08.01.2013 Views

THE 500 HATS OF BARTHOLOMEW CUBBINS Dr Seuss

THE 500 HATS OF BARTHOLOMEW CUBBINS Dr Seuss

THE 500 HATS OF BARTHOLOMEW CUBBINS Dr Seuss

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

I WISH THAT I HAD DUCK FEET<br />

<strong>Dr</strong> <strong>Seuss</strong><br />

● May 2004<br />

● ISBN: 9780007173136<br />

● $9.99<br />

● BEGINNER BOOKS-PB<br />

● NSP<br />

● 225 mm x 163 mm<br />

● 64 pages<br />

With his unique combination of hilarious stories, zany pictures and riotous rhymes,<br />

<strong>Dr</strong>. <strong>Seuss</strong> has been delighting young children and helping them learn to read for<br />

over fifty years. Creator of the wonderfully anarchic Cat in the Hat, and ranking<br />

among the UK's top ten favourite children's authors, <strong>Seuss</strong> is firmly established as<br />

a global best-seller, with nearly half a million books sold worldwide.<br />

This delightful book forms part of the third stage in HarperCollins' major <strong>Dr</strong>. <strong>Seuss</strong><br />

rebrand programme. With the relaunch of six more titles in January 2004, such<br />

all-time favourites as The Lorax, The Foot Book and Yertle the Turtle boast bright<br />

new covers that incorporate much needed guidance on reading levels: Blue Back<br />

Books are for parents to share with young children, Green Back Books are for<br />

budding readers to tackle on their own, and Yellow Back Books are for older, more<br />

fluent readers to enjoy. I Wish That I Had Duck Feet belongs to the Green Back<br />

Book range<br />

Theodor <strong>Seuss</strong> Geisel – better known to millions of his fans as <strong>Dr</strong>. <strong>Seuss</strong> – was<br />

born the son of a park superintendent in Springfield, Massachusetts, in 1904.<br />

After studying at Dartmouth College, New Hampshire, and later at Oxford<br />

University in England, he became a magazine humorist and cartoonist, and an<br />

advertising man. He soon turned his many talents to writing children’s books, and<br />

his first book – And To Think That I Saw It On Mulberry Street – was published in<br />

1937. His greatest claim to fame was the one and only The Cat in the Hat,<br />

published in 1957, the first of a hugely successful range of early learning books<br />

known as Beginner Books.<br />

What would life be like if you had feet like a duck,<br />

or horns like a deer, a whale spout on your head, or<br />

a long, long nose? In this crazy tale a small boy<br />

imagines all these things, only to decide in the end<br />

that perhaps it’s better to be “ME” after all.<br />

• 2004 is the <strong>Seuss</strong>entennial (100 years since the<br />

birth of <strong>Dr</strong>. <strong>Seuss</strong>) • On-going PR and marketing<br />

campaign to mark this anniversary – library and<br />

bookshop birthday parties, blanket PR coverage,<br />

celebrity events • Links with Macmillan Cancer's<br />

Hat Week in September 2004 • Flash-mobbing<br />

events in June 2004 Cross-promotions with UIP<br />

on the film 'The Cat in the Hat' film • More brand<br />

awareness with 'The Cat in the Hat' VHS/DVD out<br />

August 2004 • Over half a billion books sold<br />

worldwide • One of the UK's top ten favourite<br />

authors • <strong>Dr</strong>. <strong>Seuss</strong> makes reading FUN! •<br />

The bright new cover design incorporates much<br />

needed guidance on reading levels • A Green<br />

Back Book, ideal for children aged 4+ who are just<br />

beginning to read on their own

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!