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7th Annual Pan European Small & Mid Cap Conference - Software AG

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Focused on Two Business Lines<br />

Established Business:<br />

Enterprise Transaction Systems (ETS)<br />

Maintenance<br />

46%<br />

License Services<br />

35% 19%<br />

High margin business<br />

Highly cash generative<br />

High customer loyalty<br />

Recurring revenue stream<br />

Value generating with limited<br />

risk profile<br />

Optimize revenue<br />

from existing customers<br />

<strong>Software</strong> <strong>AG</strong> | 22 March 2007 | Page 8<br />

New Business:<br />

Crossvision (SOA integration)<br />

Maintenance<br />

24%<br />

License<br />

40%<br />

Services<br />

36%<br />

Cross-selling into existing<br />

customer base<br />

Win new customers<br />

and partners<br />

Leverage next wave in<br />

IT-industry<br />

Revenue in 2006: € 350 million Revenue in 2006: € 108 million

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