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동남아 신흥 중산층 소비시장 분석과 진출방안

동남아 신흥 중산층 소비시장 분석과 진출방안

동남아 신흥 중산층 소비시장 분석과 진출방안

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동남아 신흥 중산층 소비시장 분석과 진출방안<br />

[참고 문헌]<br />

․Euromonitor, 2005. Consumer Lifestyles - Vietnam. Euromonitor.<br />

․Euromonitor, 2005. Consumer Lifestyles - Philippines. Euromonitor.<br />

․Euromonitor, 2005. Consumer Lifestyles - Thailand. Euromonitor.<br />

․Euromonitor, 2005. Consumer Lifestyles - Indonesia. Euromonitor.<br />

․Asian Development Bank. 2007. Asian Development Outlook 2007. Asian<br />

Development Bank.<br />

․Master Card. 2007. Master Index of Consumer Confidence. Master Card.<br />

․Datamonitor. 2003. Asian Consumers Part One. Datamonitor.<br />

․Matthaes, Ralf. 2006. The middle class has landed. Vietnam Investment<br />

Review.<br />

․Access Asia. 2007. Vietnam's Consumer Market : Full of Pitfalls and<br />

Possibilities. Access Asia.<br />

․ACNielsen, 2007. Thai consumers - The world's biggest fans of ready-to-eat<br />

meals. ACNielsen.<br />

․ACNielsen, 2007. 2007 Retail & Shopper Trends. ACNielsen.<br />

․ACNielsen, 2007. Trust in Advertising. ACNielsen.<br />

․INSTATE Pty Ltd. 2004. Food Exporters' Guide to Indonesia. Australian<br />

Government Department of Agriculture, Fisheries and Forestry.<br />

․Global Insight. 2007. Quaterly Review and Outlook-2nd Quater 2007. Global<br />

Insight.<br />

․CIA. 2007. The World Fact Book. CIA.<br />

신문기사<br />

․"Indonesia: Consumer Heaven?," Business Week(March 24, 2003).<br />

․"Indonesia's rapid retail development," Elsevier Food International Vol 9,<br />

No.1(April 25, 2006).<br />

․"Indonesian retailers enjoyed buoyant 2006," Retail Asia magazine(January,<br />

2007).<br />

․"Vietnam's consumer goods industry is Asia's fastest growing," Thanh Nien<br />

News(October 22, 2007).<br />

39

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