BR_BID_Newsletter_Sept_2021

E W L E T E B O G N O R R E G I S B U S I N E S S I M P R O V E M E N T D I S T R I C T
N
August Bank Holiday signals
The
impending new school year,
the
return of the fabulous
the
Folk Festival, on to
Southdown’s
then Christmas …
Halloween,
before we know it, it will be
and
So, with that in mind, I
2022.
to use this opportunity to
wanted
a little before introducing
reflect
we’re working on to
everything
the objectives set by you
deliver
the BID Area businesses - when
-
billing costs, the Bognor
After
BID levy generates around
Regis
per annum to invest in
£127,000
BID Area against the four key
the
in the business plan.
objectives
this is no small sum, the
While
Team work extremely hard to
BID
that income by
supplement
additional services
providing
as operating the general
(such
and retailing parking
market
and applying for external
discs)
summer, the Team delivered
This
range of projects that met the
a
for the government’s
criteria
Back Fund”, resulting
“Welcome
a range of initiatives to bring
in
to Bognor Regis and
people
their experience whilst
enhance
In July, the BID launched
here.
a standalone
“BRINDIES”,
entirely dedicated to
platform
promoting, and
showcasing,
our vibrant Indie
supporting
with all websites,
businesses,
media, promotion and
social
developed and
content
in-house, through the
managed
of the BID Team. The BID
skillset
also been successful in
has
match funding for
achieving
CCTV coverage in key
enhanced
which, once installed,
locations
be managed by the BID
will
as part of the BID’s
Team
Crime Reduction
Business
Chairman, I am enormously
As
of both the scale and
proud
of activities the BID Team
quality
to help make Bognor
deliver
an even more well known,
Regis
town centre with
welcoming
parking and a vibrant
better
life. Considering the sheer
night
of projects they’re either
range
progressing, leading
initiating,
or co-ordinating and
directly
forward with partners, it’s
driving
hard to believe that –
sometimes
until very recently – this was
up
being delivered by only 1.8 full
all
employees!
time
on that note … Following a
And
of Team
restructure
the BID Board of
responsibilities,
are delighted to
Directors
Caroline Clark, who
introduce
been appointed to the new
has
of “BID Ambassador”. We
role
it’s not always
appreciate
for businesses to
possible
to emails, so it’s great to
respond
have this vital “face to
finally
role in place, not to
face”
delivered by such a
mention
enthusiastic individual!
vibrant,
her extensive retail
With
and knowledge of
background
Regis, Caroline has
Bognor
established herself as a
already
asset – visiting over 100
fantastic
in person in her first
businesses
to share information and
month
and encouraging
opportunities
haven’t already, I’m certain
you
meet Caroline very soon!
you’ll
we approach the new season,
As
hope you’ll both engage with
I
benefit from the range of
and
the BID is making
opportunities
in this newsletter, and
available
you all a very prosperous
wish
Bognor Regis Business
Chairman,
District
Improvement
@bognorregisbid
Sept 2021
www.brbid.org | info@brbid.org | 01243 826354
Letter from the Chairman
Dear Businesses,
businesses to get involved!
If
Partnership activities.
the BID was first voted in.
autumn.
Jason Passingham,
funding.

Fair : 16th
Freshers’
2021
September
Involved! Two Hour
Get
Parking Discs 2022
Car
Involved! “A Splash of
Get
17th – 19th
Vintage”:
Involved! Halloween :
Get
– 31st October 2021
10th
Opportunity:
& Training
Development
Fully funded
Opportunity:
from Whitehead -
training
Save money
Opportunity:
utilities
on
Ho … Oh – Hello!
Ho
2021: 27th
Christmas
Involved! Place St
Get
Public Realm
Maur
BID delivered a series of eye catching, impactful initiatives to
The
people to choose Bognor Regis and brighten up their visit
encourage
summer. This took an enormous amount of planning and a certain
this
of hair pulling and teeth gnashing, but the end results made it
amount
responsible tourism campaign encouraged people in a 40 mile
A
to choose Bognor Regis, the previously faded boards along the
radius
were replaced with temporary maps and directional signage,
seafront
Place St Maur became a fun space for people to sit and enjoy (or
the
around the brightly coloured pathway), and, for an “extreme
run
event free” period of time, the catenary wires were adorned
weather
giant flip flops that certainly had people talking! The weather
with
shown itself to be anyone’s friend this summer, but we hope the
hasn’t
coloured installations have brought a little sunshine of their
brightly
own!
a reminder of all the projects that were delivered by the BID this
Here’s
and how they were funded.
summer,
man is an island”, and no project is delivered in isolation. We’ve
“No
thanked the other agencies that helped the BID to deliver
publicly
initiatives, but there are some Bognor Regis businesses that
these
a special second mention! So, a massive THANK YOU to the
deserve
Decorating Centre, who gave loads of excellent advice and
Dulux
generously supported the delivery of the ENORMOUS floor
then
so we could bring the project in on a tight budget; to Vinco
artwork
who turned initial concepts into brilliant, co-ordinated
Marketing
and to Full Tilt Graphics who turned those brilliant designs
designs,
a brilliant reality. And the final word of thanks HAS to go to
into
involved in BRTC’s excellent Town Force Team, who went
everyone
and beyond to support the BID in times of calm … and crisis!
above
C O N T E N T S
Letter from the Chairman
Goodbye Summer ...
Goodbye Summer
all worthwhile!
BRINDIES
Fiver Fest
Hello Autumn
September
Ross
Thank you!
November 2021 onwards
Development
Useful links

a high quality “look and feel”, the BID was
establishing
to launch its new ‘BRINDIES’ platform to
delighted
with national “Independents’ Day” on Sunday
coincide
July. 4th
is a stand-alone platform - free from all BID
BRINDIES
- that celebrates Bognor Regis’s independent
branding
and the very special people who run them.
businesses
(short for Bognor Regis Independents) tells
‘BRINDIES’
stories of these one-of-a-kind businesses, giving
the
an insight into the people and places that
readers
the unique town centre experience. Working
create
excellent local photographer, Peter Flude,
with
delivers high quality writing and images that
BRINDIES
spread the word about Bognor Regis’s “Indie
both
and inspires people to explore the huge variety
Heroes”
offer! on
its launch in July, six businesses have been showcased on the website, with new “spotlight” articles
Since
monthly. BRINDIES also has a lively social media presence, where BID Team member Clair Harwood
published
you haven’t already experienced the BRINDIES style, it really is worth taking a look and seeing how your
If
could benefit by getting involved. You’ll find the website at: www.brindies.co.uk, and by searching for
business
you’d like to learn more about BRINDIES, or sign up to feature your business, please email
If
and Clair will get back to you with details.
brindies@brbid.org
Team Member and “Indie Champion” Clair
BID
co-ordinated Bognor Regis’s third “Fiver
Harwood
event. The campaign has proven to be a major
Fest”
story nationally, with thousands of
success
shops and businesses getting involved
independent
the country. It’s great that a number of BID
around
businesses really got on board in June’s
Area
but the low take-up low suggests this
campaign,
doesn’t appeal to the majority of Bognor
approach
Indies it’s designed to support and promote!
Regis
going forwards, the decision has been made to
So,
BID staff resources on BRINDIES, so we won’t
focus
great news for Fiver Fest fans is that you can still
The
part by registering directly with the organisers,
take
Locally, here:
Totally
https://totallylocally.org/fiver-fest/
Sept 2021
www.brbid.org
BRINDIES
spent months developing the concept and
Having
is actively building up the “one stop shop” for shop local campaigns, indie promotions and events.
BRINDIES or Bognor Regis Indies on Facebook and Instagram.
Fiver Fest
be co-ordinating Fiver Fest again.

those of you new to Bognor Regis, the Two Hour
For
Disc scheme is funded by Arun District Council,
Parking
Regis Town Council and Bognor Regis BID. BID
Bognor
funds are used to contribute towards the cost of
Levy
spaces, and the BID Team manage all aspects of
the
production, marketing, sale, and distribution to
disc
All profits from disc sales to retailers are
retailers.
directly back into the BID Area.
invested
be a bit of a change this year, as, following consultation with current retailers, we’re replacing the
There’ll
voucher booklet only available to people buying parking discs to a new promotion focused on the
printed
community which will be promoted online. This new approach is intended to encourage new visitors
student
the student community to shop local, reduce the environmental impact of the printed vouchers, increase
from
number of businesses able to showcase fantastic deals and provide even better value for money for levy
the
We’re also going to make ordering simpler – all you’ll need to do is email a specific parking disc
payers.
be contacting all current parking disc retailers very soon, but if you’re interested in selling the disc for the
We’ll
time, or would just like more information on how it works, please drop us a quick message at
first
Sept 2021
www.brbid.org
Hello Autumn ...
Freshers’ Fair : 16th September 2021
We were thrilled to be contacted by the University of Chichester’s Students’ Union, inviting businesses to take
part in their Freshers Fair at the Bognor Regis Campus. It’s been a long time since there’s been a specific
Bognor Regis Fair, so it’s a real opportunity to put your business in front of students, encouraging them to
choose Bognor Regis as their “go to” location. It’s great to see so many businesses sign up for the first event,
and we’re looking forward to supporting its growth over time!
Get Involved! Two Hour Car Parking Discs 2022
We’re now in the production stages for the 2022 Two
Hour Parking Discs, which can go on sale to the public
from Saturday 27th November. The parking discs are
hugely popular with the local community and visitors to
Bognor Regis, and, while your profit on sales may not be
life-changing, signing up as a retailer gives people
another reason to come into your business, thereby
raising your profile with potential new customers.
address!
info@brbid.org and we’ll make sure the information gets to you!

Involved! “A Splash of Vintage”:
Get
– 19th September
17th
Regis is going to be buzzing on the weekend of 17-19th September, with a double footfall whammy of
Bognor
fantastic Southdowns Folk Festival AND visitors for the Goodwood Revival event in neighbouring
the
the spirit and fun of the vintage vibe (and stealthily testing the waters for a potential regular annual
Embracing
the BID is encouraging businesses to get creative and go retro for the weekend, with a particular focus
event!),
goal is to showcase the offer we have here in Bognor Regis with our unique indie businesses pulling
The
under an umbrella theme of vintage and retro to draw people in! It’s the first time EVER that the
together
Southdowns Folk Festival has coincided with Goodwood’s “Revival” event, and we’re hoping that, by
annual
launching “A Splash of Vintage” on the same weekend, we’ll be able to attract a potentially new audience
soft
town that will benefit the Folk Festival this year, and bring them back in again for “A Splash of Vintage”
into
the Folk Festival next year! Win-win!
and
are loads of inexpensive ways your business
There
get involved in “A Splash of Vintage”, including:
can
your windows with a vintage or retro
Dressing
eg: bunting, clothes, signage, your-
theme,
memorabilia
business-specific
yourselves! Put together a fabulous
Dressing
outfit and wear it at work on Saturday
vintage
(Or don a peaked cap, Peaky Blinders style!)
18th!
on a special “retro promo” for Saturday
Putting
(or the whole weekend!)
18th
vintage or retro music to create a vibe
Playing
to Music Licence, of course!)
(subject
vintage cocktails or retro specials on
Featuring
menu your
vintage or retro hair styles / outfits /
Showcase
/ and share them via your social media –
patterns
give them a boost through our social
we’ll
channels
it’s most likely only independent businesses that will be able to participate, we’ll be showcasing and
As
everyone taking part in “A Splash of Vintage” under the BRINDIES banner.
promoting
you’re stuck for specific ideas for your business, we’re more than happy to help - just contact us at
If
brindies@brbid.org
if you’re already hooked on taking part, get in touch to let us know your plans for the weekend – we’ll make
And
you’re promoted through the BRINDIES social channels! Email: brindies@brbid.org, or let Caroline know
sure
www.brbid.org
Sept 2021
Chichester. So ... let’s start “a thing”!
on Saturday 18th September.
when she pops round!

Involved! Halloween: 10th – 31st
Get
2021
October
encouraging the community to mark Halloween
We’re
getting all their skeletons out of the closet to
by
renew or recycle them! The BID will be running
repair,
fun, online promotional campaign to highlight an
its
environmental message and connect the
important
with vital local businesses.
public
year, over 2000 tonnes of plastic waste is
Every
from Halloween, which is horrifying in
generated
We want to show that it isn’t difficult to
itself!
new life into old things and be part of a
breathe
circular, social economy. We also want to
wider,
as many different business sectors as we
promote
So, whilst around 50% of the campaign will
can.
promote repair shops, craft shops, dry
specifically
etc, the other half promotes services
cleaners,
accountants, solicitors, hairdressers, and
including
the course of the campaign, the BID will promote more than 20 different business sectors, with a new
Over
visual and message each day.
Halloween
campaign benefits national chains AND Indies, so will run on the BID’s main Facebook and Instagram from
The
October, with the final post on 31st October.
10th
be tagging relevant businesses in the sector being highlighted that day, so make sure you keep an eye on
We’ll
social media accounts!
your
the BR BID’s pages on Instagram and Facebook (search for Bognor Regis BID)
Follow
tag and share the visuals from the campaign – this will bring more exposure to your business
Like,
more likes and shares, the greater the reach of the campaign. The greater reach of the campaign, the
The
attention brought to Bognor Regis businesses. And we all want that …
more
www.brbid.org
Sept 2021
white goods.
What we’re going to do:
We’ll be engaging with the community through our social media channels, asking them to share (ghost) stories
of back from-the-dead tech, resurrected furniture, or not-so scary-any-more hair do’s!
How you can get the most out of the campaign for your business:

are two new training opportunities to share with you in this newsletter – the first is an online portal, and
There
second is in-person training. Both are fully funded, and could lead to real transformation for you, your team
the
to the five district and borough councils within
Thanks
Sussex who funded the project, a fantastic
West
training facility has been launched for
online
in the County.
businesses
West Sussex Retail Hub has been set up to help
The
innovate, adapt and grow by providing
businesses
the modules are tailored for independent retailers, all businesses can access and benefit from the
Although
sessions and information.
free
entirely free for you to access (for the next three years!), and it’s well worth a visit.The courses are broken
It’s
into small, time-manageable sections, so you can progress through each unit in your own time and, as it’s
up
www.brbid.org
Sept 2021
Opportunity: Development & Training
members and ultimately your business!
West Sussex Retail Hub
easy access to knowledge and information.
Well over a hundred bite-sized videos are available, covering topics including:
• Measuring Sales, Tracking profitability
• Key Steps for Creating a Marketing Plan
• The Importance of Business Planning
• Employing Staff: An Introduction to HR for Small Businesses
• Using Social Media for Business Outcomes
• Card Payments and Electronic Point of Sale
• Understanding Today’s Customer
• Creating an Exceptional Customer Experience
• Developing a Quality Customer Experience for the Modern Independent Retailer
• Developing New Business Models that Work Effectively and Efficiently
online, access content whenever and from wherever you like! It’s really easy to register at:
https://westsussexretailhub.co.uk/

the professional development of your staff and upskill
Support
employees! The BID has been contacted by Whitehead-
your
Education and Training who are providing fully-funded
Ross
to employees of SMEs in the Coast to Capital LEP.
training
offer accredited qualifications including ILM, City &
They
and NCFE across a range of areas to support your
Guilds
and your employees’ Continuing Professional
business
As well as day training on a range of topics,
Development.
also offer non-accredited and bespoke courses to fully
they
the needs of your business.
meet
you’re keen to find out more, or want to book some training,
If
email: dilys.watson@wrecltd.co.uk
please
BID is working with Place Support Partnership to help levy paying SME businesses reduce their utility costs.
The
you need to do is supply copies of your latest bills, and the Place Support Partnership team will identify
All
savings can be made. The service applies to a range of business utility costs -energy, telecoms, water,
where
fees and insurance, and, you could secure significant savings for the time it takes you to hunt out the
merchant
an entirely FREE service open to BID Levy payers, with absolutely no obligation, and no commitment on your
It’s
if you don’t want to follow PSP’s recommendations.
part
us at info@brbid.org if you’re interested in learning
Contact
about this free service and, when you’re ready, we’ll
more
www.brbid.org
Sept 2021
Opportunity: Fully funded training from Whitehead Ross
can find out more information on their website:
You
https://www.wrecltd.co.uk/funded-trainingcourses/upskilling-employees-in-coast-2-capital/
Opportunity: Save money on utilities
bills!
connect you with PSP!

Ho… Oh – Hello! Christmas 2021:
Ho
November 2021 onwards
27th
know that, after the restrictions imposed last Christmas,
We
will be looking forward to a far more sociable
people
this year. However, we also recognise the massive
Christmas
the pandemic continues to have across the
impact
so are focusing on the values and experience of
community,
rather than any messaging that might add to
Christmas,
key focus will be sustainability and respecting the
Another
and this will be reflected in our social media
environment,
and online activities. We’re thrilled to be working with
posts
Sustainability Team who are going to deliver a
WSCC’s
of wreath making workshops and bringing the vital
series
message into the heart of the town centre. The
recycling
banners and window vinyls will all be produced
BID’s
specific dates so they can be reused in the future.
without
we’ll be focusing on online marketing and
Furthermore,
through the “christmasbognorregis” website and
promotion
be sending out full details of the BID’s plans to encourage people to choose Bognor Regis this Christmas
We’ll
a month or so, but here’s an overview to help you start planning how you’d like to be involved:
in
and colour scheme: The overarching Christmas design features the message “Colour Your Christmas”,
Design
we’re aiming to deliver a fabulously bright and cheery town centre! All of the additional installations will
and
back, lighting up the different areas of the town, and co-ordinated banners will be brightening up the highlevel
be
sightlines.
Christmas Lights Switch On: Saturday 27th November 2021: BRTC timings to follow.
BRTC
Night Opening: Saturday 27th November: We’d like to encourage businesses to hold one late night
Late
to coincide with the Christmas Lights Switch On.
opening
weekend: 11th & 12th December: BID focus weekend for activities, including crafting workshops and live
Focus
in and around the town centre.
music
Competition: Best Dressed Window Featuring Christmas Trees, especially those with sustainable
Window
The BID will also be producing elements from the design (baubles, reindeer, Christmas tree) as
decorations!
vinyls for businesses to display. (Entry details to follow)
window
Rink: As far as we know, the Ice Rink Operators are working with ADC to find an alternative location for
Ice
ice rink, so fingers crossed we’ll see them back in Bognor Regis this winter!
the
we won’t be doing ... We’re not planning on any “window hunt” campaigns this year but will happily
What
any business / businesses that would like to take this on! To avoid confusion, we’re also going to stay
support
from Advent Calendar style promotions, as there are other companies offering this type of opportunity –
away
no point diluting the offer!
there’s
www.brbid.org
Sept 2021
Yes indeed - it’s that time already!
financial pressures.
social channels to reduce print waste.
Christmas 2021 overview:

Involved! Place St Maur Public
Get
Development
Realm
District Council are inviting business
Arun
of the Place St Maur development -
feedback
on the site is scheduled to start later this
work
year.
feedback, both “before” and “after” the work
Your
completed, will be exceptionally helpful in
is
the impact of the transformation on the
measuring
businesses. The “before” survey is now live,
town’s
will only takes around five minutes to
and
You can link to the survey here:
complete.
www.brbid.org
Website:
@bognorregisBID
Facebook:
@bognorregisbid
Instagram:
info@brbid.org
Email:
https://www.bognorregis.gov.uk
https://www.facebook.com/bognorregistc/
Facebook:
https://www.westsussex.gov.uk
https://www.facebook.com/WestSussexCC/
Facebook:
https://www.arun.gov.uk
https://www.facebook.com/arundistrictcouncil/
Facebook:
www.brbid.org
Sept 2021
https://wh1.snapsurveys.com/s.asp?k=163039615440
Useful links
Bognor Regis BID
Bognor Regis Town Council
West Sussex County Council
Arun District Council