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Thanks<br />

Over the years I have been fortunate to work on joint research<br />

projects with smart, creative, generous individuals.<br />

The research described in this book is largely an outcome<br />

of their ingenuity and insight. These individuals are not only<br />

great researchers, but also close friends. They made this re­<br />

search possible. Any mistakes and omissions in this book<br />

are mine. (Short biographies of these wonderful researchers<br />

follow.) In addition to those with whom I have collaborated, I<br />

also want to thank my psychology and economics colleagues<br />

at large. Each idea I ever had, and every paper I ever wrote,<br />

was influenced either explicitly or implicitly by their writing,<br />

ideas, and creativity. Science advances mainly through a se­<br />

ries of small steps based on past research, and I am fortunate<br />

to be able to take my own small steps forward from the foun­<br />

dation laid down by these remarkable researchers. At the end<br />

of this book, I have included some references for other aca­<br />

demic papers related to each of the chapters. These should

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