Trade Presentations Winter 2021/22
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©Valais/Wallis Promotion – David Carlier<br />
<strong>Winter</strong> scenery, Gornergrat bahn, Zermatt.
What is the Matterhorn Region AG?<br />
Various Valais destinations and service providers have joined their strength under the name "Valais<br />
Matterhorn Region” to offer guests the best products and experiences in the Valais mountains.<br />
Region<br />
Valais/Wallis Promotion<br />
+<br />
Destination<br />
Aletsch Arena<br />
Saas-Fee/Saastal<br />
+<br />
Brig Simplon<br />
Leukerbad<br />
Nendaz/Veysonnaz<br />
Service provider<br />
Matterhorn Gotthard Bahn<br />
Les Celliers de Sion<br />
Région Dents du Midi<br />
Martigny Région<br />
Remontées mécaniques<br />
de Crans-Montana (CMA SA)<br />
Thyon Région
Logistic & billing<br />
What is the Matterhorn Region AG?<br />
Thanks to our dynamic reservation platform, we can book ski tickets and rentals, accommodations, walks with St. Bernard dogs, guides,<br />
yodeling workshop, and much more! Tell us about your customers’ needs and desires and we will create the perfect travel package. We<br />
are your one-stop solution for product recommendations, brochures & maps, bookings, logistics, and billing. Our team can get you the<br />
best available prices at net rates.<br />
Information,<br />
Contract/Negociation,<br />
Marketing material<br />
Client request<br />
Happy clients in Valais<br />
Booking
Valais in 10 figures.
©Valais/Wallis Promotion – Pascal Gertschen<br />
Landscape with sea of fog, Lötschental.<br />
BREATHTAKING MOUNTAIN SCENERY…
... CHARACTER IN REGIONAL PRODUCTS.<br />
©Valais/Wallis Promotion - Pascal Gertschen
©Valais/Wallis Promotion<br />
Destination : Leukerbad.<br />
… RELAX AND GET AWAY FROM IT ALL.
Perfectly connected.<br />
By plane<br />
• International flight connections: Geneva (2 hours) –<br />
Zurich (3 hours) – Basel (3 hours)<br />
By train<br />
• Outstanding transport connections<br />
• International airports: Zurich – Geneva – Basel<br />
– Milano (every 30’)<br />
• Direct trains from Austria, Germany, France<br />
and Italy to Swiss city-centres<br />
• More than 80 connections daily<br />
• No luggage limitation or waiting times<br />
• Ample elbow-room, catering facilities and<br />
manifold onboard services
Swiss Travel System passes overview.<br />
Unlimited travel by train, bus<br />
and boat as well as free<br />
admission to more than 500<br />
museums. In addition, 50%<br />
discount on most mountain<br />
excursions. Also available as<br />
Flex and Youth option.<br />
For one month, 50% discount on<br />
regular public transport fares for<br />
€105 / CHF 120. Also<br />
combinable with Swiss Travel<br />
Pass (Flex).<br />
Children from their 6th to their<br />
16th birthday travel free of<br />
charge with the Swiss Travel<br />
Card.
10
45 FOUR-THOUSANDER PEAKS.<br />
©Valais/Wallis Promotion – Yves Garneau
©Valais/Wallis Promotion – Yves Garneau<br />
Freeride – Activity that requires a mountain guide & safety equipment.<br />
GUARANTEED SNOW IN<br />
A WINTER WONDERLAND.
OVER 2,000KM OF<br />
ENDLESS PISTES.<br />
©Valais/Wallis Promotion – David Carlier<br />
Destination : Région Dents du Midi, Les Portes du Soleil ski area.
CAR FREE RESORTS.<br />
©Valais/Wallis Promotion – Pascal Gertschen<br />
Destination : Aletsch Arena, Bettmeralp village.
©Valais/Wallis Promotion – David Carlier<br />
Destination : Région Dents du Midi, Les Portes du Soleil - Skitouring, Morgins.<br />
EXPERIENCING NEW ACTIVITIES IN<br />
A SECURED ENVIRONEMENT.
SKIING ALL YEAR LONG.<br />
©Valais/Wallis Promotion – Pascal Gertschen<br />
Destination: Saas-Fee/Saastal – Glacier skiing with Allalin in the background.
©Valais/Wallis Promotion – David Carlier<br />
<strong>Winter</strong> hike Moosfluh – Riederalp.
©Valais/Wallis Promotion – David Carlier<br />
SHARING MOMENTS WITH FRIENDS<br />
TASTING LOCAL PRODUCTS.
10 top winter experiences.
<strong>Winter</strong> news 21/<strong>22</strong>.<br />
• Zoom the Matterhorn exhibition, MGB<br />
• Orienteering in the Région Dents du Midi<br />
• Ski & local taste of the Région Dents du Midi<br />
(January - March 20<strong>22</strong>)<br />
• Dynastar speed check, Veysonnaz<br />
• Ski-for free, Aletsch Arena<br />
• Cable cars from Crans-Montana<br />
©Valais Wallis Promotion - David Carlier
Ski & off-piste experiences.<br />
• Ski Safari<br />
• 4 to 5 nights in the same hotel<br />
• Access to all ski areas in Valais<br />
• First Tracks experience<br />
• 11 Ski Touring parc<br />
• 12 Secured freeride itineraries<br />
• 7 Avalanche rescue training parks<br />
©Valais Wallis Promotion - David Carlier
Région Dents du Midi.<br />
The Swiss half of the Portes du Soleil, the world’s<br />
largest international ski area.<br />
• Six charming villages<br />
• Ski-in/Ski-out resorts<br />
• Over 800 km2/308 mi<br />
• Home of the Swiss Wall, one of the steepest ski<br />
slopes in the world<br />
• Distance: Nearest Valais resort to Geneva (1h40 by<br />
car)<br />
©Valais Wallis Promotion - David Carlier
Région Dents du Midi.
Région Dents du Midi.<br />
Product 1: Ski-in / Ski-out Unlimited.<br />
Services included for FIT and groups<br />
• 7 overnights in a 3* Hotel ski-in / ski-out with breakfast<br />
• 5 days of skiing within 6 consecutive days in the ski area<br />
of<br />
• Les Portes du Soleil<br />
Product 2: Olympic curling workshop.<br />
A Youth Olympic venue #Lausanne2020<br />
Services included for FIT and groups<br />
• Equipment rental<br />
• Coach
Nendaz/Veysonnaz.<br />
The doorstep of the 4 Vallées.<br />
• Two villages: Nendaz & Veysonnaz<br />
• Switzerland’s largest ski area<br />
• 412 km/256 mi ski slopes<br />
• “Families welcome” destination<br />
• Airport: Geneva 2H00 / Zürich 3H30<br />
©Valais Wallis Promotion – Yves Garneau
Nendaz/Veysonnaz.<br />
Product 1: Ski Safari Nendaz and Veysonnaz.<br />
Services included for FIT and groups<br />
• 4 overnights in Nendaz & 4 overnights in Veysonnaz<br />
• 6-day 4 Vallées ski pass<br />
• Equipment rental<br />
• Luggage transfers<br />
Product 2: Freeride with a professional.<br />
Services included for FIT and groups<br />
• 2 overnights<br />
• 1-day 4 Vallées ski pass<br />
• Equipment rental<br />
• Safety equipment rental (shovel, probe and avalanche<br />
transceiver)<br />
• Professional guiding<br />
• Lunch in a mountain restaurant
Leukerbad.<br />
The largest thermal spa and wellness holiday resort<br />
in the Alps.<br />
• 32 thermal pools<br />
• Thermal springs up to 51°C/124°F<br />
• 3 public spas<br />
• 55 km/34 mi Ski trails<br />
• Gemmi – Top of Leukerbad, a viewpoint with<br />
connection to the Bernese Oberland<br />
• Airport: Geneva 3H30 / Zurich 3H30
Leukerbad.<br />
Product 1: <strong>Winter</strong> Wonderland. Skiing, sledging, walking &<br />
bathing.<br />
Services included for FIT and groups<br />
• 1 day Snow & Spa Pass: Cable car (Gemmi, Torrent,<br />
Snowpark)<br />
• 3-hour admission ticket for a public spa (Leukerbad<br />
Therme, Walliser Alpentherme* or Therme 51**)
Aletsch Arena.<br />
Home of the Aletsch Glacier, the longest ice flow in<br />
the Alps and the heart of the Swiss Alps’ Jungfrau-<br />
Aletsch UNESCO World Heritage Site.<br />
• Car-free destinations<br />
• Ski in - ski out<br />
• UNESCO World nature heritage site<br />
• 104 km/64 mi Ski trails<br />
• “Families welcome” destination<br />
• Airport: Geneva 3H30 / Zürich 3H15<br />
©Valais Wallis Promotion – Frederic Huber
Aletsch Arena.<br />
Product 1: Skiing in the Aletsch Arena.<br />
Services included for FIT and groups<br />
• • 4 or 7 nights in a standard hotel valley with breakfast<br />
• • 3 or 6 days ski pass Aletsch Arena<br />
Product 2: Guided snowshoe tour.<br />
Services included for FIT and groups<br />
• Guided snowshoe tour<br />
• Priceless view on the Great Aletsch Glacier<br />
• Not included: eventual cable car ticket (suggestion: buy<br />
the Aletsch Explorer)
Saas-Fee/Saastal.<br />
Where the highest Switzerland mountains are.<br />
• Car-free glacier village<br />
• 150 km/93 mi Ski trails<br />
• Glacier skiing<br />
• World record with the highest underground train<br />
(Metro Alpin) and highest revolving restaurant<br />
• “Families welcome” destination<br />
• Airport: Geneva 3H30 / Zürich 3H30<br />
©Valais Wallis Promotion - Claudio Zenger
Saas-Fee/Saastal.<br />
Product 1: Skiing in Saas-Fee.<br />
Services included for FIT and groups<br />
• 4 or 7 nights in a hotel with breakfast<br />
• 3 or 6 days ski pass Saas-Fee<br />
• Visitors' tax<br />
Product 2: Torchlight walk followed by a delicious Swiss<br />
cheese fondue.<br />
Services included from four persons<br />
• Guided torchlight walk<br />
• Cheese Fondue dinner
Brig-Simplon.<br />
Brig, the ideal starting point for excursions.<br />
Simplon the outdoor hidden gem.<br />
• 50 km/31 mi Ski trails<br />
• 200 ac/80 ha Skiable area<br />
• 250 cm/98 in Average annual snowfall<br />
• 10 km/6.2 mi <strong>Winter</strong> hiking trails<br />
• 1 Thermal outdoor swimming pool in Brigerbad<br />
• Airport: Geneva 3H30 / Zürich 3H30<br />
©Switzerland Tourism - Silvano Zeiter
Brig-Simplon.<br />
Product 1: Snowshoe trail Simplonpass<br />
Discover the romantic Simplon in winter.<br />
• Circular hike (4.6km / 2:00h) with panoramic views<br />
• Snow guaranteed thanks to its location at 2000m.<br />
Product 2: Skitouring adventure<br />
Go on a skitour adventure in the Simplon area. Stay 4 nights in<br />
a cozy hotel on the Simplon and set off every morning for a<br />
new ski tour<br />
• 4 overnights in Simplon<br />
• Half-board<br />
• Picnic (lunch)<br />
• Ride with the postal bus to the different starting points<br />
Price: from CHF 648
<strong>Winter</strong> excursions & panoramic trains - MGB.<br />
Product 1: Igloo lunch fondue for two.<br />
Services included for FIT and groups<br />
• Train ride: Zermatt - Gornergrat – Zermatt<br />
• Welcome tea/coffee or mulled wine "Gluḧwein»<br />
• Visit the igloo village<br />
• Cheese fondue (outdoors)<br />
Product 2: Guided winter hike with fondue-fun<br />
Walk towards the Matterhorn, far from the ski slopes and<br />
through undisturbed winter landscapes while the Matterhorn<br />
presents its best profile.<br />
• Hike from Rotenboden to the Igloo Village<br />
• Cheese fondue (outdoors)<br />
• Hike to Riffelberg and back down to the valley<br />
As you hike across the snow you will hear intriguing tales and<br />
lots of insiders’ tips from your ZERMATTERS hiking guide.
myCMA – Crans-Montana.<br />
Open 365 days a year.<br />
• 140km/89 mi Ski trails<br />
• 100’000 m2 /25 ac snowpark<br />
• Several World Cup tracks (FIS)<br />
• 15 ski mountaineering trails<br />
• “Families welcome” destination<br />
• South oriented, sun during the entire winter<br />
• Airport: Geneva 2H00 / Zürich 3H30<br />
©Valais/Wallis Promotion - Pascal Gertschen
42<br />
Titel | Ort | 08.03.<strong>22</strong>
myCMA – Crans-Montana.<br />
Product 1: First ski experience in Arnouvaz<br />
Services included for FIT and groups:<br />
• Ski Ticket for one, two or three hours<br />
• Ski lesson for one, two or three hours<br />
Product 2: Snowshoeing at 3,000 m on the Plaine<br />
Morte<br />
Services included for FIT and groups:<br />
• Return cable car ticket<br />
• Snowshoe equipment rental<br />
43<br />
Titel | Ort | 08.03.<strong>22</strong>
TYPICAL DISHES &<br />
UNIQUE WINES.<br />
©Valais Wallis Promotion - David Carlier
Culinary.<br />
• Typical meals in unique settings<br />
• Switzerland’s no. 1 wine region: 5,000 hectares<br />
of vineyards<br />
• Over 50 different grape varieties<br />
• 17 artisanal Valais breweries<br />
©Valais Wallis Promotion – Pascal Gertschen
Family.<br />
• 26 children’s ski areas in Valais<br />
• Label “Family Destination”: Aletsch Arena,<br />
Bellwald, Blatten-Belalp, Crans-Montana,<br />
Grächen – St. Niklaus, Nendaz, Saas-Fee,<br />
Zermatt<br />
• Top free activities and attractions<br />
• Foxtrail - Saastal<br />
©Valais Wallis Promotion – Pascal Gertschen
Our market managers, your contacts (I/II).<br />
Emilie Morard<br />
100%<br />
Head of Markets Europe<br />
Market Manager UK/France<br />
Miriam Nussbaumer<br />
100%<br />
Market Manager Deutschland<br />
Gestion Key Account ST<br />
Valérie Delessert<br />
50%<br />
Market Manager<br />
BENELUX<br />
Lucie Guntern<br />
100%<br />
Junior Market Manager<br />
Italy/Nordics<br />
Market assistant
Our market managers, your contacts (I/II).
Useful trade information.<br />
• Sales Manual<br />
• Fam-Trips<br />
• Webinar<br />
• All <strong>Trade</strong> Informationen:<br />
www.visitvalais.ch/trade
Current Covid-19 situation.<br />
Entry requirement<br />
Currently you do not have to present a negative test result<br />
to enter Switzerland. Neither is there a test requirement<br />
on boarding for people arriving by air or long-distance bus<br />
(coach).<br />
There is currently no quarantine requirement for people<br />
entering Switzerland.<br />
Current measures<br />
Since 17.02.<strong>22</strong>, Switzerland lifted almost<br />
all of its Covid-19 pandemic restrictions.<br />
Mask is still mandatory in:<br />
Public vehicles (incl. cable cars)<br />
Indoor areas of hospitals and clinics, and<br />
care homes<br />
For people age 12 and over<br />
Source: https://www.bag.admin.ch/bag/en/home/krankheiten/ausbrueche-epidemien-pandemien/aktuelle-ausbrueche-epidemien/novel-cov.html (21.02.<strong>22</strong>)
Clean & Safe label.<br />
The tourism trade associations have launched a ''Clean & Safe'' label. The label lets guests<br />
know that they are visiting an establishment that has consciously committed to comply<br />
with the safety concept.<br />
www.cleanandsafe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch<br />
CLEAN & SAFE<br />
clean-and-safe.ch
52 ©Valais/Wallis Promotion – Pascal Gertschen
©Valais/Wallis Promotion – Frederic Huber<br />
Destination : Aletsch Glacier, Aletsch Arena.<br />
UNESCO WORLD HERITAGE SITE.
©Valais/Wallis Promotion – Christian Pfammatter<br />
Destination : Saas-Fee / Saastal Valley - View from Mattmark dam on Saastal (valley).<br />
UNTOUCHED NATURE
OVER 50 MOUTAIN HUTS<br />
TO FULLY ENJOY THE MOUNTAINS<br />
©Valais/Wallis Promotion – Frederic Huber<br />
Destination : Turtmann valley with its glacier and Bishorn in the background.
©Valais/Wallis Promotion – Pascal Gertschen<br />
Destination: Belalp - Mountain bike tour in the Häxutrail.<br />
1500KM OF MARKED TRAIL
TRAIL RUNNING TO<br />
DISCOVER EVEN MORE…<br />
©Valais/Wallis Promotion – Yves Garneau<br />
Destination : Val d’Anniviers - Trail running.
10 top summer experiences.
Summer news <strong>2021</strong>.<br />
Multimedia &<br />
world of<br />
experiences<br />
around the<br />
Matterhorn<br />
New trails in<br />
Leukerband<br />
Aletsch Arena<br />
Over 100km/h<br />
Lengt: 1400m<br />
383 negative<br />
elevation
Matterhorn Region AG product categories (I/II).<br />
Hiking<br />
Excursions<br />
Adventure/alpinism<br />
• Hike for every level<br />
• Trekking<br />
• Hut overnight<br />
• Guided tour<br />
• Viewpoints<br />
• Gornergrat /<br />
Matterhorn<br />
• Glacier Express<br />
• Mont-Blanc-Express<br />
• Excursion point<br />
• Glacier tour<br />
• Summer skiing<br />
• Mountaineering<br />
• Via Ferrata<br />
• Paragliding<br />
• Goldrush experience
Matterhorn Region AG product categories (II/II).<br />
Gastronomy & wine<br />
Culture & tradition<br />
Wellness & Thermal<br />
bath<br />
Mountain biking<br />
• Culinary<br />
experiences<br />
• Wine tasting<br />
• Local product<br />
• Oenoparc<br />
• Wine experience<br />
• Jodeling workshop<br />
• Alphorn lesson<br />
• Castles visit<br />
• St-Bernard dogs<br />
• Biggest thermal<br />
destination of the<br />
alps<br />
• Brigerbad<br />
• Yoga-Trail<br />
• Marked route<br />
• Multi-day tour<br />
(MTB or E-MTB)
62
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