Katalóg VŠM - Vysoká škola manažmentu

BSM 485 Internship
As part of a City University undergraduate degree program, there may be the opportunity of using an
internship to enhance the learning experience. Within this option a student will be involved in
designing, participating in, and reflecting upon the internship experience. An internship within the
School of Management is a planned new learning activity which provides the student with a
business-­‐related learning experience designed to enhance the understanding of business practices
within a given field. Student who has completed 45 credits at City University of Seattle with a
cumulative GPA of at least 3.0 may define an internship experience with a credit value of 5 credits.
BSM 495 Business Strategy
This is a capstone course that provides the student an opportunity to integrate discrete skills gained
from prior coursework in general business, accounting, marketing, management, business law,
communications, operations, human relations, and information systems. Students address business
finance, growth and management issues, and problems, viewing them from multiple perspectives.
The objectives of this course are to foster clarity and depth of learning for students at the
culmination of their business education, and to provide a means to measure program learning
outcomes. This course utilizes the case study and business simulation methods in which instruction is
based on facts or problems as they present themselves to a businessperson. The business simulation
(Capsim) requires the student to research and evaluate qualitative and quantitative information,
synthesize pertinent data, analyze and define problems, reach conclusions, and present his or her
findings in writing, as occurs in a business. The focus of the business simulation method is team
communication and decision-­‐making.
CO 210 Oral Communications for Managers
This course addresses formal and informal communications as they are applied to managerial
responsibilities. It includes development of oral skills in organization leadership, techniques of
briefing, and one-­‐to-­‐one communication skills.
COM 450 Journalism
Journalism is an exciting, demanding career. This course will examine journalism as an art, a craft and
an occupation by looking at the evolution of American journalism, as well as the state of
contemporary practices in print, broadcast and online. COM 450 will afford students the opportunity
to practice journalistic reporting and writing, will give them the chance to consider journalism ethics
and history, and also will provide practical writing experience. This course will help prepare students
for writing for a wide range of publications and audiences. Students will learn intermediate and
advanced techniques of media writing, especially for print. They will continue to hone editing and
revision skills learned in other courses. Course Entry Requirements: ENG 102 (or equivalent).
COM 452 The Craft of the Interview
Whether you’re the interviewer or the interviewee, interviewing is valuable as a practical skill for
both gathering and delivering information. This course will help refine student interviewing
performance at either end of the process. Students will learn how to formulate meaningful questions
as the interviewer, offer insightful answers as the interviewee, and explore techniques for avoiding
blunders during the interview process. How to prepare for interviews, record and interpret answers,
devise follow-­‐up questions, and handle interviews when they take unanticipated turns will be
covered. Another component of the course delves into interviewing skills for job-­‐seekers. Course
Entry Requirements: ENG 102 (or equivalent).
CS 201 Information Technologies for Managers
This course provides an introduction to the world of information technology, including the Internet,
software and hardware, telecommunications, databases, and e-­‐commerce. It examines the
33