JCDecaux - Reflect Reconciliation Action Plan

Reflect Reconciliation Action Plan March 2022 – March 2023
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To confirm our commitment to reconciliation, we first
needed to assess that our organisation was ready to
take on this challenge. We understand that JCDecaux’s
• Over 90% of employees surveyed expressed
an interest in undertaking cultural awareness
training.
reconciliation journey is only going to be as successful as
the internal drive of those championing and delivering our
commitments. During National Reconciliation Week 2021,
JCDecaux Australia ran a National Reconciliation Week
Survey to assess:
• The current level of cultural awareness, knowledge,
and education held by JCDecaux Australia employees
regarding First Nations histories, cultures, and initiatives,
• The internal appetite for developing and adopting a RAP,
• The importance of RAP outcomes, and
• The willingness to participate in cultural awareness
training.
More than 50% of JCDecaux employees completed the
survey with results highlighting that:
• 90% of employees surveyed believe a RAP is important,
• A more culturally aware and diverse workforce was
identified as the most important RAP outcome,
• Only 9% of employees surveyed have participated in
cultural awareness training in the past five years,
• More than half of employees surveyed felt they had no
knowledge or would benefit from further training and
education on key First Nations topics, and
When asked why it is important for JCDecaux to
implement a RAP, employees commented:
I believe that for JCDecaux
to call themselves a proud
Australian business, we have
an obligation to Australia’s
First Nations People. At the
very least, this should include
ongoing educational practices
that help dismantle the
systemic oppression that we,
as non-Indigenous citizens,
maintain and benefit from.”
JCDecaux is committed to
enriching urban culture for
our audiences and delivering
exceptional experiences for
brands, partners, and our people.
I think that the only way that
we can authentically do this
is through a comprehensive
understanding of the cultural
identities and the challenges that
First Nations communities face.
Otherwise, we are simply paying
lip service to a genuine issue
within our country, rather than
enacting change which can have
a long-term impact. We only have
half of the story if we do not have
an action plan.”