2014 National Conference

Join Forces. Succeed Together. 

2014 

National Conference 

& Business Fair 


SPONSORSHIP OPPORTUNITIES 


Explore the possibilities! 

•• 

WBENC National Conference attracts 

over 3,000 attendees—largest gathering 

of women-owned businesses in the U.S. 

•• 

High visibility opportunities across 

several days and various venues

2014 WBENC NATIONAL CONFERENCE & BUSINESS FAIR 

SaVe 

The daTe 

2014 NATIONAL CONFERENCE & BUSINESS FAIR 

June 23 - 25, 2014 

PhiladelPhia, Pa 

FOR MORe inFORMaTiOn, PleaSe ViSiT 

WWW.WBENC.ORG/WBENCCONF. 

2014 CONFERENCE CO-ChAIRS 

2


In its 15th year, the WBENC National Conference and Business Fair will continue 

to build upon its track record of success by creating sponsorships that offer 

meaningful vehicles for its constituencies to showcase their commitment to expanding 

business opportunities for WBEs as well as highlight the brands that represent 

each of you in a unique way. 

WBENC recognizes the importance of your brand and understands the unprecedented opportunity to market your 

company at an event that attracts over 3,000 attendees and more than 300 exhibitors. Brand loyalty is highest among 

women; this event is the largest of its kind nationwide for women business owners; and WBENC-certified WBEs 

represent not only savvy decision makers across 46 major industries, but are consumers and influencers with a 

widespread reach. The exposure your brand will receive reaches far beyond the venue, with WBENC’s robust, broad 

based media strategy that reaches national, regional and local audiences with news, insights and details about the 

upcoming conference’s value to the U.S. business community and to the community in which the conference is held. 

In addition to the sponsorship you choose, your logo will appear on the conference website (linked to your homepage 

or supplier diversity site) as well as in multiple online and printed publications that reach tens of thousands of our 

constituents. 

In addition to innovative branding opportunities, your sponsorship will generate a solid financial foundation for the 

implementation of a national conference that offers cutting-edge education, world-renowned keynote speakers, 

and networking activities, designed to support the participants’ goals of establishing business contacts that lead to 

business contracts. 

As Vice President of Marketing for WBENC, my strategy embraces the National Conference & Business Fair as 

a critical component for outreach to our constituents and visibility of the organization’s mission. WBENC has 

consistently realized tangible returns from our marketing strategy for this event – increased membership and 

certified WBEs year over year – sustainable growth. Our vision for our sponsors is for you to capitalize on the wealth 

of branding and messaging opportunities this event affords as well as the business growth potential that underscores 

the mission of WBENC. 

I look forward to seeing each of you and your brands in Philadelphia in 2014! 

Sincerely, 

Pat Birmingham 

Vice President, Marketing 

WBENC 

3


Conference Overview 

As the largest conference of its kind for women business owners in the U.S., the WBENC National Conference 

& Business Fair is attended by women’s business enterprises (WBEs); senior executives and procurement 

representatives from the Fortune 500 and the U.S. Government; and select partner organizations whose missions 

align with WBENC’s vision of expanding women’s business opportunities in the marketplace. More than 3,000 

constituents from across the globe join together for three days of robust programming, including: lectures and 

presentations from today’s thought leaders, engaging panel discussions, MatchMaker sessions, networking 

receptions, and a business fair featuring over 330 exhibitors. 

SAMPLE SCHEDULE OF 

SPONSORED EVENTS 

Monday, June 23 

Time TBd 

kick-Off Luncheon 

2:15 pm – 3:45 pm Workshops 

4:00 pm – 6:30 pm Welcome Reception & Silent Auction 

Tuesday, June 24 

8:00 am – 9:30 am Business Fair Breakfast 

9:30 am – 9:45 am Business Fair Opening Ceremony 

9:45 am – 12:30 pm Business Fair 

12:45 pm – 2:00 pm Business Fair Luncheon 

2:15 pm — 5:00 pm Business Fair 

7:00 pm – 10:30 pm E evening Reception 

Wednesday, June 25 

9:00 am – 5:00 pm M matchMaker Meetings 

10:00 am – 11:30 am Workshops 

12:00 pm – 2:00 pm Conference Luncheon & Keynote Speaker 

2:15 pm – 3:45 pm Workshops 

Time TBd 

senior Executive Reception (invitation only) 

6:30 pm – 9:00 pm T tribute! Reception and Awards Dinner 

4





Table of 

Contents 

The ROI of Sponsorship 3 

Overview & Schedule of Events 4 

Navigating the Sponsorship Brochure 7 

Monday Event Sponsorships 8 

Tuesday Event Sponsorships 10 

Wednesday Event Sponsorships 12 

New Branding Opportunities 14 

New Sponsorships for 2014 16 

General Event Sponsorships 18 

Corporate Sponsorship Benefit Packages 24 

WBE Sponsorship Benefit Packages 26 

Guidelines and Eligibility 27 

Sponsor Information 28 

Pledge Form 30 

5


SHOWCASE 

YOUR BRAND 

IN PHILADELPHIA 

IN 2014! 

6



Navigating the Sponsorship 

Opportunity Brochure 


WBENC strongly believes that sponsorship opportunities should be available to a wide range of companies. To that 

end, there are multiple sponsorship opportunities with corresponding benefits that vary depending on the price 

associated with the sponsorship. 

Sponsorship Availability: To access the most current listing of sponsorship opportunities, please visit 

http://www.wbenc.org/tools/CONNECT/Give-Donate-Now/2014-NCBF-Sponsorships/ 

or contact Paige Adams. 


Sponsorship Benefits: 

Rather than repeating the basic benefits for every sponsorship, the benefits packages have been placed together on 

pages 24–26. Thus, if a sponsorship indicates that Emerald Corporate Benefits are included, then you would view 

those benefits on page 24. Some sponsorships have openings for Corporate Members and WBENC-certified WBEs. 

The benefits packages are clearly listed as either Corporate or WBE. 

The brochure is organized to first showcase the sponsorships associated with the functions listed in the sample 

schedule on page 4. Following that, you will find a catalog of General Event Sponsorships that is organized 

by price with the highest visibility items listed first. 

Key Terminology Notes: 

Full Conference Admission – Includes all meal functions, evening receptions, the Business Fair, conference 

workshops and the Tribute! Reception and Dinner. 

Exhibitor Day Pass – Includes all meal functions, Business Fair activities and the evening reception on 

Tuesday, June 24 only. This pass cannot be exchanged for admission to Monday or Wednesday activities. 

Questions? Please contact 

Paige Adams, Sr. Director of Development, 

at 202.872.5515, x: 1-8020 or 

padams@wbenc.org. WBENC welcomes 

suggestions on sponsorship customization. 

7


MONDAY - ENGAGEMENT 

The first day of the conference focuses on the “E” in WBENC’s CORE values: Certification, Opportunities, Resources, 

and Engagement. Energy is high and conference participants are ready to network and get down to business. 

KICK-OFF LUNCHEON SPONSOR 

The Kick-Off Luncheon is where the excitement begins. As a sponsor of the first, official event of the 2014 NCBF, 

your company will be associated with the dynamism and charisma that’s become an integral part of this program. 

This is the time when WBENC communicates the goals of the conference and the Conference Co-Chairs share their 

insights. And, it is when our Kick-Off Luncheon sponsors share individual video messages that will have the attention 

of more than 1,500 women business owners, Fortune 500 senior executives and procurement representatives, and 

government officials in attendance. 

AVAILABILITY: Corporate (2) $35,000; WBE (3) $7,500 SOLD: Corporate (1) 

Specific Benefits = Ruby Corporate Benefits OR Emerald WBE Benefits package PLUS: 

a. Prominent signage and on-screen branding at Luncheon 

b. Reserved table (seats 10) at Luncheon 

c. One minute video presentation by event sponsor to be played at Luncheon 

d. Sponsor may have one piece of collateral placed in the seats at each table 

WELCOME RECEPTION SPONSOR 

After attending the Kick-Off Luncheon and the first round of impactful workshops, attendees are ready to walk 

and talk! The Welcome Reception is the place for them to channel their energy. Here they engage with colleagues, 

participate in the Silent Auction, and keep an eye out for opportunity. Reception sponsors can design their 

own “experience area” where they can interact with attendees and really communicate their value proposition. 

AVAILABILITY: Corporate (2) $35,000; WBE (4) $7,500 SOLD: 

Specific Benefits = Ruby Corporate Benefits OR Emerald WBE Benefits package PLUS: 

a. Create an interactive space for attendees to experience your company’s service/product* 

b. Prominent signage at Reception 

c. Gobo lighting will display logo on an event wall 

*Sponsors may incur additional cost for food & beverage, A/V and electrical, etc. 

SILENT AUCTION CHAIR 

The Silent Auction is held during the Welcome Reception. It is a huge draw for conference participants due to the 

quality and variety of the items on display. Auction proceeds support the programs of WBENC and its regional partner 

organizations. Auction Chairs receive heavy publicity beginning well in advance of the conference as they are featured 

on all marketing and solicitation campaigns for the Auction. This is an exclusive sponsorship for one corporate 

sponsor and one WBE sponsor. 


Specific Benefits = Emerald Corporate Sponsor Benefits OR Ruby WBE Sponsor Benefits PLUS: 

a. Prominent signage and appropriate recognition at Silent Auction 

b. Visibility in all pre-conference communications regarding Auction donation solicitation and event marketing 

c. Logo recognition on Silent Auction Directory (distributed to all conference attendees, approximately 1,500, 

prior to Silent Auction) 

d. Participation on Auction Planning Committee 

e. Auction chairs are encouraged to donate an item to further leverage their visibility 

8


Welcome Reception Sponsor area - create your unique space! 

Kickoff! Highly prominent logos displayed on podiums, video 

screens and signage are examples of potential visibility. 

Silent Auction! Be front and center as attendees view the 

available items. 

9


tuesday - OPPORTUNITIES 

The second day of the conference is dedicated to the Business Fair. Over 3,000 individuals will strategically traverse 

the Business Fair Floor that features more than 330 exhibitors. Exhibitors include WBENC-certified WBEs, regional 

and national Corporate Members from the Fortune 1000, and government agencies. 

BUSINESS FAIR BREAKFAST SPONSOR 

The Business Fair Breakfast is the headline event prior to the opening of the Business Fair. Be part of the excitement 

by sponsoring this key function where your message will reach almost 2,000 people. 


Specific Benefits = Ruby Corporate Sponsor Benefits OR Ruby WBE Sponsor Benefits PLUS: 

a. Signage and on-screen branding at Business Fair Breakfast 

b. One minute video presentation by event sponsor to be played at Breakfast 

c. Sponsor may have one piece of collateral placed in the seats at each table 

d. Reserved table (seats 10) at Business Fair Breakfast 

BUSINESS FAIR SPONSOR 

WBENC’s signature Business Fair is one full day of non-stop networking and opportunity generation. Attendees 

say they are able to accomplish 50% of their prospecting for the year by attending the WBENC National Conference 

& Business Fair. Sponsor slots for this event are highly coveted due to the optimum visibility awarded to a sponsor 

company through representation at the Opening Ceremony, prime booth placement on the Business Fair Floor, and 

extensive on-site signage. More than 3,500 attendees are expected on the day of the Business Fair in Philadelphia. 

AVAILABILITY: Corporate (4) $35,000, WBE 4) $10,000 SOLD: 


a. Signage and on-screen branding at Opening Ceremony and Business Fair 

b. Participation in Opening Ceremony for Business Fair 

c. One minute video presentation by event sponsor to be played at Business Fair Breakfast or Business 

Fair Luncheon 

d. Reserved table (seats 10) at Business Fair Breakfast or Business Fair Luncheon 

BUSINESS FAIR LUNCHEON SPONSOR 

As the primary meal function on the most heavily attended day of the Conference, the Business Fair Luncheon has 

an audience of 2,200 or more. During the seated Luncheon, Business Fair participants take time to rest and get reenergized 

so they are ready to hit the Floor as soon as it opens. 



a. Signage and on-screen branding at Business Fair Luncheon 

b. One minute video presentation by event sponsor to be played at Luncheon 

c. Sponsor may have one piece of collateral placed in the seats at each table 

d. Reserved table (seats 10) at Business Fair Luncheon 

BUSINESS FAIR EVENING RECEPTION SPONSOR 

10 

After the ultimate day of networking, WBENC conference attendees want to unwind, have fun, and possibly do a little 

karaoke. This tremendously popular reception consistently brings more than 2,000 individuals out for an evening of 

good times. WBENC leverages the venue to ensure Reception sponsor visibility is maximized in front of the crowd. 


Specific Benefits = Ruby Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

a. Prominent signage at Reception 

b. Gobo lighting will display logo on an event wall or walls 

c. Sponsor logos on food and cocktail napkins 

d. Designated VIP area for Reception sponsors


Business Fair Breakfast logos on main stage 

Business Fair Evening Reception signage 

Prominent banners on Business Fair floor 

Lunch stage 

Equity characters were a big hit in 2013! 

On the jumbotron at the Business Fair 

Evening Reception! 

11


WEDNESDAY– RESOURCES 

The final day of the conference emphasizes the resources WBENC offers its stakeholders through progressive 

education workshops, MatchMakers, insightful keynote presentations, and opportunities for recognition. 

MATCHMAKER PROGRAM SPONSOR 

The Conference MatchMaker program encompasses a full day of MatchMaker sessions between WBENCcertified 

WBEs and procurement representatives from the Fortune 1000 and government agencies. Sponsors 

of this Program are putting their brand in front of hundreds of key decision makers. 

AVAILABILITY: Corporate (2) $25,000 SOLD: 

Specific benefits = Emerald Corporate Sponsor Benefits PLUS: 

a. On-site signage at MatchMaker Sessions 

b. Sponsor may provide one piece of collateral that will be available at MatchMaker registration. 

FINALE CONFERENCE LUNCHEON 

The Finale Conference Luncheon marks a point where strong relationships have been formed and attendees 

are capitalizing on their time with new contacts. During this program, a keynote speaker inspires the audience 

to do more with their talents and WBENC recognizes some of its most dedicated volunteers for their efforts. 


Specific Benefits = Ruby Corporate Benefits package OR Emerald WBE Benefits package PLUS: 

a. Prominent signage and on-screen branding at Luncheon 

b. Reserved table (seats 10) at Luncheon 

c. One minute video presentation by event sponsor to be played at Luncheon 

d. Sponsor may have one piece of collateral placed in the seats at each table 

Tribute! RECEPTION AND AWARDS DINNER SPONSOR 

The Tribute! Dinner gracefully concludes the conference on the evening of June 25. During the program, 

we honor our strategic partners and individuals who have helped propel WBENC’s mission forward. 

Approximately, 1,100-1,300 attendees take part in the closing evening. For sponsors, this opportunity is a 

terrific way to leave a lasting impression with conference participants. 

AVAILABILITY: Corporate (2) $35,000; WBE (3) $7,500 SOLD: Corporate (1) 

Specific Benefits = Ruby Corporate Benefits package OR Emerald WBE Benefits package PLUS: 

a. Prominent signage and on-screen branding at Reception and Awards Dinner 

b. Reserved table (seats 10) at Dinner 

c. One minute video presentation by event sponsor to be played at Dinner 

d. Gobo lighting will display logo on an event wall 

e. Sponsor may have one piece of collateral placed in the seats at each table 

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Jewelry at every lunch plate! 

Finale Lunch & Keynote 

Tribute Dinner 

13


NEW FOR 2014! 

Additional Branding 

Opportunities 

Want more visibility? WBENC is pleased to announce a unique branding opportunity that can further deepen the 

impact of your sponsorship by enhancing your company’s visibility. The cost of this opportunity is in addition to the 

cost of your chosen sponsorship. At this time, it is solely an option for sponsors and cannot be purchased separately. 

Column Wraps – Imagine your company advertisement or logo enlarged to 22’10”H, 4’ diameter and wrapped 

around a column, right in the middle of an area heavily trafficked by conference attendees. You provide the artwork, 

and we produce the wrap. This opportunity is offered near the doorways, entrance and inside the Philadelphia 

Convention Center. 

Cost: $3,250 per column 

Availability: 16 

Window Clings – Window clings are a great new way to inform NCBF attendees about your company and where 

your booth is located before they even get inside the exhibit floor. The 30’ x 20’ advertisement clings on the inside of 

the window, so your message is visible on the inside and safe from the outdoor elements. These windows are located 

on the Broad Street entrance of the Philadelphia Convention Center which conference participants will use to access 

the Convention Center. (The designs for window clings are subject to approval by the Philadelphia Convention Center) 

Cost: $9,500 per window 

Availability: 3 

14


Column wraps 

Street banners 

Window clings 

15


16 

NEW SPONSORSHIPS FOR 2014! 

Street Banner Sponsor 

Be seen by the whole city of Philadelphia as a proud supporter of women-owned businesses. The double-sided, street 

banners will feature the WBENC NCBF logo one side and your branding, sized at one and half feet on the other. This 

sponsorship includes 50 banners that will appear in blocks throughout the hotel and convention center area. The 

location of the banners can be discussed with Paige Adams. 


Specific Benefits = Ruby Corporate Sponsor Benefits PLUS: 

• Corporate logo/branding on 50 double-sided street banners that will appear as a block in the hotel and 

convention center area of Philadelphia. 

Charging Station Sponsor (Exclusive) 

NCBF attendees are rarely seen without their cellphones and PDAs with them whether on the Business Fair Floor 

or at a networking function. Often times, their gadgets don’t have enough “juice” to get through the day. Exclusive 

sponsorship of these stations will provide you with tremendous exposure throughout the entire conference to between 

3,000 and 3,500 visitors. There will be 10 charging stations placed in high traffic areas at the Convention Center. 


Specific Benefits = All Sapphire Corporate Sponsor Benefits PLUS: 

• Exclusive logo placement on each charging station from June 23-25 at the Philadelphia Convention Center 

Tribute! Dinner Community Centerpiece Sponsor 

Be part of something engaging and new that highlights the creativity of Philadelphia students. WBENC has partnered 

with the art programs of various educational institutions throughout the city to request one of a kind centerpieces 

designed around the theme of Join Forces. Succeed Together. These centerpieces will be displayed at the Tribute! 

Dinner on the evening of June 25. 

AVAILABILITY: WBE (4) $7,500 SOLD: 

Specific Benefits = Emerald WBE Sponsor Benefits PLUS: 

• Pre-conference recognition during promotion of new initiative 

• On-screen logo recognition at Tribute! Dinner 

• Recognition as Centerpiece sponsor at each Tribute! Dinner table (approx. 120 tables) 

Snapped! Event Photo Sponsor 

Almost in as much demand as business cards, photos of friends and colleagues taken at high profile events such as 

the Welcome Reception, Business Fair, and the Tribute! Dinner are highly sought after. Be remembered long after the 

conference ends by being a Snapped! Event Photo sponsor at one of these well attended functions. 


Specific Benefits = Ruby Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

• Photos made available at each main event. Logo will be placed on the photo frame and will be included in 

electronic file sent to participant. 

Official Wireless Sponsor (Exclusive) 

Be the one who makes access possible! Give everyone the opportunity to easily connect to the WBENC NCBF network 

by tweeting, updating their blogs or Facebook page, and catching up with e-mail. Wifi will be made available at the 

Convention Center only. 


Specific Benefits = Emerald Corporate Sponsor Benefits PLUS: 

• Wifi will include splash page of WBENC look and feel with sponsor logo and optional sponsor banner ad. 

Official Conference Pen Sponsor (Exclusive) 

Make a lasting impression! Promote your company on the official WBENC NCBF pen that will be in the hands of 

every conference attendee…or in the hands of potential suppliers and clients. The pen will be placed in all attendee 

conference bags (more than 3,000), made available at all conference workshops, and will be the official pen for any 

book signings that take place as part of the conference. 


Specific Benefits = All Sapphire Corporate Sponsor Benefits PLUS: 

• Corporate logo will appear with show logo on the official conference pen.


Event photos—lasting impressions 

Keep attendees 

connected 

Distinctive centerpieces 

Every written word is a reminder of your brand! 

Charging Stations 

17


GENERAL EVENT SPONSORSHIPS 

WEBSITE, ONLINE, and ON-SITE REGISTRATION SPONSOR 

For the company that wants to ensure anyone with interest in the NCBF knows of their support and commitment, this 

sponsorship is the vehicle to guarantee that pervasive brand awareness. The Website, Online, and On-Site Registration 

sponsor is prominently placed in front of all exploring the NCBF website and equally well-placed in the online 

registration area as well as the on-site registration section. 


Specific benefits = Diamond Corporate Sponsor Benefits package PLUS: 

a. Logo at on-site Registration 

b. Logo on conference website (all screens) 

c. Logo in conference registration process (all screens) 

d. Have a one minute video played frequently in on-site Registration area 

e. Three days of on-site visibility. 

SOCIAL MEDIA AND TECHNOLOGY SPONSOR 


Specific Benefits = Diamond Corporate Sponsor Benefits package PLUS: 

a. One minute video – to be played at Social Media Kiosk 

b. Social media tips from sponsor displayed on screen during general meal functions 

c. Three days of on-site visibility. 

CONFERENCE KEYNOTE SPEAKER SPONSOR 

A quality keynote speaker has the power to catapult a room of individuals into a force ready to make long-lasting and 

sustainable change in their lives and in the lives of others. The power of positive association that comes with sponsoring 

such an individual is priceless. 

AVAILABILITY: Corporate Sponsor: (2) $50,000 SOLD: 

Specific Benefits = Diamond Corporate Sponsor Benefits package PLUS: 

a. Sponsor will receive sole credit for underwriting a high-profile individual to speak at one of the Conference 

major meal functions. 

b. A sponsor representative will introduce the keynote speaker. 

c. The sponsor company will be recognized in all pre-conference material promoting the designated keynote 

speaker. 

d. WBENC will discuss speaker candidates with the sponsor company to ensure there are no conflicts of interest. 

CONFERENCE BADGE SPONSOR 

Take advantage of this opportunity to see every attendee at NCBF wearing your logo on the conference badge—you’ll be 

close to attendees’ hearts the entire time. 


Specific Benefits = Ruby Corporate Benefits package PLUS: 

a. Exclusive presentation of corporate logo on badge holder. 

HOTEL KEYCARD SPONSOR 

Unlock new levels of exposure by associating your brand with hotel keycards conference attendees use again and again. 

This in-demand sponsorship provides an exclusive entry to added value, check-in to check-out. The sponsored keycard 

will be given to all registered NCBF attendees at the Marriott Philadelphia Downtown. More than 1,000 people stay at the 

host hotel. 



18 

a. Exclusive presentation of corporate logo on the host hotel keycard


STUDENT ENTREPRENEUR PROGRAM SPONSOR 

The WBENC Student Entrepreneur Program (SEP) recruits up to 25 female students from diverse universities across 

the U.S. who have a demonstrated interest in entrepreneurship as well as a focus in one of the STEM (Science, 

Technology, Engineering, & Math) areas to attend the conference. While at NCBF, the student entrepreneurs attend a 

tailored curriculum on the fundamentals of entrepreneurship, network with women business owners and corporate 

representatives, interact with their mentors, and take part in a business plan competition. The title sponsor of this 

initiative is a company with a clear understanding of the need to build a pipeline of future female entrepreneurs. 



a. Sponsor will be recognized as the title sponsor of the initiative 

b. One minute video opportunity to be played at the Kick-off Luncheon 

c. Sponsor company will be able to select up to 3 students to mentor 

STUDENT ENTREPRENEUR SUPPORTER 

An invaluable part of the student entrepreneur experience is the interaction the students have with their 

mentors. Student Entrepreneur Supporters assist in covering the travel and lodging costs for a student, and 

select one or more representatives from their company to meet up with the student during the conference. 

Often students will sit with their mentors at meal functions or work in the mentor’s booth on the day of the 

Business Fair. Many students stay in touch with their mentors after the conference concludes. 

AVAILABILITY: 22 Cost: $3,500 for one student or $5,000 for two students 

Specific Benefits: 

a. Student Entrepreneur Supporters will be recognized in the conference Program Guide and in 

on-screen branding at the conference. 

b. The SEP facilitator will connect Supporters with their designated student prior to the conference 

to help establish a relationship. 

HEALTH & FITNESS SPONSOR 

WBENC is placing a strong emphasis on wellness for women. For the past two years, WBENC has been proud to offer 

morning exercise classes for attendees. Sponsors for this opportunity will receive select recognition on conference 

activities dedicated to both mental and physical health. Any designated items distributed to promote health & fitness 

will be branded with sponsor logos. This opportunity has room for creativity! 


Specific Benefits = Emerald Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

a. Designated items distributed to promote health & fitness will be branded with sponsor logos. 

b. Sponsors will be recognized in all pre-marketing of fitness activities. 

CONFERENCE MOBILE APP SPONSOR 

This year’s attendees will be able to navigate around the schedule, Business Fair and venue using our mobile app 

and at the same time read more information about the sponsors, speakers and sessions and send messages to 

fellow participants. The Mobile App Lead Sponsor will be a true partner in taking the NCBF conference to the next 

level of interactivity. 



a. Sponsor will have primary presence on the mobile app and in pre-conference and onsite marketing of the 

technology. 

Note: WBENC may offer secondary advertising opportunities to others through the App, but they will not overshadow 

the presence of the Mobile App Lead Sponsor. 

19


GENERAL EVENT SPONSORSHIPS 

BUSINESS FAIR LEARNING LAB SPONSOR 

On the busiest day of the conference, leverage the NCBF Business Fair Floor setting to creatively showcase solutions, 

services, and unique capabilities with 20-minute presentations that you host in your booth.* 



a. Sponsor booth will automatically be upgraded to a 20x20 to accommodate space for presentations 

b. WBENC will promote the time and content of the scheduled sessions in advance of the conference, and have 

the information appear on the mobile app schedule 

*Sponsor may incur additional A/V costs. 

JOIN FORCES. SUCCEED TOGETHER. CAFÉ SPONSOR 

The Café will feature Exhibit Hall location on the day of the Business Fair with seating (and refreshments if 

underwritten by sponsor). The purpose of the Café is to provide a place for suppliers and potential customers to meet 

away from their booths for extended conversations. The Café sponsor is encouraged to provide collateral for the 

venue to be available to visitors. 



a. Join Forces. Succeed Together. Café exclusively branded with sponsor logo and signage 

b. Sponsor may put company collateral in the Café 

c. Sponsor may have a reserved space in the Café 

WBENC STORE SPONSor 

This go-to resource destination is prominently placed right by on-site Registration where foot traffic is a constant. The 

“Store” is the place for WBENC swag, expert texts on entrepreneurship, and it’s a recognized gathering place. You will 

be in the thick of things as the Store Sponsor! 



a. Prominent signage in WBENC Store 

b. WBENC Store will display sponsor logos 

c. Sponsors may place limited collateral in the Store 

PROGRAM GUIDE SPONSOR 

The Guide carries must-know conference program material, background details on key initiatives, and the paid 

advertisements which are a rich source of prospects for the savvy conference attendee. This valuable tool is placed in 

all 3,000+ conference program bags. 



a. Sponsor logo displayed on the outside, back cover of the Program Guide. 

CONFERENCE EXHIBITOR GUIDE/SCHEDULE AT A GLANCE SPONSOR 

The Exhibitor Guide/Schedule at a Glance is the other must-have publication at the conference. It carries the contact 

information for all of the exhibitors, segmented both by industry and service, as well as the most recent conference 

schedule. Attendees use it daily and then pack it in their suitcase when they go. 



a. Sponsor logo displayed on the front and back covers of this publication. 

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APPAREL SPONSOR 

The WBENC conference t-shirt has become a highly collectable item. All 3,000+ conference attendees receive their 

shirt at on-site Registration. They choose the color representing their regional partner organization and then wear 

it to the Business Fair Evening Reception. It’s an easy way to network and an outstanding branding opportunity for a 

sponsor. For WBE sponsors, the company logo will only appear on the shirts of your RPO region. 



a. The corporate sponsor logos will appear on all shirts. Each WBE sponsor will have their logo displayed along 

with the corporate sponsor logos on the shirt representing their regional partner organization (RPO). Each 

RPO has a color assigned to represent their region. 

b. Historically, the sponsor logo is displayed in black or white. 

NETWORKING LOUNGE SPONSOR 

In between keynote sessions, workshops, and the Business Fair, conference participants need a place where they can 

have a productive conversation in a comfortable environment. Each Lounge will be situated in a high-volume area 

of the convention center to ensure easy access for attendees and strong visibility for Lounge sponsors. There are (3) 

Lounges available. Each will be exclusively sponsored by one company. 


Specific Benefits = Sapphire Corporate Sponsor Benefits PLUS: 

a. Exclusive signage in and around designated Lounge. 

b. Sponsor may place collateral in Lounge. 

TRANSPORTATION SPONSOR 

Be a company that moves people by becoming a Transportation Sponsor! WBENC’s largest evening event always 

occurs “off campus.” More than 2,000 people will be transported through the streets of Philadelphia to an iconic 

destination for food, fun, and most likely dancing. Don’t miss out on having your brand seen by the whole city. 


Specific Benefits = Sapphire Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

a. Sponsor logos displayed on the sides of the bus through window clings 

b. Sponsor logos on bus headrests 

2015 WBENC CONFERENCE LUGGAGE TAG SPONSOR – AUSTIN, TX 

WBENC markets the conference following the current year’s conference with a luggage tag designed to promote the 

location and date of that conference. The goal is to have current year conference attendees save the date for the future 

conference, and get ready to pack their bags again. From Philadelphia, we’ll be leaving the cheesesteak and bagels 

behind and picking up a real steak along with a margarita when we get to Austin, TX. 


Specific Benefits = Sapphire Corporate Sponsor Benefits package PLUS: 

a. Exclusive logo presentation either on the luggage tag or on the packaging 

b. The item is included in the 3,000+ conference bags distributed on-site. 

c. Extra tags are used at promotional events for the remainder of the year. 

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CONFERENCE WORKSHOP SPONSOR 

Great education is the foundation of a successful conference. At NCBF, workshops are hosted on Monday, June 23 and 

Wednesday, June 25. Workshop sponsors are recognized on signage inside and outside of the classrooms. In addition, 

sponsors are encouraged to provide a representative who will introduce the workshop to the attendees. If your goal is 

brand awareness and capacity development, this sponsorship has you covered. 

AVAILABILITY: Corporate (9) $15,000 SOLD: Corporate (1) 

Specific Benefits = Opal Corporate Sponsor Benefits PLUS: 

a. Dedicated signage with Workshop Sponsor logos outside of each workshop 

b. Inside workshops, the sponsor logos will appear at the beginning and end of each presentation 

c. A sponsor representative may introduce a workshop. 

WBENC 2014 COMMEMORATIVE GIFT SPONSOR 

Yes, it is better to give than to receive! In this instance, WBENC always designs a special item for each conference 

attendee to take home as their memento from the conference. Keep your brand alive and in view by becoming a 

sponsor of the Commemorative Gift. 


Specific Benefits = Opal Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

a. Logo representation on the Gift or on the package of the Gift 

b. Gift is placed in over 3,000+ conference program bags 

SILENT AUCTION DIRECTORY SPONSOR 

The Silent Auction Directory helps attendees plot their bidding strategy. It is a strategic must when competing for 

desired jewelry, sports tickets, Power Lunches, and exclusive vacations. As such it is given out at on-site Registration 

to at least 1,500+ individuals and made available at the Silent Auction. 


Specific Benefits = Opal Corporate Sponsor Benefits OR Emerald WBE Sponsor Benefits PLUS: 

a. Logo placed on front of Silent Auction Directory 

b. Short description of sponsor company placed on the inside front or back cover 

VOLUNTEER T-SHIRT (T-SHIRTS FOR ALL VOLUNTEERS) 

For NCBF, we need at least 200 energetic, dedicated volunteers willing to give of their time to help direct participants, 

register attendees, oversee workshops, and fulfill a number of other tasks. These individuals are vital to our success 

and we ensure that they are brightly attired and easy to find on-site. As the Volunteer T-Shirt sponsor, you will be the 

exclusive apparel sponsor for all volunteers. 


Specific Benefits = Opal Corporate Sponsor Benefits PLUS: 

a. Logo presented on Volunteer t-shirt. 

CONFERENCE CORPORATE PARTNER * 


**This is an introductory sponsorship level. Participants may only come in as a Conference Partner for one year. 

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a. Half-page, 4-color ad in Program Guide (upgrade to a full page for $2,000) 

b. Logo on 2014 conference website sponsor page 

c. Inclusion in pre-conference social media campaign 

d. (2) Full Conference Admissions 

e. (2) Exhibitor Day Passes (admission to all events on Tuesday, June 24) 

f. (2) Admissions to Senior Executive Reception 

g. 10x10 booth – upgrade to 20x10 for $2,000 

h. Recognition as a sponsor of the First Time Attendee Orientation 

i. Booth will be placed in sponsor section of the Floor.


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corporate sponsorship 

benefits 

Diamond Corporate Sponsor Benefits ($50,000) 

• Full-page, 4-color ad in Program Guide 

• Logo on 2014 conference website sponsor page 

• Logo on cover of Registration Brochure (mailed to over 15,000 individuals)* 

• Extensive recognition in pre-conference and onsite materials 

• On-screen branding when company is noted 

• Inclusion in pre-conference press and social media campaign 

• Reserved table at all meal functions (excluding Receptions) 

• 10 Full Conference admissions 

• 4 Exhibitor Day Passes (admission to all events on Tuesday, June 24) 

• 5 Admissions to Senior Executive Reception 

• 20 x 20 booth - upgrade to a 20x30 for $2,000 

• Booth placed in sponsor section of the Business Fair Floor 

Ruby Corporate Sponsor Benefits ($35-40,000) 




• Listed in pre-conference Registration Brochure (mailed to over 15,000 individuals)* 





• 20 x 10 booth - upgrade to 20x20 for $2,000 


• Reserved table (seats 10) at Tribute! Dinner 

Emerald Corporate Sponsor Benefits ($25,000) 




• Listed in pre-conference Registration Brochure (mailed to more than 15,000 individuals)* 

• 5 Full Conference Admissions 



• 20 x 10 booth - upgrade to 20 x 20 for an additional $2,000 


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* Must pledge by print deadline provided


Sapphire Corporate Sponsor Benefits ($20,000) 

• Half-page, 4-color ad in Program Guide (upgrade to a full page for $2,000) 






• 3 Admissions to the Senior Executive Reception 



Opal Corporate Sponsor Benefits ($15,000) 

• Half-page, 4-color ad in Program Guide (upgrade to a full page for $2,000) 






• 2 Admissions to the Senior Executive Reception 



* Must pledge by print deadline provided 

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WBE SPONSORSHIP 

benefits 

Ruby WBE Sponsor Benefits ($10,000) 




• Listed in pre-conference Registration Brochure (mailed to over 15,000 individuals)* 





• 20 x 10 booth - upgrade to 20x20 for $1,500 


Emerald WBE Sponsor Benefits ($7,500) 








• 20 x 10 booth– upgrade to 20 x20 for $1,500 


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* Must pledge by print deadline provided

Guidelines 

and eligibility 


National Conference and Business Fair Sponsor Eligibility 

WBENC’s national conference is designed to attract the broadest possible participation from corporations worldwide, 

government agencies and women business owners. However, to ensure that women’s business enterprises have 

meaningful opportunities to connect with potential clients (corporate, government and other WBEs) as well as strengthen 

relations with existing clients, WBENC has established specific rules of eligibility for sponsors of the 2014 conference: 

1. Only National WBENC Corporate Members or Corporate Members from WBEC PA-DE-sNJ , RPOs, and WBENC- 

Certified WBEs can be sponsors. 

2. WBENC reserves the right to approve or deny any sponsorship requests. 

National Conference and Business Fair Exhibitor Eligibility 

1. National WBENC and Regional Partner Organization (RPO) Corporate Members, RPOs, and WBENC-certified 

WBEs are eligible to exhibit. 

2. Government agencies, WBENC’s Strategic Partners and media sponsors, and approved affiliate nonprofit 

organizations can be exhibitors. 

3. WBENC reserves the right to approve or deny any business from exhibiting. 

Sponsor Recognition in Media Relations and Promotional Materials 

Corporate sponsors along with WBE sponsors may be listed in one or more of the following areas. Please 

carefully read the benefits package associated with your chosen sponsorship. 

1. Website (company logo displayed with link to company home page and/or supplier diversity page) 

2. Conference Registration Brochure (Company names will be listed - only the logos of the Co-Chairs, Diamond 

Corporate Sponsors and Registration Brochure sponsors will be included.) 

3. Media Kit will include press releases listing sponsors and the electronic media kit will be updated on a monthly basis. 

4. The Conference Program Guide will be made available to all conference attendees (more than 3,000 are expected 

in Philadelphia). The conference registration brochure will be mailed to 15,000 select strategic partners, women 

business owners, corporate and nonprofit executives and government officials. On location in Philadelphia, 

sponsors will be recognized in signage (based on level of sponsorship) and through select public awareness 

strategies. 

In the past these have included web, print, and media relations opportunities. Specific featured sponsor-only benefits 

include all of the above as well as coordinated media relations and publicity campaigns; event program hosting and 

participation; Reserved table (seats 10) seating (where event provides it); and exclusive on-site signage. Promotional 

activities begin immediately; the sooner your commitment is confirmed the greater the benefit your company will receive. 

WBENC aggressively promotes the conference. In 2013, media sponsors provided print and Internet promotion 

(calendar listings), advertising and coverage. Those publications included: MBE Magazine, Enterprising Women 

Magazine, WE USA, DiversityInc and many others. These partners promote the conference to their readership 

by featuring a full-page conference ad at negotiated rates to maximize exposure and drive traffic to the WBENC 

Conference website. WBENC expects to attract an even greater number of media sponsors in 2014, adding to the 

nearly 500,000-circulation figure for the combined media sponsors. 

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Sponsor 

Information 

Understanding the Sponsor Pledge Form 

WBENC strongly believes that sponsorship opportunities should be available to a wide range of companies. 

To that end, there are multiple sponsorship opportunities with corresponding benefits that vary depending on 

the price associated with the sponsorship. 

Key Terminology Notes 

Full Conference Admission – Includes all meal functions, evening receptions, the Business Fair, conference 

workshops and the Tribute! Reception and Dinner. 

Exhibitor Day Pass – Includes all meal functions, Business Fair activities and the evening reception on 

Tuesday, June 24 only. This pass cannot be exchanged for admission to Monday or Wednesday activities. 

Exhibitor Notes 

Each sponsor exhibitor package includes a 6’ table, (2) chairs, and a wastebasket upon request. The package 

does not include carpet, A/V, or electrical. 

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WBENC VALUES 

OUR SPONSORS! 

THANK YOU TO THOSE WHO SUPPORTED US IN 2013! 

Don’t miss out on having your logo on the 

2014 banner in Philadelphia!


PLEDGE NOW! 

Return form via fax to Paige Adams, (202) 330-5403 

Thank you for your interest in becoming a sponsor of the 2014 WBENC National Conference and Business Fair 

(NCBF), June 23-25 in Philadelphia, PA. Please review the details of your chosen sponsorship and the associated 

benefits package carefully before filling out this form. If you have any questions, please contact Paige Adams at 

padams@wbenc.org or 202.872.5515, x:1-8020. 

Please complete this form and fax this page only to (202) 330-5403. Your pledge is a nonrefundable commitment and 

benefits begin to accrue immediately upon receipt by WBENC. Your contribution may be tax deductible. Please consult 

your tax advisor. 

On behalf of my company, please accept our pledge for the following event sponsorship package: 

____________________________________________________________________________________________________ 

$___________________________________________________________________________________________________ 

Please add on the following to our package (i.e. booth upgrade, ad upgrade, additional branding opportunity): 

____________________________________________________________________________________________________ 

$___________________________________________________________________________________________________ 

I would like to be a Student Scholar Supporter of (insert number of students) __________students. 

Total amount to be invoiced: $_________________________ 

Name:_______________________________________________________________________________________________ 

Title:________________________________________________________________________________________________ 

Company (as it should appear in print):___________________________________________________________________ 

Address:_____________________________________________________________________________________________ 

City/State/Zip:________________________________________________________________________________________ 

Conference Contact: ___________________________________________________________________________________ 

Phone: ____________________________________ Email: _____________________________________________________ 

Payment Information: 

❏ Charge to: ❏ ❏ ❏ 

Credit Card No: ________________________________________________________________ Exp Date: _____________ 

Name as it appears on the Card: ________________________________________________________________________ 

Signature Authorizing Charge: __________________________________________________________________________ 

❏ Please invoice in ❏ 2013 ❏1st Qtr 2014 Include Purchase Order# (if applicable):______________________________ 

Billing Address (If different from above): __________________________________________________________________ 

City/State/Zip:________________________________________________________________________________________ 

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1120 Connecticut Ave NW, Suite 1000, Washington, DC 20036, Main: 202.872.5515, www.wbenc.org 

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2014 National Conference

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