment with my cooking,

but being indoors more often due to the current pandemic has left me looking into my

fridge and wondering what I could do to brighten my day with some sweets.

I love watching food documentaries and I’ve long since been a fan of bakers such as Cupcake

Jemma, but Christina Tosi, the owner of Milk Bar, has lately inspired me to look into

incorporating bursts of umami (deliciousness) into desserts, of which the main ingredient is

miso. Miso is a product of fermenting soybeans with salt and koji. It’s generally salty but can

have different aromas and slightly differing tastes depending on the ingredients used

during the fermentation process.

29


MISO POUND CAKE

Yields: 1 loaf

Ingredients

100 grams shiro miso (5 tablespoons),

alternatively sweet miso (ama miso)*

145 grams buttermilk (2/3 cup)

100 grams grapeseed oil, or other neutral oil

(1/2 cup)

150 grams unsalted butter, melted (1 stick, or

8 tablespoons)

5 large eggs

300 grams sugar (1 1/2 cups)

290 grams cake flour (2 1/3 cups)

60 grams light brown sugar, packed (1/4

cups)

5 grams baking powder (1 1/4 teaspoon)

1 gram kosher salt (1/4 teaspoon) - optional

R E C I P E

1. Preheat the oven to 200°C. Line a baking tray with

a baking mat or baking paper. Spread the miso out

in an even layer, about 1/4-inch thick, on the

baking sheet.

2. Bake it for 10 to 15 minutes, until the miso is

browned and crisped around the edges. It's ok if

there are burnt spots on top. Remove it from the

oven and let it cool slightly.

3. Reduce the oven temperature to 175°C. Line a large

loaf pan with baking paper.

4. Scrape the miso into a blender. Add the buttermilk

and oil and blend until smooth. Pour the mixture

into a large bowl. Whisk the melted butter and

eggs into the miso mixture.

5. Whisk the sugar, cake flour, brown sugar, baking

powder, and salt (optional) together in a separate

large bowl.

6. Pour the wet ingredients into the dry ones and stir

to combine. Use a whisk to break up any lumps.

7. Pour the batter into the loaf pan, run a line across

the centre of the batter with a knife to ensure the

cake splits evenly. Bake until the cake rises and

puffs, about 80 minutes. At 75 minutes, tap the top

of the cake with your fingertips: The cake should

bounce back and the center should no longer be

jiggly. If it doesn’t pass this test, leave the cake in

the oven for an additional 3 to 5 minutes.

8. Let the cake cool in the pan for 45 minutes, then

invert the pan onto a wire rack to fully release the

cake. Turn the cake right side up and let it cool

completely before slicing.

Idea:

Cutting off a few slices

and wrapping them is a

great and unique gift

idea for your

coworkers!

Art by: @vege.pop

30



2. Gurkha Sandals

Gurkha sandals have been featured as the

popular item of the year.

The toes are woven and designed with

space between the straps. Because of this,

Gurkha provides breathability, while the

leather adds a certain style that will be

sure to catch attention.

The first feature of Gurkha sandals is the

elegance of the feet when worn. Casual

styles, such as T-shirts and jeans, will

dramatically change just by incorporating

Gurkha sandals.

3. Body Spray

Fashion isn't just about the clothes!

Who doesn’t sweat in the summer?

If you've been to Japan in the summer, you

know that just taking one shower a day

isn't always enough to prevent the smell of

sweat from emanating from your body.

That's why I recommend body spray as a

must-have item for this summer. There

are various body sprays to choose from,

with even more fragrances to fit your

preference. Body sprays are also

inexpensive and tend to last throughout

the day.

"When you smell good and

look good, you feel good!"

The Writer’s Thoughts

Actually, “The 3 items to take with you

while travelling this summer” that I

picked this time are versatile items

because they're easy to adapt to any

clothes.

Rather than just planning your trip,

paying attention to what you want to

wear this summer may transform your

usual trip into a more enjoyable one.

Many people are looking to travel,

especially now that trips will become

significantly cheaper because of the

“Go To Travel Campaign.” From

Covid-19 to the crazy amounts of

rainfall in the Kyushu area, this

summer is proving to be difficult to

cope with. Nevertheless, I hope that

everyone can enjoy travelling, whether

it's to another prefecture or a local

mom and pop restaurant.

Check out STAY JAPAN and stay

tuned for our next issue to read up

on more of Daiki's fashion tips!

32


Under

at

the

Apron

a s e c a m p I m a r i

B

by Giovanni Perez

1. What kind of atmosphere

does your cafe have?

The house itself was empty for 10

years when we bought it a year ago.

We busily spent every day for 4

months renovating this old

traditional kominkan, or cultural

center, with a general idea of the

end result. The vision was there,

but we had to cope with the

challenge of bringing it back to life.

We like to believe that we

succeeded in creating a very unique

atmosphere. We made a cozy,

relaxing, very homey ambiance

with a nice interior decoration

style, good lighting, nice props

here and there, and an especially

peaceful vibe. The village itself

brings charm and natural

environment to create this time

sleep feeling you quickly get use to

while visiting our place.

33

2. What's the best part about

owning a cafe?

Owning a cafe was not a goal in

itself. We made Basecamp Imari to

have a base in Kyushu, escape

Tokyo's concrete jungle, and look

for creative ways to diversify down

south. It became a cafe and Lodge

in a very natural way, and now it's

part of M Global Japan Activities.

The cafe was a completely new

experience in terms of activity and

still is a challenging one, but being

in the Village of the Secret Kilns

helps bring a good balance. To

answer the question: meeting

people, offering our own branded

style, menu, goods, and

atmosphere are all rewordings; the

fact that our customers likes the

cafe and lodge is certainly

something we appreciate very

much.

3. What are some top

recommendations from

your menu?

We basically do everything

ourselves: homemade cooking.

The Pudding is a favorite, but I

also believe we have the best

Tapioca drinks in all of Kyushu. In

the summer, we introduce French

summer drinks with the Diabolo

series...You’ll have to come and

check them out for yourself. Since

we have a nice terrace outside and

picnic garden space, you feel like

you're in a small French village

cafe terrace.

BASECAMP IMARI is a coffee shop/lodging spot tucked away in Saga Prefecture. The location opened not too long ago

in 2019, its staples include tapioca and pudding, and it's a welcome respite for the weary travelers of Kyushu. Giovanni

Perez from STAY JAPAN interviews the owners to learn about its unique background and how it took off.


4. How long have you owned

the shop?

We opened on June 15th, 2019.

Time flies, really. The lodge part

started a bit later, as the focus was

to first open the cafe, then move on

to the second floor for the last part

of the project. It's now possible to

stay here. We welcome family,

friends, parties of up to 4 or 5

people depending on season.The

Lodge is set for one reservation at a

time, so you'll always be the only

guests beside ourselves, as we do

live there as well. We have one

large bedroom with a double bed, a

single bed, and a sofa bed. There's

also one single room, but it's not

always available. Guests can

reserve directly by calling or e-

mail, also using Airbnb or Booking.

For details check our website at

https://www.basecampimari.com

for production companies to shoot

their photos, commercial videos

(Cm), dramas, Music videos,

promotional videos (PV),

magazines etc...We kept the Showa

style atmosphere and the

decoration there is also quite

something in itself. As a nice

coincidence, it's also located in a

very peaceful and relaxing little

village called Higashi-Matsubara, 2

stops from Shimo-Kitazawa, an

oasis of calm, yet also 10 minutes

away from Shibuya. The origin of

the name started with having a

place to start and create new things

and also being able to return to a

familiar environment anytime

we wanted to. A base for our

company, a base for when we are

not traveling overseas, and a base

for things to happen while always

thinking of the next creative thing

to do. Hopefully we'll be working

on Basecamp season 3 very soon...

different, but the overall vibe of

the place is very different

compared to most of the cafes I

have ever been to. Maybe the fact

that we got so involved in its

renovation makes it special. The

story it carries creates added value.

Like the flats we rent for monthly

stays in Tokyo, we like to work a

lot on the decoration and style. I

guess that, after a while, it shows.

You develop some kind of habits

and patterns that become your

style.

5. What's the story behind

the name of your shop?

6. What sets you apart from

other coffee shops?

We have another Basecamp, but

it's in Tokyo, so this is basically

season 2...Tokyo Basecamp is a

330m2 house that we renovated 5

years ago into a house and studio

I'm not sure, actually. Maybe it's

the fact that we didn't actually

decide to make a coffee shop and

lodge. It all kind of just happened

along the way. The atmosphere is

34


The beautiful nature of Saga prefecture

7. What do you love about

Saga prefecture?

A fantastic location itself, a place

where you have so much within a

40 km radius, with beautiful and

varied sceneries, great food, and

nice people. The funny thing is that

most Japanese don’t think about

Saga as place to visit, even though

there is so much to do and see here.

Let’s keep it a secret until someone

catches on to our paradise.

9. Describe your cafe in 3

words.

Cozy

Relaxed

Peaceful

10. What are the top 3 must

do activities in Saga?

Road trips, nature hunting, rural

experiences with famous tourist

spots all over, sunsets and sunrise

shots! We look forward to

welcoming you!

8. What have you learned

since opening your own

business?

We've owned our company for 12

years now. It's a family business in

a completely different line of work

than what we've done before.

Having Basecamp Imari as our first

cafe was a great project, but it

certainly was a lot of work and

hours spent in one location, until

we got things sorted out and started

getting in the proper swing.

Everything is part of the

experience, I guess.

35

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うみ

BEACH


S U M M E R

G R O O V E S

WITH EMI CHUBACHI

What kind of music are you listening to these days?

At the end of the year, I made it my goal to go to some live shows or concerts every

month in 2020, but I can't seem to achieve my goal this year.

Now that there are restrictions on going out all around the world, a survey result

has been announced that the number of times music is played on streaming

services, such as Spotify, is decreasing.

Also, because festivals and concerts have been canceled or postponed one after

another, the number of opportunities to enjoy music has decreased significantly

this year.

Fuji Rock, a huge music festival in Niigata prefecture, has also been canceled this

year, and I think many people feel a big sense of loss.

Since we can't go and enjoy the music ourselves, we'll share a playlist of songs by

artists who were supposed to appear at the Fuji Rock Festival, which was originally

scheduled to be held in August.

Feel free to listen to this playlist when doing housework or taking a walk through

the neighborhood!

GET THE PLAYLIST HERE!

37


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