Download PDF - SymphonyIRI Group
Download PDF - SymphonyIRI Group
Download PDF - SymphonyIRI Group
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Today, price is as important as convenience in the store<br />
selection process<br />
Key Store Selection Considerations<br />
% of Shoppers<br />
27 27 Copyright © <strong>SymphonyIRI</strong> <strong>Group</strong>, 2012. Confidential and Proprietary.<br />
Copyright © <strong>SymphonyIRI</strong> <strong>Group</strong>, 2010. Confidential and Proprietary.<br />
Conveniently Located<br />
Lowest Every Day Prices<br />
Best Selection of Products<br />
Able to Get In/Out of Store Quickly<br />
Selection of Private Label<br />
One-Stop Shopping<br />
54%<br />
47%<br />
39%<br />
38%<br />
25%<br />
25%