Market Research Tools by YouthSight

Market Research Tools
Membership
Membership perks
The insight from the Marcomms Success dashboard, and
the subsequent on-campus presentation, proved especially
valuable.
Discover when and where to invest to maximise impact
Track the role and impact of marcomms across three pivotal touchpoints
in the conversion funnel: starting the research process, the UCAS form
and the firm choice.
Create impactful marcomms strategies tailored to key stages
Take a thorough look at what, how and when information is used and
the impact it has at each stage in the funnel. Gain insight into applicant
information needs and expectations to enable you to shape your strategy
and messaging.
Get an applicant’s perspective on your marcomms
We cover a huge range of marcomms from printed prospectuses and
education fairs to peer-to-peer advice and social media, giving you the
full picture of the undergraduate and postgraduate applicant universe -
discover what best in class looks like and work out where you miss the
mark.
Gain inspiration by learning what students really think
Explore and zero in on thousands of verbatim comments and discover
what applicants love and hate about the messages they’ve received. Nail
your tone of voice and get new ideas based on how applicants would like
to be communicated with.
State of the Youth Nation
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