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Maverick Marketer: Time to Get Creative
READ [EBOOK] Maverick Marketer: Time to Get Creative [EBOOK PDF]
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READ [EBOOK] Maverick Marketer: Time to Get Creative [EBOOK PDF]
Description
In "Maverick Marketer," Johnstone considers the course of his life, from taking the helm of a
sailboat in a race at age 2, through college days at Princeton, to creating the leading performance
brand in sailing, then doing same with powerboats. Regaling readers with sailing stories and how
award-winning boats were created, Johnstone seeks to ignite a creative spark in others, urging
them to follow their passion and chart their own course to victory. Part memoir, part love story, part
marketing case study, "Maverick Marketer" is an entrepreneurial success story brimming with
lessons on innovation, business development, and problem-solving. Rebecca White, awardwinning
Professor of Entrepreneurship at the University of Tampa, said, "I'd recommend Bob
Johnstone's book for every college student today." "Maverick Marketer" is available for purchase
on Amazon.com.