Katalóg VŠM - Vysoká škola manažmentu
Katalóg VŠM - Vysoká škola manažmentu
Katalóg VŠM - Vysoká škola manažmentu
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INT 302 International Economics <br />
This course is an introductory course in international economics and trade designed specifically for <br />
non-‐economics majors. Topics addressed include basic theories of trade, foreign exchange markets, <br />
balance of payments, tariffs and quotas, trade restrictions, trade balance, and the international debt <br />
crisis. Students will focus on how to apply theoretical concepts to real world trade situations. Course <br />
Entry Requirements: SSC220 and SSC221. <br />
INT 304 International Law <br />
An examination and analysis of the fundamental concepts of international law. Topics examined <br />
include the development of a body of international law; rights of individuals and sovereign states <br />
within the international arena; territorial questions; international transactions; diplomatic and state <br />
immunities; responsibility of states for international crimes; and the legal issues surrounding armed <br />
conflicts. <br />
INT 305 Overview of the European Union <br />
This course is a study of the social, economic, political/legal and technological issues surrounding <br />
European integration and their impact on strategic management of business. The course also focuses <br />
on the changes in Central and Eastern Europe and examines the Single European Market in a global <br />
context. <br />
IS 330 Information Systems <br />
This course will cover information systems taxonomies and general applications such as CRM, SCM, <br />
E-‐Commerce, ERP, business intelligence, knowledge management, finance and accounting, personal <br />
productivity, computer supported cooperative work (groupware), and global systems. Future trends <br />
and directions of information systems will conclude this course. Course Entry Requirements: CS201 <br />
(or equivalent). <br />
IS 360 Database Technologies <br />
This course covers data modeling, design, normalization, change control, backup / recovery, data <br />
dictionaries, client server architecture, SQL, Relational and Object Databases, MS SQL Server 2008, <br />
Oracle, and MY SQL (open source). The emphasis is on understanding why information resources are <br />
of critical importance and how to manage them. The course concludes with a discussion of the future <br />
directions of database technologies. <br />
MG 201 Introduction to Functions of Management <br />
Introduction to planning, organizing, coordinating, staffing, directing, budgeting, controlling, and <br />
evaluating functions of management; leadership roles and styles, and development of individual and <br />
group effectiveness; managing conflict and change; and the human aspects of management. <br />
MK 300 Principles of Marketing <br />
This course provides an introduction to basic marketing concepts. Topics include the marketing mix, <br />
new product development, consumer behavior, customer relationship management, strategic <br />
planning and e-‐commerce. Students will develop a comprehensive marketing plan and apply course <br />
concepts to real or imaginary products. <br />
MK 388 Global Marketing <br />
This course provides a basis for examining global marketing opportunities and development of <br />
appropriate strategies. Emphasis is placed on environmental and cultural considerations as they <br />
impact various elements of the marketing mix. Students will apply these concepts via a market audit <br />
and competitive market analysis. Course Entry Requirements: MK300. <br />
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