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Media Kit - Mother Earth News

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yourGArdenShoW<br />

MOTHER EARTH NEWS PARTNERS WITH<br />

www.<strong>Mother</strong><strong>Earth</strong><strong>News</strong>.com/Your-Garden-Show<br />

Find Inspiration. Grow Your Garden.<br />

Share It With Others.<br />

YourGardenShow (YGS) provides a first-ever online destination for gardening<br />

legacy, helping gardeners do what they love to do better, with more efficiency and<br />

longer-lasting benefits. YourGardenShow attracts an active online neighborhood of “Gloggers” (Garden Loggers) who believe in local<br />

community ethics and environmental stewardship.<br />

YourGardenShow also empowers gardeners to transform a formerly solo hobby into a social one, thereby creating a year-round activity<br />

out of what was formerly seasonal. For a company looking to engage customers in authentic exchange with long-term brand loyalty,<br />

YGS offers robust strategic opportunities within one of the most passionate and engaged consumer groups in the Western world!<br />

A Snapshot of What YourGardenShow Offers Your Brand<br />

• Premium placement and sponsorship opportunities<br />

• Editorial content support for your brand<br />

• Exceptional brand positioning<br />

• Explosive growth<br />

• Association with pioneering online science<br />

and environmental projects<br />

• Third-party endorsements by industry leaders<br />

• Global press/media coverage<br />

www.<strong>Mother</strong><strong>Earth</strong><strong>News</strong>.com<br />

Industry Stats<br />

• An $80 billion worldwide industry—combining gardening<br />

and sustainability sectors<br />

• More than $44 billion spent in the U.S.—on lawn and<br />

garden products and services<br />

• 83 million Americans participate each year—in lawn and<br />

garden activities<br />

• Approaching $700 spent each year per YGS member—for<br />

garden-related purchases<br />

Quality Impression-Based Ad Rectangles and Skyscrapers<br />

YourGardenShow offers the opportunity for impression-based Web display advertising in IAB standard formats across all<br />

YourGardenShow pages, excluding the Citizen Science portion of YGS. You are welcome to arrange your interactive campaign<br />

with personalized support from our professional in-house staff. We are happy to work with you on custom advertising solutions.<br />

Ad Space Ad Size Timing Rate Card (CPM)<br />

Standard rectangle 300 x 250 pixels 2012 $15 ROS<br />

Skyscraper 160 x 600 pixels 2012 $15 ROS

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