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<strong>ED</strong>C Co r n E r<br />

First Business Advisory Centre<br />

Opened in the Heartlands<br />

Enterprises in the North East District can now tap<br />

on the expertise of business advisors<br />

T<br />

he Enterprise Development Centre (<strong>ED</strong>C)<br />

at the Association of Small and Medium<br />

Enterprises (ASME) was established on<br />

28 March 2005 to bring business advisory<br />

services to the many small and medium<br />

enterprises (SMEs) in the business environment.<br />

Many SMEs and entrepreneurs alike have<br />

benefited from the advice dispensed by the<br />

<strong>ED</strong>C’s business advisors, but many smaller to<br />

micro-sized enterprises have little knowledge<br />

or even awareness of the grants they can<br />

leverage upon to upgrade their business<br />

processes.<br />

On 18 June 2012, the <strong>ED</strong>C@NorthEast was<br />

officially opened by Mayor of North East<br />

District Mr Teo Ser Luck. A new milestone<br />

made possible with the collaboration of<br />

<strong>ED</strong>C@ASME, the North East Community<br />

Development Council (NECDC) and SPRING<br />

Singapore, <strong>ED</strong>C@NorthEast is the first<br />

business advisory centre established in the<br />

heartlands.<br />

“As we talk and listen to the business owners on<br />

the ground in the course of the <strong>ED</strong>C@ASME’s<br />

work, we recognise the need for business<br />

guidance in the heartlands of Singapore,<br />

where many small and medium enterprises<br />

reside,” said Mr Chan Chong Beng, President<br />

of the ASME, during the official launch.<br />

A satellite of the main <strong>ED</strong>C@ASME, two<br />

dedicated business advisors will be attached<br />

to the consultation centre situated in the<br />

Tampines headquarters of NECDC, assisting<br />

small businesses in seeking the appropriate<br />

assistance channels and also access to<br />

government grants. They will attend to both<br />

prior-arranged appointments as well as walk-in<br />

requests from SME owners and entrepreneurs,<br />

and the services provided at this centre will be<br />

more targeted and designed primarily for the<br />

smaller enterprises.<br />

To that end, the <strong>ED</strong>C@NorthEast will work<br />

closely with NECDC, the Community Centres<br />

within the District, the Citizen Consultative<br />

Committees as well as the merchant<br />

associations to aid and bring the assistance<br />

schemes closer to the neighbourhood shops<br />

and micro-enterprises populating the North<br />

East District.<br />

“First and foremost, when you are able to reach<br />

out to them, you are able to create greater<br />

awareness of the kinds of schemes available<br />

for them to tap on,” said Mayor of North East<br />

District Mr Teo Ser Luck, on the importance of<br />

improving awareness of assistance schemes<br />

to SMEs.<br />

“With someone there, for example a business<br />

advisor, they can have a coach or a mentor<br />

of sorts to actually explain to them in detail<br />

through a conversation or dialogue on how<br />

they can actually apply (for the schemes),” Mr<br />

Teo added.<br />

Looking ahead, more such heartland <strong>ED</strong>Cs<br />

can be established in the other districts as<br />

well, bringing their expertise to the smallest<br />

enterprises that can make full use of the<br />

wide range of government schemes and<br />

grants available for them to upgrade their<br />

businesses.<br />

Address:<br />

North East Community Development Council<br />

300 Tampines Ave 5, #06-01<br />

NTUC Income Tampines Junction<br />

Singapore 529653<br />

Operating Hours:<br />

Monday to Friday: 1.00PM to 5.00PM<br />

Tel: 6424 4000<br />

Fax: 6424 4066<br />

Email: northeast@edc-asme.sg<br />

Ju l | Au g 2012<br />

En t r E p r E n E u r s’ Di g E s t<br />

11

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