porcus - sappo
porcus - sappo
porcus - sappo
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10<br />
SaPPo newS<br />
New focus for promotions<br />
Pig health, welfare,<br />
important matters this year<br />
Pig health, promotions and welfare<br />
are of the important matters on<br />
SAPPO’s agenda this year.<br />
SAPPO’s portfolio committees are<br />
ready for 2012, says Simon Streicher,<br />
CEO of SAPPO. These nine committees<br />
deal with developing producers,<br />
promotions, research, pig health and<br />
welfare, quality assurance, statistics<br />
and information, audit, communica-<br />
Compartments: more producers should join<br />
Although SAPPO’s compartmentalisation<br />
system has been growing<br />
satisfactorily the past two years,<br />
more producers should join the<br />
system.<br />
SAPPO’s promotions committee has<br />
decided on a new focus for pork<br />
promotions this year, says Marieta<br />
Human, SAPPO’s promotions coordinator.<br />
Instore promotions in black<br />
areas by black promotion ladies,<br />
especially in areas where big supermarkets<br />
are located, are high on the<br />
promotion agenda this year.<br />
“We are looking at a definite repositioning<br />
of pork and a new look for pork will<br />
be the crux of the campaign. The campaign<br />
will however first be thoroughly<br />
research and tested among a consumer<br />
sample,” Human says.<br />
tions and industry protection.<br />
Streicher says as was the case last<br />
year with the Foot and Mouth disease<br />
outbreak, the pig industry started this<br />
year with another disease, African Swine<br />
Fever. “Animal health matters will again<br />
this year be high on SAPPO’s agenda.”<br />
“SAPPO again urges producers to<br />
ensure that basic biosecurity measures<br />
are in place on their farms and to join<br />
SAPPO’s compartment system. This is<br />
the only way to safeguard your herd.<br />
“SAPPO is looking forward to plans to<br />
give pork a new look and a new position<br />
in the market. There are exiting plans on<br />
the table to take the pig out of pork and<br />
to re-brand pork. We will supply you with<br />
detail in due course.<br />
“Animal welfare will remain a priority<br />
issue and SAPPO’s portfolio committee<br />
on health and welfare will continue to<br />
discuss topical issues with the National<br />
SPCA and other welfare organisations.<br />
“Prices are relatively high for this time<br />
of the year and indications are that 2012<br />
will be a good year for the pig industry.<br />
All the best for 2012 from the office.”<br />
“There can be no doubt of the systems’<br />
value in the light of the latest disease<br />
outbreaks,” he says. (See article on<br />
ASF on page 8) Dr Evans says that the<br />
marketing of the system will remain a<br />
priority of SAPPO’s health committee<br />
Training will be the<br />
focus of emerging<br />
farmer projects<br />
Training will be the focus of the<br />
Portfolio Committee for Emerging<br />
Farmers, and specifically of the government<br />
officials that have received<br />
training from SAPPO in the past.<br />
They will be encouraged to set up<br />
training sessions for developing farmers,<br />
says Qeda Nyoka who is responsible<br />
for SAPPO’s emerging farmer<br />
projects. “We are also looking forward<br />
to the kick-start of the training at<br />
the Baynesfield Training Academy in<br />
KwaZulu-Natal,” Nyoka says.<br />
“Piggery projects that are currently<br />
in our mentorship programme will be<br />
closely monitored in terms of their ability<br />
to follow the instructions given by<br />
our mentors. We will also again try to<br />
hold discussions with senior government<br />
officials about commercially<br />
viable piggery project models that they<br />
can apply for developing pig farmers<br />
around the country,” Nyoka says.<br />
Exciting research<br />
projects submitted<br />
for funding<br />
SAPPO’s research committee has<br />
been successful in the past few<br />
years in encouraging researchers<br />
in South Africa to conduct more research<br />
on pigs, to the extent that the<br />
budget allocated to this committee<br />
was fully committed last year, says<br />
Prof Rob Gous of the committee.<br />
“We will continue to encourage<br />
research that is to the benefit of the<br />
pig industry, and we already have<br />
a number of exciting projects that<br />
have been submitted for funding this<br />
year,” he says.<br />
this year. There will also again be a serological<br />
survey to prove South African<br />
herds free of the major pig diseases.<br />
Porcus Januarie/Februarie 2012