Zeeman's family expansion.

The starting point of this concept is the strong family presence from Zeeman.
It inspires me as a brander how Zeeman started as a family company and how this
is still a big part of their brand DNA.
Zeeman’s core value ‘betrokkenheid’ plays a big role in this concept as well.
Traditional families will change in 2031, Zeeman’s family expansion leads the way
in changing family dynamics and needs. The first priority of this new concept is
to create buzz around the new product range. The target group is looking for an
experience, not for themselves but for their extended family members.
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