Canadian World Traveller Spring 2023 Issue

Inspired by the Kawagarbo Peak, the first of
thirteen peaks in the Meili Snow Mountain
Range in the Yunnan Province of China, the
co-branded Kawagarbo Series features the
rich colors of Oracle and Daze Yellow,
Bordeaux Red, and Kingfisher Blue, each
reflecting a different phenomena in local
nature. The colors are inspired by the representative
red and yellow in Tibetan culture,
as well as the yellow (representing land) and
red (representing people) in the Songtsam
logo. "The colors for the co-branded
Kawagarbo Series between ARC'TERYX and
Songtsam draw inspiration from the local
mountain culture and the sacred mountain
that is prohibited to climb," noted Guy Fattal.
The Series includes well-known products of
ARC’TERYX, including the Beta AR Jacket,
Gamma MX Hoody, Aerios 15 Backpack. In
addition, the inner left pocket of the Beta AR
Jacket is embroidered with the collection's
exclusive logo that depicts the thirteen peaks
of the Meili Snow Mountain, adding unique
meaning and imagery to the product.
ARC’TERYX and Songtsam Mountain Clean
up Initiative
As a representative of global leading outdoor
brands, ARC'TERYX always thinks about
how to have a positive global impact on sustainability.
Songtsam’s mission, as a collection
of luxury properties, shares the same
commitment to environmental sustainability
as well as supporting the economies of the
local communities. After the official
announcement of ARC'TERYX ReBIRD project
in 2021, ARC'TERYX and Songtsam
agreed to donate part of the revenue from
the sales of the Kawagarbo Series to support
the operation of a local resident initiated
mountain clean-up team. The growth of the
number of visitors enjoying magnificent
views and exploring the venturous peaks,
unfortunately had a downside and resulted
in a huge increase of the garbage left
behind. The local mountain clean-up team
responsible for removing this litter from the
mountain was determined to do the clean up
in a way that would minimize the environmental
impact by using mules. ARC'TERYX
will initiate ‘ARC'TERYX mountain clean-up
team’ and donate 15 mules to the local
mountain clean-up teams to support this
environmental initiative. This action embodies
one of ARC'TERYX four core values – DO
RIGHT. This commitment by both brands,
ARC’TERYX and Songtsam, to creating harmony
between humans and nature, through
sustainable development will only reach its
peak with practical actions that will positively
impact the local environment.
www.songtsam.com
https://www.arcteryx.com/us/en/
About Songtsam
Songtsam (“Paradise”) is an awardwinning
luxury collection of hotels,
resorts and tours located in Tibet and
Yunnan Province, China. Founded in
2000 by Mr. Baima Duoji, a former
Tibetan Documentary filmmaker,
Songtsam is the only collection of luxury
Tibetan-style retreats within the
wellness space focusing on the concept
of Tibetan meditation by combining
physical and spiritual healing
together. The 16 unique properties can
be found across the Tibetan Plateau,
offering guests authenticity, within the
context of refined design, modern
amenities, and unobtrusive service in
places of untouched natural beauty
and cultural interest. Songtsam is a
Virtuoso Preferred Partner. Songstam
welcomes all travelers including families
with children, travelers with disabilities
and is LGBTQ+ friendly.
About Songtsam Tours
Songtsam Tours provides guests an
opportunity to curate their own experiences
by combining stays at its different
hotels and lodges designed to discover
the region's diverse culture, rich
biodiversity, incredible scenic landscapes,
and unique living heritage.
About Songtsam Mission
Songtsam’s mission is to inspire their
guests with the diverse ethnic groups
and cultures of the region and to
understand how the local people pursue
and understand happiness, bringing
Songtsam guests closer to discovering
their own Shangri-La. At the
same time, Songtsam has a strong
commitment to sustainability and the
preservation of the essence of Tibetan
culture by supporting the economic
development of the local communities
and the environmental conservation
within Tibet and Yunnan. Songtsam
was on the 2018, 2019 & 2022
Condé Nast Traveler Gold List.
For more information about Songtsam
visit: www.songtsam.com/en/about
About ARC’TERYX
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ARC'TERYX is a Canadian company
based in the Coast Mountains. Our
design process is connected to the real
world, focused on delivering durable,
unrivaled performance. Our products
are distributed through more than
2,400 retail locations worldwide,
including over 115 branded stores. We
are problem solvers, always evolving
and searching for a better way to
deliver resolved, minimalist designs.
Good design that matters makes lives
better.
To learn more about ARC'TERYX,
please visit:
https://www.arcteryx.com/us/en/
World Traveler Spring 2023