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-----------------------=C.:.:H.:.:A::PT_:_::E::R~I__:M::e:::dia and tht• Son.al \\nrltl 11

2000-2001

2002

2003

2004

2005

2006

• Satellite-based digital audio radio services begin to grow with the launch of XM rad10

• Wikipedia is launched and becomes a major collaborative resource

• f1pple's iPod is jntmduced

• Microsoft Xbox introduced, beginning competition with Sony's Playstation

• Friendster, an early social networking site, is founded; MySpace (2003) and Fact>book

(200l.)Jal;eLfollo-.y_ ----

• The~BLaCkberrYismartphone is introduced, supporting web browsing, texting. and t:>-mclll\:

the iPhone (2007) later becomes a market leader

• Popularity of web logs-blogs-continues to grow

• The term Web 2.0, coined in 1999, is increasingly used as a shorthand term to refN to

different web applications that facilitate user interaction, collaboration, and inform.1t10n

sharing

• Skype peer-to-peer Internet telephone network is introduced

• Flickr photo sharing site is launched

• Podcasts become more popular and easier to find and download

• FCC encourages fiber-optic broadband networks

• Google launches project to digitize millions of books

• You Tube. a video pnstjng website_ is frl"n~ed

• First Sony e-book reader is introduced, followed by Kindle (1007) and others

• First of the simple Flip video cameras is introduced

• Twjtter microbloggiog service is f.o..u.rtd.e.Q

2007

• The combination of easy-to-use video cameras, video sharing sites, and growth of \oc~o~t

networking contributes to the rise of viral videos

• Hulu website launched to stream commercial television programs and movie!o

~

2008

• Google announces initiative to digitize old newspaper archives

2009

2010

• Social networking sites reach new peak of popularity

• Apple's iPad helps spark revival in the dormant tablet computer market

Sources: Crowley and Heyer (1991); Rogers (1986); Jost (1994a); Shedden (2010); and media account~.

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