Adaptive Learning Market Size Worth USD 9.11 Billion in 2028

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Adaptive Learning
Market Report
2020-2028
The global adaptive learning market size reached USD 1.86
Billion in 2020 and is expected to register a CAGR of 22.2%
during the forecast period.

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Market Summary
The global adaptive learning market size reached USD 1.86 Billion in 2020 and is expected to register a CAGR of 22.2%,
during the forecast period, according to latest analysis by Emergen Research. Increasing adoption of adaptive learning
software in educational institutions is a key factor expected to drive global adaptive learning market revenue growth
during the forecast period. In addition, rising demand for learning process customization is expected to support growth
of the global adaptive learning market to a significant extent during the forecast period. Furthermore, increasing
adoption of adaptive learning platforms and services in enterprises for corporate training is expected to augment
revenue growth of the global adaptive learning market going ahead.
However, lack of awareness about adaptive learning platforms is a key factor expected to hamper global adaptive
learning market growth to some extent during the forecast period.
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Some Key Highlights in the Report
• Cloud segment revenue is expected to expand at a significant CAGR during the forecast period. Increasing
deployment of cloud-based adaptive learning solutions among end-users to customize platforms at a lower cost and
gain better flexibility are some key factors expected to boost revenue growth of this segment.
• In terms of revenue share, the platform segment is expected to lead over the forecast period due to rising adoption
of adaptive learning platforms by educational institutions to offer personalized learning and improve learning
outcomes.
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Market Summary
Some Key Highlights in the Report
• Increasing adoption of adaptive learning platforms and services in academic settings is expected to support revenue
growth of the academic segment, which is expected to lead in terms of revenue contribution to the global adaptive
learning market during the forecast period.
• Factors such as increasing need to improve employees' skills and the technicalities of learners across companies in
countries in North America are expected to drive growth of the market in the region during the forecast period.
• Key players in the market include Pearson plc, McGraw Hill Education, John Wiley & Sons, Inc., Area9 Lyceum ApS,
Cog Books Ltd., Curriculum Associates, Inc., Dream Box Learning, Inc., Follett Corporation, Cerego, Inc., and Realizeit
• In May 2019, Knewton, Inc. was acquired by John Wiley & Sons, Inc. This acquisition will strengthen Wiley’s
capabilities in the adaptive learning market and enable offering of its e-Content to a wider range of customers.
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Emergen Research has segmented the global adaptive learning market on the basis of deployment, component, enduse,
and region:
Deployment Outlook (Revenue, USD Billion; 2018–2028)
• Cloud
• On-premises
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Market Summary
Component Outlook (Revenue, USD Billion; 2018–2028)
• Services
• Platform
End-use Outlook (Revenue, USD Billion; 2018–2028)
• Enterprise
• Academic
Regional Outlook (Revenue, USD Billion; 2018–2028)
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
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Parameter
Details
Market Size Estimation Period 2020-2028
Base Year Considered 2020
Historical Data 2017-2019
Forecast Period 2021-2028
Quantitative Units Revenue in USD million & CAGR from 2020 to 2028
Segments Covered
Countries Included
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Regions Scope
Customization Scope
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Types, Application, End-Users, Regions & more.
The U.S., Germany, U.K., Italy, China, India, Japan, Brazil
Revenue Forecast, Company Ranking, Competitive
Landscape, Growth Factors, and Trends
North America, Europe, Asia Pacific, Latin America,
Middle East and Africa
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