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PSI October 2015

In the October 2015 edition of PSI we look at the uptake of integrated solutions, offer advice for building business partnerships and discuss the potential impact of the Chinese financial downturn on our market. Also we review a video entry system and a clever drill every installer could use.

In the October 2015 edition of PSI we look at the uptake of integrated solutions, offer advice for building business partnerships and discuss the potential impact of the Chinese financial downturn on our market. Also we review a video entry system and a clever drill every installer could use.

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PANEL<br />

Tell us what you think<br />

at @SecurityDrum<br />

30<br />

(from page 28)<br />

David Rubens – The<br />

Security Institute<br />

The security technology sector<br />

has already moved through its<br />

first two generations (the first<br />

being the development of new<br />

products, the second being the<br />

integration of those into a wide range of<br />

applications that are both affordable and<br />

technically undemanding), so that there is little, if<br />

any, benefit for the vast majority of customers<br />

from buying top-end technology rather than<br />

entry-level equipment that provides most, if not<br />

all, of the equivalent functionality. Even if the<br />

Chinese market collapses to an extent that<br />

impacts the supply of cheap components, there is<br />

no shortage of emerging Asian economies that<br />

will seize the opportunity to develop an<br />

indigenous manufacturing sector as a way of<br />

boosting their own local, regional and global<br />

business reach.<br />

The challenges will remain the same, namely<br />

how UK companies can add value to their<br />

business offering in a manner that allows them to<br />

compete globally. This can only be done by<br />

offering higher level services associated with<br />

integration; the more complex the systems, the<br />

greater the market benefit. Having recently spent<br />

15 months in West Africa, where my company was<br />

nominated as preferred bidders for a $2m project<br />

for a major airport terminal in Nigeria, I saw that<br />

although we couldn’t compete with local dealers<br />

on component price, we had skills associated<br />

with complex systems integration that<br />

differentiated ourselves from the local market.<br />

After that, it was a matter of developing business<br />

relationships with those organisations that could<br />

potentially benefit from our knowledge, and then<br />

seeing what benefits we could bring to their<br />

operations.<br />

I don’t foresee any up-turn in the local or<br />

global economy any time soon, so it is those<br />

companies that can best manage ‘on the edge’<br />

that will survive through tough times, and thus<br />

be in a position to take advantage of any<br />

subsequent up-turn.<br />

Alistair Enser –<br />

Vanderbilt<br />

For more than two decades<br />

China has been a major<br />

contributor to economic<br />

growth and low global<br />

inflation, so the country’s<br />

recent stock market crash has, understandably,<br />

sent shockwaves around the world. Without<br />

doubt, the 40 per cent drop in the value of<br />

Chinese stocks since June has exposed the<br />

vulnerability of what is purported to be an<br />

international economic recovery.<br />

Like most other industries, the UK’s security<br />

sector will be keeping a keen eye on<br />

developments – and so it should. However, is it<br />

time to panic? I don’t think so.<br />

It’s worth remembering that the pace of<br />

change within a country with almost 1.4 billion<br />

people has been frenetic and pundits have long<br />

predicted a ‘correction’ in its economic fortunes.<br />

For the UK, the biggest problem concerns how<br />

long this process will take – there is precious<br />

little in the government’s armoury left to counter<br />

the effects, with interest rates remaining at a<br />

historical low. A long drawn out downturn could<br />

see confidence knocked and once this hits the<br />

construction sector then security manufacturers<br />

would certainly feel the negative effects.<br />

In addition, security vendors that use China as<br />

their main manufacturing base will be concerned<br />

about the future. However, most organisations<br />

will have pre-empted this by spreading their<br />

activities across other countries and regions.<br />

Eastern Europe is growing in popularity in this<br />

regard and as China moves towards a more<br />

consumer led culture, workers’ demands for<br />

higher pay and improved working conditions<br />

could well put some investors off.<br />

In terms of competition, for UK companies the<br />

“Like most other industries, the<br />

UK’s security sector will be keeping<br />

a keen eye on developments – and<br />

so it should. However, is it time to<br />

panic? I don’t think so”<br />

www.psimagazine.co.uk

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