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HOUSING-WITH-CARE<br />
Allowing older people to live where they want to live<br />
Imagine you’re an older person in your<br />
70s, approaching your later years <strong>and</strong><br />
perhaps in need of more support soon,<br />
but still with so much to give, so many<br />
talents to unlock, so many friends to<br />
make. You’re thinking about moving<br />
from the family home you’ve lived in<br />
for years to somewhere which provides<br />
security <strong>and</strong> care if <strong>and</strong> when you need<br />
it, but which also allows you to keep<br />
your independence <strong>and</strong> connections to<br />
the local community, <strong>and</strong> which has a<br />
range of activities <strong>and</strong> facilities to keep<br />
you busy.<br />
It’s this middle ground, this golden<br />
mean, combining independence with<br />
care <strong>and</strong> support, which housing-withcare<br />
settings across the country are<br />
offering to older people in increasing<br />
numbers. Sometimes called retirement<br />
communities, retirement villages or extra<br />
care housing, these settings give older<br />
people the opportunity to rent or own<br />
a flat or apartment, on a site with 24/7<br />
staffing, high-quality care provision if<br />
needed, <strong>and</strong> facilities like restaurants,<br />
bars, cafes, gyms, activity rooms <strong>and</strong><br />
much more.<br />
While long-st<strong>and</strong>ing options for older<br />
people like care homes <strong>and</strong> traditional<br />
retirement housing will continue to have<br />
a vital place, there is a growing need<br />
for middle options like housing-withcare<br />
which allow older people to stay<br />
independent <strong>and</strong> healthy for longer.<br />
The evidence is clear: housing-withcare<br />
improves health <strong>and</strong> well-being,<br />
drastically cuts down hospital <strong>and</strong> GP<br />
visits, <strong>and</strong> reduces feelings of loneliness.<br />
Not only do older people themselves<br />
benefit, but so too does the NHS <strong>and</strong><br />
whole social care system.<br />
Housing-with-care settings can be in<br />
either rural or urban locations, giving<br />
older people the chance to choose the<br />
lifestyle they want. Often, they are closely<br />
connected with the town centre, <strong>and</strong><br />
people of different ages are able to use<br />
the facilities at the retirement community<br />
<strong>and</strong> mix with older residents. Far from<br />
being ghettos of the elderly, housingwith-care<br />
settings can be hubs of<br />
intergenerational connection.<br />
ARCO’s role as the representative body<br />
for the housing-with-care sector is to help<br />
our members provide the best possible<br />
service to their older residents, <strong>and</strong> to<br />
ensure the sector thrives <strong>and</strong> grows in<br />
the way that it should. An important part<br />
of ARCO’s work is helping members<br />
set high st<strong>and</strong>ards through the ARCO<br />
Consumer Code, a new edition of<br />
which was launched in September this<br />
year. The code upholds the principles<br />
of transparency <strong>and</strong> fairness, giving<br />
customers <strong>and</strong> residents confidence that<br />
housing-with-care operators achieve<br />
high levels of consumer protection in<br />
everything from marketing, sales <strong>and</strong><br />
lettings, <strong>and</strong> resident relations.<br />
Because, ultimately, housing-with-care is<br />
all about the residents. About responding<br />
to the growing dem<strong>and</strong> from older<br />
people for housing options that combine<br />
independent, active living with care<br />
<strong>and</strong> support if needed. About allowing<br />
residents to live the life that they want<br />
to live.<br />
For further email please visit<br />
www.arcouk.org<br />
28 | www.minervamagazines.co.uk