Markets. Media. People. - ETMM-Online

ENGLISH VERSION 

ANNIVERSARYISSUE 

www.vogel.de 

Markets. Media. People. 

Automation ·Automobile · Bulk Material Handling · B2B 

Communications ·Chemicals ·CSR ·Electronics ·Produc- 

tion ·IT·Motor Trade ·Design Engineering ·Laboratories · 

Logistics ·Management ·Mechanical Engineering ·Pharma- 

ceuticals ·Law ·Taxation ·Business Administration 

PRINT | ONLINE | EVENTS | SERVICES 

Successful together.

� We are tomorrow‘s 

professionals. � 

Awealth of information. 

Forthe last 120years Vogel Business Mediahas been aproviderofspecialist 

information to professionals-both present andfuture.Our rangeofapprox. 

100 specialist media serves toconnect people in the relevant markets and 

keep themaware of everything theyneedtoknow. We canhelpyou,too,to 

keep abreast ofdevelopments, make the right decisions and be successful 

in your career. 

PRINT ONLINE EVENTS SERVICES 

www.vogel.de 

Successfull together.

Our goal 

Vogel Business Media, Germany‘s major specialist media company,provides 

users with high-quality media for the purpose of exchanging information and 

communicating. In doing so, we help our customers to achieve success in 

their professions with our wide range of print media, online portals, events 

and customer services. With the innovative specific-sector platforms which 

we have created we promote B-to-B communications with specific target 

groups and give our customers the chance to cross-link. 

We see ourselves as amultimedia information &communications 

partner for the business sector. 

Our company 

In 2011 we are celebrating Vogel‘s 120th anniversary. Carl Gustav Vogel 

founded his publishing company in Pössneck, Thuringia, in 1891. After abrief 

period of being based in Coburg, Vogel Business Media has had its headquarters 

in the German town of Würzburg ever since 1952. Otherwise, it is also 

located in seven other towns in Germany. Although the company‘s business 

activities mainly focus on Germany, italso has amultitude of international 

activities in the rest of Europe, in Asia and in the USA. 

Management 

IT Media 

IWW 

Law,Business Administration, Taxation 

Stefan Rühling 

Management 

Chairman (CEO) 

Vogel Business Media 

Werner Nieberle 

Managing Director 

Vogel IT-Medien 

Stefan Biedermann 


Vogel Business 

Media, Switzerland 

Ernst Haack 



Dr.Jürgen Böhm 


IWW Institut 

Gerhard Weller 


GIM 

What we offer 


Günter Schürger 



Sigrid Sieber 


DataM Services 

Kurt Winheim 


Vogel Forma 

THE COMPANY 

Our portfolio comprises more than 100 printed publications and some 60 corresponding 

websites, partly in the form of business efficiency portals offering 

users ahigh level of efficiency. Also, among other things, we have abook 

publishing unit, an address &marketing division and we offer abroad spectrum 

of services, seminars and events. Vogel Business Media is the largest 

German specialist publisher for trade and industry and the most extensive 

provider of automobile-related expert knowledge. Our 

printed publications and online media not only serve the 

two economic sectors of industry and automobile but 

also the fields of IT and law/business administration/ 

taxation. Our editorial teams of specialised journalists 

tackle specific topics and sector-related issues, imparting top-quality knowledge 

and information to our readers, users and event participants. 

Our specialist media provide potential advertisers with tailor-made communications 

solutions -whether they are looking for abroad scope, wishing to 

create acorporate image or aiming to generate leads. With us, they have the 

multimedia choice of print, online, events and services. At our headquarters 

in Würzburg, we also have our own unique Vogel Convention Center (VCC). 

PUBLISHING DIVISIONS SERVICES 

INTERNATIONAL 

Automotive Media VCC Vogel Convention Center 

Congress Center/Events Service 

Publishing companies, shareholdings 

and licences in: 

Industrial Media 

Events 

Congresses, Conferences, Seminars 

GIM 

Industrial Marketing/Manufacturer Catalogues 

„Vogel accompanies people 

and markets, and shapes 

the future with them.“ 

Media Services 

Media Production: Print –Online 

DataM-Services 

Marketing Services, Distribution, Subscriptions 

Vogel Forma 

Special distributor for the car sector &industry 

TAK 

German Motor Trade Academy 

ngn –next generation network 

Directories: online, mobile &inprint 

•China 

•Hong Kong 

•Indonesia 

•Korea 

•Austria 

•Poland 

•Switzerland 

•Thailand 

•Czech Republic 

•Turkey 

•Ukraine 

•Hungary 

Status: February 2011 

Horst Vollhardt 


Vogel Immobilien & 

Marketing, VCC 

Stefan Eiselein 

Head of Vogel Future 

Group, Member of the 

Management 

Dr.Gunther Schunk 

Head of Communications 

and Corporate Marketing 

Member of the Management 

VogelBusinessMedia GmbH &Co. KG ·97064 Würzburg·Germany·Phone+49-931-418-0 ·Fax +49-931-418-2860 ·info@vogel.de·www.vogel.de 

3

4 

THECOMPANY 

The wisdom of our forebears: 

„We want to provide industry with a 

platform for exchanging direct market 

information in the realm of technology 

and law/business administration/taxation 

and we intend to do so as comprehensively 

as possible. “ 

Our founder, Carl Gustav Vogel, 1895 

How to use this brochure 

This brochure -„Markets. Media. People.“ -lists most of our specialist 

magazines and business efficiency portals on the internet, plus 

the major events, congresses, seminars and other services which our 

group provides. This brochure is intended to give you some orientation 

and help in planning your advertising. Read on and find out more 

about us! 

•Inwhich business areas and industrial sectors is Vogel 

Business Media present and able to act on your behalf? 

•What type of content, target group and special topics does 

each of our specialist media address that may be of relevance 

to you? 

•Which markets do our specialist media open up to you? Who 

are your direct contacts and who can give you some advice? 

•Which interesting, further-reaching services does our modern 

specialist media company have to offer small and medium-sized 

businesses? 

•Inwhat way can you use our specialist media for research 

purposes or when deciding on your future career? 

Media linking up people 

and markets 

Vogel Business Media provides high-quality specialist media platforms and 

internet portals to allow an exchange of knowledge between the participants 

in each specific market. Readers and users of our specialist media are 

given top-quality specialist information and knowledge which has been 

processed and edited by experts in the relevant sector, providing general 

guidance and help with decision-making and also serving initial training and 

further training purposes in professional daily work. Additionally, Vogel 

stages sector-related events and offers business networks allowing direct 

exchanges between the participants in aspecific market as well as offering 

wide-ranging services. 

Our topic fields: Automation, Automobile, Electronics, Production, Logistics, 

Mechanical Engineering, Design Engineering. Also: Pharmaceuticals, 

Laboratories and Chemicals, plus Bulk Material Handling, Motor Trade and 

Information Technology.And: Law,Business Administration and Taxation, 

as well as B2B Communications, Corporate Social Responsibility and B2B 

Marketing. 

Our readers: Professional decision-makers such as engineers, businessmen 

and entrepreneurs, development and technical engineers, lawyers, 

doctors, dentists, architects, tax consultants, pharmacists, public authorities, 

and traders. Also: advertising, marketing &communications managers 

in these sectors, plus tomorrow‘s professionals currently in higher education 

and at training colleges. 

Our markets: Industry,Automotive &Mobility,Information Technology and 

Law/Business Administration/Taxation. 

We are your multimedia information 

&communications partner in B2B.

Benefits for our readers, 

users and visitors 

All of our media address specialist topics and sector-related issues on a 

multi-channel basis -inprint, online and via events. We have more than 

500 editors and specific-sector experts providing us with aconstant source 

of useful, up-to-the-minute information. Depending on the type of information 

concerned, our specialist editorial teams select the format best suited 

to using it effectively,e.g. aprinted article, an online report, awebcast or a 

seminar. 

We have novel types of internet platforms providing people with useful 

tools for tackling their daily work successfully.Also, as far as educational 

marketing is concerned, we offer webcasts, whitepapers and webinars 

which all help to impart information and expertise. 

As afull-range supplier of multimedia options, we thus do an all-round job 

of covering all of the specialist information relevant to people‘s professions 

and -also via social media -wekeep our communities in the various industrial 

sectors fit for doing business on the relevant markets. 

The following four symbols used in this brochure will help you to find your 

way around our range 

of cross-media features: 

Print, Online, 

Events and Services. PRINT ONLINE EVENTS SERVICES 

Benefits for companies, 

advertisers and agencies 

Vogel is amedia company that constitutes areliable business partner.It 

boasts 120 years of experience and business relations on all the major markets. 

Our specialist media pave the way for making contact with market 

partners and customers. 

They offer access to communities and support dynamic networking in markets 

that are forever changing. For this purpose, Vogel offers extremely 

well established independent sector-related platforms to aid communications 

between companies and, to go with these, it also provides media 

services -all within an attractive environment of high-quality specialist 

journalism. Our digital media provide abasis for the precise targeting of 

advertisers‘ sales messages, all the way through to transparent one-to-one 

communications, allowing advertisers to gauge the success of their advertising 

measures. Through its specialist media, Vogel opens up full market 

access for all types of sales messages. The cross-media options 

we offer provide amultitude of tools for highly efficient B2B 

communications. 

We have suitable contemporary media options for the most varied 

of communications goals -ranging from printed publications, 

online advertising and education marketing through to sponsoring, 

social media, corporate publishing, etc. and not forgetting our well 

established sector-related events. Our brands will thus guarantee a 

broad reach and image projection in the markets concerned. Vogel Business 

Media provides alink between sectors and communities. 

LIST OF CONTENTS 

Apart from this list of contents, there is also an index 

on page 78 to help you find all of our brand-name 

media and other features on offer.Orifyou need 

more help, simply call the relevant contact person. 

THE COMPANY 3 

The key facts about Vogel Business Media. 

INDUSTRY 12 

Technology/Production/Management, Electronics/Automation/ 

Design Engineering, Chemicals/Pharmaceuticals/Laboratories, 

Bulk Material Handling, Industrial Catalogues 

AUTOMOTIVE &MOBILITY 40 

Automobile Industry,Motor Trade, Training, Services 

INFORMATION TECHNOLOGY 50 

IT market 

IT decision-makers 

LAW/BUSINESS ADMINISTRATION/ 

TAXATION 56 

Information services for tax consultants, lawyers, 

doctors, dentists, freelancers in various sectors, 

seminars, congresses, topic platform 

SERVICES 62 

Vogel technical books, CD-ROM training programs, book production, 

B2B services online, media production, information technology,finance 

and financial controlling, addresses, distribution, 

subscriptions, market research 

Congresses, seminars and events 64 

VCC Vogel Convention Center 66 

Tomorrow‘s professionals, corporate social 

responsibility,press review 74 

Index 78 

Wherever users see this symbol in our 

printed publications, they can use our 

InfoClick function to give them aquick and direct route to the 

additional benefit of editorial on the internet. This is an innovative 

time-saving system of providing users with further 

content: hot-off-the-press specialist articles, links, databases, 

technical data sheets, webcasts and whitepapers. 

5

6 

THE COMPANY 

Locations 

Vogel Business Media has had its headquarters in Max-Planck-Strasse in 

the German town of Würzburg ever since 1952. This is also where the large 

Vogel Convention Center VCC that belongs to the company is located. 

The company‘s „Industrial Media“ and „Automotive Media“ publishing 

divisions are based in Würzburg, as well as its „Events“ and „Services“ 

business units. This is also where Vogel‘s book publishing segment and 

apart of the IWW Institute are to be found. 

Moreover,its Vogel Forma publishing unit (a special distributor in the 

automobile sector) is also based in Würzburg, along with the 85% subsidiary 

DataM (a company offering services in address management, direct 

marketing and distribution consultancy). 

The company has further locations within Germany in Augsburg (IT Media), 

Berlin (ngn), Düsseldorf (IWW), Munich (ElektronikPraxis), Nordkirchen near 

Münster (IWW), Nuremberg (ngn) and Stuttgart (GIM). 

International markets 

in Germany 

Vogel Business Media is particularly active in Europe, Asia and the USA via 

its own publishing facilities and numerous licensed business partners. 

Also, Vogel has already been operating in China ever since 1996. Lately,it 

has also been branching out into India since the beginning of 2011. 

Street address: 


GmbH &Co. KG 

Max-Planck-Str.7/9, 

97082 Würzburg, Germany 

» » 8x 8x in in Germany Deutschland, and 

globally weltweit present on 

the inworld‘s den Märkten« markets « 

SOUTH SÜDKOREA KOREA 

INDIEN INDIA 

USA 

TURKEY TÜRKEI 

THAILAND 

POLAND POLEN 

Mailing address: 

CHINA 

UKRAINE 


GmbH &Co. KG 

97064 Würzburg, Germany 

INDONESIA 

INDONESIEN 

NORDKIRCHEN 

DÜSSELDORF 

STUTTGART 

SWITZERLAND 

SCHWEIZ 

HUNGARY UNGARN 

CZECH TSCHECHISCHE REPUBLIC REPUBLIK 

ÖSTERREICH AUSTRIA 

WÜRZBURG 

MÜNCHEN 

Phone: +49-931-418-0 

Fax: +49-931-418-21-00 

Internet: www.vogel.de 

NÜRNBERG 

AUGSBURG 

Ourinternet address 

www.vogel.de 

BERLIN 

Our brand names, products and media form the focal point of Vogel Business 

Media‘s company website. The essence of our multimedia company is 

reflected in the website‘s concept, overall look and use of contemporary 

technology.The website neatly links together our four business units of 

„Print“, „Online“, „Events“ and „Services“. Social media activities (Twitter, 

Facebook, Xing, YouTube) are amajor element in today‘s communications 

and are therefore also to be found at vogel.de. 

The site also provides direct access to specific topics and media, 

as well as containing ajobs section, press releases and details of 

the company‘s 120-year history.

Social Media 

Newpaths in B2Bcommunications 

The world of communications is undergoing enormous changes, with media 

channels becoming more specialised, effective and micro-segmented. The 

driving forces behind this are the internet and the concept of Web2.0. In 

terms of B2B communications, the changes mean that regardless of whether 

you are searching for information or wishing to advertise, you will need 

to have new communicative skills at your fingertips. 

Awhole series of new communication tools have sprung to life in recent 

times. These are referred to collectively as „social media“. Vogel Business 

Media uses these communication channels as abasis for dialogue with its 

various communities. We are especially active in Xing, Facebook, Twitter 

und Youtube. 

For example 

For topic channels, groups of experts, news feeds in all of our sectors: 

• Twitter: 

Editor-in-chief of „bike und business“ on the motorcycle 

market 

http://twitter.com/SMaderner 

For wind power plant design engineers and developers 

http://twitter.com/windkraft 

• Xing goups: 

„IT-Channel Marketing“ 

„IT-Netzwerk“ (IT network) 

„MM Logistik“ (logistics) 

• YouTube: 

Media centre for „electronics in practice“ 

http://www.youtube.com/user/ElektronikpraxisTV 

SOCIAL MEDIA 

Social media opens up many possibilities for B2B communications. Above 

all, these tools are compelling because they provide aquick and direct route 

to the relevant market players. 

Vogel Business Media sees itself as agatekeeper to communities and therefore 

is increasingly making use of this efficient form of communication. Each 

of Vogel‘s specialist media uses these social media tools in very different 

ways, developing its own strategy depending on its individual sector and on 

what type of people are involved in that sector. 

For example 

For all aspects of B2B communications and Vogel Business Media: 

Visit our Facebook page: 

http://www.facebook.com/vogelbusinessmedia 

Follow me on Twitter: 

http://twitter.com/GSchunk 

http://twitter.com/mediaformarkets 

Our YouTube channel: 

http://www.youtube.com/user/VogelBusinessMedia 

7

8 

CSR-MAGAZIN 

CSR-Magazin: 

CorporateSocialResponsibility 

Tips, concepts and ideas for B2B communications 

–take aprofessional approach to corporate 

social responsibility 

The economic crisis induced by the financial sector in 2008/2009 

was also acrisis of confidence. As adirect consequence of this, 

values are now again taking on an increasingly important role for 

companies. Added to this, there is also amajor trend towards 

sustainability,without which authentic corporate policy is scarcely 

conceivable these days. In corporate management terms, the 

strategic significance of corporate social responsibility has taken 

on awhole new meaning. 

In its new specialist magazine, „CSR-Magazin“, Vogel Business Media and 

the „CSR News“ team take acomprehensive look at this key communications 

topic. Specialising in corporate social responsibility,the magazine 

provides studies, dialogue, services, best practices, checklists, concepts, 

contacts and plenty of help for professional CSR activities. Apart from benefiting 

from the printed publication, subscribers are also given exclusive 

access to more in-depth information, databases and sustainability reports, 

and to the CSR community,events and webinars. 

The key characteristic of the editorial is its independent, cross-sector coverage, 

looking at issues from the point of view of companies, NGO‘s and 

the science sector.For years now,the „CSR News“ website has been one 

of the leading, globally most frequented information platforms that exist on 

the topic of CSR. 

Our CSR magazine, appearing for the first time in 2011, is aimed at people 

in positions of responsibility,atCSR &sustainability experts in companies, 

NGO‘s and foundations, communications agencies, management consul- 

CONTACTPERSON 

Editor 

Achim Halfmann, Editor-in-chief 

Tel. +49 2192 877 00 00 

achim.halfmann@csr-news.net 

Sales 

Verena Voges 

Tel. +49 40 32 84 18 32 

verena.voges@csr-news.net 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

NEW 

MAGAZINE 

CSRMAGAZIN 

Unternehmen.Verantwortung. Gesellschaft. 

� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

� �� 

�� 

�� 

�� 

�� 

�� 

�� 

tancy companies and PR consultants, at managing directors in small and 

medium-sized companies, and at communication facilitators, students, 

scientists and tutors, plus heads of marketing and advertising, and at 

members of the general public who are interested in the topic. The magazine 

is an ideal instrument for optimising companies‘ B2B communications 

and supporting their professional CSR work. 

„CSR-Magazin“ is incorporated into our „Print“, „Online“ and „Events“ 

cross-media range. It is the first specialist CSR magazine to address the 

optimisation of B2B communications in this key corporate field. Make 

use of our cross-media options to get your message across. 

www.csr-magazin.de 

http://twitter.com/CSRjournalist 

Xing „CSR Professional“ 

www.csr-news.net 

��

Vogel‘s international activities go back along way.Vogel Business Media 

is especially active in Europe, America and Asia, via its own publishing 

facilities and through shareholdings and licensed business partners. 

Its most recent international venture was to found apublishing company in 

India in the first quarter of 2011 when it launched its specialist magazine 

there, „PROCESS India“. The new company is located in Mumbai, where its 

editorial team publishes content of local interest in English. Together with 

the Nuremberg trade fair company,Vogel has already been staging its 

BULK SOLIDS INDIA trade fair for the last two years. It plans to expand its 

print-based, online and event activities in due course. 

In 2011 Vogel is celebrating avery special anniversary,marking 15 years 

of actively cooperating in ajoint venture in China. 1996 saw the launch of 

the Chinese version of „MM Maschinenmarkt“ which was soon followed 

by „Automobil Industrie“ and „PROCESS“. In the meantime, the specialist 

Subsidiaries, licensed 

partners 

China 

Beijing Jigong Vogel 

Media Advertising Co., Ltd., 

Peking 

Indonesia 

Korea 

*ACROSS-DEXIOR 

CAPITAL CO., LTD., Seoul 

Austria 

Ges. für Industrie-Marketing 

mbH, Vienna 

*Technology &media Verlagsges. 

m.b.H., Vienna 

Poland 

Raven Media 

Sp. zo.o, Breslau 

Swizterland 

Vogel Business 

Media AG, Thalwil 

Swiss Direct Marketing 

AG, Wattwil 

Thailand 

* Green World 

Media Co. Ltd., Bangkok 

Media/products 

MM Xiandai Zhizao, 

PT PlasticsTechnology 

PROCESS China, LaborPraxis China, 

Automobile Industry, 

POWER Modern Packaging 

www.mm-industri.com 

MM Korea 

Hersteller &Lieferanten 

(Manufacturers & 

catalogue) 

MM 

SMM/MSM 

IT Reseller 

DIREKT 

and suppliers 

MM –The 

INTERNATIONAL 

VogelBusines Media worldwide 

magazines published here also include „Power“, „Plastics Technology“, 

„Labor Praxis“ and „Modern Packaging“. Beijing Jigong Vogel Media 

Advertising which now employs some 150 employees is based in Beijing. 

The local editorial team publishes content of local interest in the magazine 

itself and online portals, of which there are currently 14, written in 

Chinese. There are sales offices in Shanghai, Guangzhou and Chengdu. 

Subsidiaries, licensed 

partners 

Czech 

Republic 

* MM Publishing s.r.o., Prag 

* Autopress s.r.o., Prag 

Turkey 

* Dünya Globus 

Basinevi, Istanbul 

Ukraine 

* Softpress Ltd., Kiev 

Hungary 

* Motor-Presse Budapest 

Lapkiadó Kft., Budapest 

USA 

Vogel Europublishing 

Inc., San Ramon 

CONTACTPERSON 

Sales 

Sales 

ANNIVERSARYBROCHURE 

Media/products 

MM Pr°umyslové spektrum 

autoEXPERT 

MM Makina Magazin 

MM Money and Technologies 

MM Müszaki Magazin 

Agency for advertisements 

Winfried Burkard 

Tel. +49-931-418-2686, winfried.burkard@vogel.de 

Anna Gredel 

Tel. +49-931-418-2920, anna.gredel@vogel.de 

9

10 

MEDIA-TREFF 

Meeting point for marketing and sales professionals – 

focusing on marketing, communications and sales 

This information portal is amultimedia source of specialist information for 

marketing and sales professionals, giving vital stimuli and decision-making 

advice on how to successfully market products and services in B2B markets. 

Researched and written for and by specialists and corporate managers, 

„media-TREFF“ addresses all questions to do with the practical side of 

modern sales &marketing. The advertisers‘ and marketing providers‘ pages 

contain information on current trends, best practices, new methodology 

and developments. 

media-TREFF –maintaining adialogue with the business sector 

Apart from its own academy and events such as the B2B Marketing Congress, 

„media-TREFF on tour“ and the B2B Branding Conference, „media- 

TREFF“ also attaches importance to the opportunities for dialogue offered 

by the social web and interactive webinars. As media partner to the key 

sector events, „media-TREFF“ films informative video interviews with sector 

experts and is the leading provider* of full-video content in the realm of 

marketing, communications and sales. 

The „media-TREFF“ B2B Marketing Award 

In the world of B2B, successful communications are often adecisive factor 

in advertising. „media-TREFF“ presents its B2B Marketing Award to companies 

that are outstanding examples of excellent B2B communications. The 

B2B Marketing Award is presented at an award ceremony staged during 

the B2B Marketing Congress. 

Our „media-TREFF“ newsletter comes top of the list for marketing and 

sales professionals in B2B** and is sent out to more than 30,000 specialists 

and managers on aregular basis. Does that include you? 

*interms of the number of video interviews conducted, **in terms of the number of recipients 

Put your name down for it free of charge at: 

www.media-TREFF.de/Newsletter 

media-TREFF.de on the internet: 

www.media-treff.de 

www.twitter.com/mediaTREFF 

www.facebook.com/mediaTREFF 

www.xing.com/net/mediaTREFF 

www.youtube.com/mediaTREFF 

CONTACTPERSON 

Christian Schmitt 

Tel. +49-931-418-2039 

christian.schmitt@vogel.de 

WE‘RE CELEBRATING 

OUR ANNIVERSARY! 

YEARS 

These are some of the events that you will find us at in 2011: 

• 

• 

• 

• 

• 

• 

• 

• 

Digital Innovators Summit, 14./15.3. –Berlin 

Web2.0 Congress, 6./7.4. –Frankfurt 

Internet World, 12./13.4. –Munich 

Media &Marketing Congress 

„Mailingtage“ (Mailing Days), 8./9.7. –Nuremberg 

dmexco 21./22.9., Cologne 

B2B Marketing Congress, 4./5.10. –Würzburg 

B2B Branding Conference, 30.11. –Würzburg 

Target groups: 

B2B managers and specialists in the fields of marketing, communications, 

product management and sales within companies and agencies.

The „media-TREFF“ academy stages seminars and workshops. The practice-oriented 

topics are tailored to the needs of people working in marketing, 

communications and sales and are an ideal opportunity for sales & 

marketing employees to benefit from further training in the B2B sector. 

In staging the following events, the academy works in close cooperation 

with acknowledged experts from specific fields: 

• 

• 

• 

• 

• 

• 

• 

• 

Advertising text that brings about the desired effect 

Market research and analysis of competition with Web2.0 

Online marketing in B2B 

How to get your B2B name on course 

Presentation rhetoric 

Trade press relations for the B2B industry 

Media planning in B2B 

The secrets to success in internal brand management 

The „media-TREFF“ academy on the internet: 

www.vbm-seminare.de/media-treff.htm 

CONTACTPERSON 

ON TOUR 

This is aroadshow for marketing and sales professionals in B2B markets - 

focusing on marketing, communications and sales. Events are planned for 

2011 in the south and west of Germany offering an abundance of specialist 

knowledge compactly fitted into one afternoon (14:00 to 19:00 h) at avery 

reasonable price. 

Experts reveal the latest trends in the field of dialogue marketing: 

• 

• 

• 

• 

• 

imparting tightly packed expertise 

implementing applications at your own company 

bringing about more efficiency and effectiveness in day-to-day business 

exchanging views with other participants 

opportunities for the target group to get to know the service spectrum 

offered by providers 

Thomas Emmerich 

Tel. +49-931-418-2545 

thomas.emmerich@vogel.de 

The B2B Marketing Congress which we successfully launched in 

2010 will be taking place in Würzburg on 4th and 5th October 

2011 and looking at the topic of online marketing in B2B communications. 

Its motto will be: „From the target group through to 

the target person“. Professor Marc Drüner (from Steinbeis-University 

Berlin) will again be chairing the congress. 

The event is amust for communications managers working in advertising, 

marketing and management. Topspeakers will be there to point these people 

in the right direction by suggesting which online marketing trends they 

should be looking at closely in the near future. There will be practice-based 

forums where people will be divided into groups to work out fitting solutions. 

And at the accompanying trade exhibition there will be companies on hand 

to offer their assistance. 

Ahighlight of the event will be the 49th „Würzburger WerbeFachgespräche“ 

which will take the shape of an experts‘ round-up discussion on the topic of 

„B2B3 –The Future of Communications“. 

Afurther highlight will be the presentation of the „media-TREFF“ B2B Marketing 

Award for the „Best B2B Online Marketing Campaign 2011“. The B2B 

Marketing Congress constitutes the sector meeting point for B2B marketers, 

enabling them to detect marketing trends at an early stage, to gather knowhow 

that they can put to practical use and to establish useful contacts. 

The B2B Marketing Congress on the internet: 

www.b2bmarketingkongress.de 

www.twitter.com/B2BMK 

6 th Markenkonferenz B2B 

MEDIA-TREFF 

2.B2B-Marketing-Kongress 2011 

Fromthe target group through to target person 

4 th +5 th 

October 

2011 

30 th 

November 

2011 

On 30th November 2011, B2B brand management will be our topic again - 

which will be of interest above all to managing directors, brand managers 

and heads of marketing. Staged at the Vogel Convention Center VCC in Würzburg, 

the event will focus on the topic of „A Striking Brand Identity for More 

Profitability“. The conference plans to present successful examples of the 

following taken from practical experience: 

How to successfully develop aB2B brand identity; how to anchor existing 

brand identities internally; using employer branding and social media; plus: a 

current B2B study.There will be atrade exhibition accompanying the branding 

conference. Again, we have been able to engage the services of Dr. 

Karsten Kilian (initiator of www.Markenlexikon.com) to chair the conference. 

The Markenkonferenz B2B on the internet: 

www.markenkonferenz.de 

11

12 

INDUSTRY 

Vogel Business Media is one of the major German specia- 

list publishers for trade and industry.The numerous speci- 

alist media that our company produces are nearly always 

among the leading names in their sector,often occupying 

either first or second place. These provide access to mar- 

kets and industrial sectors, pick up on interdisciplinary 

topics, and keep their communities of professionals well- 

informed in acompetent and targeted manner. 

With its specialist media, Vogel Business Media is repre- 

sented in almost all of Germany‘s major industrial sectors: 

• 

• 

• 

• 

Mechanical engineering (with over 5,800 companies 

and some 850,000 employees) 

Electrical engineering (3,500 companies with some 

780,000 employees) 

Chemical industry (1,400 companies with some 400,000 

employees) 

Processing industry (38,000 companies with some 

5,600 employees) 

(Source: VDMA -Association of German Machine &Plant Construction)

14 

INDUSTRY 

The MM brand name has been providing decisionmakers 

inmanagement, production, automation, 

design engineering and logistics with media diversity 

for the last 117years. MM MaschinenMarkt -with 

its weekly, wide-circulation industrial magazine, internet 

portals, adaily newsletter plus numerous topic-related 

newsletters, the leading European market 

place for second-hand machines, not to mention 

the sector-related information for specialists in the 

field of logistics, as well as international specialist 

magazines and websites in 11 different countries - 

constitutes ahigh-performance platform for information 

and communications within the core sectors 

of the manufacturing industry. 

www.maschinenmarkt.de 

maschinenmarkt.de 

Seven topic channels provide professional users with concrete solutions for 

their day-to-day tasks. The utility value of the specialist information is further 

enhanced by supplier-specific content in the form of whitepapers and 

webcasts. Acompany and product databank provides structured search and 

comparison options. Users additionally have attractive tools at their disposal, 

such as RSS feeds, individually adaptable newsletters or apersonal information 

memory. 


www.maschinenmarkt.de is the specialist website for managers 

and specialists in the core sectors of the manufacturing industry. 

MM MaschinenMarkt 

The industrial magazine 

MM MaschinenMarkt,asaweekly industrial magazine, is full of up-todate 

information from the entire manufacturing industry.Its sections on 

„Production“, „Automation“ and „Design Engineering“ report on technical 

trends and new products, as well as the use and maintenance of such in 

manufacturing and automation. It also includes business news, management 

topics, interviews and trends, rounding off the information that the 

magazine contains for specialists and managers in industry. 


Thanks to its target group-oriented distribution system, MM 

MaschinenMarkt circulates within companies where it is read by key 

technical and commercial postholders throughout the entire manufacturing 

industry. 

CONTACTPERSON 

Editor 

Ken Fouhy,Editor-in-chief 

Tel. +49-931-418-2203, ken.fouhy@vogel.de 

Sales 


Tel. +49-931-418-2686, winfried.burkard@vogel.de

3 th Würzburger eCl@ss Congress 

eCl@ss –classify your business –time for the important 

things in your company 

Electronic and automated communications in product data management 

and e-business require the use of acommon language that not only people 

but also machines can understand. One such common language is eCl@ss 

which is an internationally widespread standard that complies with the 

norms, allowing products and services to be defined and classified uniformly 

at an interdisciplinary,multilingual level. 

eCl@ass e.V. and MM MaschinenMarkt are staging apractice-oriented 

congress with an accompanying trade exhibition at the Vogel Convention 

Center in Würzburg on 11th and 12th October 2011.. 

www.eclass-kongress.de 

MM -trade fair journals 

MM MaschinenMarkt issues various official trade fair journals in collaboration 

with leading trade fair organisers. Daily updates. Bilingual. 

Exclusive distribution. These include, for example, Messe Daily,Motek 

Daily and EMO Daily: 

TECHNOLOGY |PRODUCTION|MANAGEMENT 

Messe Daily, 

the official trade fair journal for the 

„HANNOVER MESSE 2011“ (Hanover trade fair) 

CeMAT Daily, 

the official trade fair journal for CeMAT2011 

Blechexpo Daily, 

the official trade fair journal for Blechexpo 2011 

EMO Daily, 

the official trade fair journal for EMO 2011 

Motek Daily, 

the official trade fair journal for Motek 2011 

MM Börse 

Successfully finding and selling second-hand machinery 

MM Börse, is the special yellow section in each edition of MM 

MaschinenMarkt that puts Europe‘s largest used machinery market down 

on paper every Monday.With its contents covering trade and import 

products on offer,„wanted“ ads from potential buyers, auctions and free 

capacity, MMBörse brings together supply and demand in atargeted way. 

MM Börse online 

THE MACHINE SEARCH ENGINE 

This is our online marketplace for the international sale of used machinery 

and for „wanted“ ads from potential buyers. It offers in-depth product 

descriptions, photo galleries, direct contact with the seller,auction calendars 

and acomprehensive list of traders. 

www.gebrauchtmaschinen.de 

www.used-machines.com 

CONTACTPERSON 

Sales 

Helmut Sieber 

Tel. +49-931-418-2368, helmut.sieber@vogel.de 

Sales 

Andreas Schrauth 

Tel. +49-931-418-2907, andreas.schrauth@vogel.de 

15

16 

INDUSTRY 

MM CompositesWorld 

The market significance of fibre-reinforced composites has increased enormously 

over the last few years. According to the two leading sector magazines 

in the USA, „High-Performance Composites“ and „Composites Technology“, 

these are the light-weight construction materials of the future -a 

trend which has already begun in aviation technology for example. Here, 

there are already signs of it replacing aluminium. The vehicle and ship construction 

industries are also increasingly pressing 

ahead with projects involving composite materials. 

What the latter still need for their ultimate market 

breakthrough, however,are automated processes 

in order to make their production more 

profitable. The mechanical engineering and 

plant construction sectors are currently setting 

about anumber of related projects. MM CompositesWorld 

-anew special issue of MM 

MaschinenMarkt licensed by Gardner‘s two US 

magazines to serve the German market - 

reports on these projects. 

MM Special Medizintechnik 

The German medical technology sector is ahightech 

industry with innovative products in worldwide 

demand. Society is getting older and people 

are becoming increasingly health-conscious, 

which means there is constant demand for medical 

technology products, allowing the sector to 

register astable sales growth of 2to3%. 

Production processes, machinery,materials and 

supply components for medical technology are 

the topics covered by this MM Special, issued 

six times ayear and also online at www. 

maschinenmarkt.de/medizintechnik which goes 

into the issues in more depth. 

www.mm-erneuerbare-energien.de 

mm-erneuerbare-energien.de (renewable energy) is the specialist website 

for decision-makers and users in the supply industry,atmanufacturers or 

involved in the specialised retailing of renewable energy components and 

systems. Here, users will find everything relating to developing and producing 

components for the fields of solar energy,wind energy,hydraulic power 

and electricity storage, and for retailing and installing complete systems. 

MM Zulieferer 

Suppliers‘ products and services 

MM Zulieferer is areference guide in which suppliers present themselves 

to the manufacturing industry.Readers of the magazine can find products 

and services by looking up either keywords or names of advertisers in the 

index. 


Design engineers, production and purchase managers in the industries 

of machine and plant construction, metal processing, vehicle 

construction, electrical engineering and precision engineering. 

CONTACTPERSON 

Sales 

Fred Poelmann 

Tel. +49-931-418-2596, fred.poelmann@vogel.de 

zulieferer.de 

Internet platform for suppliers 

www.zulieferer.de is the internet platform where suppliers present 

themselves to the manufacturing industry.Users can find products and 

services by entering either keywords, product groups or company names. 

They can also filter their selection according to postal codes. The link and 

email contact option ensure that contact can be made easily.Because the 

system counts the number of page impressions and how often the links 

and the email contact options are used, full feedback /cost control is guaranteed 

for the advertisers. 

www.zulieferer.de

MM Logistik 

MM Logistik is our specialist magazine for logistics decision-makers in 

industry,commerce and the transport sector.Topics range from material 

handling systems, warehousing systems, packaging systems and distribution, 

right through to management and IT.Italso reports on all of the current 

major events in the logistics sector. 

MM Logistik is aimed at decision-makers in the field of logistics in companies 

with more than 100 employees. 

mm-logistik.de 

www.mm-logistik.de is an internet portal for logistics decision-makers, 

providing them with acentral point of contact for purposes of research and 

queries. It offers numerous services such as adaily newsletter,RSS feeds 

and acompany databank, all of which provide users with up-to-date information 

for their day-to-day tasks. At our own webcast studio we produce 

MM Logistik webinars, video ads and complete corporate videos 

www.mm-logistik.de 


Logistics decision-makers in the manufacturing industry and in the 

commercial trade and haulage sectors. 


Special issues 

LogiMAT Special 

To mark this trade fair,MMLogistik reports on what‘s new and what has 

changed in the fields of distribution and material /information flows. 

The special issue is not only included in MM Logistik and MM Maschinen- 

Markt magazines but also appears in Austria and Switzerland. 

Intralogistics Journal 2011 

This is MM Logistik‘s special issue on intralogistics. The Intralogistics 

Journal not only presents the changes that have taken place in the sector 

but also reports on possible global sales markets. Under the strong umbrella 

brand name of MM, this special issue appears in Germany,Austria, 

Switzerland, Poland, the Czech Republic and Hungary. 

MM CeMAT Daily 

Intralogistics are what it‘s all about at the trade fair taking place in 

Hanover from 2nd to 6th May 2011. MM Logistik, together with 

MM MaschinenMarkt, will be publishing the official trade fair journal 

for CeMAT2011. In its daily reports, the journal will contain hot-off-thepress 

articles, the key trade fair highlights and innovations from the 

world of intralogistics. 

• 

• 

• 

Up-to-the-minute daily reports: MM CeMATDaily will be live on the 

spot, doing its research each and every day of the trade fair. 

In German and English 

Official trade fair journal 

CONTACTPERSON 

Editor 

Bernd Maienschein 

Tel. +49-931-418-2195, bernd.maienschein@vogel.de 

Sales 

Markus Dalke 

Tel. +49-931-418-2367, markus.dalke@vogel.de 

17

18 

INDUSTRY 

12 countries. 11 languages. 6million copies per annum and 15 online 

platforms. 

Those are the key figures relating to the international media network of 

MM MaschinenMarkt. Under the umbrella brand name of MM, our range 

of informative publications for decision-makers and technical users has 

positioned itself on the market in the neighbouring German-speaking 

countries of Switzerland and Austria, and also on the eastern European 

markets of Poland, the Czech Republic, Hungary and the Ukraine. 

TheTurkish edition, MM Makina Magazin, paves the way into Asia where 

MM MaschinenMarkt has been apresence in the growth markets of China,Thailand, 

Korea and Indonesia for many years now. 

SMM 

Schweizer 

Maschinenmarkt 

This is the leading magazine for the technical 

industrial sector.Issued on afortnightly basis, 

it provides specialist and product information on 

topics such as production, automation technology,materials 

&surface technologies, design 

engineering and CAx, material flow,logistics, 

coupling technology,and the sub-contracting & 

component supply industry. 


Technical and business managers, technical 

investment managers, specialists at 

technical colleges and at research &development 

institutes. 

www.smm.ch 

MSM 

Le Mensuel de l´industrie 

Switzerland 

(French edition) 

This is the leading magazine for the technical 

industrial sector.Issued on amonthly basis, it 

provides specialist and product information on 

topics such as production, automation technology,materials 

&surface technologies, industry 

electronics/information technology,material 

flow,logistics, coupling technology,and the 

sub-contracting &component supply industry. 


Technical and business managers, technical 

investment managers, specialists at 

technical colleges and at research &development 

institutes. 

www.msm.ch 

maschinenmarkt.ch 

The Swiss industrial portal 

This portal provides its professional users in 

Switzerland‘s machine, electrical and metal industries 

with concrete solutions for their day-today 

tasks in the field of production, automation, 

drive technology,design engineering and logistics. 

Its topic channels of „sub-contracting & 

component supply industry“ and „medicine 

technology“ cover applications specific to the 

relevant sector.The utility value of the specialist 

information is further enhanced by supplierspecific 

content in the form of whitepapers and 

webcasts. There is acompany databank providing 

structured search and contact options. Users 

additionally have attractive tools at their disposal, 

such as RSS feeds, individually adaptable 

newsletters and apersonal information memory. 

www.maschinenmarkt.ch

MM 

Das österreichische 

Industriemagazin 

(Austrian industrial magazine) 

This is our polytechnical magazine for Austrian 

industry.MMDas österreichische Industriemagazin 

presents business and company information, 

specialist articles and new products 

from the fields of production engineering, automation, 

electrical engineering, drive technology, 

instruments, logistics, handling &storage, and 

plastics. The range of information it offers is 

rounded off by special sections from Austria‘s 

technical universities and by interdisciplinary 

topics, e.g. business economics and related 

areas. 


Decision-makers in small, medium and 

large companies of the Austrian capital 

goods industry,the capital goods trading 

sector and technical services 

Sub-target groups are reached by asystem 

of alternating distribution, based on the 

specific contents of each issue. 

www.maschinenmarkt.at 


MM 

Magazyn Przemyslowy 

Poland 

MM Magazyn Przemyslowy is the leading 

technical magazine for managers and engineers 

in Polish industry. 

MM Magazyn Przemyslowy has been able to 

position itself successfully on the Polish market 

for more than 15 years now and is published 

and distributed by Raven Media Sp.zo.o. 


Mechanical engineering, electrical and 

electronics industry,sub-contracting & 

component supply industries, heavy metal 

industry,metal and steel construction, 

chemical industry,service sector,trade and 

import companies, scientific and public institutes. 

www.magazynprzemyslowy.com 

MM 

Pr°umyslové spektrum 

Czech Republic 

MM Pr°umyslové spektrum is atechnical 

magazine for the management levels in Czech 

industry. 

MM Pr°umyslové spektrum presents up-to-date 

information from industry,and it reports on new 

trends and trade fairs, not only from the Czech 

Republic itself but from around the whole world. 


Mechanical engineering, metal processing 

sector,electrical and electronics industry, 

sub-contracting &component supply industries, 

heavy metal industry,metal and 

steel construction, chemical industry,service 

sector,trade and import companies, 

scientific and public institutes. 

www.mmspektrum.com 

CONTACTPERSON 

Sales 


Tel. +49-931-418-2686 

winfried.burkard@vogel.de 

19

20 

INDUSTRY 

MM 

Müszaki Magazin 

Hungary 

MM Müszaki Magazin is Hungary‘s leading, independent 

technical magazine. It presents business 

information, specialist articles, and national 

/international new products and development 

findings that are of use to manufacturers 

and users, sales personnel and buyers. 


Managers, engineers, professional 

development engineers and users in industry,trade 

and commerce in the fields of 

mechanical and plant engineering, metal 

processing, electrical/electronics industry, 

chemical industry,sub-contracting & 

component supply industries, food &luxury 

goods industries, the service sector,trade 

and import companies, automotive 

industry. 

www.mm-online.hu 

MM Money 

and Technologies 

Ukraine 

MM Money and Technologies is atechnical 

magazine in the Ukraine that has been in existence 

since 1999. It contains valuable information 

on highly developed systems, technologies 

and solutions for improving production efficiency,reducing 

energy consumption and for developing 

and manufacturing top-quality products. 


Chief technology officers, design engineering 

managers, power engineers, department 

&service division leaders in the field 

of production systems, automation, electrical 

engineering, information management 

systems and communications. 

www.mmdt.com.ua 

mm-industri.com 

Indonesia 

MM 

Makina Magazin 

Turkey 

MM Makina Magazin is the polytechnical magazine 

for Turkey,specially geared towards the 

information requirements of Turkish managers 

and engineers in industry,the service sector and 

trade. MM Makina Magazin is published in 

Turkish and distributed by Dünya Super VebOfset 

A.S. in Istanbul, in cooperation with Vogel 

Business Media. 


Mechanical and plant engineering, metal 

processing, vehicle and aircraft construction, 

shipbuilding, electrical engineering, 

chemical and plastics industry,mineral oil 

industry,food and luxury goods industries, 

the textile, leather and clothing industries, 

trade and import companies. 

www.makinamagazin.com 

The Indonesian industrial portal 

Offering classic forms of online advertising, 

www.mm-industri.com has the right format for 

any sales message that advertisers want to get 

across. MM-Industri.com is aproduct of 

MM MaschinenMarkt, the weekly industrial 

magazine. 

www.mm-industri.com

MM 

Xiandai Zhizao 

China 

MM Xiandai Zhizao is China‘s leading polytechnical 

magazine for the manufacturing industry. 

From an editorial point of view,itpresents a 

blend of technology and management topics 

geared towards its readers‘ requirements and 

tailored to suit the Chinese market by the magazine‘s 

Chinese editors. 

MM Xiandai Zhizao plays aleading role in China, 

enjoying ahigh level of acceptance and an 

exceptional amount of trust, as confirmed by our 

readers. 

MM Xiandai Zhizao is issued on aweekly basis. 

The issues are geared towards the following focal 

topics: metal processing; mould-making; automation; 

drive technology; logistics; welding 

technology. 


Technical and business managers in the 

automotive industry,metal processing, mechanical 

engineering, electrical engineering 

and other industrial sectors. 

www.mm.vogel.com.cn 


MM 

The Industrial Magazine 

Thailand 

MM Thailand covers topics related to the production 

industry in the growth market of South- 

East Asia. The publication provides up-to-date 

information on worldwide trends and new products 

for metal and plastics processing, automation 

and control technology,production technology 

and also the field of electronics, IT and logistics. 

The technical articles are prepared and authored 

by experts from research and industry, 

most of whom were professionally trained in 

Germany. 


Managers and decision-makers from all 

sectors of industry,aswell as traders, 

importers and suppliers. 

MM Thailand is distributed at all of the 

major specialist trade fairs in Thailand. 

www.mmthailand.com 

MM Korea 

Korea 

MM Korea is aspecialist magazine for the 

technical sector.Its focus is on mechanical 

engineering and metal processing but it also addresses 

electrical engineering, vehicle 

construction and other related topics. 

Furthermore, MM Korea serves as aplatform 

for German (European) companies wanting to 

do business in Eastern Asia‘s rapid growth 

markets. 


Decision-makers in Korea‘s capital goods 

industry,plus traders and service-providers 

The distribution key applied means that 

the magazine reaches decision-makers in 

all sectors. 

www.mmkorea.kr 

CONTACTPERSON 

Sales 


Tel. +49-931-418-2686 

winfried.burkard@vogel.de 

21

22 

INDUSTRY TECHNOLOGY |PRODUCTION|MANAGEMENT 

Sheet metal is afascinating material which can be 

used in the manufacture of awhole variety of different 

products.Taking you from the design engineering process 

all the way through to the finished component - 

blechnet comprises amagazine, an internet portal and 

aweekly newsletter, providing decision-makers and 

technical users inthe sheet metal forming industry 

with acompact information package.This includes 

ample photo sections, exclusive interviews, articles researched 

at the relevant suppliers‘, topic specials, plus 

market and trade fair overviews, giving in-depth insight 

into the exciting world of sheet metal. 

www.blechnet.com 

blechnet.com 

Eleven topic channels provide professional users with concrete solutions 

for their day-to-day tasks. The utility value of the specialist information is 

further enhanced by supplier-specific content in the form of whitepapers 

and webcasts. There is acompany database providing structured search 

and contact options. Users additionally have attractive tools at their disposal, 

such as RSS feeds, individually adaptable newsletters and apersonal 

information memory. 


Managers and decision-makers in metal processing, steel construction, 

mechanical engineering, vehicle construction, electrical engineering, 

precision engineering, and the ironware, sheet metal and 

metal goods industries. 

www.blechnet.com 

blechnet 

The entire realm of sheet metal forming 

blechnet is amagazine for the sheet metal sector,presenting the complete 

process chain in commercial sheet metal forming: from product development, 

the use of CAD/CAM systems, tool construction and production, 

all the way through to assembly.The sector‘s markets, driving forces and 

opinions are all covered, giving in-depth insight into what is currently happening 

in the industry. 

CONTACTPERSON 

Editor 

Dietmar Kuhn 

Tel. +49-931-418-2449, dietmar.kuhn@vogel.de 

Sales 

Renate Zehnter, 

Tel. +49-931-418-2839, renate.zehnter@vogel.de

�� 

�� 

��

24 

INDUSTRY 

The German electrical &electronics sector holds a 

key position in industry.According to ZVEI (the German 

Electrical and Electronic Manufacturers‘ Association), 

this sector accounts directly for 13 percent of 

the total sales turnover and 17 percent of all employees 

in the processing industry.The sector therefore 

not only holds akey position in economic terms but 

also counts as aproblem-solver and driving force behind 

major developments in important fields such as 

electric mobility, medicine technology or energy efficiency. 

With the comprehensive range of media and events 

that it offers, ELEKTRONIKPRAXIS acts as acrossmedia 

provider of specialist information and services 

in the electronics sector, actively following developments 

in core areas such asembedded systems 

and the related software. 

www.elektronikpraxis.de 

Special feature issues 

In addition to the contents of its 24 main issues each year,ELEKTRONIK- 

PRAXIS also publishes 15 special feature issues addressing key topic areas: 

• Automotive Electronics Engineering 

• Das productronica Magazin: Future of Microelectronics and System 

• Integration -German/English 

• 2xElectromechanics 

• Embedded Software Engineering Magazine 

• Embedded Systems Market Report 

• 2xEmbedded Systems Development 

• 3xPower Electronics, Power Supplies and Energy Efficiency 

• 3xEmbedded Software Engineering Report 

• LEDs and LED Lighting Technology 


Developers and purchasers of electronics 

ELEKTRONIKPRAXIS 

Information. Stimuli. Contacts. 

ELEKTRONIKPRAXIS is acompetent provider of application-oriented specialist 

&sector information with maximum utility value for electronics developers, 

purchasers, the technical management level and manufacturing 

experts. ELEKTRONIKPRAXIS reports in its fortnightly issues on the current 

happenings in the electronics industry and on new products, technology 

and development processes. Using all of the stylistic devices available in 

journalism, ELEKTRONIKPRAXIS conveys information to hardware and software 

developers, purchasers, specialists for the packaging of integrated 

circuits and component production and decision-makers in the electronics 

industry in German-speaking countries. In addition to the contents of its 24 

main issues each year,ELEKTRONIKPRAXIS also publishes 15 special feature 

issues addressing key topic areas. 


Hardware and software developers, purchasers, specialists for the 

packaging of integrated circuits and component production and decision-makers 

in the electronics industry in German-speaking countries. 

ELEKTRONIKPRAXIS to go 

This rich-media e-paper published by 

ELEKTRONIKPRAXIS is supplemented with videos and picture galleries. 

Users can either call up the PC version or get it from the Apple 

iTunes App Store for iPads and iPhones free of charge.

elektronikpraxis.de 

elektronikpraxis.de provides aplatform for the exchange of information 

between electronics professionals. Five topic channels provide users with 

concrete solutions for their day-to-day tasks. The utility value of the specialist 

information is further enhanced by supplier-specific content in the 

form of whitepapers. Adaily newsletter containing the news from the last 

24 hours keeps electronics experts in management, marketing and sales 

divisions informed of what is currently happening in the industry.The 

weekly newsletter -issued especially for hardware designers and software 

developers -summarises new products, processes and services, and 

also technological developments. The careers newsletter with its job market 

and employer portraits provides expert information on careers and 

management issues specifically in the electronics sector. 

elektronikpraxis.de provides statements, product highlights and an insight 

into the key sector events in full-video format at the ELEKTRONIKPRAXIS 

media centre. 

www.elektronikpraxis.de 

ELECTRONICS|AUTOMATION|DESIGNENGINEERING 

Events 

verbinder 

9 th Würzburger EMS Day 

Würzburg, 29. Juni 2011 

Würzburg/Germany,29th June 2011 

Successful management for electronics service providers: this seminar, 

which is staged jointly with the relevant trade and sector associations FED 

and ZVEI, is for managers at EMS providers and contract manufacturers / 

in-house manufacturers and also their suppliers 

www.elektronikpraxis.de/ems-tag 

5 th Anwenderkongress Steckverbinder 

Würzburg/Germany,5th –6th July 2011 

This congress, initiated together with PHOENIX CONTACT and MOLEX, 

includes atabletop exhibition and provides apractice-orientated platform 

where design engineers, connector manufacturers, user organisations and 

users can get together and compare notes with each other. 

www.steckverbinderkongress.de 

4 th ESE-Kongress 

Sindelfingen/Germany,6th –8th December 2011 

This congress, which is being staged for the fourth time, is the only 

German-language event dedicated solely and profoundly to the manifold 

topics and challenges involved in developing device and system software 

for industrial applications, automobile electronics, telecommunications 

and consumer /medicine technology: 

An event staged by ELEKTRONIKPRAXIS and MicroConsult. 

www.ese-kongress.de 

CONTACTPERSON 

Editor 

Johann Wiesböck, Editor-in-chief 

Tel. +49-931-418-3081, johann.wiesboeck@vogel.de 

Sales 

Franziska Harfy 

Tel. +49-931-418-3088, franziska.harfy@vogel.de 

25

26 

INDUSTRY ELECTRONICS|AUTO 

The level of automation is adecisive success factor 

for German key industries such asmechanical engineering, 

the automobile sector or the process industries. 

Flexible automation products, holistic automation 

solutions, electric drive technology, control systems, 

sensor technology, field communications –all 

of these are just asegment of the topic areas covered 

by elektrotechnik. 

With its compact range of media comprising amagazine, 

internet portal and newsletter, elektrotechnik 

provides in-depth insight into the world of automation 

technology.Whether in addressing solutions for 

the manufacturing and process industries or specific 

applications in solar technology and photovoltaics, 

electromobility or wind power technology, elektrotechnik 

outlines the utility value and efficiency of 

modern automation solutions. 

www.elektrotechnik.de 

elektrotechnik.de 

Five topic channels provide users with concrete solutions for their day-today 

tasks. The utility value of the specialistinformation is further enhanced 

by supplier-specific content in the form of whitepapers and webcasts. 

There is acompany database providing structuredsearch and contact options. 

Also, there are technology-based and sector-related newsletters 

each issued on aweekly basis to keep automationspecialists up to date 

with what‘s happening on the market. 

www.elektrotechnik.de 

elektrotechnik 

The automation magazine 

elektrotechnik provides users in the manufacturing and process industries 

with acomprehensive overview of the entire value chain of products, 

technologies and services in automation. The focus of this publicationison 

actual application, conditions of use and potential for improvement,and 

the utility value of new developments for operational practice. The information 

offered by the magazine is consolidated online at 

www.elektrotechnik.de to which InfoClick provides across-media link. 


Electronic design engineers, planners and project engineers, operations 

and production engineers, purchasers and service providers, as 

well as the technical management level in the manufacturing industry. 

CONTACTPERSON 

Editor 

Wolfgang Leppert, Editor-in-chief 

Tel. +49-931-418-2260, wolfgang.leppert@vogel.de 

Sales 

Silvia Zeiner 

Tel. +49-931-418-2253, silvia.zeiner@vogel.de

MATION |DESIGNENGINEERING 


Purchase and design automation guide 

This guide takes users through the world of automation, including the best 

products, systems and solutions from all fields of automation technology. 

motion &drives NEWS 2011 

This publication addresses drive technology and is specially distributed in 

the run-up to SPS/IPC/DRIVES 2011. 

Automation Valley North Bavaria 

Reputed names report on Automation Valley in North Bavaria, on the companies 

concerned and their automation expertise, and on the business market 

significance of such. 

Automation for wind power plants 

Technological trends and examples taken from practical experience for the 

use of electrotechnology and automation at wind power plants in order to 

increase performance and efficiency. 

Automation in solar technology and photovoltaics 

Use of automation solutions for efficient processes in planning, designing 

and operating solar and photovoltaic plants. 

Electromobility 

Reporting on automation solutions as asuccess factor in this key area of 

technology aimed at designing asustainable mobility concept, and describing 

what the ingenuity of automation and electrotechnology contributes to 

the further development of today‘s technology. 

The Rhine-Main-Neckar automation region 

Looking at the region‘s and the network partners‘ efficiency and competence: 

the network‘s goals and activities, good examples of cooperation between 

companies, research findings, and higher education institutions, plus 

implementation of such. 

�� 

KNOW-HOW? 

KNOW-HOW 

KNOW-HOW 

KNOW-HOW 

KNOW-HOW 

KNOW-HOW 

KNOW-HOW 

KNOW-HOW 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

��

28 

INDUSTRY 

Many companies increasingly regard the design engineering 

process as abusiness economic factor. 

Design engineers determine alarge part ofthe relevant 

characteristics of aproduct and thus have amajor 

influence on all other sections of the company. 

The optimisation of the design engineering process 

plays an increasingly important role and constitutes 

akey competition factor in globalised markets. Above 

all, shorter product development processes, costsaving 

measures and increased productivity in design 

engineering can all open up real opportunities 

for companies to get ahead of their international 

competitors. 

www.konstruktionspraxis.de 

konstruktionspraxis.de 

Nine topic channels provide users with concrete solutions for their day-today 

tasks. The utility value of the specialist information is further enhanced 

by supplier-specific content in the form of whitepapers and webcasts. 

The website‘s company,freelancer and CAD component databases provide 

structured search and contact options. Users additionally have attractive 

tools at their disposal, such as RSS feeds, individually adaptable newsletters 

and apersonal information memory. 


Design engineering managers, design engineers, development engineers 

and managing directors in the sectors of mechanical engineering 

and equipment construction, electrical engineering, precision engineering 

and vehicle construction. 

www.konstruktionspraxis.de 

konstruktionspraxis 

Everything design engineers need 

As aspecialist magazine for development &design engineers in mechanical 

engineering, equipment and vehicle construction, electrical engineering and 

other metal and plastic processing industrial sectors, the content of konstruktionspraxis 

addresses all phases of the design engineering process. 

Its topics stretch from digital design, selection of materials and structural 

components through to the use of components relating to coupling, fluid 

and drive technology,automation and electrical engineering. 

The information offered by the magazine is consolidated online, to which 

InfoClick provides across-media link. 


In addition to the contents of its 12 main issues each year,konstruktionspraxis 

also consolidates key topic areas in 

nine special feature issues, the distribution of 

which is particularly well-tuned: 

• 

• 

• 

• 

• 

• 

• 

• 

Drive technology 

2xVehicle design engineering 

Fluid technology 

Tips &tricks for design engineers 

Sustainable design engineering 

Design engineering &software 

„Best of“ products 

Wind power design engineering 

CONTACTPERSON 

Editor 

Karl-Ullrich Höltkemeier,Editor-in-chief 

Tel. +49-931-418-2356, karl-ullrich.hoeltkemeier@vogel.de 

Sales 

Bernd Weinig 

Tel. +49-931-418-2037, bernd.weinig@vogel.de

ELECTRONICS|AUTOMATION|DESIGNENGINEERING 

INNOVATION DAYWindenergie 3 

7 th June 2011 

VCC Vogel Convention Center 

Our Innovation Day:Wind Power³ will present solutions for those working 

in management and technology in the German states of Bavaria, Baden- 

Württemberg and Hesse and set an impressive standard for north/south 

networking in Germany.The exchange of technical knowhow between the 

companies in the south and south-west of Germany will create synergies, 

increase the German wind power sector‘s ingenuity and provide stimuli for 

further growth. The event will give development engineers und plant designers, 

IT and software providers, suppliers from the mechanical engineering 

sector and also manufacturers of transmission mounting and roller 

bearings, and those working in process measuring &control technology a 

platform where they can find out about the latest trends and developments, 

and compare notes with each other.The focus will be on 

• 

• 

• 

• 

Research /development 

Production /logistics 

Components /basic &raw materials 

Services 

Innovation Day Windenergie³ is staged by Lorenz Kommunikation together 

with windkraftkonstruktion.de 

windkraftkonstruktion.de 

www.windkraftkonstruktion.de is our specialist information website 

aimed at wind power plant design &development engineers. This internet 

information platform deals with all aspects of engineering along the value 

creation chain at manufacturers and at suppliers of components and systems. 

The website enables users to obtain the information they need quickly 

and efficiently,and it helps design engineers to meet the challenges inherent 

in developing wind power plants and to guarantee their technological 

lead. 

windkraftkonstruktion.de is an online brand name brought out by konstruktionspraxis. 


Development &design engineers at companies that build wind power 

plants or at suppliers of systems and components, planning &engineering 

offices, and engineering service providers. 

www.windkraftkonstruktion.de 

29

30 

INDUSTRY 

PROCESS provides people in the chemical, pharmaceutical 

and process engineering sectors and in all 

other sectors ofthe process industry with concise, 

to-the-point information. Not just on anational but 

also on an international scale, because PROCESS is 

the only name in the specialist field of chemical/process 

engineering which offers printed publications, 

online sites, events and services in the three different 

languages of German, English and Chinese within 

the key international target markets of the process 

industries. 

Taking business 

efficiency into 

new dimensions! 

www.process.de 

process.de 

The internet portal for chemical, 

pharmaceutical and process engineering 

This IVW-certified website contains not only specialist information, web TV 

and acomprehensive range of photo galleries grouped into seven topic 

channels but also provides supplier-specific content in the form of whitepapers 

and webcasts. Here, users will find concrete solutions for their day-today 

tasks. There is afilter to break the content down according to sector, 

segmenting it according to users‘ individual needs. The website also has a 

company database and adatabase for large-scale plant construction 

projects, providing structured search and contact options. Users additionally 

have attractive tools at their disposal, such as adictionary for chemical 

terms, aunit /dew-point calculator,RSS feeds, individually adaptable 

newsletters and apersonal information memory. 


Engineers and technicians, specialists and managers in the chemical 

&pharmaceutical industry,inbiotechnology,the oil and gas industry 

and the water &sewage sector. 


PROCESS 

The magazine for chemical, pharmaceutical 

and process engineering 

PROCESS is read by specialists and managers working in chemical, pharmaceutical 

and process engineering and in all segments of the process industry.Its 

content is not just highly relevant -itisalso clearly structured, 

with clear-cut navigation elements and strong visuals. It includes technical 

trends and solutions, current market data, statements, comments and discussions, 

combined with across-reference to well-researched additional 

information shown in the PROCESS PLUS box, all of which give specialists 

and managers an important head start as far as information is concerned.

CHEMICALS|PHARMACEUTICALS |PROCESS ENGINEERING 

Special publications 

To be found via all our media channels 

PROCESS also issues special publications, besides its periodical magazines 

and online reports. Regardless of whether these are commissioned by a 

customer (such as, for example, the special newsletter for the Hanover 

trade fair or our Achema Guide) or whether they take the form of an additional 

editorial service such as adictionary or interface primer,wealways 

put the interests of our readers first. This applies all the more to the video 

reports issued by our editorial team. The PROCESS web TV team goes out 

and about with its camera on location at trade fairs or films industrial productions, 

sending full-video reports, along with the original audio sound, on 

the latest happenings in the sector.The focus of our webcasts, business 

clips and web TV is on imparting knowledge and establishing contact. 


CONTACTPERSON 

Editor 

Gerd Kielburger,Editor-in-chief 

Tel. +49-931-418-2536, gerd.kielburger@vogel.de 

Sales 

Reiner Öttinger 

Tel. +49-931-418-2613, reiner.oettinger@vogel.de 

Pumpen- und Schüttgut-Forum 

Pump and Powder &Bulk Solids Forum 

The highlight of 2011 

This two-day event gives providers and users of the related technology the 

ideal platform for exchanging notes on the latest solutions available in 

their specific field of work. The trade exhibition accompanying the event 

will give all suppliers the opportunity to present their product range to a 

highly qualified target group and come into direct contact with potential 

customers. If you wish, we would be happy to give you aquote for exhibiting 

at this event or outline the sponsoring options. 

www.process.de/pus-forum 

Innovation-Award 

The Innovation Award presented by the specialist editors of 

PROCESS, PharmaTEC and LaborPraxis is to honour outstanding 

technical developments. 

www.process.de/award 

PROCESS Management Academy 

The Process Management Academy brings you specialist 

information from the live event via the internet: Experience the event 

live without actually having to travel there: 

www.process-management-academy.com 

PROCESS Football Tournament 

Once ayear -anetworking sports event with customers and people who 

work in the sector: www.process.de/fussball-cup 

31

32 

INDUSTRY 

PharmaTEC 

Specialist for the pharmaceutical and food sector 

PharmaTEC is geared towards the specific information requirements of 

specialists and managers in the pharmaceutical, functional food and cosmetics 

industries. Above all, the editorial team sheds light on the tangible 

utility value of components, systems, processes and entire plants in operational 

practice. The range of specialist information provided is supplemented 

by an internet portal at www.process.de and by anewsletter for the 

sector,ePharmaTEC. PharmaTEC is aspecial sector-orientated offshoot of 

PROCESS. InfoClick provides across-media link. 


Engineers and technicians, specialists and managers in the pharmaceutical, 

food and cosmetics industries. 


groab.de 

Our database for global large-scale plant construction 

Our database for global large-scale plant construction (abbreviated in German 

to „GROAB“) helps lots of companies to discover at an early stage where 

there is potential business to be found. It gives details of the location, current 

planning status and who is commissioning the project so that potential supply 

companies can submit aquote well in advance before the project is due 

to begin. Premium subscribers can set up their own personal filter allowing 

them to obtain such information in the most convenient way possible and receive 

details of suitable projects by email. 


GROAB‘s subscribers are predominantly from the sub-contracting & 

component supply sector of the plant construction industry,although 

the database is also used by analysts for quick research purposes or 

to give them an overview of the international chemicals market. 

www.groab.de 

CONTACTPERSON 

Editor 

Gerd Kielburger,Editor-in-chief 

Tel. +49-931-418-2536, gerd.kielburger@vogel.de 

Sales 

Reiner Öttinger 

Tel. +49-931-418-2613, reiner.oettinger@vogel.de

CHEMICALS|PHARMACEUTICALS |PROCESS ENGINEERING 

PROCESS worldwide 

PROCESS worldwide is an international publication in English, mainly 

distributed in Europe and the USA. It covers all aspects of chemical and 

process engineering. It presents innovative products and processes, plus all 

the major trade fairs. Through InfoClick there is across-media link with 

www.process-worldwide.com. 

NEW: www.process-worldwide.com 

www.process-worldwide.com is our new business efficiency portal in 

English for engineers, technicians, specialists and managers in the process 

industry.Users of the site will find amultimedia mix of news and specialist 

information from and for the process industry,grouped into eight topic 

channels. 

PROCESS China 

This is the Chinese edition for the People‘s Republic of China and is read by 

investment decision-makers in research &development departments, in 

quality laboratories in the chemical and pharmaceutical industry,and in 

closely related process industries. 


Engineers and technicians, specialists and managers. 

www.process-chinese.com 

ACHEMA worldwide News 

This is published as asupplement in cooperation with DECHEMA, and is 

included as such in PROCESS, PROCESS worldwide and LaborPraxis. 

In editorial terms ACHEMA worldwide news covers all the latest news, 

trends and background information from the fields of technology that are 

presented at the worldwide ACHEMA events. 


Engineers and technicians, specialists and managers in the chemical 

and process engineering sectors 


www.process-worldwide.com 

PROCESS India 

NEW 

Over the last 10 years, India has become an 

attractive location for the petrochemical, 

chemical and pharmaceutical industries, attracting 

investors from the USA, Europe 

and of course Germany too. We have 

therefore expanded our international media 

brand name to include PROCESS 

India. Six issues of the magazine will 

be published on the booming Indian 

market in 2011. We have an editorial 

and sales team based in the city of Mumbai doing on-the-spot research 

into the Indian market. The magazine meets ahigh standard of journalistic 

quality,containing sound background reports and articles on the 

latest technology.Italso takes alook at what‘s happening live on the market, 

thus giving profound insight into India‘s process industries and their 

dynamic growth, while at the same time providing aplatform for experts 

within the sector to communicate and exchange notes. 

33

34 

INDUSTRY 

Scarcely asingle product that is manufactured will 

leave the factory without being checked atleast 

once using analytical methods. Ensuring special 

product characteristics or meeting statutory environmental 

stipulations are factors that play adecisive 

part ininternational competition these days. 

Contemporary analytical methods have become indispensible. 

LaborPraxis uses arange of crossmedia channels 

such asaspecialist magazine, internet portal or 

newsletter to convey information to specialists and 

managers working in industrial laboratories, science, 

research and life sciences. Its general coverage 

of the topics of analytical and laboratory technology 

means that LaborPraxis gives its users everything 

that they need for performing their day-today 

tasks. 

www.laborpraxis.de 

laborpraxis.de 

Expert knowledge for laboratories, analytics and life 

sciences 

Seven topic channels provide users with concrete solutions for their day-today 

tasks. The utility value of the specialist information is further enhanced 

by web TV,acomprehensive range of photo galleries and supplier-specific 

content in the form of whitepapers and webcasts. There is acompany database 

providing structured search and contact options. Users additionally 

have attractive tools at their disposal, such as tips and tricks for use in analytics, 

RSS feeds, individually adaptable newsletters, adictionary of special 

terms (including atranslation service) and apersonal information memory. 


Decision-makers in chemical, physics, analytical and biotechnological 

laboratories. 

www.laborpraxis.de 

LaborPraxis 

Specialist magazine for laboratories, 

analytics and life sciences 

This contains specialist articles, market overviews and news, all of which 

inform the reader of current trends and new developments in analytics, 

laboratory technology,biological and gene technology and life sciences. 

Furthermore, rounding off the wide range of topics covered, the magazine 

also includes information on new products and news from the whole 

sector.The information offered by the magazine is consolidated online, to 

which InfoClick provides across-media link. 


Heads of laboratory and senior staff in chemical, physics, analytical 

and bio-technological laboratories in industry,science, research and 

life sciences 

Newsletter 

eLaborPraxis 

Our weekly newsletter containing specialist articles and experts‘ tips 

provides its readers with current news and information from the field of 

research, science and industry.Its topical focus is on laboratory technology, 

analytics, laboratory requirements, laboratory automation, management, 

software, events and research &development. The distribution range of 

our eLaborPraxis newsletter is IVW-certified!

LaborPraxis China 

This is the Chinese specialist magazine for laboratories in industry, 

research and science. LaborPraxis China informs its readers of current 

developments and new products in the field of analytics, laboratory 

technology,biotechnology and life sciences. 

CONTACTPERSON 

Editor 

Marc Platthaus, Editor-in-chief 

Tel. +49-931-418-2352, marc.platthaus@vogel.de 

Sales 

Ludwig Springauf 

Tel. +49-931-418-2518, ludwig.springauf@vogel.de 

LABORATORY |ANALYTICAL TECHNOLOGY 

LP-ClickFair 

This bilingual (German/English) website, LP-ClickFair,isthe first online 

trade fair for laboratory technology,analytics and life sciences. It is open 

for international use 24 hours around the clock and 365 days in the year. 

Visitors to the website will find leading manufacturers and products on 

their virtual tour of the trade fair.The exhibits are presented in detail, there 

is specialist information available for downloading, and there are short 

technical films explaining details. In the experts‘ forum there are competent 

experts from industry who will answer visitors‘ questions. 

Exhibitors at LP-ClickFair enjoy aworldwide market presence, save time 

and money,and will win valuable new business contacts because they are 

given all the data relating to the registered visitors to the trade fair. 


Heads of laboratory and senior staff in chemical, physics, analytical 

and bio-technological laboratories in industry,science, research and 

life sciences. 

www.lp-clickfair.de 

Special products 

Trade fair journals, webcasts, trade fair guides 

To mark major trade fairs such as Analytica and Biotechnica, LaborPraxis 

publishes various special products such as the official trade fair journal for 

Biotechnica –Biotechnica daily –and its Biotechnica magazine. Together 

with the Munich trade fair organisers, it compiled the official visitor guide 

for Analytica 2010. We offer an all-round service, starting with the compilation 

of the editorial content in German and English and including layout & 

design, and going all the way through to printing and distributing the publication 

to the relevant target groups. The special products that we have created 

and distributed hitherto cover all types of format, ranging from A4 all 

the way through to pocket guides. During the trade fair,wealso additionally 

offer exhibitors and the trade fair organisers the option of compiling a 

trade fair video or exhibition stand video. 

www.laborpraxis.de/analytica 

www.laborpraxis.de/biotechnica 

www.laborpraxis.de/webcast 

35

36 

INDUSTRY 

Schüttgut 

We all come into daily contact with powder and bulk solids either in amineral 

or non-mineral form, ranging from products from the mining industry or 

building materials, through to food and chemical or pharmaceutical products. 

Schüttgut is amagazine which provides information on the manifold 

processing and procedural steps to be taken in the extraction and use of 

coarse and fine-grained solids. The journal contains technical and scientific 

articles from the field of research and development, process engineering, 

product and material development, product news, event notes and important 

dates -keeping its readers up to date and extremely well informed. 


Engineers and technicians, specialists and managers involved in commercial 

business, science and research within the bulk solids handling 

industry. 

www.schuettgut-transtech.de 

powder&bulk Poland 

powder&bulk is amagazine tailor-made for readers from the powder & 

bulk solids industry in Poland. It provides information on new technologies, 

products, transport,logistics,equipment,systems and services specifically 

for the powder &bulk solids industry. powder&bulk is published in Polish 

and distributed using an alternating dispatch system to selected qualified 

recipientsonthe Polish market. 


Specialists and managers in the powder 

&bulk solids handling industry in Poland: 

managing directors, operations managers, 

engineers in the fields of consultancy,research 

&development, building industry, 

process development and production. 

www.powderandbulk.pl 

bulk solids handling 

For almost three decades now, bulk solids handling has been the sector‘s 

leading international magazine and asource of information for experts 

involved in transporting, storing and processing bulk solids. 

The magazine contains technical and scientific specialist articles informing 

the powder &bulk business community worldwide of current findings from 

the field of research and development relating to process engineering and 

technology.Italso includes market developments, important dates and 

news relating to human resources, rounding off the information provided by 

the magazine (published in English). 


Managing directors, operations managers and engineers in the raw 

materials industries and in logistics companies, plus specialists and 

managers in plant construction and mechanical engineering sectors 

relating to bulk solids handling technology. 

www.bulk-solids-handling.com 

CONTACTPERSON 

Editor Bulk Solids Handling 

Marcel Dröttboom, Editor-in-chief 

Tel. +49-931-418-2301 

marcel.droettboom@vogel.de 

Editor Schüttgut 

Wolfgang Geisler,Editor-in-chief 

Tel. +49-931-418-2345 

wolfgang.geisler@vogel.de 

Sales 

Klaus-Michael Goehler 

Tel. +49-931-418-2716 

klaus.goehler@vogel.de

ulk-solids-handling.com 

This international website, which is in English, is aunique source of 

information on the various topics relevant to powder &bulk solids handling 

technology.The website includes news from the global powder &bulk 

solids sector,specialist information from the sectors of dry bulk cargo, 

cement and mining, plus current information, an e-paper on bulk solids handling 

and acompany database. 

www.bulk-solids-handling.com 

The POWDER &BULK NETWORK 

Vogel Business Media and Nuremberg trade fair company have set up an 

international POWDER &BULK NETWORK addressing the topic of „mechanical 

process engineering“. The network links up these two business 

partners‘ international trade fairs and conferences relating to this field. Its 

portfolio currently comprises six events in four different countries. 

The POWDER &BULK NETWORK currently 

comprises the following events: 

• BulkSolids India, Mumbai, India (6th –8th March 2011) 

• POWTECH, Nuremberg, Germany (11th –13th October 2011) 

• PARTEC, Nuremberg, Germany (2012) 

• WCPT7, Peking, China (19th –22th May 2014) 

• BulkSolids Europe, Berlin, Germany (2012) 

• International Powder &Bulk (IPB), Shanghai, China 

(27th –29th September 2011) 

The term „mechanical process engineering“ covers, among other things, 

the crushing, sieving, mixing, pressing, analysing and transporting of substances 

in powder form, of granules and of bulk solids in industrial 

production. 

More info can be found at: www.powderbulknetwork.com. 

BULK MATERIAL HANDLING 

BulkSolids Europe 

This congress is staged every two years and brings together the powder & 

bulk sector‘s European and global community for astructured exchange of 

ideas. Representatives from industry and universities discuss practicebased 

applications and theory-based research findings. Apart from the 

programme of speakers at the event, there is also atrade exhibition accompanying 

the congress which offers afocused overview of the latest developments 

in the global powder &bulk handling sector. 

www.bulksolidseurope.com 

BulkSolids India 

Apart from China, India is the fastest growing economic powerhouse in the 

world. Steel, cement and coal, along with the chemical industry,are what 

form the backbone of India‘s growth. These require considerable additional 

capital investment if current expectations are to become reality. 

Having been agreat success the first time it was staged in 2010, 

BulkSolids India 2011 (6th -8th April) will now be even bigger.This is a3day 

conference with accompanying workshops plus an exhibition with up to 

100 stands, offering the ideal platform for people to get to know the Indian 

market and establish some business contacts there. 

www.bulksolidsindia.com 

Pumpen- und Schüttgutforum 2011 

When this powder &bulk solids congress takes place in Würzburg on 15th 

and 16th November,itwill already be the fourth time that the event has 

been staged and the second time that it has been held in conjunction with 

the pump seminar staged by PROCESS, the specialist magazine. In aclosely 

practice-related manner,itwill be looking at topical questions relating to 

pneumatic conveying, pumps, measuring &control technology,and control 

&instrument fittings. The accompanying trade exhibition will give companies 

the opportunity to present themselves to ahighly qualified audience of 

experts from the sector. 

www.process.de/PuS-forum 

37

38 

INDUSTRY 

GIM has been publishing and 

producing catalogues for industry, 

the skilled crafts, commercial 

trade and municipal 

authorities for over 30 years. Its 

HERSTELLER &LIEFERANTEN 

KATALOG (manufacturers & 

suppliers catalogue) is today‘s 

leading purchase guide offering 

adirect order placement facility 

with over 150 companies 

throughout the whole of Germany. 

Our other successful direct marketing 

media include: 

• Betriebsleiterkatalog (catalogue 

for operations managers) 

• MM Zulieferer-Katalog (MM 

catalogue for suppliers) 

Moving on from our successful 

classic printed publications, we 

are also going over to the modern 

medium of the internet. 

The main advantages still remain 

the same. In the form of 

images and text, products are 

presented in online databases 

at www.beschaffung.de and 

www.zulieferer.de. It goes 

without saying that potential 

buyers are given the complete 

address of the supplier concerned. 

As an independent subsidiary 

of an internationally oriented 

specialist media company, 

we also have cross-border access 

to our affiliates‘ know-how. 

www.gim-verlag.de 

CONTACTPERSON 

for all of the catalogues 

Gertrud Weiß 

Tel. +49-711-95575-26, 

gerti.weiss@gim-verlag.de 

Betriebsleiter Katalog 

Print+Online 

(Catalogue for operations 

managers) 

This is acomprehensive purchase guide containing 

specific information that is presented 

factually in the form of images and text. Here, 

operations and production managers will find 

the relevant manufacturer/supplier contact 

person for each product listed. Recipients: operations 

and production managers,purchase decision-makers 

in R&D, work planning. 

Circulation 40,000 copies 


Sheet metal, plastics and metal-processing 

plants; equipment, machine, steel, plant 

and vehicle construction and electrical engineering 

sector. 

www.beschaffung.de 

All catalogue products are also online! 

Our successful B2B internet portal notches up 

more than 2.5 million page views ayear.Because 

of its excellent position in „Google“ 

searches, it guarantees customers gaugeable 

direct response rates and increasing traffic at 

their own websites. 


Katalog Print+Online 

(Manufacturers &suppliers 

catalogue) 

This catalogue has been awell established feature 

for major purchase decision-makers in Germany 

for more than 30 years. Industrial products 

with four-colour product photos and informative 

texts are presented on each page of the catalogue‘s 

product section. The order section includes 

all the technical data as well as order 

numbers and prices. 

Most importantly,purchase decision-makers 

will find the complete address of the relevant 

supplier at the bottom of every page. 



Industrial businesses, commercial trade 

companies, the major skilled crafts, local 

and municipal authorities, hospitals 

www.beschaffung.de 



more than 2.5 million page views ayear.Because 

of its excellentposition in „Google“ 

searches, it guaranteescustomers gaugeable 

direct response rates and increasingtraffic at 

their own websites.


Katalog Print+Online 


catalogue) 

Austria 

This catalogue has been awell established feature 

for major purchase decision-makers in Austria 

for more than 30 years. Industrial products 

with four-colour product photos and informative 

texts are presented on each page of the catalogue‘s 

product section. The order section includes 

all the technical data as well as order 

numbers and prices. Most importantly,purchase 

decision-makers will find the complete address 

of the relevant supplier on every page. 



Industrial businesses, commercial trade & 

service companies, the major skilled crafts, 

local and municipal authorities, hospitals. 

www.direkt-einkauf.at 



more than 300,000 page views ayear.Because 

of its excellent position in „Google“ searches, it 

guarantees customers gaugeable direct response 

rates and increasing traffic at their own 

websites. 

DIREKT-EINKAUF 

Print+Online 

(Direct purchase) 

Swizterland 

This catalogue is published in two language 

editions (German and French) and has been a 

well established feature for major purchase decision-makers 

in Switzerland for 25 years. Industrial 

products with four-colour product photos 

and informative texts are presented on each 

page of the catalogue‘s product section. The order 

section includes all the technical data as 

well as order numbers and prices. Most importantly,potential 

purchasers will find the complete 

address of the relevant supplier on every 

page. Circulation 28,000 copies 



service companies, major trades, skilled 

craftsmen, local authorities and hospitals. 

www.direkt-einkauf.ch 



more than 925,000 page views ayear.Because 

of its excellent position in „Google“ searches, it 

guarantees customers gaugeable direct response 

rates and increasing traffic at their own 

websites. 

INDUSTRIAL CATALOGUES 

ZAKUPY u 

PRODUCENTÓW 


catalogue) 

Print+Online Poland 

This catalogue, ZAKUPY uPRODUCENTÓW, 

meets with ahigh level of acceptance from key 

purchase decision-makers in Poland. It is published 

in cooperation with aPolish business 

partner.Industrial products with four-colour 

product photos and informative texts are presented 

on each page of the catalogue‘s product 

section. The order section includes all the technical 

data as well as order numbers and prices. 

Most importantly,purchase decision-makers 

will find the complete address of the relevant 

supplier on every page. 




service companies, the major skilled crafts, 

local and municipal authorities. 

www.zakupyuproducentow.com.pl 

All pages of the catalogue are also 

available online as aPDF! 

39

40 

AUTOMOTIVE & 

VOGEL has followed the development of the car right 

from the start. Our specialist magazine, »kfz-betrieb«, 

will in fact be celebrating its centenary in 2011. Vogel 

Business Media‘s automotive media publishing division 

focuses on the entire sector of cars, commercial ve- 

hicles and all types of motorcycles, together with the 

relevant B2B topics. 

• Ranging from design and development through to 

scrapping 

• from commercial trade through to services 

• from trainees &apprentices through to senior managers 

• rom the smallest guilds through to national associations 

Not only in the automobile industry but also in the mo- 

tor trade, Vogel provides the leading specialist media 

for initial &further training. 

• 

• 

• 

• 

• 

»kfz-betrieb« 

»Gebrauchtwagen Praxis« 

»Automobil Industrie« 

»autoFACHMANN« und 

»autoKAUFMANN« 

»Bike und BUSINESS« 

The number of businesses in the motor trade came to 

38,300 in 2009, with some 456,000 employees. 

This includes some 66,000 apprentices and 

almost 16,000 trainees. 

The total sales turnover in the motor trade 

amounted to approximately €134.4 billion in 

2009. New car sales accounted for some 47% 

of this figure, second-hand car sales for 32% and 

services for some 21%. 

The sales turnover in the automobile industry 

amounted to almost €263 billion in 2009; the auto- 

mobile manufacturing sector alone generated asales 

turnover of some €208 billion in 2009. 

(Sources: ZDK, VDA and DAT)

MOBILITY 

41

42 

AUTOMOTIVE &MOBILITY 

Information &communications 

in the car business 

Our »Automobil Industrie« media brand name provides 

you with amulti-media communications platform 

packed with valuable information on one of 

Germany‘s key industries. 

Advertisers can use »Automobil Industrie« to get 

their message across to business partners inthe car 

industry in asimple, fast and effective way. Moreover, 

thanks to our exclusive readership, wewill 

make sure that the message gets to the right place, 

in other words the automobile industry, just as the 

name »Automobil Industrie« says! 

»Automobil Industrie« works effectively: crossmedia 

information, cross-media advertising. 

Print, Online, Events &Services – 

We will get your message across! 

www.automobil-industrie.de 

www.automobil-industrie.de 

Business web for the car sector 

News and reports from the realm of technology and economics -compact, 

competent, comprehensive and updated on adaily basis. Guaranteeing 

efficient online marketing thanks to innovative online advertising formats, 

lead generation and transfers over to other sectors. 

This is where your new customers will find you! 

»Automobil Industrie« –the magazine 

Information for the sector‘s management level. The right topics at the 

right time. Reports and news of trends and highlights from the manufacturing 

sector,aswell as market developments. 

Communications channel for companies that have amessage to put 

across. »Automobil Industrie« supplies information to technical and commercial 

management at OEM‘s and the „vanguard“ supply companies, and 

at service providers and outfitters all along the product creation processes. 

Exclusive: The magazine is read not only by its core readers, but also goes 

out to target groups selected according to the topics concerned. 

»Automobil Industrie« –services 

Strategic business partnerships for more publicity 

Take the offensive approach with tailormade communications concepts. 

With our special »Automobil Industrie INSIGHT« issue, we guarantee 

distribution to all of the sector‘s premium addresses. 

The broad range of topics covered by »Automobil Industrie« is rounded 

off by our annual special publication, »OEM Partners«.This standard 

reference guide works along the lines of „who supplies what for the car 

industry“. 

The ideal component in successful corporate communications. 

News „on the move“ 

http://mobil.automobil-industrie.de 

Users of Smartphones, PDA‘s or tablet PC‘s can 

read all the latest news from automobil-industrie. 

de on their handheld devices.

»Automobil Industrie« –events 

»Würzburger Automobil Gipfel« 

(Würzburg Automobile Summit) 

The networking event of the automobile industry.This event -addressing 

atrendsetting topic in the sector -focuses especially on asolution-oriented 

exchange of know-how between manufacturers, suppliers and serviceproviders. 

Why not take the stage as asponsor! 

www.wuerzburger-automobil-gipfel.de 

CONTACTPERSON 

Editor 

Wilhelm Mißler,Editor-in-chief 

Tel. +49-931-418-2911, wilhelm.missler@vogel.de 

Sales 

Anna Gredel 


Subscriptions 

Stefan Zügner 

Tel. +49-931-418-2429, stefan.zuegner@vogel.de 

AUTOMOBILE INDUSTRY 

»Automobile Industry China« 

Information and communications for 

managers in the Chinese automobile industry. 

Facts, developments, trends and future prospects in the realm of management, 

economics and technology within the Chinese automobile market. 

Additionally,the magazine »Automobile Parts« reports on international 

progressive design technologies in vehicle construction and on practical 

applications and development trends in components. 

www.ai.vogel.com.cn 

Special publications 

Media services for the automobile 

sector –corporate publishing 

Why not make use of the manifold options for printed publications 

which our automotive media publishing division has to offer.Inthat way, 

you will benefit from the strong brand names that our high-profile specialist 

magazines bear,guaranteeing that your message will be put 

across skilfully to precisely the right target groups and distributed 

throughout the entire sector concerned. 

We have awide range of print formats to offer you, ranging from small 

pocket guides through to large special magazine issues, from retailers‘ 

primers through to extensive studies, from advertising flyers through to 

customer magazines. As your business partner,wecan do all of this for 

you, either using the branding and image of our own magazines or in the 

form of your own exclusive corporate publication. Youtoo can benefit 

from our know-how in the realm of corporate publishing. 


Entire automotive sector,from trainees/apprentices all the way 

through the whole motor trade up to the automobile industry‘s 

management level 

CONTACTPERSON 

Ute Jaxtheimer 

Tel. 0931/418-2207 

ute.jaxtheimer@vogel.de 

43

44 


– 

Finding out what‘s 

happening 

Starting with its classic specialist magazine, the brand 

name of »kfz-betrieb« these days uses anumber of 

channels through which topass on sound specialist 

knowledge to its readers: www.kfz-betrieb.de provides 

its users with daily updates of news and specialist articles 

from the entire motor trade sector.And to meet 

the increasing demand for mobile access to specialist 

information, there is also http://mobil.kfz-betrieb.de for 

people on the move. 

Thanks to our numerous events, acquiring knowledge 

is aprocess that can be experienced live, allowing 

face-to-face contact with the automotive sector‘s managers 

and opinion-makers. We also offer the additional 

benefit of extensive, value-adding communications 

services. 

Potential advertisers also reap benefits from the multichannel 

media that we offer. Depending on their individual 

goals, advertisers can select which ofthe four 

options of „print“,„online“, „events“ and „services“ will 

bring them maximum success in their advertising activities.This 

allows an individual cross-media advertising 

campaign which can be implemented flexibly.Also, 

because the results are gaugeable, the success of such 

acampaign can be controlled and steered. 

www.kfz-betrieb.de 

kfz-betrieb.de 

At www.kfz-betrieb.de, Vogel Business Media offers the automobile sector 

amultimedia, interactive website providing specialist, company and product 

information that is updated on adaily basis. The website is clearly 

structured in specific topic channels and supplemented by numerous services 

and useful database functions. Apart from the know-how it derives 

from »kfz-betrieb«, this multifaceted website also gets input from several 

of our other specialist magazines, »Gebrauchtwagen Praxis«, »bike und 

business«, »autoFACHMANN« and »autoKAUFMANN«. www.kfz-betrieb. 

de thus focuses on the entire motor trade, allowing potential advertisers to 

address selective target groups. The latter have abroad range of classic 

and innovative advertising formats to choose from, depending on their 

individual goals. Particularly the editorial type of format and videos that we 

offer will enable you to present your corporate know-how in an enduring, 

comprehensive manner.Ifyou wish, you can take adistribution range 

approach to using these advertising formats or you can use them to generate 

valuable leads to potential customers. Thanks to detailed reports, you 

will at all times be able gauge and therefore control and steer the success 

of the advertising measures you have selected. 


Business owners, managing directors and managers in the car trade 

and service sectors. 

kfz-betrieb 

In 2011 »kfz-betrieb« is celebrating its 100th anniversary which makes it 

the longest established specialist magazine in the motor trade sector.The 

esteem in which »kfz-betrieb« is held continues to be as high as ever,as 

can be seen from the fact that it is still by far the most subscribed-to specialist 

magazine in this particular sector.Asthe official publication of the 

German Motor Trade Association, »kfz-betrieb« addresses commercial and 

service managers and reports from all sub-segments of the sector.The 

weekly magazine presents basic background information, analyses and 

association news. With its monthly further training section for service technicians, 

it helps its readers to round off their knowledge and know-how. 


Business owners, managing directors, authorised signatories, heads 

of branches/customer services/garages/sales/parts. 

mobil.kfz-betrieb.de 

Because of the increasing use of iPhones, iPads 

and Smartphones, there is greater demand for mobile 

access to specialist information. More and 

more decision-makers in the automobile industry 

are interested in having access to kfz-betrieb‘s 

well-researched, up-to-date sector news while 

they are on the move. The address http://mobil. 

kfz-betrieb.de meets this demand by supplying 

daily updated news and picture galleries dedicated to the automobile 

sector.Inthis way,»kfz-betrieb« succeeds in meeting the changing habits 

of mobile users and can thus offer potential advertisers new ways of 

presenting themselves to the management echelons of the motor trade & 

car repair sector.

Service Award 2010 

Events and awards 

With the »kfz-betrieb« Sales Award, 

the editorial teams of »kfz-betrieb« and »Gebrauchtwagen-Praxis« pick out 

the best car dealer businesses in Germany.The award goes to those car 

dealer businesses and independent car trade businesses whose sales 

activities stand out for their innovative sales &marketing concepts and 

customer loyalty schemes. Up to 2010, the award was always presented at 

the AMI in Leipzig. In 2011 the ceremony will take place at our Vogel 

Convention Center in Würzburg. 

More information at www.vertriebs-award.de 

»kfz-betrieb«-Service Award 

This is for companies involved in the automobile services sector (cars and 

commercial vehicles) that deal with specific makes of car.The award goes 

to those that stand out for their innovative service concepts, clear-cut 

processes and outstanding customer services. Ever since 1996, it has been 

awarded at the IAA/Automechanika event in Frankfurt. 

More information at www.service-award.de 

»kfz-betrieb«-Internet Sales Award 

is aimed at car dealer and independent car trade businesses that show 

expertise in internet sales, have agood grasp of online business and boast 

CONTACTPERSON 

Editor 

Wolfgang Michel, Editor-in-chief 

Tel. +49-931-418-2561, wolfgang.michel@vogel.de 

Sales 

Anna Gredel 


Subscriptions 

Sales Award 2010 


Tel. +49-931-418-2429 stefan.zuegner@vogel.de 

Motorbike tour 

an attractive sales website. Marketing, internal processes and innovative 

sales concepts are the criteria underlying this award. It has been awarded 

at the Automechanika/IAA annual event ever since 2004. 

More information at www.internet-sales-award.de 

NEW:With its award for independent car repair 

garages, the editorial team of »kfz-betrieb« picks out the best independent 

businesses in this sector in Germany. 

The criteria applied in deciding on the winner of the award for outstanding 

services at independent car repair garages include, for example: appointment 

scheduling, manner of receiving customers, waiting area, mobility 

options, collection of the repaired vehicle, post-repair services, marketing 

and customer care, advertising, internal marketing, and business management. 

The award will be presented for the first time ever at aceremony 

during the Specialist Conference for Independent Car Businesses &Service 

Companies at our Vogel Convention Center in Würzburg in 2011. 

»kfz-betrieb« Women’sAward 

This award is for female motor trade executives and is given each year to 

the most outstanding businesswoman in that sector.The winner is chosen 

on the grounds of personality,the way in which she brings an individual 

touch to automobile business and the balance she strikes between work 

and family.The prize has been awarded at the Motor Trade Businesswomen‘s 

Congress ever since 1993 and has achieved high status in the sector. 

More information at 

www.womens-award.de 

»kfz-betrieb« 

Junior Award 

is for male or female junior 

executives in the motor trade sector.Any 

such potential candidates 

aged up to 35 are eligible to take part. 

The judges look in particular at the candidates‘ 

preparations for taking over the 

running of the business, plus the training 

they have had. The prize is awarded at 

the Motor Trade Businesswomen‘s 

Congress. 

More information at 

www.junioraward.de 

>> 

MOTORTRADE 

Women‘s and Junior Award 2010 

45

46 

>> 


Specialist Conference for 

Independent Car Businesses 

»kfz-betrieb« congresses 

„Würzburger Karosserietage“ 

(Würzburg car bodywork forum) 

„Würzburger Karosserietage“ 

(Würzburg car bodywork forum) 

The „Würzburger Karosserietage“ which is staged at our Vogel Convention 

Center is aforum for those responsible for maintenance at car manufacturers 

/importers, car monitoring organisations, trade associations (ZDK, ZKF, 

BVSK), manufacturers of repair garage equipment, and insurance companies. 

The event allows the latter to exchange notes on topics relating to accident 

damage management and accident-related repair work. The first day 

of the event brings together experts from car manufacturers, repair institutes, 

insurance companies, motor vehicle assessors or repair garage fitters. 

The second day is an open forum for all car repair garages offering 

bodywork &paint repair services. Participants in the event are given topquality 

talks and presentations of products and services relating to car bodywork 

and paint. 

Akademie Deutsches Kraftfahrzeuggewerbe (TAK) 

(German Motor Trade Academy) 

Address: 

TAK, Akademie des Deutschen 

Kraftfahrzeuggewerbes GmbH 

Franz-Lohe-Str.19, 53129 Bonn, 

Germany 

E-Mail: info@tak.de 

www.tak.de 

Contact person 

Sigrid Kümper 

Tel+49-228-9127-141 

Fax: +49-228-9127-159 

kuemper@tak.de 

Businesswomen‘s Congress 

Motor Trade Businesswomen‘s Congress 

For more than 20 years now,this congress has been an established sector 

platform for female motor trade executives and junior managers working in 

marketing, services, commercial trade and training. Topical issues, excellent 

networking opportunities and outstanding speakers all add up to the 

opportunity for participants to discuss closely practice-related topics that 

are relevant to all brand names and makes of car.The climax of the event is 

the gala evening which includes the »kfz-betrieb« Women’sAward and 

»kfz-betrieb« Junior Award ceremony. 

More information online at: www.unternehmerinnenkongress.de 

Specialist Conference for Independent Car Businesses 

and Service Companies 

This specialist conference organised by »kfz-betrieb« is geared towards the 

owners and managers of independent car businesses and service companies. 

The closely practice-related topics and speakers look at car businesses‘ 

entire field of work -ranging from repair garages through to human 

resource issues. In 2011 the event is celebrating its 20th anniversary.To 

mark the occasion, an award will be presented for the first time to Germany‘s 

best independent car business. There is also aspecialist trade fair 

accompanying the congress. The German Motor Trade Association (ZDK) is 

the co-organiser of the conference. It is staged at our own Vogel Convention 

Center in Würzburg. 

More information online at: www.freie-service.de 

TAK, aVogel Business Media company in the German motor trade, is one 

of the leading independent seminar service-providers in its sector.TAK 

offers technical and business management seminars. Prospective participants 

have the choice between seminars lasting one day or several days, 

intensive courses and compact training courses -and all of these exactly 

matched to suit the relevant participants‘ needs. To date, the number of 

participants who have attended such seminars and courses lies way 

beyond 300,000. More than 150 occupational training centres in the trade 

sector act as our partners in providing training in exhaust emission /safety 

testing. There are also seminars which are conducted as private events. 

We are commissioned to stage such events not only by national associations 

and guilds, car manufacturers and importers, equipment manufacturers 

and concept-providers and motor vehicle assessor organisations, but 

also by other institutions and companies involved in the motor trade. TAK 

has direct connections with the relevant associations, ministries and 

authorities. The know-how arising from these connections guarantee that 

our seminars are always topical and appealing.

»Gebrauchtwagen Praxis« 

This is the leading information service magazine for the professional secondhand 

car business. »Gebrauchtwagen Praxis« sheds light on trends and developments 

with regard to all aspects of business in the second-hand car 

sector.Its topic range not only includes concrete tips on the acquisition of 

second-hand cars and the acceptance of such as atrade-in, but also the 

treatment of such management issues as cost calculation, price determination 

and cost accounting. Also, it contains amonthly overview relating to 

change of ownership, broken down into segments. Its international approach 

gives its readers awider view of things beyond their own immediate environment, 

while the explanations it gives on relevant verdicts and the implications 

of such affords its readers certainty about their own legal position. 


Managers and decision-makers in the second-hand car trade. 

www.gebrauchtwagenpraxis.de 

Events 

„Gebrauchtwagen Award“ 

(Second-hand car sector award) 

The „Gebrauchtwagen Award“ is presented by our specialist magazine, 

»Gebrauchtwagen-Praxis«, to car dealers with innovative marketing concepts, 

products or services that make the second-hand car business even 

more effective. More information at: 

www.gebrauchtwagen-award.de 

Praxisforum Gebrauchtwagen 

(Practice-based forum for the second-hand car sector) 

Three or four times ayear,our specialist magazine »Gebrauchtwagen 

Praxis« stages aone-day forum for car businesses and car dealerships to 

help them make their second-hand car business even more professional. 

Each forum focuses on one particular point of emphasis that is of relevance 

to the second-hand car sector and the participants are given stimuli and 

tips by the speakers at the event. 

CONTACTPERSON 

Sales 

Anna Gredel 


»bike und business« 

Events 

MOTORTRADE 

MOTOR TRADE 

This is the official publication of the federal guild association for the German 

motorcycle mechanic trade. »bike und business« supplies professionals in 

the motorcycle sector with comprehensive reports from all sub-segments of 

the market and concrete tips for day-to-day business. As aleading source of 

information for the motorcycle trade, »bike und business« contains not just a 

technical further training section but also training content for the profession 

of motorcycle mechanic /technician and motorcycle service technician. 


Managers and decision-makers in the motorcycle sector (industry and 

trade), mechanics interested in further training, as well as apprentices 

and trainees in the motorcycle trade &skilled craft sector. 

www.bikeundbusiness.de 

Motorbike tour –Vogel Business Media on the road 

The motorbike tour event staged by our specialist magazines »bike & 

business« and »kfz-betrieb« boasts interesting talks about the sector, 

twistily winding tours through charming countryside and several other 

special itinerary points, all adding up to afun, informative get-together. 

More information online at: www.kfz-betrieb.de/motorradtour 

Bike &Business special event 

Our »Bike &Business« event provides professionals from the motorcycle 

trade &service sector with an opportunity for active networking and 

exchanging highly useful information. Exhibitors from diverse sectors of 

the motorcycle industry present their range of products and, among other 

things, also give presentations, passing their knowhow on to the sector‘s 

professionals. 

The climax of the event is the „Motorcycle Dealer of the Year“ award 

ceremony. 

„Motorcycle Dealer of the Year“ 

The „Motorcycle Dealer of the Year“ is awarded by our specialist magazine 

»bike und business« to those motorcycle dealers that excel in terms of 

sales &services. The factors of sales effectiveness, creativity in internet 

marketing and acustomer-geared approach form the primary criteria 

underlying this award. 

More information online at:www.kfz-betrieb.de/motorradhaendler 

47

48 


»autoFACHMANN /autoKAUFMANN« 

These are the official training journals of the German motor trade for apprentices 

(autoFACHMANN) and trainees (autoKAUFMANN). Tailored to 

the official occupational training requirements, these publications provide 

junior apprentices/trainees and their instructors in more than 25,000 car 

businesses with everything they need to know (including documented proof 

of training and qualifications). The outer section, which is identical for all 

levels of apprenticeship, contains articles on all aspects of car and repair 

garage technology as an ideal supplement to the mandatory reading material 

in the training section. 


Apprentices/trainees and instructors in the motor trade 

NEW: 

„Exam trainer“ app for the motor trade 

As an aid to apprentices preparing to take their theory exam in the motor 

trade, there is our new „exam trainer“ app for iPhones, iPads und iPod 

touches. This app allows apprentices to test their knowledge in afun way. 

It covers the topic areas of „measuring, testing, diagnosing“, „waiting & 

testing“ and „disassembly &assembly“. 


All apprentices in the motor trade 

Exam preparation aid -part 1 

This is apreparation aid for part 1ofthe apprentices‘ 

theory exam, covering the following areas: 

• Written/practical assignments 

• Oral 

Exam preparation aid -part 2 

This is apreparation aid for part 2ofthe theory 

exam, including two complete sets of assignments 

for the following subjects: 

• Vehicle and maintenance technology 

• Diagnosis technology 

• Economics and social studies 

CONTACTPERSON 

Editor 

Exam preparation aids for car mechatronics technicians 

CONTACTPERSON 

Julia Dernbach 

Tel. +49-931-418-2935 

julia.dernbach@vogel.de 

NEW:Organisational aids 

for industrial work placements 

»autoFACHMANN« and »autoKAUFMANN« now have two accompanying 

booklets to provide businesses in the motor trade with guidance on the topic 

of organising industrialwork placements. The two booklets, „Industrial 

placements for car mechatronics technicians“for apprentices and „Industrial 

placements for car salesmen“ for commercial trainees make it fun and 

easy for car businessestoplan and organise industrial placements. 

Target groups: Instructors in the motor trade 

Events 

„Auto und Ausbildung. Das Forum“ 

(„Car &training. The Forum“) 

This event staged by our specialist magazines »autoKAUFMANN« and 

»autoFACHMANN« is aimed at the motor trade‘s training instructors and 

technical college teachers. The forum‘s programme of events includes 

topical speeches, workshops in which training instructors‘ specific questions 

are answered and an accompanying trade exhibition. 

„Beste Berufsschule“ (Best training college award) 

Under the patronage of the ZDK (German Motor Trade Association), Vogel 

Business Media‘s training magazines pick out Germany‘s best training 

college at the „Auto und Ausbildung“ (Car &Training) forum. More information 

at: www.beste-berufsschule.de 

Werner Degen, Editor-in-chief 

Tel. +49-931-418-2466, werner.degen@vogel.de 

Subscriptions 


Tel. +49-931-418-2429, stefan.zuegner@vogel.de 

Apprentices‘ practical exam -parts 1+2 

This preparation aid for the practical exam for car 

mechatronics technicians fulfils two purposes: it 

supports the work of instructors employed in the 

training division of motor trade guilds and in 

training institutes, while at the same time providing 

all apprentices and trainees with an ideal 

learning aid.

»autoEXPERT« 

Czech Republic 

This is aspecialist magazine for motor trade 

professionals in the Czech Republic and Slovakia. 

The editorial content is tailored exactly to 

this market, presenting articles from all of the 

key sub-segments of the automotive sector.The 

magazine is supplemented by an in-depth initial 

&further training section, the teaching content 

of which is constantly updated. 


Managers, mechanics interested in further 

training, and trainees/apprentices in the 

motor trade in the Czech Republic and Slovakia 

www.autopress.cz 

CONTACTPERSON 

Foreign magazines 

Anna Gredel 

Tel. +49-931-418-2920 

anna.gredel@vogel.de 

MOTORTRADE SERVICES -CARS CARS 

»autoEXPERT« 

Poland 

This is aspecialist magazine for motor trade 

professionals in Poland. The editorial content is 

tailored exactly to this market, presenting articles 

from all of the key sub-segments of the automotive 

sector.The magazine is supplemented 

by an in-depth initial &further training section, 

the teaching content of which is constantly updated. 


Managers, mechanics interested in further 

training, and trainees/apprentices in the 

motor trade in Poland. 

www.autoexpert.pl 

CONTACTPERSON 

Vogel Forma 

Susanne Pichmann 

Tel. +49-931-418-2783 

susanne.pichmann@vogel.de 

Special distributor for 

the automobile sector 

and industry 

Vogel FORMA is aspecial distributor,supplying 

mainly car repair garages throughout the 

whole of Germany with printed forms and business 

documents. Moreover,our wide range of 

products also includes numerous organisational 

and operational aids, making work at the repair 

garage and in the office alot easier. 

Our product groups: 

• Printed forms for car sales, such as sales 

contracts for new and second-hand cars 

• Printed forms for repair garages, such as repair 

orders and task cards 

• Printed office forms, such as receipt books 

and fax cover sheets 

• Printed business documents, such as letterheads 

and business cards 

• Standard employment documents, such as 

employment contracts 

• Organisational aids, such as organisational 

boards, planning tables and protective bags 

for repair orders 

• Tools and equipment, such as brake piston resetters, 

wheel-bearing tool kits, battery & 

brake fluid testers 

• Operational aids, such as protective covers 

and special cleaning cloths 

• Initial and further training tools, such as text 

books and files for training documents 

• Work clothing, such as special work shoes, 

work coats and overalls. 

Our newest catalogue is available on 

request. Please call Tel. +49-931-418-2432 

www.vogel-forma.de 

49

50 

IT –INFORMATION 

Vogel IT Media serves the information technology mar- 

ket with highly integrated, cross-media, high-utility 

media with aclear focus on the needs of decision- 

makers. The field of IT is very dynamic, meaning that 

the specialist knowledge upon which the relevant 

decision-making is based needs to be of an enduringly 

reliable and competent nature. 

We achieve this with our unique, performance-oriented 

combination of online and offline media, plus events, 

covering current topics relating to technology and trends 

and allowing personal contact with the relevant target 

group. Thus, our IT specialist media can offer potential 

advertisers not only image projection and abroad distri- 

bution range, but also the generation of highly valuable 

leads for their sales activities. 

Our offices in Augsburg 

In doing so, our specialist media accompany the market 

all the way along the value creation chain: in the re- 

seller sector with our strong-impact magazine IT-BUSI- 

NESS, for decision-makers from the world of business 

with our innovative websites, SearchNetworking.de, 

SearchSecurity.de, SearchStorage.de, SearchDataCen- 

ter.de and SearchSoftware.de, and –last but not least – 

for government authorities with our highly reputed 

publication, eGovernment Computing. 

With this portfolio we have acomplete, effective range 

of media to offer,geared optimally to the aims of the 

advertising measures and thus guaranteeing marketing 

success for our customers‘ products and solutions on 

the German market for IT. 

Specialist Specialist Specialist congresses congresses 

congresses ... ... ... 

Seminar 

... including exhibitions

TECHNOLOGY 

51

52 

INFORMATIONTECHNOLOGY 

Our IT-BUSINESS media will give you an effective, 

cross-media way ofaccessing decision-makers on 

the IT market at each key phase of the decision-making 

process.The flexible concept of IT-BUSINESS 

means that you will be successful in achieving your 

specific IT channel marketing goals and will be able 

to gauge the success of your measures. 

Our specialist magazine, IT-BUSINESS, is published 

once afortnight and presents reliably researched 

background information from the IT market and strategically 

relevant business and technological knowhow. 

In an ad hoc, high-quality manner, the IT-BUSINESS. 

de portal provides all of the important information 

that needs to be available online for business partners: 

news, whitepapers, webcasts and comprehensive 

databases. Our IT-BUSINESS Academy teaches 

participants at its various events the hard &soft 

skills that are required. Its goal: to lead people to 

market success and help them establish and maintain 

important business contacts. It not only offers management 

and sales training sessions, but also 

stages the sector‘s IT-BUSINESS Executive Summit 

and Partner Solution Days covering the topical themes 

of storage, virtualisation, security and UCC. 

www.it-business.de 

IT-BUSINESS.de 

The information portal for the IT market 

IT-BUSINESS.de is our information portal for the IT market, providing aplatform 

where IT business partners, manufacturers and distributors can meet 

and exchange information. Visitors to the website have quick access to precise 

and structured context-related content that is updated on adaily basis. 

The successful technique used by Vogel‘s business efficiency portals ensures 

that users get precisely the information that they were looking for.IT- 

BUSINESS.de offers potential advertisers not just innovative forms of lead 

generation but also the entire media portfolio of our company‘s modern 

range of strongly target-group oriented online features. Advertisers can 

choose from classic banners, effective newsletter advertising, eye-catching 

sponsoring campaigns and innovative multi-media advertising formats. 


IT-BUSINESS 

Specialist magazine for the IT market 

IT-BUSINESS stands for innovative and outstanding partner communications. 

For 20 years now,this magazine has provided commercial partners in 

IT with quick, competent and precise information. With its in-depth background 

reports, soundly researched facts, practice-related case studies, the 

»ITC Channel Index« that it issues in cooperation with GfK plus the exclusive 

online research zone together with IDC, the magazine constitutes atop 

source of information for all decision-makers on the IT market. 

IT-BUSINESS Market is the market section 

(buyers‘ guide) inside IT-BUSINESS. Here, 

business partners in the IT sector will find a 

comprehensive overview of the current range 

of products available. 

Just in time to coincide with CeBIT,IT-BUSI- 

NESS is celebrating its 20-year anniversary 

and in honour of this special occasion it is 

publishing an anniversary issue that is in aclass of its own, including a 

large special section devoted to its own eventful history,the milestones 

achieved over the last 20 years and alook at the future of the sector. 


Topdecision-makers in specialised IT trade, system companies, solution 

providers, retailers, as well as specialised IT trade, VARs, system 

companies, IT service providers, IT consultants, system integrators, 

retail, e-tailers. 


CONTACTPERSON 

Sales –IT-BUSINESS 

Ljiljana Kos 

Tel. +49-821-2177-300, ljiljana.kos@vogel-it.de

IT-BUSINESS yearbook 

IT-BUSINESS –the sector is portrayed in this first-class yearbook covering 

the IT market‘s manufacturers, distributors, business cooperations and associations. 

Over the space of more than 100 pages, companies present 

their corporate profile, company history,business partners, product portfolio 

and contact details within the attractive layout of this publication. The 

yearbook is acomprehensive compendium of the players in the German IT 

market and boasts high distribution figures. 


Topdecision-makers in specialised IT trade, system companies, solution 

providers, retailers. 


Online congresses: 

The IT-BUSINESS Academy‘s online congresses have established themselves 

as asuccessful communications platform for IT decision-makers 

from user companies and system companies‘ business partners. Via our interactive 

communications platform, providers and manufacturers are given 

atime-saving and cost-effective way of proving their solution &technological 

skills to their target audience in such fields as: 

• UCC &Mobile Business • E-Mail Archiving 

• Endpoint Security 

• Cloud Services 

• Data Center Efficiency 

Online congresses have proven themselves to be avery efficient means of 

generating leads. 

Partner Solutions Days 

CONTACTPERSON 

Event 

IT MARKET 

The Partner Solution Days &ITDecision-Makers‘ Congresses are topic-related 

specialist conventions for the sector of IT infrastructure, which bring 

together manufacturers, distributors, system partners and IT decision-makers. 

The goal of these congresses lies in providing afirst-hand platform to 

convey topics and solutions for the very latest key issues and core themes 

in IT to selected IT solution partners and IT decision-makers. These are presented 

in the form of independent keynotes, breakout sessions and panel 

discussions. The accompanying manufacturers‘ trade fair presents the ideal 

platform for participants to make contact with business partners and hold 

deeper discussions. 

As for our choice of speakers, it‘s not only the quality of the content that 

counts. The speakers whom the members of the audience deem to be the 

most outstanding are presented with awards in the categories of „Best 

Speaker“, „Best of Presentations“ and „Best Value“. Did you know that the 

IT-BUSINESS Academy can already look back on more than 10 years of successful 

IT event-staging history? Since it was 

first established in 2000, more than 20,000 enthusiastic 

participants have flocked to its topquality 

specialist congresses, seminars and 

summits. As athank-you for taking part this 

year,you will benefit from an attractive anniversary 

special offer.Book your quota of tickets 

for our seminars at an outstanding special rate 

-and boost the qualifications and motivation 

of your IT team! 


Managing directors, technical and sales managers, IT consultants 

from the sector,ITdecision-makers. 

www.it-business.de/akademie 

Daniela Schilling 

Tel. +49-821-2177-200, daniela.schilling@vogel-it.de 

53

54 

INFORMATIONTECHNOLOGY 

eGovernment Computing 

eGovernment Computing is the magazine 

for IT-based state and local government administration. 

Anyone responsible for IT decisions 

in any type of federal, regional or 

local government office will find useful information 

here on all relevant aspects of 

digital data processing in the public sector. 

eGovernment Computing provides areliable 

and complete guide to current technology,initiatives, trends and 

stipulations which apply to capital investments in this sector. 

„Throughout the whole of Germany,the residents‘ parking permit is the 

only communal application that does not need to be transferred from one 

medium over to another.“ eGovernment Computing, issue dated 19th November 

2001. Much has changed since then. For ten years now,eGovernment 

Computing has been the magazine for IT-based state and local government 

administration. We are celebrating its birthday with an anniversary 

issue in December 2011. 

Target groups: IT decision-makers in the public sector 

www.eGovernment-Computing.de 

eGovernment-Computing.de 

The information portal for e-government in Germany 

eGovernment-Computing.de is the online meeting point for e-government 

experts in Germany.Offering tailor-made services for IT and e-government 

decision-makers in the public sector,the website provides acomprehensive, 

constantly updated range of online information with ahigh utility value 

on all aspects of e-government and all developments in the sector. 

eGovernment-Computing.de is compiled by the editorial team of the specialist 

publication, „eGovernment Computing“. The website provides a 

complete and reliable overview of current technologies and political initiatives 

and trends that are of relevance to this particular target group‘s area 

of capital investment. eGovernment-Computing.de offers potential advertisers 

not just innovative forms of lead generation but also the entire media 

portfolio of our company‘s contemporary range of target-group oriented online 

features. Advertisers can choose from classic banners and innovative 

multimedia &content formats, integrated into success-oriented e-government 

campaigns. 

www.eGovernment-Computing.de 

eGovernment Summit 

Our eGovernment Summit provides people involved in politics, science and 

the economy with ahigh-profile platform for the constructive exchange of 

views and experience in all e-government issues. At the two-day event, the 

focus is predominantly on keynote speeches and debates, giving the top decision-makers 

at both federal and regional level the chance to have alively 

exchange of views. This opens up new prospects for overcoming current 

political, social and administrative challenges with the help of information 

technology. 

CONTACTPERSON 

Sales –eGovernment Computing 

Harald Czelnai 

Tel. +49-821-2177 212, harald.czelnai@vogel-it.de

www.SearchDataCenter.de 

www.SearchNetworking.de 

www.SearchSecurity.de 

www.SearchStorage.de 

www.SearchSoftware.de 

Search portals 

Online advertising ranging from classic options through 

to multimedia 

These information portals -which have atopical focus and are aimed at decision-makers 

at user companies -provide professionals in IT infrastructure 

with all the information they need for keeping their specialised knowledge up 

to date and for doing research for their purchasing activities. They comprise 

news, background info, specialist articles, interviews, whitepapers, webcasts, 

downloads and case studies, as well as acomprehensive supplier database, 

an intelligent „My Sectors“ facility and useful community functions 

such as forums and experts‘ blogs. 

Lead generation is astandard means of gauging the success of B2B online 

marketing. It offers you the opportunity to strengthen your market position by 

making direct contact with your potential customers via abroad range of advertising 

options. In doing so, we guarantee high quality in the potential customer 

leads generated. 


Heads of IT /CIOs, IT administrators, those responsible for IT security,IT 

infrastructure professionals, IT managers, managing directors, software 

development managers, CEOs, IT decision-makers 

CONTACTPERSON 

Sales 

Markus Späth 

Tel. +49-821-2177-138 

markus.spaeth@vogel-it.de 

Tobias Teske 

Tel. +49-821-2177-139 

tobias.teske@vogel-it.de 

IT DECISION-MAKERS XXX 

IT infrastructure compendiums 

TechTarget‘s compendiums competently supply IT decision-makers with 

precise information on the IT market‘s key topics. Our editorial team looks 

at the top issues such as virtualisation, data loss prevention and next generation 

networking, filters them and passes them on to the readership. 

The compendiums‘ in-depth background reports, soundly researched facts 

and practice-related case studies make them an indispensable source of 

information for all IT decision-makers. This is precisely the right place for 

you to convince your existing and potential customers of your solutions, 

products and skills! 

IT seminars &workshops 

Our search portals‘ academies offer corporate professionals directly transposable, 

first-hand expertise: 

• 

• 

• 

• 

• 

SearchSecurity academy 

SearchStorage academy 

SearchNetworking academy 

SearchDataCenter academy 

SearchSoftware academy 

In this context we engage highly qualified, independent speakers with 

many years of practical experience behind them to provide companies‘ IT 

decision-makers with solid, state-of-the-art know-how of auniquely high 

quality and an extremely high utility value. In this way,wesimply pick up 

on today‘s key topics and stay true to our motto of „quality is better than 

55

56 

INFORMATIONSER 

of theIWW (Institute forEcono 

The IWW Institute is the leading specialist publisher of 

ad-free information services in the field of taxation, law 

and business administration in Germany.Webrought to 

life this information service for practitioners of specific 

professions and established it in its own independent 

category of specialist magazines. Our readers demand a 

high level of editorial quality from the reports contained 

therein. Youwill find that it only takes 30 minutes of 

reading time each month to find out all there is to know 

about your particular field. 

Our information services are unique in the way they are 

highly practice-related and can be transposed directly 

into people‘s everyday working lives. They contain an 

unparalleled volume of sample cases and case studies 

taken from practice. The way that facts are presented 

in aconcisely compact manner using comprehensible 

language at an extremely high level is legendary,and 

others have often tried in vain to copy it. 

The IWW‘s customers are progressive, forward-thinking 

self-employed people, freelancers and businessmen & 

women who have found that our information services 

enable them to keep afloat of the barrage of informa- 

tion that abounds these days. These people prefer to 

delegate the task of separating the wheat from the 

chaff to the IWW.Our customers need to be informed 

of (and shown) current developments in aclosely prac- 

tice-related, clear and comprehensible manner.They 

are interested in being given solutions to the problems 

they encounter in their day-to-day jobs, and want suc- 

cinct and concise information without any extraneous 

material. In other words, they want us to keep them up 

to date and well informed in aconcise and academical- 

ly correct manner. 

Thanks to the work of 20 highly qualified editors and 

editors-in-chief, along with 300 high-calibre writers in 

leading and opinion-making functions, the monthly is- 

sues report on only those things which you absolutely 

have to know.This not only saves you ahuge amount of 

time but it also cuts the barrage of information that you 

have to cope with down to an absolute minimum. After 

all, people who are self-employed, freelancers or busi- 

nessmen/women don‘t have any time to spare, but still 

need to keep abreast of new developments. The IWW 

has 60 different information services in its range of 

publications, and 15 more that are available online, 7of 

which can be accessed free of charge. Also, its further 

training programme boasts two leading congresses and 

some 170 seminar events per year.

VICE 

mics) 

57

58 

LAW|BUSINESSADMINISTRATION|TAXATION 

TAXCONSULTANTS 

Gestaltende Steuerberatung 

(Constructive tax planning) 

Taxplanning –tax optimisation –planning 

options 

Erbfolgebesteuerung 

(Inheritance tax) 

Inheritance cases –anticipated inheritance – 

corporate succession 

Kanzleiführung professionell 

(Professional law office management) 

Current law office management –fee-charging 

policies –fee rights of tax consultants 

Praxishandbuch 50 Musterfälle 

um Internationalen Steuerrecht 

(Practice handbook of 50 sample cases in international 

tax law) 

50 sample cases taken from day-to-day consultancy 

practice, illustrating the rules of the game 

in international tax law 

Praxis Internationale Steuerberatung 

(International tax consultancy in practice) 

Foreign investment –foreign assignment – 

inbound activities 

Betriebswirtschaft im Blickpunkt 

(Focus on business management) 

Management consultancy –asset planning – 

accounting 

Löhne und Gehälter professionell 

(Wages and salaries the professional way) 

Up-to-date information and recommendations 

on wage tax and social security issues 

Praxis Steuerstrafrecht 

(Fiscal offences law in practice) 

Taxevasion –tax fraud investigation –tax advice 

–criminal defence 

Mandat im Blickpunkt 

(Focus on the assignment) 

Up-to-date information service for qualified employees 

in tax consultancy &law offices 

Praxis Freiberufler-Beratung 

(Practical freelancer advice) 

Taxplanning– business consultancy –private 

asset planning 

VereinsBrief 

Steuern –Buchführung –Recht 

(Tax, bookkeeping and law for associations) 

Information service for associations and their 

advisers 

StiftungsBrief 

Steuern –Verwaltung –Recht 

(Tax, administration and law for foundations) 

Information service for foundations and their 

advisers 

Visit our website at: 

www.iww.de 

Aktuelles aus dem Steuer- und 

Wirtschaftsrecht 

(Update on fiscal and commercial law) 

This monthly information update for tax consultants 

is available as ajournal and an audio CD 

Einspruch-aktuell @ 

www.einspruch-aktuell.de 

(All the latest on legal appeals) 

Online database with notes on appeals and with 

sample appeals 

BFH-Newsletter @ 

(Federal Court of Finance newsletter) 

Guideline decisions from the German Federal 

Court of Finance 

BFH-anhängige Verfahren 

Newsletter @ 

(Newsletter on pending decisions at the Federal 

Court of Finance) 

The new pending legal decisions at the German 

Federal Court of Finance. 

Steuern und Kapitalanlagen 

Newsletter @ 

(Tax and capital investment newsletter) 

All the latest information on new forms of 

investment and tax trends relating to investments 

in securities 

MandantenBrief 

(Newsletter on clients) 

Winning clients –increasing turnover –disclaiming 

liability 

MandantenMail @ 

(Client mail) 

Tailor-made client circulars, and more! 

WISO-SteuerBrief 

(WISO tax information) 

Save tax, just like the professional

BUSINESSMEN IN VARIOUS 

INDUSTRIES 

Auto –Steuern –Recht 

(Automobile –tax –law) Up-to-date information 

service for the motor trade sector 

Unfallregulierung effektiv 

(Regulations in the case of accidents) 

Professional damage claims management in the 

automobile sector 

Praxishandbuch 

„Umsatzsteuer im Kfz-Gewerbe“ 

(Practice handbook –VAT in the motor trade 

sector) Giving answers to all the key questions – 

quickly and reliably 

Wirtschaftsdienst Versicherungsund 

Bausparkaufleute 

(Business service for insurance &mortgage 

savings plan salesmen) Tax–law –agency management 

–investment calculation 

Wirtschaftsdienst 

Versicherungsmakler 

(Business service for insurance brokers) Broker‘s 

fee –broker contract –tax –investment calculation 

–capital investments –business management 

Wirtschaftsdienst 

Ingenieure &Architekten 

(Business service for engineers &architects) Fees 

–planning services –sample contracts –office 

management –tax planning –order procurement 

Urteilsservice Versicherung und 

Vermittlung Newsletter @ 

(Newsletter on insurance and brokerage verdicts) 

Current legal verdicts relating to insurance representatives, 

insurance brokers and brokerage 

Honorar und Recht für Architekten 

und Ingenieure –HRAI @ 

(Fee-charging and legal issues for architects and 

engineers) Current legal verdicts concerning fees 

and contractual law,and also liability and insurance 

law,for building planners 

SECTOR-SPECIFIC INFORMATION SERVICES 

LAWYERS 

RVG professionell 

(Federal fee code for lawyers) 

Information service for law offices 

Vollstreckung effektiv 

(Effective enforcement) 

For law offices, debt collection agencies and enforcement 

departments 

Mietrecht kompakt 

(Rent and tenancy law –compact) 

All the latest information on rent &tenancy and 

housing cooperative law 

Familienrecht kompakt 

(Family law –compact) 

All the latest information for lawyers 

Verkehrsrecht aktuell 

(Current highway code and traffic law) 


Prozessrecht aktiv 

(Procedural law in action) 

For optimum planning and successful execution 

of proceedings 

Arbeitsrecht aktiv 

(Employment law in action) 

For optimum planning and successful application 

of employment law 

Eildienst Arbeitsrecht @ 

(Express service –employment law) 

Describing recent verdicts in employment law 

Sample copies free of charge: 

IWW Institut für Wirtschaftspublizistik 

GmbH &Co. KG (subscriptions service) 

Postfach 9161, 97091 Würzburg 

Tel. +49-931-4170-472, Fax +49-931-4170-463 

abonnentenservice@iww.de 

Versicherung und Recht kompakt 

(Insurance and law –compact) 

All the latest information on handling damage 

claims 

Erbrecht effektiv 

(Inheritance law in effect) 

All the latest information on dealing with inheritance 

law cases 

Forderungsmanagement 

professionell 

(Professional management of accounts receivable) 


Praxis Unternehmensrecht 

(Corporate business law in practice) 

Solutions for concrete problems when dealing 

with corporate business law cases 

Arzt- und Medizinrecht kompakt 

(General practitioners‘ and medical law –compact) 

Up-to-the-minute practice-related report for advisers 

and decision-makers 

WebContent Recht @ 

(Web content –law) 

Up-to-date content for lawyers‘ home pages 

BGH-Newsletter @ 

(Federal Supreme Court newsletter) 

Guideline decisions from the German Federal 

Supreme Court 

CONTACTPERSON 

Subscriptions 

Arnold Scheiner 

Tel. +49-931-4170-472 


59

60 

LAW|BUSINESSADMINISTRATION|TAXATION 

DENTISTS, DOCTORS AND 

OTHER MEDICAL EXPERTS 

Zahnärzte Wirtschaftsdienst 

(Business service for dentists) 

Dental practice management –law –tax –finances 

Abrechnung aktuell (Zahnärzte) 

(Current billing for dentists) 

How dental practices settle up with health insurance 

companies and patients 

Privatliquidation aktuell 

(Billing patients) 

Information service for successful dentists 

Zahnmedizin Report 

(Dentistry report) 

Scientific information service 

Abrechnung aktuell (Ärzte) 

(Current billing for doctors) 

Dealing with all queries regarding settling up 

with health insurance companies and patients 

Medizin Report 

(Medicine report) 

Scientific information service 

Chefärzte Brief 

(Newsletter for senior medical consultants) 

Billing patients -law -management -tax 

CONTACTPERSON 

Subscriptions 

Arnold Scheiner 

Tel. +49-931-4170-472 


Praxisteam professionell 

(Zahnarztpraxis) 

(Professional dental practice team) 

Achieving joint success in dental practices 

Praxisteam professionell 

(Arztpraxis) 

(Professional doctors‘ practice team) 

Information service for qualified employees in 

the field of medicine 

Praxis Implantologie 

(Dental implantology in practice) 

Billing –law –dental practice management – 

dentistry 

Apotheker Berater 

(Pharmacists‘ aid) 

Pharmacy management –law –tax –finances 

Praxisführung professionell 

(Professional healthcare therapists‘ practices) 

All the latest information for healthcare therapists 

dent-on.de @ 

Online service for dentists 

Leo-DENT @ 

www.abrechnungswissen.de 

www.abrechnungswissen.de 

Billing for dental practices 

IWW seminars and congresses 

There are some 170 seminars and congresses 

(taking the forms of face-to-face and online dialogue 

events) staged every year to complement 

the publications and online products of our 

IWW Information Services. These further training 

events are aimed at tax consultants, accountants 

and lawyers. These are the factors 

which ensure the long-term satisfaction of the 

participants: 

• 

• 

• 

• 

• 

• 

more than 100 top-class instructors from the 

fields of economy,administration and law 

cutting-edge topics 

high practical relevance and structuring 

recommendations 

detailed course notes to allow effective 

implementation of the knowledge acquired 

first-class organisation 

pleasant atmosphere in modern 4-star hotels 

throughout Germany 

More than 42,000 people have taken part in 

IWW events so far and would not hesitate 

to recommend them to others. 

www.iww.de/seminare 

CONTACTPERSON 

Seminars 

Silke Meyer 

Tel. +49-211-616812-23 

seminare@iww.de 

SPECIF

IC-SECTORINFORMATION SERVICES,EVENTS, TOPICPLATFORM 

Specialist content and expert advice all rolled into one 

SCOOP.de is the brand name that stands for our specialisedinternet platform 

where doctors and dentists will find specialist content and expert advice all 

rolled into one. SCOOP.de contains thousands of articles on how to manage 

medical practices, on legal affairs and retirement provisions -customised to 

meet the needs of doctors and dentists. Moreover,there are numerous experts 

who actively offer advice themselves on SCOOP.de either via their own 

profile or by submitting specialist articles. These people have recognised the 

CORPORATE SERVICES 

The IWW has 14 products (business information services for pharmacists 

and various categories of medical specialists) that it brings out in cooperation 

with the pharmaceuticals sector.Our partners in this sector thus 

receive information services individually suited to their needs which they 

are then able to use as an effective service instrument in gaining new cus- 

Apotheker Steuerbrief (Pharmacists‘ tax information) 

since 1997; Business cooperation partner since 2010: Aurobindo Pharma 

GmbH 

Heimversorgung (Supplying care homes) [online version] 

since 2006; Business cooperation partner: STADApharm GmbH 

Forum Dr.Mann Pharma 

since 2000; Business cooperation partner: Dr.Mann Pharma GmbH 

Target group: Eye specialists 

Wirtschaftsbrief Dermatologie 

(Business newsletter -dermatology) 

since 2003; Business cooperation partner: Almirall Hermal GmbH 

Wirtschaftsbrief Gastroenterologie 

(Business newsletter -gastroenterology) 

since 2000; Business cooperation partner: Merckle Recordati GmbH 

Wirtschaftsforum Gynäkologie 

(Business forum -gynaecology) 

since 2005; Business cooperation partner: Dr.Wolff Arzneimittel GmbH & 

Co. KG 

Wirtschafts-Brief für Urologen (Business newsletter for 

urologists -with online version) 

since 1987; Business cooperation partner since 2010: Astellas Pharma GmbH 

WirtschaftsinformationsdienstHämatologen/Intern. 

Onkologen (Business information service for haematologists/internal 

oncologists), 

since2004; Business cooperationpartner: RochePharmaAG 

fact that advertising through submission of their own content pays off. 

SCOOP.de has thus established itself in the role of mediator for all doctors 

and dentists looking for advice. Thanks to its intelligent Web-2.0 elements, 

all users wishing to offer advice on SCOOP.de are able to publish their contributions 

themselves. The quality of the site‘s contents is guaranteed at all 

times because all of the providers act in their own name, not using apseudonym. 

And also, SCOOP.de promises a24-hour money-back guarantee on every 

single purchase of its articles. www.scoop-aerzteberatung.de 

CONTACTPERSON 

Editor Scoop.de 

Jörg Thole, Editor-in-chief 

Tel. +49-2596-922-30, info@scoop.de 

tomers and retaining existing ones within their specific target group. Reader 

surveys confirm that the publications enjoy ahigh level of acceptance in the 

target groups, and the long duration terms of the underlying business 

cooperations are proof of the marketing success that our business partners 

enjoy. 

Wirtschaftsforum Kinder-und Jugendärzte 

(Business forum -paediatricians) 

since2004; Business cooperationpartner: Dr.Wolff Arzneimittel GmbH &Co. KG 

Praxisteam aktiv (Doctor‘s practice team) [with online version] 

since 2007; Business cooperation partner: Dr.Wolf, Beckelmann und Partner 

GmbH, Target group: MRTA 

Wirtschaftsbrief Neurologie (Business newsletter - 

neurology) 

since 2000; Business cooperation partner since 2010: Merck Serono GmbH 

Radiologen WirtschaftsForum 

(Business forum for radiologists) [online version] 

since 1999; Business cooperation partner: Guerbet GmbH 

Contrast Forum [online version] 

since 2007; Business cooperation partner: Guerbet GmbH, 

Target group: Radiologists in clinics 

SUB-Letter [with online version] 

since 2010; Business cooperation partner: Sandoz Pharmaceuticals GmbH 

Target group: Substitution therapists 

CONTACTPERSON 

Corporate Services 

Heike Mareck 

Tel. 02596 922-0 

mareck@iww.de 

61

62 

SERVICES 

Communications services are becoming more and more important! 

Make sure you get your message across to your cus- 

tomers and markets through all of the appropriate 

channels -ranging from printed publications through 

to social media. Vogel Business Media has professi- 

onal services to offer small and medium-sized 

businesses covering all aspects of the media sector. 

Put the skills and experience of our large 

media company to good use for your business. 

We will be happy to advise you and will most 

certainly be able to give you lots of good 

ideas and make some good suggestions for 

your business: Vogel offers customer marke- 

ting services and innumerable forms of communications 

options ranging from corporate publishing through to events 

services and social media. 

Put our portfolio to good use!

64 

BUSINESS EVENTS 

VogelBusinessMedia Events 

„Life is live“! Awhole range of events for partners in business 

As across-media service-provider for efficient B2B communications, Vogel 

Business Media stages congresses, exhibitions, seminars and award ceremonies 

in the sectors of „Industry“, „Automobile“, „Information Technology“ 

and „Law/Business Administration/Taxation“. The many events that 

we stage stand out for their highly relevant, cutting-edge topics that are 

closely practice-related, for their high-profile speakers and for their professional 

organisation. Vogel Business Media creates platforms for all of the 

target groups in each sector.Managing directors, managers, experts and 

trainees/apprentices all make use of these opportunities for further training 

Sales Award Forum for the second-hand car 

„Bike &Business“ special event 

Pump and Powder & 

Bulk Solids Forum 

Businesswomen‘s Congress 

Innovation Day -Wind Power 

Steckverb 

B2B B2B 

B2B Marketing Congress 

Soccer Cup 

and intensive networking. In terms of content, Vogel Business Media‘s 

events benefit from the outstanding know-how of the specialist editorial 

teams working on its leading magazines for the relevant sectors. 

Moreover,Vogel Business Media even has its own unique Vogel Convention 

Center.The latter is able to accommodate up to 1,100 visitors, 

giving our company everything that it needs in terms of infrastructure 

in order to be able to offer its customers tailor-made communications 

platforms. 

Users‘ Congress -Connectors 

Würzburg car bodywork forum 

Service Award 

Motorbike tour 

ESE Congress 

…and much, much more!

4 

questions answered by the head of our events division: 

What sort of role do events play these days? 

Wagemann: In aworld that is becoming more and more digitalised, 

people increasingly feel the need for real-life interaction. Live networking 

has taken on awhole new meaning in today‘s world. Whether we 

are talking about congresses, events, seminars, awards or specialist 

conventions -all such live events are efficient and justified. And it still 

remains true that direct contact always has the greatest impact. 

What does that mean for potential advertisers? 

Wagemann: Face-to-face communications play an important part in the 

media mix of B2B communications. Companies that succeed in getting 

this right and getting their sales message across well will generate direct 

leads and be able to enter into adialogue with the relevant market. 

Even now,the best way to showcase brand names and for people to experience 

their benefits is to do so live -where it is possible to stimulate 

all of the potential customer‘s senses. Because of that, live events also 

form the most vivid, lasting and direct route to customers and business 

partners on the market. 

What makes B2B communications so special? 

Wagemann: The narrower your target group is, the more impact your 

sales message will have. And that means you‘re getting better value 

from your advertising budget. Events play abroad role here, providing 

participants with the chance to discuss new issues, articulate common 

EVENTS XXX 

interests within the sector,learn new facts, impart information, 

share knowhow and develop ideas, 

turning them into concrete projects. 

Not forgetting of course the opportunity to 

network and keep establishing new contacts 

because there are always going to be new 

Dr.Dominik Wagemann 

topics to discuss and new people to meet. 

There is athirst for information and interaction that just keeps on growing 

and will never wane. On the contrary,infact. The B2B sector,especially,enables 

companies to have their opinions heard, to advertise their 

name and to work much more closely with their target group in developing 

market solutions together. 

What is your reason for presenting awards? 

Wagemann: Sector awards have avery straightforward but nevertheless 

important function: showing off the best of the sector in order to 

pinpoint trends and follow them. And why not indeed? They promote the 

further development of the entire sector and help it to improve. However, 

it is up to the jury to find out what or who really deserves aprize. And so 

awards can be seen as apooling of ideas. Moreover,sector events are 

the perfect meeting point for experts -where they can set the topics, 

discuss points of interest to the sector,engage in live dialogue, 

and network. It‘s the taking 

part that counts. 

CONTACTPERSON 

Dr.Dominik Wagemann 

Tel. +49-931-418-2958 

dominik.wagemann@vogel.de 

www.vogel.de/events 

65

66 

SERVICES EVENTS 

VogelConventionCenter VCC 

Venuefor conferences, trade fairs, 

cultural events andfestivities 

Vogel Business Media has its own large, unique Vogel Convention Center. 

At the heart of Germany,located directly at the company headquarters in 

Würzburg, easily accessible by car and rail. 

The VCC bridges the gap between the modern 

and the traditional. It harmoniously combines 

the flair of industrial architecture with all the 

technical and organisational requirements of a 

modern convention center.The result: aunique 

event atmosphere appealing to all the senses. 

The VCC sees itself as being an answer to the 

changed patterns in today‘s communications - 

which is reflected in the growing significance of 

events nowadays. 

Thanks to its glass frontage, there is an open 

feel to the foyer (255 m²), from which visitors 

have access to two large halls (with asurface 

area of 850 m² and 1,200 m² respectively) 

and to seven workshop rooms for 10 

to 150 visitors. The VCC‘s total capacity 

amounts to 1,400 visitors. All rooms are 

equipped with state-of-the-art conference, 

air conditioning &lighting technology. 

The building used to house Vogel‘s printing facilities 

and, with its three loading ramps, it 

therefore provides an ideal means of access to 

the halls for deliveries. 

There are 250 free parking spaces directly 

adjacent to the VCC which give visitors 

easy and convenient access to 

the halls. 

www.vcc-wuerzburg.de 

• 2halls (max. 1,400 visitors) 

• 7workshop rooms (10 -150 visitors) 

• air conditioning, state-of-the-art 

conference technology 

• movable partition walls, large car 

park 

• 200,000 visitors and guests between 

2006 and 2010 

CONTACTPERSON 

Alexandra Nebel 

Tel. +49-931-418-2758 

alexandra.nebel@vogel.de 

Kirsten Stang 

Tel. +49-931-418-2775 

kirsten.stang@vogel.de

Event organiser 

The multi-tool for B2B marketers 

An event that‘s amust for those in the know, for practitioners ofB2B and for networkers - 

giving people the valuable opportunity to exchange notes on highly topical online market 

issues relevant to B2B.The event is not only highly informative but also boasts an interesting 

variety of keynote speeches and practice-based forums. It will be accompanied by atrade 

exhibition. 

To find out more and register: www.b2bmarketingkongress.de 

www.vogel.de 

B2B TOP EVENT 2 011 

Practice-related examples 

Practice-related knowledge 

Practice-related trends 

Highlights: the 49 th „WürzburgerWerbeFachgespräch“ congress with B2B experts from 

industry discussing the topic of „B2B³ –The Future of Communications“, plus 

the presentation of our „media-TREFF“ B2B Marketing Award. 

2. B2B-Marketing-Kongress 2011 

Fromthe target group through to the target person 

4th +5th October 2011, Würzburg/Germany, Vogel Convention Center VCC 

07474

68 

LEAD GENERATION/WHITEPAPERS/B2B CONTENT 

Lead generation using 

whitepapers and webcasts 

At our business efficiency portals on the internet, whitepapers and webcasts 

constitute important instruments for generating valuable leads. We 

can offer you help and skill in compiling awhitepaper or webcast. 

Whitepapers: more than just adocument 

Make use of the option of awhitepaper to present yourself as a 

skilled provider of solutions! By incorporating your message into 

atop-quality editorial framework, you will be directing your potential customers‘ 

attention straight towards what you have to offer.Wehave ateam 

of copywriters, editors and graphic artists who will help you find the right 

topics and will assist you with the text, translation and layout of the document. 

We also hold seminars where our experts pass on their know-how as 

to how to create whitepapers. If you wish, we can also stage an in-house 

seminar at your company. www.whitepaper.de 

Webcasts and webinars: full videos have what it takes 

Whether it‘s adocumentary or afeature broadcast, whether it‘s 

aportrait or an interview that you wish us to produce, we will 

create the sort of full-video production that offers real utility value 

in corporate communications. Equally,wecan also organise interactive 

webinars as live events on the internet. Thanks to our sophisticated technology 

and services -including managing the invitation process, taking care 

of presenters and participants in the video and reporting on the event in full 

-your events will now also reach your target audience online too. What‘s 

more, it‘s quick, global and above all cost-effective! www.webcast.de 

Leads: more than just an address 

Alead means that contact has been successfully initiated between the provider 

of aproduct or service and apotential customer.All those who register 

in order to view awhitepaper or webcast are indicating definite interest 

in whatever is being described there. Alead is therefore far more than just 

an address. 

We use athorough verification process in order to put all leads to the acid 

test, and adetailed user profile is created for every single lead. This means 

that you know precisely who has shown interest in your whitepaper or webcast 

–and what degree of interest has been shown. 

�� Successfull together 

�� 

�� 

�� 

�� 

WP 

CAST 

�� 

�� Get moved ��byamovie! �� 

Advertising with QR codes: put augmented reality to the test! 

*putting across acorporate 

message using whitepapers 

and webcasts 

Digital B2B content as aservice 

As Vogel Business Media‘s central content broker,wecan supply you with 

top-value business-to-business content for your website and intranet, attach 

up-to-the-minute sector news to your newsletters, and provide you 

with articles of interest to the relevant target group for your company or 

customer magazine. 

With the content provided by our specialist media, you will be able to give 

visitors to your website up-to-date, ready-formatted content on precisely 

those topics that are of interest to the target groups concerned. We will 

discuss your needs with you and develop, together with our specialist editorial 

teams within the relevant sector,acontent package which is tailormade 

to suit your requirements. 


Companies with websites, intranets, business portals, also multimedia 

agencies and consultants 

Services: 

• Business information based on first-class research from the sectors of 

automobile, IT,electronics, mechanical engineering, production, pharmaceuticals/chemicals, 

law/business administration/taxation 

• Sector info streams for publishing on company websites or intranets 

• Specialist articles from current Vogel Business Media magazine issues 

in digital form (multimedia or as apdf) for use on websites or intranets 

• News tickers 

• Development of web content concepts 

www.mycontentfactory.de 

CONTACTPERSON 

Digital B2B content 

Bernd Meidel 

Tel. +49-931-418-2684, bernd.meidel@vogel.de 

Lead generation 

Katrin Lanzl 

Tel. +49-931-418-2408, katrin.lanzl@vogel.de

Everything from product trailers through 

to image promotion videos 

Professional video film productions from our specialists in full-video 

communications for the world of business-to-business! 

Full service all the way from the storyboard 

through to the finished DVD 

Reap the benefits of our many years of experience as aproducer of professional 

videos for industrial communications. We can design and create 

full-video productions for your company for whatever purpose you have in 

mind, such as: 

• 

• 

• 

Product presentations 

Internet-TV programmes 

Corporate and image promotion videos 

On your behalf our video production team will develop exactly the right fullvideo 

concepts that will help you achieve your marketing goals. No matter 

whether we use our own studio at Vogel Business Media or whether we 

film on location at your company,wehave all the professional equipment 

to be able to produce whatever journalistic format you may require -all 

within aclearly defined budget. 

CONTACTPERSON 

Anna Stelzenmüller 

Tel. +49-931-418-2102 

anna.stelzenmueller@vogel.de 

WEBCAST 

Whether it‘s adocumentary or afeature broadcast, whether it‘s aportrait 

or an interview that you wish us to produce, we will create the sort of fullvideo 

production that constitutes true added value for your company. 

Webinars and web conferences 

We can also organise and present your interactive live events on the internet. 

Thanks to our sophisticated technology -including managing the invitation 

process, taking care of speakers and participants, and reporting on 

the event in full -you will be able to enter into direct dialogue with your 

target groups. Thus, holding international press conferences becomes a 

simple matter.And you will save travel expenses and travel time. 

www.webcast.de 

69

70 

SERVICES 

We turn industrial directories– 

whether online, mobile or in print-intocashvalue! 

We are experts in making industrial directories more profitable - 

whether they are online, mobile or in print. Our initials „ngn“ 

stand for new generation network GmbH, acompany based in 

Berlin with branches in Portland/USA and Nuremberg. For more 

than ten years now,wehave been developing digital business 

models for leading exhibition organisers, publishers and associa- 

tions worldwide. 

CONTACTPERSON 

Christoph Krüger 

Tel. +49-30-890 481151 

christoph.krueger@ 

ngn-global.com 

Boris Frank 

Tel. +49-30-890 481184 

boris.frank@ngn-global.com 

www.ngn-global.com 

Media Sales 

Our professional sales team advises companies 

worldwide and -byselling cross-media content 

&media upgrades -opens up new opportunities 

for them to increase their revenues. 

Content generation 

Our experienced team of content experts advises 

and supports companies in more than 20 different 

languages in over 200 countries in creating 

supplier profiles for directories (online, mobile 

and in print). These include product descriptions, 

videos, job offers -whatever is required 

or desired. 

State-of-the-art 

technology 

Ranging from the classic printed directory all 

the way through to state-of-the-art portal technology 

and social media: we are leaders in providing 

options for presenting corporate content 

and our solutions are optimal for achieving successful 

media sales.

DataM Services 

Vertriebs Marketing 2.0 – 

Sales marketing value with afuture 

On behalf of companies wishing to pursue sales 

marketing activities, more than 75 IT and service 

specialists, who have an instinctive feel for 

the tasks concerned, successfully coordinate 

not just all the classic but also the digital sales 

&service activities involved in bringing together 

and marketing products, online portals, communities 

and events under the relevant umbrella 

brand name. DataM has developed an IT solution 

for medium-sized companies, tailor-made to 

fit the requirements of their sector. 

Using DataM-DatabaseMarketing 2.0 you 

will get to know what your customers want and 

will put life into your database (360° customer 

view). Youwill be able to hold aprint-based or 

web-based dialogue with your customers –and 

DataM‘s symbiosis of address management 

know-how,CRM and dialogue marketing competence 

will give you the necessary support in 

doing so. 

In order to meet the ever-growing requirements 

of multi-media customer contact management 

for media brands, DataM has expanded its service 

portfolio to include the field of marketing 

services. This completely integrated „miniagency“ 

which is specific to our publishing company 

can perform all the relevant services for 

you, ranging from audio through to web services 

-nomatter whether it is aB2B or B2C advertising 

campaign, classic market research, media 

planning, media control, marketing consulting, 

team coaching or the organisation of trade fairs 

and events that you require in order to fine-tune 

your brand communications activities. 

www.datam-services.de 

DataM-Conferences 

There are some topics which provide 

afun opportunity to get together! 

Knowledge is aform of investment 

in the future! 

Ajob in sales or marketing can be very demanding, 

constantly requiring sound specialist knowledge, 

personal commitment and cross-media 

skills. Ever since 2002, DataM-Conferences 

have been offering awide palette of one-day 

specialist conferences, seminars, and talks on 

individual topics. 

DataM Conferences stand for 

Compact knowledge 

• Practice-related contributions 

• Current, carefully researched topics 

• Renowned guest speakers 

• Interesting business contacts 

• Informative discussions 

This is your personal invitation to attend our 

DataM Conferences! 

www.datam-services.de 

CONTACTPERSON 

Friedrich E. Morawietz 

Tel. +49-931-4170-450 

fmorawietz@datam-services.de 

DATAM 

DataM-AdressDirekt 

Topaddresses in industry 

provided by data management 

specialists. Don‘t leave it to chance 

-hand-pick your recipients! 

DataM-AdressDirekt can offer you collections 

of addresses from the widest variety of sectors, 

and all at avery fair price. In order to ensure 

optimum delivery success, it is absolutely essential 

that address listings are up-to-date and topquality.Because 

we dispatch sector-related 

publications to our customers in the different 

industrial sectors and because our readers are 

categorised according to specific fields and topics, 

we have very precise knowledge of all our 

customers in the sectors of electronics, automation, 

motor trade, manufacturing industry,etc. 

Precisely targeted selection means minimum 

advertising wastage! 

DataM-AdressDirekt makes its selection from: 

over 1million B2B addresses 

more than 350,000 personalised addresses 

some 400 industrial sectors 

Youcan choose addresses according to the 

following criteria: 

• Sector 

• Size of business 

• Position /function • Specialist maga- 

• Regional criteria zine recipients 

We are exhibiting at: 

„Mailingtage“ (Mailing Days), Nuremberg: 

8th-9th • 

• 

• 

• 

June 2011, Exhibition hall 4A, Stand 322 

www.datam-adressdirekt.de 

CONTACTPERSON 

Petra Hetzer 

Tel. +49-931-4170-440 

phetzer@datam-services.de 

Talk to us about the complete 

handling of your dialogue 

marketing campaign. 

71

72 

SERVICE 

Media production 

Our customers get to feel the benefits of an international 

media company in the form of experienced 

advice and creative solutions for media 

production. 

Media management 

• 

• 

• 

• 

• 

Product advice 

Media cost calculation 

Media procurement /order placement 

Production control 

Quality control /final costing 

Print/online agency 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Corporate design development 

Development of advertising documents 

Advertisement design 

Trade fair design 

Newsletters /customer magazines 

Specialist magazine design 

Book production 

CD/DVD programming 

Webdesign 

Banner design 

Publishing service 

• 

• 

• 

• 

• 

• 

• 

• 

• 

High-end scans 

Image processing 

Blueprints /graphics 

Layout /make-up 

Database-supported small-ad production 

Data transfer /data check 

Colour printout /proof 

Digital ad workflow all the way through to 

automatically generated invoicing 

Data supply /management /administration 

CONTACTPERSON 

Frank Schormüller 

Tel. +49-931-418-2184 

frank.schormueller@vogel.de 

Finance &financing 

controlling 

The services that we offer across the whole 

spectrum of accounting are used by many companies 

within and outside of the Vogel Media 

Group. 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Financial accounting (Commercial Code, 

IFRS) 

Accounts payable &receivable accounting / 

reminder &debt collection system 

Asset accounting /investment control 

Payroll 

Fee and travel cost settlement 

Invoicing 

Detailed reporting system 

–Profit &loss accounts /balance sheets 

–Assessment of open items 

–Profit margin calculations 

–Cost centre assessments 

–Cash flow assessments 

Auditing assistance 

Budget planning and management 

Data backups and archiving 

CONTACTPERSON 


Günter Schürger 

Tel. +49-931-418-2699 

guenter.schuerger@vogel.de 

Market research with 


Market research forms akey fundament in 

sectors‘ decision-making processes. Vogel‘s 

range of services stretch from market/media 

and publishing-based studies and sector information 

on material-related investigations all 

the way through to market research performed 

specifically to the individual customer‘s needs. 

To round off our range of services we also offer 

practice-related work aids and documents 

for marketing and media planning. 

www.media-treff.de/Marktforschung 

Information technology 

As an IT service provider we support awide variety 

of companies in all aspects of IT and telecommunications. 

Our specialists offer all the 

services of asystem company: 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Business process analysis and optimisation 

Viability analysis of the applications used 

Support in IT budget planning 

Development of security strategies /firewall 

applications 

Provision of service systems and networks 

Internet and intranet solutions 

Installation, administration and management 

of IT workplaces 

System and data migration 

Telecommunications analyses and system 

installations 

Business partner of SAGE for the CRM tool, 

SalesLogix 

Installation of editing systems for steering 

and controlling media production 

Anti-spam solutions 

Workflow solutions for cross-media production 

of media 

CONTACTPERSON 

Peter Kraus 

Tel. +49-931-418-2208 

peter.kraus@vogel.de 

CONTACTPERSON 

Matthias Thauer 

Tel. +49-931-417-2031 

matthias.thauer@vogel.de

Vogel technical books 

The range of technical books published by Vogel 

is primarily committed to initial job training & 

further training issues: knowledge is imparted 

clearly and in apractice-related manner.This 

also applies to the electronic media, designed 

to provide effective support to the overall concept. 

The fact that the current range features 

400 publications licensed in 30 countries shows 

its significance. Topics: 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Electro-technology 

Automation 

Electronics 

Sanitary, heating, air-conditioning 

Building /utilities technology 

Motor vehicle technology 

Automobile business 

Mechanical engineering 

Design engineering 

Control systems technology 

Process engineering 

Laboratories 

Environmental technology 

Plastics 

Business organisation 

CONTACTPERSON 

Sales 

Jürgen Beck 

Tel. +49-931-418-2419 

juergen.beck@vogel.de 

Corporate Publishing 

Niels Bernau 

Tel. +49-931-418-2218 

niels.bernau@vogel.de 

CD-ROM training 

programmes 

Our training programmes on CD-ROM which 

help people to acquire specialist subject knowledge 

are clear and easy to follow.Simple instructions 

lead the way to the interesting specialist 

content. Whenever it is useful to do so, 

contents are explained using animation, and 

pictures &videos help the user to relate the information 

to practice. In many cases, the most 

important points are emphasised vocally.The 

crucial factors in the programmes‘ success lie in 

the use of interaction and the repeated setting 

of questions to check the user‘s progress. 

Topics: 

• 

• 

• 

Motor vehicle technology 

Electro-technology 

Electronics 

Order our full programme for 

2011 today! 

Vogel Buchverlag, 97064 Würzburg, 

Germany 

www.vogel-buchverlag.de 

BOOK PUBLISHING 

Providing competence 

with books ... 

The use of book media is ideal for long-term 

press &public relations and therefore for your 

corporate publishing activities. It demands no 

technical pre-requisites and has aperfect sales 

network via book retailers. 

This offers clear advantages: 

• 

• 

• 

• 

• 

• 

Books are highly thought of. 

Books remain on the market for several 

years. 

Books can be designed in harmony with the 

corporate design of the company. 

Additional target groups can be reached 

through the distribution channels of book retailers. 

Books offer the opportunity to deal with topics 

in detail. 

Books allow aconnection between marketing 

and sponsoring. 

No other medium has such an impressive priceperformance 

ratio boasting along-term effect. 

We‘ll gladly discuss your personal book 

ideas with you. 

73

TOMORROW‘S PROFESSIONALS 

What does Vogelhavetooffer male/femalepupilsand students, 

andtomorrow‘s professionals? 

As aspecialist media company,Vogel Business Media 

offers awide range of useful, interesting features for 

pupils &students, and for tomorrow‘s professionals. 

These features not only serve career planning &orienta- 

tion but also initial &further training purposes. 

This is what we offer: 

• Work experience placements and jobs in our media company 

(e.g. internships &work experience in our editorial departments, jobs 

for specialist editors [male or female]). 

This is agood way of getting into journalism and other media-based 

careers.. 

• Specialist media for deciding on afuture career,with 

information on sectors plus the topics and companies 

pertaining to each sector. 

This helps people to choose the right degree course in the first place, 

to decide which subjects to specialise in during their studies, and to 

select the right career.. 

• Print and online media giving students competent research 

sources for preparing seminars and dissertations, etc. 

(e.g. via specialist essays, whitepapers and analyses etc.). 

This helps and supports students in their scientific studies. 

• Special issues, special further training sections, regular 

topic-related supplements as an aid to individual learning. 

This enables people to plan their career individually or gain further 

qualifications through work-study programmes. 

CONTACTPERSON 

Personnel expert 

Katharina Schepping 

Tel. +49-931-418-2668 

katharina.schepping@vogel.de 

Aunique training option 

• WÜRZBURGER Medienakademie 

(Würzburg media academy) 

This broadly and competently paves the way to all the current key professions 

connected with media, ranging from apprenticeship-based jobs 

through to trainee programmes for graduates. 

Topbenefits: The four supporting organisations that operate in diverse 

media sectors thus provide unique insight into the world of media, ranging 

from daily newspapers through to specialist media companies, from phone 

book publishing and media IT service providers through to the modern printing 

office. 

The WÜRZBURGER Medienakademie offers apprenticeship 

training positions for the following 11 job descriptions: 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Printer (m/f) 

Bookbinder (m/f) 

Courier,express mail &postal service officer (m/f) 

IT specialist (m/f) in applications development 

IT specialist (m/f) in systems integration 

Media designer (m/f) 

Event management assistant (m/f) 

Industrial management assistant (m/f) 

Media assistant (m/f) 

Dialogue marketing assistant (m/f) 

Office communications assistant (m/f) 

Simply order our info brochure! 

www.wuerzburgermedienakademie.de 

CONTACTPERSON 

WÜRZBURGER medienakademie 

Alexandra VanHoutte 

Tel. +49-931-4170 475 

alexandra.vanhoutte@wuema.de 

Research + Jobs +Further Training + Work Placements+ Insight into Sectors + Research + Jobs

Understanding –describing –analysing ... technology and business 

Communications expert in three semesters –amasters‘ degree course sponsored by the Vogel Foundation 

Since the summer semester of 2009, Würzburg-Schweinfurt College of 

Applied Sciences in Würzburg has offered apost-graduate masters degree 

course in „Specialised journalism with afocus on technology“. With effect 

from the 2011 summer semester,this study course will be expanded to 

include the related subject of business studies and will then be called 

„Specialised journalism and corporate communications“. 

Technology and business play an increasingly important role in our society 

which is why specialist media must represent both areas adequately.The 

degree course is to train students to become communications experts boasting 

not only the knowhow required of journalists &PRprofessionals, but 

also technical &business expertise. The application-oriented basic training 

is in both journalism and public relations, after which it is possible and indeed 

sensible to choose afield to specialise in. Our „Technikjournalist“ 

(technical journalist) online portal (http://www.technikjournalist.org) provides 

students with the opportunity at avery early stage to publish their 

own articles under guidance. In order to ensure that students are kept up to 

date with current practice, numerous highly reputed experts are invited to 

give guest lectures, and visits are organised to companies and events. This 

degree course is sponsored by the Vogel Foundation with the aim of helping 

to ensure competent, contemporary training for the next generation of 

communications experts in the sector. 

More information at: www.fachjournalismus.com 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

This degree course sponsored by the Vogel Foundation helps 

Würzburg-Schweinfurt College of Applied Sciences to train young 

people in media skills. The course is aimed at giving students the 

ability to deal with issues and requirements which they will 

encounter in the field of journalism and corporate communications. 

www.vogel-stiftung.de 

CONTACTPERSON 

Prof. Dr.Lutz Frühbrodt 

Tel. +49-931-3511 576 

Fax +49-931-3511 578 

lutz.fruehbrodt@fhws.de 

STUDY COURSE 

�� 

75 

��

76 

CORPORATESOCIALRESPONSIBILITY 

Ourresponsibility 

Vogel Business Media takes its community and social responsibility very seriously.Infact, 

corporate social responsibility has along tradition stretching 

over the 120-year history of our media company.Our three foundations and 

our innumerable sponsoring activities alone are enough to underline this 

fact. Vogel Business Media‘s CSR strategy focuses above all on the areas 

of imparting specialist knowledge and boosting economic development. 

Corporate social responsibility forms an essential part of our society.For 

that reason, Vogel Business Media is involved in numerous CSR projects. 

Our many CSR activities focus on promoting our sectors and helping along 

the younger generation, imparting information and giving our support to 

employees -not just regionally but also nationally. 

„Vogel-Stiftung“ 

(Vogel Foundation) 

The „Vogel Stiftung Dr.Eckernkamp“ foundation 

was established in 2000 by the Würzburgbased 

publisher,Dr. Kurt Eckernkamp and his 

wife Nina Eckernkamp-Vogel. The main four 

fields to which the foundation lends its support 

are: education, science, medicine and culture. 

One particular focal point is its promotion of 

occupational training, particularly in journalism 

and in the latest information &communications media. 

Dr.Eckernkamp is amember of the supervisory board of Vogel Business 

Media. 

The two current major focal points of its support are: 

• 

• 

In May 2008 the Vogel Foundation set up amasters degree course 

in technical journalism at Würzburg-Schweinfurt College of Applied 

Sciences. 

As of March 2010 the foundation pledged its five-year support to 

the research project, „Early diagnosis in dementia research“ at 

Würzburg‘s university hospital. 

www.vogel-stiftung.de 

We give regular support to the „Stiftung Lesen“ (reading foundation) 

which is anational project aimed at encouraging young people to read and 

learn. 

Every year,the Karl Theodor Vogel Foundation –together 

with the German specialised press association -awards 

the €15,000 „Specialist Journalist of the Year“ 

prize. www.karl-theodor-vogel-preis.de 

KARL THEODOR 

VOGEL 

PREIS 

FACHJOURNALIST 

DES JAHRES 

We help to develop the town of Würzburg as an industrial location,plus 

the Main/Franconia region, and we help to promote Germany as acountry 

of innovations (e.g. through our „Würzburg Automobile Summit“ event). 

Added to that, we are also afounding member of Würzburg AG (a regional 

marketing initiative that promotes the town of Würzburg). 

We strengthen the standing of Würzburg as a media location (e.g. 

through our Würzburg media academy) and help to expand what the town 

has to offer in terms of higher education. In doing so, we help to promote 

the next generation of media experts (e.g. through the masters degree 

course in „Specialised journalism with afocus on technology“ sponsored by 

our Foundation). Added to this, for years we have been involved in numerous 

cooperations with the two local higher education institutions (the university 

and the technical college) in the form of talks, seminars, workshops, 

projects, career services and work placements. 

Furthermore, true to Vogel‘s motto of „Successful together“, we show 

strong corporate social responsibility in our work with the three other companies 

from Würzburg‘s print &media industry (Krick, MainPost, König & 

Bauer) in staging the annual Würzburg charity concert at the Vogel Convention 

Center,which raised more than €200,000 within the five years from 

2005 to 2010 in donations to regional projects in social fields, charity and 

medicine. 

„Der Würzburger“ is atrendy,free magazine put together for Würzburg by 

Vogel‘s apprentices and trainees. When this year‘s edition comes out in 

2011 -containing diverse topics for young and old -this will be for the 26th 

time in succession. However,„Der Würzburger“ is not just atraining project 

for our apprentices and trainees. It also serves agood cause: the proceeds 

from its adverts go to charities in Würzburg and the surrounding area. Every 

year,the recipients of these donations are chosen anew by our editorial 

team. 

These must meet certain criteria, i.e. the money goes to needy people and 

institutions that do not receive state aid and that are based in the region. 

This successful project has collected some €200,000 for good causes over 

the 25 years of its existence.

Our specialist media often pick up on topics way ahead 

of the general press. In fact we are frequently the ones 

who get debates going. Our specialist media guard the 

interests of the general economy.Wespeak out about 

the key topics and problems faced by the sectors we are 

involved in. Using our media platforms, we put these to- 

pics across to the general public, to associations, politi- 

cians and to other sectors and markets. 

PRESSREVIEW 

VogelBusinessMedia andits specialisedmedia in thepress 

„Weare read,quoted and in demand!“ 

CONTACTPERSON 

Dr.Gunther Schunk 

Tel. +49-931-418-2590 

gunther.schunk@vogel.de 

Heidelinde Süssenguth 

Tel. +49-931-418-2512 

heidelinde.suessenguth@vogel.de 

At www.vogel.de you will find apress news ticker 

which shows the day‘s latest press samples of 

Vogel Business Media publications. 

77

78 

INDEX: MEDIA BRAND NAMESAND PRODUCTS 

Seite 

A ACHEMA worldwide News 33 

Advertisers 5 

Agencies 5 

Akademie Dt. Kfz-Gewerbe TAK 

(German Motor Trade Academy) 

46 

Analytics 34 

*autoEXPERT 49 

*autoFACHMANN 48 

*autoKAUFMANN 48 

Automation 14, 26 

Automation guide 27 

*Automobil Industrie 42 

Automobil Industrie China 43 

Automotive sector 40, 42 

Awards 45 

B B2B Branding Conference 11 

B2B marketing 10, 11 

B2B Marketing Congress 10 

Betriebsleiter Katalog (Operations 

managers‘ catalogue) 

38 

*bike und business 47 

*blechnet 22 

Book publishing 73 

BulkSolids Europe 37 

*bulk solids handling 36 

BulkSolidsIndia 37 

C Chemical/process engineering 30 

Compendiums 55 

Congresses 46 

Cross-media 4, 5 

CSR 76 

CSR magazine 8 

D DataM-AdressDirekt 71 

DataM-Conferences 71 

DataM-DatabaseMarketing 2.0 71 

DataM-Services 71 

Dentists 60 

Design engineering 14 

DIREKT-EINKAUF 

(Direct purchase) 

39 

Doctors 60 

E eCl@ss Congress 15 

Educational Marketing 68 

*eGovernment Computing 54 

eGovernment Summit 54 

Electrical and electronics sector 24 

Electromobility 27 

*ELEKTRONIKPRAXIS 24 

*elektrotechnik 

Embedded Software 

26 

Engineering Report 24 

EMS Day 25 

ESE Congress 25 

Events 25, 64 

Exam preparation aids 48 

F Financial controlling 72 

Foundations 

Foundation-sponsored degree 

75, 76 

course in specialised journalism 75 

G *Gebrauchtwagen Praxis 47 

GIM publishing division 38 

groab.de 32 

H Hersteller &Lieferanten Katalog 


catalogue) 

38 

I Information technology 72 

Innovation Award 31 

Institut für Wirtschaftspublizistik 

(IWW) (Information service 

publications) 

56 

International 9, 18 

*IT-BUSINESS 52 

IT market 50 

IWW business cooperation 

products 

61 

K *kfz-betrieb 44 

*konstruktionspraxis 28 

L Laboratories 34 

*LaborPraxis 34 

LaborPraxis China 35 

Lawyers 58 

Lead generation 68 

Life sciences 34 

List of contents 5 

Locations 6 

LP-ClickFair 35 

M Management of 

Vogel Business Media 3 

Manufacturing industry 14 

Market 4 

Market research 72 

*media-TREFF.de 10 

Media production 72 

MM Börse 15 

MM Composites World 16 

MM Das österreichische 

Industriemagazin (Austria) 

19 

MM Erneuerbare Energien 

(Renewable energy) 

16 

mm.industri.com 20 

MM Korea 21 

*MMLogistik 17 

MM Magazyn Przemyslowy 

(Poland) 

19 

MM Makina Magazin (Turkey) 20 

*MMMaschinenMarkt 14 

MM Medizintechnik 16 

MM Money and Technologies 20 

MM Müszaki Magazin 

(Hungary) 

20 

MM Pr°umyslové spektrum 

(Czech Republic) 

19 

MM The Industrial Magazine 21 

MM Xiandai Zhizao (China) 21 

Seite Seite 

*MMZulieferer 16 

motion &drives NEWS 27 

Motorbike tour 47 

Motor trade 44 

MSM Le Mensuel de l´industrie 

(Switzerland) 

N ngn –next generation network 70 

18 

P Partner Solutions Days 53 

*PharmaTEC 32 

POWDER &BULK NETWORK 37 

powder&bulk Poland 36 

Praxisforum Gebrauchtwagen 

(Forum for second-hand car 

sector) 

47 

*PROCESS 30 

PROCESS China 33 

PROCESS India 33 

PROCESS Management 

Academy 31 

*PROCESS worldwide 33 

Pumpen- und Schüttgut-Forum 

(Pump and Powder &Bulk Solids 

Forum) 

31, 37 

R Readers 4 

S *Schüttgut 36 

*Scoop 61 

Search portals 55 

Seminars, workshops 55, 60 

SMM Schweizer 

Maschinenmarkt (Switzerland) 18 

Social media 7 

Special publications 43 

Steckverbinderkongress 

(Connectors Congress) 

25 

T Taxconsultants 58 

Taxpayers 59 

Topics and sectors 4 

Trade fair journals 15 

Training programmes 73 

V Vogel Business Media 3, 6 

Vogel Convention Center VCC 66 

Vogel FORMA 49 

W Webconferences 69 

Webinars 69 

WebTV 31 

Whitepapers and webcasts 68 

Windenergie³, Innovationstag 

(Wind Power Innovation Day) 

29 

Wind power 27 

Wind power design engineering 29 

WiSo-Steuerbrief 

(Tax information) 

Würzburger Automobil Gipfel 

(Würzburg Automobile Summit) 

58 

43 

WÜRZBURGER Medienakademie 

(Würzburg Media Academy) 74 

*Media brand names of Vogel Business Media

Wir Celebrating werden 

In 2011 2011 feiert »kfz-betrieb« is celebrating sein 100-jähriges its centenary. Jubiläum. 

Originally Einst als „Automarkt“ known as „Automarkt“, gestartet, ist »kfz-betrieb« has heute 

become eine der one renommiertesten of today‘s most Medienmarken highly reputed fürnames die 

in Automobilbranche. 

media for the automotive sector. 

Without Ohne Sieyou, wäre our das customers, nicht möglich that would gewesen. not have 

been Wir danken possible. Ihnen Thank für das you Vertrauen for your trust undindie usgroße and the 

great Wertschätzung, esteem in which die Sie all »kfz-betrieb« of our customers seit einem have held 

us Jahrhundert over the past entgegenbringen. 

100 years. 

We Gemeinsam are atyour mit side, Ihnen working arbeiten hard wirtoensure daran, dass that »kfzbetrieb« 

»kfz-betrieb« staysauch your in number Zukunft one Ihrechoice erste in Wahl thebleibt. future. 

www.vogel.de 

YEARS 

kfz-betrieb

THE PERFECT PLACE FOR YOUR EVENT! 

VogelBusiness Media‘s former printing&production hallshave 

been transformedintoaprestigiousvenue forevents. With two 

spacioushalls and seven conferencerooms, we canaccommodate 

numbersrangingfrom10to1,100 participants. 

Pleasecontact us if yourequiremoreinformation: 

Telephone: +49(0) 931-46079400 

Email: vcc@vogel.de 

www.vcc-wuerzburg.de

Markets. Media. People. - ETMM-Online

Create successful ePaper yourself

Delete template?

Save as template?