On the Mile Magazine

STAFFon the mile
PUBLISHER & ART DIRECTION
shawn crary
EDITOR
gayle romasanta
CONTRIBUTING WRITERS
gene beley
brandon getty
GRAPHIC DESIGNER
matt vincent
PHOTOGRAPHER
gisselle vincent
ADVERTISING DIRECTOR
noel fielding
MARKETING CONSULTANTS
rachel castillo
memri johnson
maurice lomboy
melissa wyman
CIRCULATION
cameron crary
bryan salvador
OFFICE MANAGER
ernesto gallardo
PUBLISHED BY
big monkey group llc.
94 w. castle st. #b
stockton, ca 95204
209.932.9252
www.bigmonkeygroup.com
SUBMIT ARTWORK & ADS
artwork@bigmonkeygroup.com
SUBMIT PRESS RELEASES
gayle@bigmonkeygroup.com
ADVERTISING INFORMATION
advertise@bigmonkeygroup.com
BILLING QUESTIONS
billing@bigmonkeygroup.com
The On the Mile magazine is published quarterly
and direct mailed to over 4,000 homes
in the Miracle Mile District and 1,000 homes
outside of the area.
All rights reserved. Reproduction or use of the
contents in whole or in part without the written
permission of the publisher is prohibited.
Publisher is not responsible for the accuracy
of copy or comments submitted to Big Monkey
Group LLC., and or “On the Mile” magazine
and may be edited for clarity and length.
© 2011-2012 BIG MONKEY GROUP LLC.
So today you opened your mailbox and
found a few bills, lots of junk mail
and then this publication, the On the
Mile magazine. You probably asked
yourself, “Did I subscribe to this?” or
maybe, “What is this?”
To answer your first question, no, you did not subscribe
to it — but you, along with 4,000 of your neighbors (and
1,000 homes outside of Miracle Mile), will now be receiving
a magazine about your neighborhood every quarter for free!
As for the second question, let me first point out what it is
not...it’s not a direct mailer (a.k.a. junk mail) filled with 100
percent of advertisements and no editorial substance. It’s not
the newspaper with yesterday’s
news. And it’s not one
of those self-proclaimed
“regional” publications that
lack anything having to do
with our neighborhood that
you find in huge stacks waiting
for consumers to pick up.
We are a true community
lifestyle magazine...delivered
directly to your mailbox!
Our mission is to provide
you and your family with indepth,
informative and entertaining
editorial content
highlighting the lifestyles of those of us who live and work in
the historic Miracle Mile district. We strive to promote and
unite our unique community and be your main outlet for the
exchange of information about your neighborhood.
Not only am I happy to call the mile my home, but, it is also
where the staff at On the Mile work. I chose to open our business
doors here because of the recent resurgence of the Mile
along with the recommendations from fellow business and
property owners that share a common vision of our neighborhood.
We would like to give a special thank you to all of our
supportive advertisers in our first issue. Without them, we
SPEAK UPon the mile
We’re Not Just Any Magazine,
We’re Your Community Magazine!
remember Foote’s Variety store where Hubba
Bubba Antiques is currently located, being from
the East Coast, it reminded me of the five and dime
stores back home. It was a great store to take my son
Morgan to when he was young.
pete kordziel | miracle mile personality
““ I
wouldn’t be able to produce such a nice product. When you
visit these advertisers, don’t forget to tell them you saw them
in On the Mile magazine! We would also like to thank you, the
residents of Miracle Mile, for choosing this area as the right
place to live. We are happy to be here with you.
I personally invite you to take a few minutes and look
through this inaugural issue. This issue’s cover features two of
Miracle Mile’s biggest advocates: Denise Jefferson, the executive
director for the Miracle Mile Improvement District and
Arnold Chin, president of the Miracle Mile Board of Directors
and vice president/managing director of Fritz Chin Photography.
The cover story on page 5 touches on the history
of the Mile as well as the evolutionary process it’s taken to
present time and beyond. Inside you’ll also find a story about
the newest business to call the Mile home, Party Barn as well
a feature on the place for the best chicken in town, Manny’s
California Fresh. Did you attend a recent event at the Mile…
if so, check to see if we snapped your picture in our “Mingle
on the Mile” section. U.O.P. is a microcosm within our community
- each issue will give you a peek at what’s happening
on campus in the section “Tigers on the Mile”
Don’t miss the feature “Beautiful on the Mile” where we partnered
with Stockton Beautiful to select one lucky homeowner
that exemplifies pride of ownership.
Lastly, thank you to Kevin Hernandez, co-owner and Jason
Laurenti, general manager of the AVE on the Mile for hosting
our magazine launch party, Marla Podesta for the beautiful
calligraphy work on the invitations, and Harmony Wynelands
Wines for sponsoring the wine. Thank you to Lisa and Mike
Whirlow, owners of Whirlows Tossed and Grilled and Yogurt
My Way for allowing us to use your building for the fantastic
cover shot and thank you to all of my staff, friends, and family
for your encouragement and support on San Joaquin’s newest
magazine!
Shawn Crary
Publisher | publisher@bigmonkeygroup.com
MEMORYon the mile
NOVEMBER 2011-JANUARY 2012 | on the MILE | 3