Download Media Kit (PDF) - Passport Magazine
Download Media Kit (PDF) - Passport Magazine
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GET BETTER RESULTS<br />
FOR LESS WITH 100% READERSHIP<br />
HAND DISTRIBUTED BY OUR UNIFORMED PERSONNEL<br />
CAPTIVE AUDIENCE<br />
57 MINUTE AVERAGE COMMUTING/READING TIME<br />
TOP 6% WAGE EARNERS IN THE U.S.<br />
WHAT MAYOR MICHAEL BLOOMBERG HAS TO SAY:<br />
“After considering your magazine’s recommendations<br />
on f ilms, museums, restaurants, and travel, I am<br />
pleased to know that you are providing New York’s<br />
commuters with some welcomed entertainment on<br />
their way home.”<br />
CAPTIVE AUDIENCE<br />
Unlike magazines mailed to the<br />
home with only an average of 26%<br />
readership* and less than 20 minutes<br />
reading time, PASSPORT delivers<br />
better results for your advertising<br />
dollars with 100% readership<br />
and uninterrupted reading time of<br />
an average of 57 minutes.<br />
* Monroe Mendelsohn Market Research<br />
TARGET MARKET<br />
WORK in New York City :: 92%<br />
Average AGE :: 42<br />
OWN/LEASE two or more vehicles :: 96%<br />
MARRIED :: 71%<br />
Use a SPA regularly :: 56%<br />
Have a FINANCIAL investment program in place :: 82%<br />
FLY for business more than 10 times a year :: 43%<br />
OCCUPATION :: Managerial 54% :: Professional 37%<br />
DINE OUT once or more weekly :: 93%<br />
2 or more VACATIONS yearly :: 87%<br />
Average NET WORTH :: $1.6 Million<br />
EDUCATION :: College Graduate 87% :: Post Graduate 43%<br />
GENDER :: Female 63% :: Male 37%<br />
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