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Panels & Furniture Asia May/June 2022

Panels & Furniture Asia (PFA) is a leading regional trade magazine dedicated to the woodbased panel, furniture and flooring processing industry. Published bi-monthly since 2000, PFA delivers authentic journalism to cover the latest news, technology, machinery, projects, products and trade events throughout the sector. With a hardcopy and digital readership comprising manufacturers, designers and specifiers, among others, PFA is the platform of choice for connecting brands across the global woodworking landscape.

Panels & Furniture Asia (PFA) is a leading regional trade magazine dedicated to the woodbased panel, furniture and flooring processing industry. Published bi-monthly since 2000, PFA delivers authentic journalism to cover the latest news, technology, machinery, projects, products and trade events throughout the sector. With a hardcopy and digital readership comprising manufacturers, designers and specifiers, among others, PFA is the platform of choice for connecting brands across the global woodworking landscape.

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MARKET REPORT<br />

Markets poised for growth,<br />

supply chain disruptions<br />

slowing resurgence<br />

By Judd Johnson, managing<br />

editor, Hardwood Market<br />

Report Publications<br />

The recovery in eastern US hardwood<br />

sawmill production has reached a plateau<br />

of approximately 17 million cubic metres.<br />

Importantly, that level of output is not<br />

nearly at capacity. Hardwood Market<br />

Report (HMR) believes that hardwood<br />

sawmill production systems currently in<br />

place could surpass the 20 million cubic<br />

metres mark. Despite prices reaching<br />

record highs these past months for most<br />

primary species and many secondary<br />

species, eastern US hardwood sawmill<br />

production did not respond to the<br />

incentives as expected.<br />

HMR also believes that the underlying<br />

demand for US hardwood lumber is<br />

much higher than the level at which<br />

the marketplace is performing. Before<br />

disruptions from COVID-19, global<br />

consumption of US hardwoods was<br />

averaging nearly 20 million cubic metres<br />

annually. If demand for US hardwood<br />

lumber has fundamentally changed<br />

since then, it is likely increasing, not<br />

decreasing. More on that later.<br />

The fact that higher numbers have been<br />

achieved in the past provides a strong<br />

argument that both the supply and<br />

demand sides of the marketplace can<br />

perform better. But until that happens,<br />

there are not many individual businesses<br />

can do to push things forward (Figs. 1<br />

and 2).<br />

WAITING<br />

Just as one is for their business, the<br />

world is waiting for transportation<br />

snarls to clear: Delayed receipts of<br />

purchased lumber; delayed shipments<br />

of manufactured goods to intended<br />

destinations; and ever-higher spiralling<br />

prices for ocean container and inland<br />

shipping.<br />

These constraints become larger<br />

problems. Delayed deliveries of materials,<br />

parts and goods turn into supply<br />

shortages in downstream markets. These<br />

shortages trigger competitive pricing,<br />

which invites inflation.<br />

Higher prices can be absorbed in the<br />

marketplace to a point. Over time,<br />

elevated prices can change the designs<br />

or scopes of projects. Rapid and rampant<br />

inflation, as seen in the US with softwood<br />

building materials, can bring projects to<br />

a halt – even if temporarily. Unchecked,<br />

inflation can force consumers out of the<br />

marketplace.<br />

Figure 1<br />

26,000,000<br />

24,000,000<br />

22,000,000<br />

20,000,000<br />

18,000,000<br />

16,000,000<br />

14,000,000<br />

12,000,000<br />

10,000,000<br />

8,000,000<br />

6,000,000<br />

4,000,000<br />

2,000,000<br />

0<br />

2014-1<br />

2<br />

3<br />

4<br />

2015-1<br />

2<br />

3<br />

4<br />

2016-1<br />

2<br />

Separately, COVID-19 and its variants<br />

are still disruptive forces in the<br />

marketplace. Yes, there have been great<br />

improvements in guarding humans<br />

against the disease, but there is no<br />

comprehensive prevention of the virus.<br />

Therefore, whatever means are taken<br />

to mitigate the spread from areas with<br />

breakout cases, commerce is at risk of<br />

ongoing disruptions.<br />

A recent example is China’s lockdown of<br />

Shanghai to achieve “zero COVID”. A city<br />

of Shanghai’s stature being shut down<br />

even for a few weeks has tremendous<br />

repercussions on global commerce.<br />

Just in terms of population, economic<br />

activity is compressed for this city of<br />

over 26 million people. For comparison,<br />

the country of Canada has 38 million<br />

Quarterly Eastern US Hardwood Sawmill Production<br />

(Annualized - Cubic Meters)<br />

Production averaged<br />

19.6 million M3 from Q1 2014<br />

through Q3 2018<br />

3<br />

4<br />

2017-1<br />

2<br />

3<br />

©<strong>2022</strong> HMR<br />

4<br />

2018-1<br />

2<br />

3<br />

4<br />

2019-1<br />

Production averaged<br />

14.9 million M3 from Q1 2020<br />

through Q1 <strong>2022</strong><br />

2<br />

Historical record low<br />

quarterly production of 11.2<br />

million M3 meters set in Q3<br />

2020.<br />

3<br />

4<br />

2020-1<br />

2<br />

3<br />

4<br />

2021-1<br />

2<br />

3<br />

4<br />

<strong>2022</strong>-1<br />

16 <strong>Panels</strong> & <strong>Furniture</strong> <strong>Asia</strong> | <strong>May</strong> / <strong>June</strong> <strong>2022</strong>

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