asknet Annual Report 2007 (PDF)

emaining activities of the ePortals business area,
which includes the softwarehouse portal, the
white-label portals and the corporate customer
portals, are being continued unchanged. As part
of this reorientation, the asknet Group also
realigned the functional units in its organization
along the value chain.
In addition, the Company is continually expanding
and improving its software and service off ering,
including increasing the mobility and user
friendliness of shopping as well as expanding its
Vendor Marketing Services. An example of this is
the new Ajax technology, which allows asknet to
meet the individual needs of software manufacturers
even more quickly and fl exibly as well as
to guide end customers more easily through the
buying process in the online shop, using information
and off ers in a targeted manner to motivate
them to make additional purchases. The
most important key performance indicators are
summarized in the Key Performance Indicator
Reporting (KPI Reporting) service.
All in all, the management is forecasting a further
sales increase of at least 40% and another signifi -
cant rise in gross profi t for the current fi scal year.
This assessment is based on the expectation that
the positive sales trend among individual existing
customers will continue, as well as on the
promising prospects for development off ered by
recently acquired customers.
The Company expects that its results for the current
fi scal year will represent another signifi cant
improvement over the prior-year period.
We would like to thank all of our employees for
their commitment and hard work in 2007.
Karlsruhe, March 11, 2008
asknet Aktiengesellschaft
Electronic Business Solutions
– The Executive Board –
signed Gerald Prior
signed Dr. Dietmar Waudig
signed Michael Konrad
MANAGEMENT REPORT
CONSOLIDATED FINANCIAL STATEMENTS
ANNUAL FINANCIAL STATEMENTS
REPORT OF THE SUPERVISORY BOARD
2007 Annual Report
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