FROM A PIONEER TO THE SYNONYM - Alucobond

L'Oreal, Paris, France
How has ALUCOBOND® developed on the French market with
respect to its range of applications?
In the 1980s, ALUCOBOND® was mainly sold via fabricators for
simple façade claddings.
Gradually more and more architects wanted to enhance their
projects with special forms and colours; ALUCOBOND® was and
is optimally suited for this purpose. Thus the market increasingly
geared itself to modern, sophisticated wall and façade claddings.
As computer science developed, 3D imaging now also became possible.
The installation of our first CNC machine in 1991 enabled very complex
ALUCOBOND® elements to be produced in different shapes
and sizes with very high precision and short production times, and
thus larger business transactions and order volumes could be realized.
Today, we operate three modern CNC machines for the fabrication
of ALUCOBOND®.
Why does Tim Composites still use ALUCOBOND® today and
not a less expensive material?
The first reason for this is the history of mutual success; Tim Composites
and the predecessor companies have been known on the
market for ALUCOBOND® and have been successful with it for
more than 30 years.
1989
The second reason is that we only wish to work with a high-grade
product so that we stand out amongst our competitors.
ALUCOBOND® is outstanding due to its strong brand image on
the market; furthermore, it is the most sold product of its kind in
France.
It is the tandem of ALUCOBOND® / Tim Composites that gives assurance
to clients and architects alike, and the feeling of confidence
in a guaranteed product quality as well as the successful realization
of their projects.
What are your visions for the future? What changes do you see?
ALUCOBOND® is the ‘initial’ product in the composites sector and
it has to ensure that it keeps ahead of its competitors, or is at least
always one step ahead, thereby remaining competitive and adapted
to the market prices at the same time.
Finally it will be the architects causing ALUCOBOND® to be continually
further developed with regard to its shapes and surfaces,
etc. We always tell them: “You think up new shapes and we will do
the rest”.
The more complicated and specific the shapes are, the less competition
we will have and the more our technology will stand out from
others.
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