27.12.2012 Views

LadeNGeSTaLTUNG. - Fashion Square

LadeNGeSTaLTUNG. - Fashion Square

LadeNGeSTaLTUNG. - Fashion Square

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

THIS IS FASHION SQUARE:<br />

Designers and manufacturers of “high-end fashion” and of “must haves” wish to<br />

introduce their business, explain their philosophy, visualise their collections (video clips,<br />

photos) and make their order options at their international showrooms known to the<br />

trade.<br />

Agencies – national and international – aim at presenting themselves as strong partners<br />

within the manufacturer/retailer infrastructure.<br />

Consumers from all around the world are interested in premium brands and trend<br />

labels. They want to locate the “offline locations” of retailers – world-wide – directly and<br />

without detour – via the Internet, or purchase the desired brands on the virtual market<br />

“online”.<br />

Our mission:<br />

Using targeted PR and marketing campaigns to provide varied support for the<br />

protagonists of this “market niche”, to interconnect them and dedicate ourselves to their<br />

interests.<br />

THE SOLUTION:<br />

FASHION SQUARE – THE GUIDE<br />

(Print & Internet)<br />

This image and information brochure presents the WHO IS WHO of international<br />

designer brands. Now in its 34 th edition, it has evolved into a PR and marketing tool for<br />

the trade. Selected names are published which are on the buying list of leading retailers.<br />

Those who are listed here, have made it.<br />

INTERNET PORTALS<br />

– for “BUSINESS”<br />

Our Website offers crucial information to the international retail trade, including details<br />

about leading designers/manufacturers around the world and their agents. Company<br />

information, philosophy, photos of collection, order dates, international showrooms: an<br />

indispensable and up-to-date treasure trove for label hunters and journalists.<br />

– for consumers<br />

Those browsing this platform seek something exclusive, something special. The names<br />

of the collections tend to be known already. Still, exciting novelties are readily sought.<br />

We provide information about “where, what, how” and if “offline” or “online”:<br />

– The “<strong>Fashion</strong> <strong>Square</strong> SHOPFINDER” – the “offline platform” identifies directly, without<br />

any distraction and straight to the point the shops – world-wide – where the highly<br />

coveted merchandise can currently be sourced.<br />

– At the “<strong>Fashion</strong> <strong>Square</strong> Online-Mall”, the “virtual market square” of <strong>Fashion</strong> <strong>Square</strong>,<br />

selected retailers present a portfolio of the most wanted labels and must haves.<br />

14

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!