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English - Vahterus Oy

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HOT COLD<br />

6 V a h t e r u s N e w s 1 / 2 0 1 0<br />

7<br />

Future Forerunner<br />

“We aim to be the<br />

forerunner in the area of<br />

plate heat exchangers, a<br />

leader in the technology.<br />

We are working towards this goal and believe in<br />

strong growth,” summarises Managing Director<br />

Mauri Kontu.<br />

Every four or five years, <strong>Vahterus</strong> defines its<br />

long-term strategy. The strategy established last<br />

year was entitled Dynamo 2014.<br />

The name reflects the extra drive and strength<br />

we are working for together. We have also set our<br />

production and result targets to be reached by<br />

2014. Our target is an annual production rate of<br />

10,000 units – so we are facing a great growth<br />

challenge.<br />

The Dynamo process resulted in a compact,<br />

more customer-friendly strategy. The three most<br />

important points are:<br />

“The customer is our number one priority,<br />

we must have the desire to succeed and, finally,<br />

we must be enthusiastic about change,” stresses<br />

Kontu.<br />

These points have been discussed together<br />

with our entire 150-member team. The strategy<br />

must be applied in practice and it must be seen in<br />

our every-day work.<br />

A leader in the technology must have thorough<br />

knowledge of the production and heat technology<br />

as well as engineering skills.<br />

“This requires a strong investment in product<br />

development and research,” says Kontu.<br />

The company cooperates with three<br />

universities of technology and several other<br />

research and educational institutions.<br />

Other corner stones are development of<br />

the skills of our own personnel and an active<br />

outlook. There seems to be plenty of readiness<br />

to change and improve, as <strong>Vahterus</strong> is one of<br />

the top companies in proposing development<br />

initiatives amongst small and medium-sized<br />

companies in Finland. In 2009, the company<br />

was sixth in proposing initiatives per person<br />

within the entire Finnish industrial sector.<br />

“We have worked consistently to develop<br />

our quality management systems and<br />

guidance. We value improvement and positive<br />

change. We try to maintain a good level of<br />

communication within our departments,” says<br />

Kontu.<br />

Development team work enables us to look<br />

at issues that the employees themselves want<br />

to improve in their workplace.<br />

Eyes on 2 0 1 4<br />

Some of the greatest global challenges of the<br />

21st century are saving energy and protecting<br />

the environment. Heat technology is one of<br />

the fields which has a lot to offer.<br />

“We are operating in a good field of<br />

business.” Our technology can help to carry<br />

out projects by using natural and climatefriendly<br />

media. Other important benefits of<br />

our products are saved space and wide range<br />

of usage. The small size enables savings to be<br />

achieved, especially with new investments.<br />

More opportunities are offered by the<br />

increased use of and greater requirements<br />

for cooling technology. Large refrigerated<br />

warehouses and systems used by retailers<br />

require new cooling solutions. At the moment,<br />

approximately half of our production goes to<br />

cooling technology applications.<br />

“The customer is our<br />

number one priority,<br />

we must have the desire to<br />

succeed and, finally,<br />

we must be enthusiastic<br />

about change”<br />

&<br />

Closer customer relations<br />

“The important aspect of the Dynamo strategy is<br />

its aim to increase and widen our expertise. This<br />

way we can meet our customer’s requirements<br />

more efficiently,” says Kontu.<br />

We must get close to the customer so that<br />

together we can find the heat exchange solutions<br />

that make their operations effortless. Kontu is<br />

convinced that the customers’ needs must be<br />

anticipated before the customers themselves<br />

realise it.<br />

“We must be able to present a plan and ask<br />

if they would find it helpful to do thing this way.<br />

When we know our customer’s field of business<br />

well enough, we can develop whole new<br />

products in cooperation with the customer.”<br />

Acquiring the necessary knowledge of the<br />

customers’ area of expertise is a great challenge<br />

for the <strong>Vahterus</strong> personnel.<br />

“It is important that we train our own people<br />

to know our customers’ area of operation. This<br />

calls for investments. But our customers are also<br />

prepared to provide us with training, show us<br />

around their production facilities, demonstrate<br />

their work processes and explain their priorities.”<br />

R ecov er y in sight<br />

Even though the recession in 2009 also hit heat<br />

exchanger production, <strong>Vahterus</strong> has held on<br />

to its employees. Today, Kontu sees clear signs<br />

of recovery. There will soon be the need again<br />

for more personnel to meet the increased<br />

production targets.<br />

The main production facilities will remain in<br />

Kalanti. However, the growing market, especially<br />

in Asia and America, will also require the launch<br />

of production elsewhere by 2014. This location<br />

is likely to be somewhere close to these growing<br />

markets.<br />

<strong>Vahterus</strong>, which celebrates its 20th<br />

anniversary this year, is still a very small operator<br />

on the market despite its rapid growth.<br />

“The market is entirely open if you have<br />

the right product and expertise. It is up to us<br />

to ensure that we all have work to do,” stresses<br />

Mauri Kontu.<br />

<strong>Vahterus</strong>’ Strength<br />

– Where Does it Come from?<br />

<strong>Vahterus</strong> <strong>Oy</strong>’s twenty-year journey as a business enterprise<br />

is a significant achievement. With its own specialised heat<br />

exchanger solutions the company has found its niche<br />

and its customer-base in the competitive international<br />

markets. The company’s development has been extraordinarily<br />

focussed; the family enterprise that was founded in the family’s<br />

barn in the village of <strong>Vahterus</strong> in Kalanti, Finland, now employs 150<br />

staff members. Ninety percent of the company’s customer base<br />

are situated outside of Finland, in over one hundred countries<br />

across all continents. Everyone at <strong>Vahterus</strong> can and should be<br />

proud of this achievement. Very few companies have managed<br />

this sort of feat.<br />

I have had the opportunity to follow <strong>Vahterus</strong>’ development<br />

from its very start as Chairman of the Board and an owner of a<br />

small share of the company. This has been extremely interesting<br />

and rewarding as I have been part of a growing family enterprise,<br />

whose award-winning technological solutions are recognised all<br />

around the world. I am very grateful for this opportunity.<br />

Where does <strong>Vahterus</strong>’ strength come from? This strength that<br />

has seen the company grow in profitability for 20 years, between<br />

10–50 percent annually. Few companies can achieve this level<br />

of growth. As a company develops, there are constant bottle<br />

necks that need resolving. Sometimes these arise in sales, design,<br />

production, financing, financial administration, patents, resource<br />

allocation or in product deliveries, to name just a few examples.<br />

It has been astonishing to witness how many different business<br />

areas the company and its staff have been able to continuously<br />

develop and grow through training and learning.<br />

I have tried to come up with the reason behind <strong>Vahterus</strong>’<br />

vitality during its twenty-year success story. The following is my<br />

own summary of the key factors:<br />

• the drive exhibited by the company’s owner,Mauri Kontu,<br />

• the company has kept its feet on the ground,<br />

• <strong>Vahterus</strong>’ continuous technological outlook, expertise and its<br />

ability to come up with new innovations,<br />

• the company being a family enterprise in Kalanti in the<br />

Vakka-Suomi sub-region of Finland,<br />

• the company’s decision makers are known<br />

• a continuous desire to develop and to challenge the markets<br />

with the company’s own different solutions.<br />

When <strong>Vahterus</strong> was first founded it was built on Mauri’s vision and<br />

enthusiasm. He has now gained a group of enthusiastic people to<br />

work with. Sinikka Kontu’s skilled management of the company’s<br />

financial administration has also played a key role. However, as the<br />

company’s operations have expanded, its success has been built<br />

on the enthusiasm and commitment of the large group of experts<br />

at <strong>Vahterus</strong> and on the trust shown by its customers.<br />

The long period of development has of course also included<br />

its fair share of growing pains, surprises and even failures. But the<br />

company has learned from these and grown as a result. Having a<br />

successful business includes taking controlled risks – sometimes<br />

even large ones. In a family enterprise a certain level of caution is<br />

a basic principle, as it is important to ensure the family’s interests<br />

in the long-term. A good indicator of this is the company’s strong<br />

financial standing even after a year of recession. This is a good<br />

place to continue from as growth begins again.<br />

After a well-earned moment of celebration, work will continue<br />

at <strong>Vahterus</strong>. The company sees many opportunities to continue<br />

along this growth path in its present and new markets and with<br />

products that are innovative and constantly being developed. It<br />

is important that the company ensures that both its customers<br />

and staff remain enthusiastic and committed in the future. I<br />

believe that by continuing as a family enterprise and by keeping<br />

family enterprise values at the heart of the company <strong>Vahterus</strong> will<br />

continue its positive development.<br />

I would like to thank the entire staff at <strong>Vahterus</strong> for their<br />

excellent work and I wish them every success in the future –<br />

<strong>Vahterus</strong> has a lot of strength!<br />

Aappo Kontu<br />

Chairman of the Board

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