Win th reco packag en WorldSt
Win th reco packag en WorldSt
Win th reco packag en WorldSt
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<strong>WorldSt</strong>ar CD Catalogue 2007 42<br />
Entry#:1833 Gold Pack Awards, Sou<strong>th</strong> Africa<br />
Drain Power "3-in-1" and Drain Unblocker<br />
Brief was to produce a pack <strong>th</strong>at was unique & differ<strong>en</strong>t. Result leaves <strong>th</strong>e<br />
consumer in no doubt as to <strong>th</strong>e purpose of <strong>th</strong>e cont<strong>en</strong>ts. It is bright & stands out<br />
on shelf, for protection, has childproof closure. Bottle blown in HDPE as it is<br />
resistant to corrosive chemicals and blowing was a chall<strong>en</strong>ge wi<strong>th</strong> <strong>th</strong>e off-set<br />
neck, to get <strong>th</strong>e correct parison & ev<strong>en</strong>ly distributed material. It has be<strong>en</strong> very<br />
successful increasing from 20% market share to over 50%.<br />
Maxistar (Pty) Ltd • Sou<strong>th</strong> Africa<br />
Phone: +27 11 493 0202 • Fax: +27 11 493 1223<br />
E-mail: michael@maxistar.co.za<br />
www:<br />
Entry#:1634 Starpack, United Kingdom<br />
Unilever Skip - Conc<strong>en</strong>trated Washing Liquid<br />
This is a totally innovative product, conv<strong>en</strong>i<strong>en</strong>t, effective and <strong>en</strong>vironm<strong>en</strong>tally<br />
fri<strong>en</strong>dly. Containers are also smaller allowing for a 61% reduction in <strong>th</strong>e use of<br />
plastic and resin and more effici<strong>en</strong>t use of shelf space. The high conc<strong>en</strong>tration<br />
of <strong>th</strong>e liquid will mean <strong>th</strong>at wi<strong>th</strong>in <strong>th</strong>e Fr<strong>en</strong>ch market, it is estimated <strong>th</strong>at some<br />
17,500 tonnes less deterg<strong>en</strong>t will go into <strong>th</strong>e <strong>en</strong>vironm<strong>en</strong>t and some 60% less<br />
water will be needed for washing.<br />
Fuji Seal Europe Ltd • United Kingdom<br />
Phone: +44 1634 265325 • Fax: +44 1634 379179<br />
E-mail: susan.west@uk.fujiseal.com<br />
www: www.fujiseal.com<br />
Entry#:1745 Ameristar, United States<br />
OxiClean Toss-n-Go<br />
The clamshell is air tight, completely spherical in shape acting as <strong>th</strong>e <strong>packag</strong>e<br />
and <strong>th</strong>e mold <strong>th</strong>at forms <strong>th</strong>e <strong>en</strong>d product. This clamshell can be manufactured<br />
from any <strong>en</strong>vironm<strong>en</strong>tally fri<strong>en</strong>dly plastic. Perforated tabs on bo<strong>th</strong> sides of<br />
clamshell make for easy op<strong>en</strong>ing. The printed sleeve is designed to make <strong>th</strong>e<br />
product appear as if susp<strong>en</strong>ded in mid-air. The <strong>packag</strong>e is fully recyclable wi<strong>th</strong><br />
40% less material used <strong>th</strong>an a standard deterg<strong>en</strong>t bottle.<br />
Display Pack, Inc. • United States<br />
Phone: +1-616-451-3061 • Fax: +1-616-451-8907<br />
E-mail: llong@displaypack.com<br />
www: www.displaypack.com