Food & Beverage Asia February/March 2024

NEWS
igus offers new record guarantee of four years on cables
igus has extended the guarantee period
for its entire cable range by a further
12 months – from three to four years.
This will provide customers with greater
functional and planning security.
A cable’s reliability and durability are
a concern for many companies as
manufacturers of industrial cables do not
provide a binding service life information.
"We want to put an end to this uncertainty.
We have therefore been giving customers
a guarantee of 36 months on our entire
chainflex range for 10 years, which is unusual
in the industry," said Rainer Rössel, head
of the chainflex cables business unit at
igus. "In the past decade, we have gained
valuable expertise, which is why we can
now extend our guarantee promise to a full
four years. This gives our customers even
more functional and planning security."
Based on over 20 billion additional test
cycles in its in-house laboratory over the
past decade, igus now offers a four-year
guarantee on the entire chainflex cable
range (Image: igus)
A reason for extending the guarantee
period lies in igus' efforts to make its own
products as sustainable as possible.
"Every time a cable breaks, a replacement
has to be produced – with a corresponding
CO2 impact in the entire production and
transport chain," Rössel pointed out. "For
this reason, we are constantly working on
improving our cables and adapting them to
a wide range of industrial applications."
The long guarantee period is possible with
igus’ test laboratory in Cologne, where
chainflex cables are put to practical test
with over two billion test cycles per year.
The data obtained from the tests forms the
basis for the online service life calculator
igus provides. Here, customers enter the
parameters of their application for a cable
of their choice, such as temperature, radius
and travel. The service life of a cable can
be calculated with just a few clicks.
igus’ extensive experience allows them to
find the right cables for specific applications.
In the event that a cable fails during the
guarantee period, igus can provide a free
replacement quickly, reducing downtime. FBA
Redefine Meat increases the
accessibility of new-meat portfolio
across Europe
Redefine Meat has added more than
650 new food service outlets to increase
the accessibility of its plant-based
new-meat across Europe, with debut
launches in retail, and geographic
expansion totalling at 13 countries.
Launched in Europe in 2022, Redefine
Meat’s new-meat range has been endorsed
by industry professionals for achieving the
taste and texture of high-quality animal-
based meat. Consequently, new-meat
has been adopted across European food
services. Redefine Meat has also launched
in e-retailers for the first time, with six
diverse new-meat products available
nationwide in the UK (via Ocado) and the
Netherlands (via Albert Heijn online and
Crisp) – enabling consumers to access newmeat
dishes across even more channels.
Ahead of Veganuary, Redefine Meat
expanded its food service channel into new
countries including Belgium, Ireland, Italy,
Malta, Sweden, and Switzerland – with newmeat
dishes available in selected restaurants:
A collaboration with renowned Mexican
restaurant chain, Enchilada in Germany,
for example, will see new-meat dishes
including a first-of-its-kind Beef Flank
Fajita feature on the January menus
of 28 restaurants nationwide.
In the UK, 77 food service providers will
support the Veganuary campaign, including
Leonardo Hotels, All Star Lanes, a Londonbased
bowling venue, and the Three
Cheers traditional British-style pub chain.
The Netherlands catering giant, Compass
Group, will also serve Redefine Meat’s unique
beef and pork pulled new-meat products
to around 350 canteens nationwide.
Eshchar Ben-Shitrit, CEO and co-founder of
Redefine Meat, commented: "While Europe
has welcomed new-meat with open arms, our
journey doesn't stop here – it expands beyond
borders, cuisines, expectations, helping to
create a new cultural mindset globally where
the next generation of meat eaters don’t
believe animal meat is the only way.” FBA
FOOD & BEVERAGE ASIA • FEBRUARY / MARCH 2024
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