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CUSTOMER SATISFACTION TOWARDS SERVICE QUALITY OF ...

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Questionnaire<br />

This questionnaire is a part of a study for a Master's Degree (Business English for International<br />

Communication) at Srinakharinwirot University. The objective of the research is to evaluate<br />

customer expectation and perception levels towards service quality of front office staff at the<br />

Mercure Hotel Pattaya in 2009.<br />

Part I: Personal Data<br />

1. Gender<br />

� 1) Male � 2) Female<br />

2. Age<br />

� 1) Below 25 years old � 2) 25-35 years old � 3) 36-45 years old<br />

� 4) 46-55 years old � 5) Over 55 years old<br />

3. Nationality<br />

� 1) Asian � 2) European � 3) UK<br />

� 4) American � 5) Scandinavian � 6) Others (please specify���)<br />

4. Occupation<br />

� 1) Government official � 2) Employee � 3) Owner / Private business<br />

� 4) Student � 5) Others (please specify���)<br />

5. Purpose of trip<br />

� 1) Vacation � 2) Honeymoon � 3) Seminar<br />

� 4) Business � 5) Others (please specify���)<br />

6. How many times have you previously stayed at the Mercure Hotel Pattaya?<br />

� 1) 1 time � 2) 2 times � 3) 3 times<br />

� 4) 4 times � more than 4 times<br />

50

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