Basic Business Communication. Lesson 2. Spoken Communication
This is the second lesson for Basic Business Communication. The following topics are covered in this lesson: 1. The nature of spoken communication 2. Spoken language 3. Aspects of voice 4. Direct vs indirect speech 5. Planning to speak 6. Spoken communication in the workplace Video Links https://youtu.be/3ScVSAJjQkQ?si=E33-mTxk0mQtjsMl https://youtu.be/ybuXntdPAWY?si=psgfHxUe0xn1Cd4o
This is the second lesson for Basic Business Communication. The following topics are covered in this lesson:
1. The nature of spoken communication
2. Spoken language
3. Aspects of voice
4. Direct vs indirect speech
5. Planning to speak
6. Spoken communication in the workplace
Video Links
https://youtu.be/3ScVSAJjQkQ?si=E33-mTxk0mQtjsMl
https://youtu.be/ybuXntdPAWY?si=psgfHxUe0xn1Cd4o
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Good language will be…<br />
• grammatically correct in terms of the nouns, verbs, adjectives,<br />
conjunctions, etc. used.<br />
• in the correct word order<br />
• clear and unambiguous<br />
• suited to the audience.<br />
Some language goals are:<br />
• To provide information<br />
• To express emotions<br />
• To influence others<br />
• To have contact with others<br />
• To provide pleasure (Prose & poetry)<br />
<strong>2.</strong><strong>2.</strong> Ineffective use of spoken language<br />
There are certain words and phrases whose very use can render our communication ineffective. The table<br />
below summarises these language types with a short description and an example of each.<br />
Language Type Description Example<br />
Cliché An overused expression Don’t judge a book by its cover<br />
Abbreviation Shortening a word RSVP / ASAP / ETA<br />
Jargon<br />
Words used by people of a specific<br />
trade or profession<br />
Tech Talk<br />
Slang Words that takes on another meaning “Howzit, my bra.”<br />
Redundancy Using unnecessary words A dead body was discovered<br />
Parrot speak Over rehearsed words Telemarketers<br />
Buzz words Popular words, used without thinking Going Viral / Marketing funnels<br />
Discriminatory<br />
language<br />
Prejudiced or biased<br />
Old people are bad drivers.<br />
Manipulative<br />
language<br />
Language to make<br />
you fearful<br />
Small talk / arbitrary<br />
chatter<br />
Controlling others with what and how<br />
you say it<br />
Language to warn or change<br />
behaviour<br />
Random chit-chat<br />
Are you really going to eat that?<br />
Danger! Gevaar! Ingozi!<br />
Nice weather we’re having.
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