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The Futures Company will sh<strong>are</strong> even more on The Future Shopper this year at<br />

the following conferences:<br />

Featured Event: IIR 13th Annual Shopper Insights in Action Conference<br />

July 15 - July 17 2013, Chicago, IL<br />

The 13th Annual Shopper Insights in Action<br />

Conference is the most trusted conference br<strong>and</strong><br />

in the world <strong>and</strong> the annual meeting place for the<br />

entire <strong>shopper</strong>-ecosystem. Join us for the<br />

„Strategic Quest For Holistic Human Insight‟. To<br />

persuade, motivate or influence calls for a deeper,<br />

richer underst<strong>and</strong>ing of people. There is no other<br />

event that's more practical <strong>and</strong> on point with<br />

exactly what you need whether you <strong>are</strong> a <strong>shopper</strong><br />

marketer, merch<strong>and</strong>iser, researcher or category leader.<br />

Keynote: J. Walker Smith: Monday, July 15 at 11:45 am<br />

"The Future Shopper: How Digital Changes Everything, But Not in the Way<br />

You May Think"<br />

"The “e” in e-commerce means “everywhere.” The linear path to purchase is<br />

history. Digital systems <strong>are</strong> transforming moments of truth with dataintensive<br />

virtual worlds of social decision-making. And that's just the b<strong>are</strong><br />

outlines of the future face of <strong>retail</strong>. In a recently published white paper, "The<br />

Future Shopper: How Changing Shopper Attitudes <strong>and</strong> Technology <strong>are</strong><br />

Reshaping Retail," The Futures Company <strong>and</strong> Kantar Retail have combined<br />

expertise <strong>and</strong> insights to answer key questions about where <strong>retail</strong> is headed.<br />

What is e-commerce beyond online? Which categories will be dominated by<br />

online shopping, <strong>and</strong> which will not? How will the idiosyncrasies of local<br />

markets affect <strong>retail</strong> evolution? What must <strong>retail</strong>ers do to keep up with<br />

consumers? What will the path to purchase look like in the future? This<br />

keynote address will deliver a forward-looking view of the <strong>retail</strong> l<strong>and</strong>scape,<br />

with a focus on the business priorities needed to unlock growth tomorrow."<br />

To receive a 20% discount off your registration click here. Your discount will<br />

be automatically applied using this link.

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