Issue 03 TALANTA Magazine

Which year did you establish these
companies
I am the founder of three companies
which are @desire2rise 2018 (Social
media management agency @,
founderspot 2019 (media company)
and @krunchyproducts 2020 (food
processing company). Desire2Rise
was formerly known as Royaldons; it
was established in 2016. Royaldons
was changed to Desire2Rise in 2018
due to some legal issues.
What is your mission
My mission is to leave a mark on
people's lives through these
companies and other companies
which I will establish, hopefully my
mission will be accomplished.
How did you get the idea or concept for
the business
The idea to start Desire2Rise formerly
known as Royaldons. It was in 2014 when
instagram was growing so fast and many
people were interested in having many
followers on their account. At first I was
providing the service of increasing
followers to people's social media
accounts. I was not satisfied with that
service, so I decided to provide a full social
media management package which it's
mainly focused on increasing brand
awareness, increasing engagement rate in
social media pages, promoting social pages
to reach bigger audiences and so many
other services like providing social media
strategies. Founder Spot was established in
2019. After observing that in Tanzania there
are many Entertainment content based
media and few Business based media. I saw
an opportunity there because many people
like to here new business trends like to
here about successful entrepreneurs how
they started how they manage their
business, so i started a media company
which is based on Business content with
the aim to motivate youth to start
businesses and inspiring them with a vivid
example of entrepreneurs killing it in
entrepreneurship. Krunchy products is a
food processing company co-founded by
me and my amazing Mother. We process
food products; peanut butter and snacks
(crisps) and sell them to retailers. We
provide extraordinary products to society.
An entrepreneur is someone who's creative,
i believe that we might be providing the
same product like others but our products
are different starting from the taste, ways
of processing and the marketplace. I am a
huge fan of Naseeb Abdul "Diamond
Platnumz", Jayz and Sean Combs "PDiddy" .
They both have managements (record
labels) and media companies. So I got the
concept from them too.