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Retail Industry Global Report — 2010 - Ascendant Capital Advisors

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5: France<br />

Online Penetration 64% (2009)<br />

Percentage of online buyers 55% (2009)<br />

Average online spending $310 USD per capita in 2009<br />

Average online tenure (years) 5.2<br />

No. of listed retail companies 44<br />

Top 3 domestic companies<br />

based on revenues<br />

Outlook<br />

6: Germany<br />

Online Penetration 71% (2009)<br />

Percentage of online buyers 70% (2009)<br />

Carrefour SA: $122.1 billion USD<br />

Finatis SA: $38.3 billion USD<br />

Rallye SA: $38.3 billion USD<br />

Average online spending $349 USD per capita in 2009<br />

Average online tenure (years) 6.8<br />

No. of listed retail companies 39<br />

Top 3 domestic companies<br />

based on revenues<br />

Outlook<br />

8: India (Metropolitan)<br />

Online Penetration 18% (2009)<br />

Percentage of online buyers 7% (2009)<br />

- France’s retail market size is estimated to be $519.8 billion USD in 2009 and expected to have a growth rate of<br />

1-3 percent for the next five years.<br />

- France online retail market was valued at $13.0 billion USD in 2009 and is forecast to reach $23.7 billion USD<br />

by 2014.<br />

Metro AG: $92.4 billion USD<br />

Celesio AG: $31.4 billion USD<br />

Praktiker BAU-UN: $4.9 billion USD.<br />

Average online spending $71 USD per capita in 2009<br />

Average online tenure (years) 3.5<br />

No. of listed retail companies 37<br />

Top 3 domestic companies<br />

based on revenues<br />

Outlook<br />

9: Italy<br />

Online Penetration 51% (2009)<br />

Percentage of online buyers 20% (2009)<br />

With more than $82 million inhabitants, the German market is the largest in Europe; it is very competitive and<br />

segmented, with many sectors and products being saturated. Germany online retail market was valued at $24.1<br />

billion USD in 2009 and is forecast to reach $37.7 billion USD by 2014.<br />

Pantaloon <strong>Retail</strong>: $2.1 billion USD<br />

Shoppers Stop: $305 million USD<br />

Vishal <strong>Retail</strong>: $292 million USD<br />

Average online spending $281 USD per capita in 2009<br />

Average online tenure (years) 5<br />

No. of listed retail companies 8<br />

Top 3 domestic companies<br />

based on revenues<br />

Outlook<br />

10: Japan<br />

Online Penetration 79% (2009)<br />

Percentage of online buyers 88% (2009)<br />

- India’s organized retail market size is estimated to be $16.1 billion USD in 2009 and expected to have robust<br />

growth rate of 12-15 percent for the next five years.<br />

- India online retail market was valued at $0.23 billion USD in 2009 and is forecast to reach $1.1 billion USD by 2014.<br />

Gruppu Coin SPA: $1.9 billion USD<br />

Marr SPA: $1.5 billion USD<br />

Ciccolella SPA: $493 million USD<br />

Average online spending $500 USD per capita in 2009<br />

Average online tenure (years) 7<br />

No. of listed retail companies 379<br />

Top 3 domestic companies<br />

based on revenues<br />

Outlook<br />

- Italy’s retail market size is estimated to be $550.8 billion USD in 2009 and expected to have a growth rate of<br />

1-3 percent for the next five years.<br />

- Italy online retail market was valued at $3.5 billion USD in 2009 and is forecast to reach $6.3 billion USD by 2014.<br />

Seven & I holdings: $48.7 billion USD<br />

Aeon Company Ltd: $48.6 billion USD<br />

Yamada Denki: $21.7 billion USD<br />

Japan, the e-Commerce giant in Asia Pacific region, will see online population increases of 1–2% on average<br />

over the next five years.<br />

IMAP’s <strong>Retail</strong> <strong>Industry</strong> <strong>Global</strong> <strong>Report</strong> <strong>—</strong> <strong>2010</strong>: Appendix A-xiv

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