marks published for opposition - U.S. Patent and Trademark Office

MAY 29, 2012 U.S. PATENT AND TRADEMARK OFFICE TM 191
CLASS 35—ADVERTISING AND BUSINESS
FOR MARKETING SERVICES, NAMELY, CONDUCT-
ING CONSUMER TRACKING BEHAVIOR RESEARCH
AND CONSUMER TREND ANALYSIS; MARKET RE-
SEARCH SERVICES RELATING TO ADVERTISING
AND MARKETING, NAMELY, PROVIDING WEBSITE
AND APPLICATION TRAFFIC METRICS, STATISTICS,
USER ACTIVITY DATA, AND MARKETING AND AD-
VERTISING REPORTS OF USERS’ ACTIVITIES ON
SOCIAL NETWORKS AND IN ONLINE GAMES, GAM-
ING PLATFORMS, GAMING ENVIRONMENTS AND
VIRTUAL WORLDS; BUSINESS MONITORING AND
CONSULTING SERVICES, NAMELY, TRACKING WEB
SITES, APPLICATIONS, SOCIAL NETWORKS, GAMING
PLATFORMS, AND ONLINE GAMES OF OTHERS TO
PROVIDE STRATEGY AND INSIGHT REGARDING
MARKETING, SALES, OPERATION AND PRODUCT
DESIGN, PARTICULARLY SPECIALIZING IN THE
USE OF ANALYTIC AND STATISTIC MODELS FOR
THE UNDERSTANDING AND PREDICTING THE BE-
HAVIOR OF CONSUMERS, BUSINESSES, AND MAR-
KET TRENDS AND ACTIONS; ADVERTISING AND
PROMOTION SERVICES; ADVERTISING BY TRANS-
MISSION OF ON-LINE PUBLICITY FOR THIRD PAR-
TIES THROUGH ELECTRONIC COMMUNICATIONS
NETWORKS; MAKING REFERRALS IN THE FIELD OF
ENTERTAINMENT SERVICES FOR PRODUCTS, SER-
VICES, EVENTS, ACTIVITIES, FACILITIES, AND LOCA-
TIONS, GAME PUBLISHING, SOFTWARE PUBLISHING,
AND ADVERTISING SERVICES (U.S. CLS. 100, 101 AND
102).
CLASS 42—SCIENTIFIC AND COMPUTER
SERVICES
FOR DATA MINING; PREDICTIVE DATA MINING
SERVICES; APPLYING PREDICTIVE DATA MINING
SERVICES TO ONLINE GAMES; PROVIDING TEMPOR-
ARY USE OF ON-LINE NON-DOWNLOADABLE SOFT-
WARE AND APPLICATIONS FOR ENABLING ONLINE
GAME PUBLISHERS TO OPTIMIZE PLAYER MONETI-
ZATION, MARKETING, AND SATISFACTION; PROVID-
ING ON-LINE NON-DOWNLOADABLE SOFTWARE
PLATFORM FOR ENABLING GAME DEVELOPERS
AND PUBLISHERS TO OPTIMIZE PLAYER MONETIZA-
TION, MARKETING AND SATISFACTION THROUGH
DYNAMIC USER PROFILING; APPLICATION SERVICE
PROVIDER (ASP), FEATURING SOFTWARE FOR
TRACKING USER ACTIVITY IN ONLINE GAMING
AND SOCIAL NETWORKING ENVIRONMENTS, AND
FOR MANAGING, MONITORING AND OPTIMIZING
THE PERFORMANCE AND EFFECTIVENESS OF WEB-
SITES, APPLICATIONS, ONLINE GAMES, SOCIAL NET-
WORKS AND ONLINE MARKETING CAMPAIGNS;
PROVIDING AN ONLINE NON-DOWNLOADABLE
SOFTWARE PLATFORM FOR MANAGING, COLLECT-
ING, INTEGRATING, AND SHARING A WIDE VARI-
ETY OF DATA AND INFORMATION FROM VARIOUS
SOURCES; ONLINE NON-DOWNLOADABLE SOFT-
WARE PLATFORM ALLOWING GAME DEVELOPERS,
GAME PUBLISHERS, AND THIRD-PARTY ADVERTI-
SERS TO SELECTIVELY TARGET AND CROSS-PRO-
MOTE TO SPECIFIC PLAYERS OF VARIOUS ONLINE
GAMES BASED ON AN ANALYSIS OF AGGREGATED
INDIVIDUAL PLAYER DATA (U.S. CLS. 100 AND 101).
KRISTIN CARLSON, EXAMINING ATTORNEY
SN 85-304,772. LOOMIS, SAYLES & COMPANY, L.P., BOS-
TON, MA. FILED 4-26-2011.
THE MARK CONSISTS OF STANDARD CHARACTERS
WITHOUT CLAIM TO ANY PARTICULAR FONT, STYLE,
SIZE, OR COLOR.
CLASS 9—ELECTRICAL AND SCIENTIFIC
APPARATUS
FOR DOWNLOADABLE ELECTRONIC PUBLICA-
TIONS IN THE NATURE OF NEWSLETTERS, PROSPEC-
TUSES, AND REPORTS IN THE FIELD OF FINANCIAL
AND INVESTMENT MATTERS (U.S. CLS. 21, 23, 26, 36
AND 38).
FIRST USE 3-15-1996; IN COMMERCE 3-15-1996.
CLASS 16—PAPER GOODS AND PRINTED
MATTER
FOR PRINTED MATTER, NAMELY, BOOKS, MAGA-
ZINES, LEAFLETS AND PROSPECTUSES IN THE FIELD
OF FINANCIAL AND INVESTMENT MATTERS (U.S.
CLS. 2, 5, 22, 23, 29, 37, 38 AND 50).
FIRST USE 7-31-1939; IN COMMERCE 7-31-1939.
CLASS 36—INSURANCE AND FINANCIAL
FOR FINANCIAL SERVICES, NAMELY, OPERATION
AND MANAGEMENT OF CAPITAL INVESTMENT
FUNDS; ADMINISTRATION OF INVESTMENTS,
NAMELY, INVESTMENT OF FUNDS FOR OTHERS;
CAPITAL AND FUND INVESTMENT SERVICES; IN-
VESTMENT ADVISORY, CONSULTANCY AND MAN-
AGEMENT SERVICES; FINANCIAL ASSET
MANAGEMENT SERVICES, NAMELY, INVESTMENT
ASSET MANAGEMENT; INVESTMENT BROKERAGE;
INVESTMENT OF FUNDS FOR OTHERS; FINANCIAL
MANAGEMENT OF INVESTMENT PORTFOLIOS FOR
OTHERS; INVESTMENT MONITORING AND ANALYSIS
SERVICES; PROVISION OF INFORMATION ON IN-
VESTMENTS; FINANCIAL SERVICES, NAMELY, IN-
VESTMENT IN FINANCIAL INSTRUMENTS FOR
OTHERS, NAMELY, SECURITIES, SHARES, OPTIONS
AND OTHER DERIVATIVE PRODUCTS (U.S. CLS. 100,
101 AND 102).
FIRST USE 7-31-1939; IN COMMERCE 7-31-1939.
DAVID ELTON, EXAMINING ATTORNEY
SN 85-304,775. LOOMIS, SAYLES & COMPANY, L.P., BOS-
TON, MA. FILED 4-26-2011.
THE MARK CONSISTS OF THE LETTERS "L" AND "S"
INSIDE OF AN OPAQUE BLOCK, WITH THE LETTER "S"
APPEARING NEXT TO BUT SLIGHTLY BELOW THE
LETTER "L". THE PHRASE "LOOMIS SAYLES" IS ADJA-
CENT TO THE BLOCK, AND A THIN LINE IS DEPICTED
BETWEEN "LOOMIS" AND "SAYLES".
CLASS 9—ELECTRICAL AND SCIENTIFIC
APPARATUS
FOR DOWNLOADABLE ELECTRONIC PUBLICA-
TIONS IN THE NATURE OF NEWSLETTERS, PROSPEC-
TUSES, AND REPORTS IN THE FIELD OF FINANCIAL
AND INVESTMENT MATTERS (U.S. CLS. 21, 23, 26, 36
AND 38).
FIRST USE 12-0-2007; IN COMMERCE 12-0-2007.
CLASS 16—PAPER GOODS AND PRINTED
MATTER
FOR PRINTED MATTER, NAMELY, BOOKS, MAGA-
ZINES, LEAFLETS AND PROSPECTUSES IN THE FIELD
OF FINANCIAL AND INVESTMENT MATTERS (U.S.
CLS. 2, 5, 22, 23, 29, 37, 38 AND 50).
FIRST USE 12-0-2007; IN COMMERCE 12-0-2007.