Statesboro Urgent Care Brand Guidelines

STATESBORO URGENT CARE LOGO
The Statesboro Urgent Care logo is the most immediate representation of our company, our
people, and our brand to the world. To continue to support name recognition and build brand
awareness in the marketplace, the logo must appear as shown in at least one location on all
print, electronic, and promotional items. Consistent use of the logo across all marketing vehicles
is vital to clear communication and perception of the brand.
PRIMARY LOGO
The primary logo should be used
on all marketing materials. This is
the logo that is recognized as our brand
SECONDARY LOGO
The secondary logo can be used instead of the
primary logo but not as frequently. Primary
and Secondary logo should not be used on the
same material. This logo can also be recognized
as part of our brand.
SYMBOL
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The symbol should be used on all monogram
usage. This symbol can be used as the
secondary symbol on label seals or texture
or patterns, it can only be used in dark
yale blue or white. Primary color should be
dark yale blue